Statistics in Display
Campaign and line statistics let you analyze various slices of ad-performance indicators, view graphics showing changes in indicators over time, and save data as an Excel spreadsheet.
- Go to the Ad campaign page.
- Click next to the campaign name (this icon only displays for campaigns that have served impressions).
Data on the Statistics page covers the entire period of the ad campaign.
- Go to the ad campaign page.
- Select the Lines tab.
- Click .
- In the menu that appears, select a data slice (you can always select a different slice on the Statistics page).
Data on the Statistics page covers the entire line period.