Chain management

Benefits of combining businesses into a chain

If your businesses are combined into a chain, you can update information for multiple branches at the same time. You can also upload a single logo for the entire chain and add a price list for all branches in the region.

Chain owners enjoy a simplified company card verification procedure: when you confirm your rights to the chain, you get access to all branch cards. New branches automatically appear in your account after moderation. You don't need to confirm them again.

Clicking the active All branches in chain link in a branch profile in Yandex Maps shows all branches in the chain.

Requirements for making a chain

You can combine two or more branches into a chain if the following conditions are met:

  • All branches have the same name that complies with the service rules.
  • All branches have at least one business category in common. For example, businesses from the Bank, ATM, and Payment terminal categories can't be combined into a chain.
  • All branches are in the same country. If a chain has branches in different countries, each country should have its own chain.
  • All branches have a common website or phone number.
  • The chain's website shows the addresses of all branches. If the chain doesn't have a website, all branch cards should contain a common phone number.

Restriction.
  • Businesses from the “Car dealership” category can only be combined into a chain if they have two or more addresses in the same region. Note that you have to create a separate company card for each car brand.

  • Dealerships or company representatives can't be combined into a chain if they're not official branches of the company.

How to combine branches into a chain

  1. Make sure all branches are added to Yandex Business.

  2. Use the form below to send a request to combine branches into a chain. In the request, specify:

When this information is added, a notification will be sent to the email address you've entered. It usually takes 5–7 days to add a new chain and link the branches.

I created a chain, but I don't see it among my businesses

If you received a notification saying that your business branches were combined into a chain, but you don't see it on the Businesses page, link the chain to your account. To do this:

  1. Find the chain in Yandex Business and click This is my chain.
  2. Get the verification code and enter it to confirm your rights.

Manage chain price lists

Anyone who has access to the chain can add price lists for branches. When you add items or upload price lists, the information is displayed for all branches in the region.

You can manually upload price lists for all regions at once.

If the chain only operates in one region, the products for that region will be displayed.

To add price lists for different regions, use separate files for each one.

To upload a price list for a branch:

  1. Go to the Products and services section in the chain card.
  2. Select All regions or the region you need.
  3. Click + Add products and services.
  4. Upload the price list by following the instructions.

Products and services that you add with the region specified get the Chain product label. If you make changes to regional products and services in your account, the changes are applied to all the branches in your chain at once.

In the branch card, you can only edit the price, the volume, and the In stock and Popular options for chain products. You can only make other changes when you edit the chain price list in the chain card.

You can't delete chain products from the branch card.

How to update information about branches

There are several ways to add branches and update data about them:

As XML (recommended) or CSV files

This is convenient for chains with more than 30 branches.

Advantages of updating from an XML file:

  • Data about your branches will always be up-to-date in all Yandex services and mobile apps. Your potential customers will be able to easily find the nearest branch using Yandex Maps.
  • You can fully automate the transfer of data about branches by configuring exports from 1C, ERP (SAP, Axapta), or other systems.
  • You can transmit all the information about branches, including photos and additional parameters, in XML files.

To learn more, see Updating data via XML files and Updating data via CSV files.

Manually in the Yandex Business interface This works for chains with less than 30 branches with information that rarely changes.

To learn more, see How to update chain information.

Post the data on your website and contact support You can post data about branches on your website so it's automatically collected by the Yandex Business robot. This is the least efficient way, because there may be difficulties when obtaining data. Use it only if other options don't work for you.

Updates

The Updates section in the account contains all current branch changes. Updates are sorted into different tabs. The number of tabs may be different:

  • Three tabs: Reviews, Verification mark, and Data.
  • Two tabs: Yandex Maps updates and Website updates.

Reviews

The section displays reviews for all branches.

A branch review contains:

  • Branch name and address.
  • User's name, rating, and comment.

To go to the branch account, click its name on the review card.

Available actions with reviews:

View reviews
The feed displays the first 10 reviews with scores. Scroll down to load the next 10 reviews you haven’t read or responded to yet.
Respond to reviews

Any reviews — write a detailed response in the Your review field.

Reviews with a high rating — choose one of the pre-made responses, such as Thank you, it means a lot to us. SeeRespond to reviews for more information.

Report a review
In the upper-right corner of the review card, click  → Report and fill out the form. Your report will be reviewed by moderators. SeeReport a review for more information.
Mark as viewed
Click if you don't plan to respond to a review.

Verification mark

The tab displays all branches where the Verified icon has been revoked or will be revoked soon.

How to maintain or restore the icon:
  • If the information is correct, click Information is up to date.
  • If you need to make changes, click Update to go to the branch account and update the information.

Company information

This section contains all photos, videos, and data changes that users have sent.

Available actions with photos and videos:
  • Mark as viewed. To do this, click next to the branch name.
  • Label. Click and select the category, such as Accessibility or Interior. If there are no suitable categories, click Skip.
  • Delete. To do this, hover over them with and click .

You can also confirm or reject data changes from users, such as updates to business hours or website address.

Yandex Maps updates

The Reviews, Verification mark, and Data tabs here contain information described above in the Reviews, Verification mark, and Data sections.

Website updates

Here you'll find reviews of financial products collected in Yandex Search on the finance (see the link http://yandex.com/finance) tab.

Users of Yandex with Alice, Yandex Browser, and Yandex Start apps can post such a review.

A review of a financial product in the Yandex Business account contains:

  • Bank name.
  • Product type (debit or credit card, loan, mortgage).
  • User's name, rating, and comment.

By default, we show reviews for all products at once. To view reviews for a specific financial product:

  1. In the upper-left corner of the screen, click All products.
  2. Select a product from the list. Reviews will be filtered by the required product.

The same actions are available for financial product reviews as for branch reviews: you can view, respond to, and report reviews, and also mark them as read. For more information, see Reviews.

After moderation, your response will be published on http://yandex.com/finance next to the review, as well as in the Review account of the user who wrote it.

If a branch left the chain

When a branch leaves the chain, its name, list of products and services, working conditions, bonus programs, and quality of service may change. It means that the rating and reviews that the branch earned as part of the chain can no longer be applied to it.

Register the former branch as a new company:

  1. Close the old company profile.
  2. Add a new company to Yandex.