Our partners in international markets will receive a new official status. Having a qualified status shows that Yandex considers an agency to be an important player in the market and its own business partner. Therefore, alongside general achievements with Yandex.Direct, we expect our partners to be ready for honest and transparent collaboration.
Qualified status is assigned to agencies on a quarterly basis. Depending on their quarterly results, an agency can receive a status, confirm its existing status or lose it.
Successful certification offers several advantages:
- The agency can collaborate with Yandex in the development of new technology. We are interested in working with professionals from our markets. Agencies from the list are among the first to find out about new tools, get invitations to our conferences and can even participate in testing and development of new features for advertisers.
By confirming your status, you can be sure that your business with Yandex is developing, while also getting external confirmation of the quality of your specialists’ work.
- Yandex recommendations help attract advertisers. Along with the status, you receive a partner badge that can be published on your agency’s site or used in advertising materials. In addition, we will publish information about your agency on our advertising site, where potential clients will see you in our list of partners.
Three statuses will be available for international partners:
- Yandex.Direct Qualified Partner
This status can be assigned to international agencies who have worked with Yandex.Direct via contract for six months or more with an in-house specialist who has successfully passed Yandex.Direct testing. This status also implies that the partner has at least two active advertisers, with total spend in Yandex.Direct for all clients amounting to at least 12 000 EUR or 15 000 dollars in the last quarter.
- Yandex Partner
This status can be assigned to international agencies who have worked with Yandex.Direct via contract for six months or more with an in-house specialist who has successfully passed Yandex.Direct testing. This status implies that the partner has less than two active advertisers, whose total spend in Yandex.Direct for all clients amounted to less than 12 000 EUR or 15 000 dollars in the last quarter.
- Yandex Bid Management Partner
This status can be assigned to developers of applications for getting statistics, managing bids and working with ad materials in Yandex.Direct via integration with the API. Partner developers in this list integrate new features and functionalities of the Yandex.Direct API into their applications on a regular basis.
You can get a full list of the campaign features available for management in Yandex.Direct by contacting the partner developer.
If you are interested in collaborating with Yandex and receiving Yandex partner status, please fill out the form: