App promotion
App promotion is a Yandex Direct tool for promoting your iOS and Android apps. Businesses, developers and publishers can use it to attract new users or bring back those who haven't logged in to the app for a long time.
Promotion is available:
Ads are served:
- On mobile devices and tablets: in search results and in the Yandex Advertising Network.
- On Connected TVs: in apps and browsers running on TVs and on Yandex TV.
- On desktops: in the Yandex Video Network and in the Yandex Advertising Network.
Promotion is available for apps published on the App Store, Google Play, or RuStore.
Objectives achieved
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