---
metadata:
- name: generator
content: Diplodoc Platform v5.52.0
alternate:
- https://yandex.com/support/direct/en/efficiency/phone.md
- https://yandex.com/support/direct/ru/efficiency/phone.md
- href: en/efficiency/phone.md
type: text/markdown
title: Markdown version
- href: ../llms.txt
type: text/markdown
title: llms.txt
---
> **Documentation Index:** Fetch the complete configuration index at https://yandex.com/support/direct/en/llms.txt
# The phone number of the organization
In Text & Image ads in the unified performance campaign, you can add the phone number of your company from Yandex Business.
{% note alert %}
Since June 30, Text & Image ads in unified performance campaigns are available for editing only. For campaigns that previously relied on Text & Image ads, create [combinatorial](https://yandex.com/support/direct/en/unified-performance-campaign/create-comb-ad.md) ads.
On July 14, existing Text & Image ads started upgrading to combinational ads. For more information, see [Upgrading Text & Image ads to combinatorial ads](https://yandex.com/support/direct/en/unified-performance-campaign/upgrade-to-comb.md).
{% endnote %}
You can use different numbers for different ads. For example, in ads with a promo offer for a product, add the phone number of the sales consultant, and in an ad about delivery services, give the number of the delivery department. This will make your ads more targeted, allow you to process the client's request faster, and get [statistics](https://yandex.com/support/direct/en/efficiency/vcards.md#sprav-stat) by clicking a phone number or call button.
## How to add a phone number {#add-phone}
You can specify the phone number on the ad creation or editing page.
1. Make sure that the ad is linked to [a business in Yandex.Business](https://yandex.com/support/direct/en/efficiency/vcards.md#edit). If your business isn't registered there, you can quickly add it and link it to your ad immediately. To do this, click **Add business**.
2. Make sure that you have the rights to the business. Only business owners or representatives can choose the phone number.
Learn more about [how to confirm your rights to a business](https://yandex.ru/support/sprav/manage/verify.html).
3. Under **Contact info in ads**, edit **Phone number in ad**. You can select one of the phones from the drop-down list or add a different number. The information in Yandex Business will not change.
The phone number can be shown in ads in search results or ad networks, as well as in ads in Yandex Maps.
## Bulk number management {#mass-change}
You can bulk add, replace, or unlink a phone number from multiple Text & Image ads in the unified performance campaign.
{% list tabs %}
- Add or replace number
1. On the **Campaigns** page, select the desired campaigns and go to their ads.
1. Select several ads or the entire list.
1. Click **Actions** and select **Phone number in the ad** from the menu.
1. Select one of your company's phone numbers from the list or enter a number manually. If your ads use contacts from different companies, you can select one of the numbers you added manually.
The number will be added or replaced in all the selected ads.
- Unlink number
1. On the **Campaigns** page, select the desired campaigns and go to their ads.
1. Select several ads or the entire list.
1. Click **Actions** and select **Phone number in the ad** from the menu.
1. Go to the **Unlink number** tab and click **Apply**. The current number will be unlinked and your ads will show the main number from Yandex Business for each company.
{% endlist %}
#### Have questions? {#questions}
{% note alert %}
Our customer support can only assist you with campaigns linked to the username you are contacting us from. You can check your username by opening [ya.ru](http://ya.ru/) in another browser tab. Our team can access your data only when processing your request.
{% endnote %}
Scan the QR code or tap it to follow the link.
If you select Telegram or WhatsApp, keep in mind that Yandex does not control and is not liable for how third-party messengers store your data and chat history.
{% cut "Call" %}
You can contact us from 10:00 to 19:00 (UTC+3) by phone:
**Moscow**: [+7 495 139-91-93](tel:+74951399193)
**Russia**: [8 (800) 700-47-45](tel:88007004745) (toll-free within Russia)
To access campaigns, the customer service specialist will need your [PIN](https://yandex.com/support/direct/en/troubleshooting/pin-code.md).
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{% cut "Leave a message" %}
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