Cost of placement
| Click type | Promoted at a bid rate | Not promoted at a bid rate |
|---|---|---|
| Click on a normal offer | The store establishes the cost per click (hereinafter, the cbid or bid rate) | The minimum cost per click (the cost depends on the product category and the place where the offer is shown) |
| Click on a discounted offer | The store bid is cbid or bid + 50% of the minimum CPC | Minimum CPC x 1.5 |
| Click type | Promoted at a bid rate | Not promoted at a bid rate |
|---|---|---|
| Click on a normal offer | The store establishes the cost per click (hereinafter, the cbid or bid rate) | The minimum cost per click (the cost depends on the product category and the place where the offer is shown) |
| Click on a discounted offer | The store bid is cbid or bid + 50% of the minimum CPC | Minimum CPC x 1.5 |
