How to construct an offer for the category “Акустические системы”

  1. How to link an offer to a product profile
  2. How not to be filtered out
  3. Common mistakes

How to link an offer to a product profile

In order for the system to correlate your offer with the product profile on Yandex.Market, enter the following data for the offer:

  1. Manufacturer name.

  2. Series.

  3. Name of product-model.

Note. The color and number of speakers in the set do not have to be specified in the title.
Example

You want to place an offer with the following data:

  • Manufacturer: Paradigm.

  • Series: Signature.

  • Model: S2.

The offer title should look like this:

Paradigm Signature S2

How not to be filtered out

Filters are available on product profiles for this category of products. If the user applies filters, they will only see products that meet the selected parameters or characteristics.

Set the parameters in the corresponding offer elements to make sure that your products end up in the appropriate filtered results:

  • In the offer title.

  • In the param element, in the following form: <param name=" название параметра " unit=" единица измерения (если есть) "> значение </param>.

In the Акустические системы (Acoustic systems) category there is a filter for color. Example of passing a parameter in YML:

<param name="Цвет">black</param>

Common mistakes

The model name isn't included in full.

Example 1
Sonance Symphony S623

Correct names for this offer:

Sonance Symphony S623T
Sonance Symphony S623TSQ
Example 2
Sven 670W

Correct title for this offer:

Sven HA-670W
Example 3
Monitor Audio BFX

Correct title for this offer:

Monitor Audio Bronze BFX