Direct News

More negative keywords for your campaign

The limit on the character count for common negative keywords which can be added for a whole campaign has been increased from 4096 to 20,000 characters. This will help you select as many negative keywords as possible, working simultaneously for all keywords of a campaign.

The new limit is available when managing ads via the Yandex.Direct interface, Direct Commander, the API, and XLS/XLSX files.

Learn more about negative keywords in the help section.