Yandex.Direct. Paid Search Platform
Paid search ads appear in Yandex search results and on Yandex Advertising Network search partner sites — some of the most popular sites in Russia covering an audience of 34 million users. Ads can reach users regardless of the type of device they are using — desktop computers and laptops, as well as tablets, mobile phones, and smartphones.
Ad placement costs
|Placement format||Payment currency or calculation unit specified in the client web-interface||Cost per 1 click for Ad without image||Cost per 1 click for Ad with an image, including Smart banners||Minimum order amount (RUB)|
|Advertising||Units||0,01 and more, incl. VAT||0,1 and more incl. VAT||15 incl. VAT|
|Advertising||Russian rubles||30 kopecks and more, excl. VAT||3 and more, excl. VAT||1000 excl. VAT|
- Ad with geotargeting.
- The Cost per Click may be fixed either by the Advertiser or automatically subject to the rules set out below and within the range as set forth in the table on page https://yandex.com/legal/direct_table_ch/.
Services are provided on terms and conditions described above together with the General terms and conditions available at: https://yandex.com/adv/general-provisions