Auction indicators
- What strategies prioritize keeping CPM to a minimum?
- Why does there have to be a maximum average CPM for lines using the “Budget” and “Minimum CPM” strategies?
- How does CPM work in the “Fixed CPM” strategy?
- What bid amount can be placed for a line and can it exceed the maximum average CPM?
- Can the approved line budget run out before the end date that the advertiser set?
- Can the average CPM for the week/day/hour exceed the “Maximum average CPM per line”?
- Can the average CPM per line exceed the “Maximum average CPM per line”?
- Can the average CPM per line be less than the “Maximum average CPM per line”?
- What effect does the end date have on the “Average CPM” strategy?
- What might cause a line delay?
- What happens if the end date for a line changes?
- What happens if the approved budget changes?
- What happens if the maximum average CPM increases?
- What happens if the maximum average CPM decreases?
- What is autocontinue?
- What is the maximum average CPM for the remainder of a line?
- What is the maximum average CPM per line with the “Budget” “Minimum CPM” and “Average CPM” strategies?
- What is distribution?