Promotion: discount on your advertising campaign in Yandex.Direct
Congratulations! You can participate in a special Yandex promotion to receive a discount on your first advertising campaign in Yandex.Direct and start attracting new customers.
How to launch an ad campaign and receive your discount
- Go to direct.yandex.com or contact your Yandex manager and create your ad campaign. Select keywords that your ads should appear for, write texts, choose when and where your ads should appear, and send your ads for moderation.
- Create and make payment for an invoice for the amount indicated in the accompanying letter. Inform your Yandex manager once the payment has been made, and you will be sent a promocode along with instructions on how to activate it.
- You can now launch your ad campaign, attract new customers, and increase your sales.
- The promo code is only provided for residents of any country excluding Russia, Belarus, Kazakhstan, and Ukraine (Country). A resident of the Country is any individual, whose legal place of permanent residence is in the Country, or legal entity, which is legally registered or incorporated in the Country. Yandex Europe AG reserves the right to refuse to issue a promo code for any non-resident of the Country. If Yandex Europe AG refuses to issue a promo code, Advertiser is entitled to provide documents proving that the individual’s legal place of permanent residence is in the Country or that the legal entity is registered or incorporated in the Country.
- The promo discount is issued by Yandex Europe AG and distributed amongst advertisers, who have entered into a Services Agreement with Yandex Europe AG (Yandex) for the provision of Yandex.Direct services by accepting the offer available at https://yandex.com/legal/oferta_direct_ch/ and who have not had any contractual relations with Yandex relating to advertising services within the preceding 12 months including the placement of advertising in the Yandex Advertising Network, or anyone who has previously received a Yandex promo discount (the Advertiser).
- The promo discount gives the Advertiser the right to the discount for Yandex.Direct services. This will appear as a transfer of additional funds to the balance of the advertiser’s ad campaign in Yandex.Direct.
- The discount provided upon activating the promocode has no expiration date.
- In order for the Advertiser to receive the discount, the following conditions must also be met:
5.1 The Advertiser may only use the promo discount for the first advertising campaign provided that the Advertiser has not placed ads on Yandex.Direct in the previous 12 months, meaning that:
- in order to place advertising materials, the Advertiser created a new account in the web interface or used an account which had not previously been used for the placement of advertising materials in Yandex.Direct.
- In the past 12 months, Yandex has not provided advertising placement services (including as a result of automatic redirection from one address to another) to an information resource in the internet (domain name) and/or contact information about an advertiser identical to those advertising materials toward which the advertiser plans to apply the promo discount
5.2 If the promo discount is provided to advertisers, to whom Yandex is providing services, the following conditions must be met:
- To receive the discount from the promo code, the Advertiser must have an account for the placement of advertising materials in the Yandex.Direct system.
- The amount of the advertising budget in the month in which the Advertiser uses the promo code must be no less than the amount indication in the informational materials accompanying the promo code.
5.3. In the informational materials accompanying the promo discount, other additional conditions for receiving the discount may be indicated.
- To use the promo discount, the Advertiser should start an advertising campaign on Yandex.Direct and make payment of the amount indicated in the accompanying letter to Yandex within 14 calendar days from the date of the invoice.
- The promo discount cannot be used for advertisements without a domain or for ads for mobile apps.
- The promo discount cannot be used to advertise third-level domains, e.g. mysite.hosting.ru or pages in social networks, even when general requirements are met.
- By using the promo discount, the Advertiser agrees to Swiss law being applicable and to the exclusive jurisdiction in Luzern, Switzerland.
- This promo discount has no market value, cannot be transferred or sold. No refund for unused or partially used promo discounts. The Advertisers shall be fully responsible for any taxes relating to the promo discount.
- If the promo discount is used in another currency than the one indicated, the actual amount applied may be different.
- This promo discount can be activated only once. Only one promo discount can be applied per one Advertiser.
- An activated promo discount will be revoked if the domain is changed, another domain is added, as well as if there is a redirect to another domain. In such a case, the revocation of the promo discount will appear as a write-off of those funds previously provided as part of the promo discount remaining on the balance of your ad campaign in Yandex.Direct.
- The issue period of promo discounts according to the current Terms of usage are indicated in the accompanying message.