Unlock your business potential in Russia with Yandex

Boost your sales with a leading advertising platform Yandex.Direct
serving your ads to Russian speakers all over the world

News

All news

Manual bid management in YAN will be disabled in the spring of 2023

The “Maximize clicks with manual bids” strategy will be gradually deactivated in campaigns with impressions in YAN, as well as in YAN and Yandex Search. “Maximize conversions” and “Maximize clicks” will be the only automatic strategies available for these campaigns. Let’s talk about how manual bids will be disabled and which strategy is the best for you.

December 20, 2022

Yandex monetization is now available for apps from an additional six stores

New stores will help publishers expand their audience and increase their advertising revenue.

December 5, 2022

A/B testing is now available in Mobile Mediation

October 20, 2022

Marketplace sellers can now attract even more buyers with Yandex ads

October 6, 2022

New networks with In-App Bidding now available in Mobile Mediation

August 4, 2022

Updates to the native format in apps

July 13, 2022

Yandex advertising products

Online Course

How to place an ad in Yandex.Direct

In this course, you will learn how to start your first ad campaign in Yandex.Direct. We will show you how contextual advertising works and go through all the steps of creating a campaign with you, from selecting keywords to sending ads for moderation.

Find out more