---
metadata:
  - name: generator
    content: Diplodoc Platform v5.55.0
alternate:
  - https://yandex.com/support/direct/en/campaigns/management-tools.md
  - https://yandex.com/support/direct/ru/campaigns/management-tools.md
  - https://yandex.com/support/direct/tr/campaigns/management-tools.md
  - https://yandex.com/support/direct/zh/campaigns/management-tools.md
  - href: en/campaigns/management-tools.md
    type: text/markdown
    title: Markdown version
  - href: ../llms.txt
    type: text/markdown
    title: llms.txt
---
> **Documentation Index:** Fetch the complete configuration index at https://yandex.com/support/direct/en/llms.txt

# Actions with campaigns

If you are running multiple campaigns in Yandex Direct, use the following tools.

## Search campaigns {#search}

There are several ways to search for a campaign:

##### **Search bar**

It lets you quickly find a campaign by name or number.

![](../_assets/search-results-new.png =500x){.border-yes}

##### **Filters**

You can find all campaigns with the same parameters or statistics. For example, to find campaigns with more than 50 clicks, click ![](../_assets/filter-button.png)→ **Statistics** → **Clicks** → **>=**, enter **50**, then click **Apply**.

By default, the list shows active pay-per-click campaigns. Filters to the right of the search bar let you view other types of campaigns. For example, to view archived campaigns, select **Archived** instead of **All non-archived**. To see display campaigns, select **CPM campaigns** instead of **CPC campaigns**.

## Group campaign management {#group-control}

To edit multiple campaigns at once, select them on the **Campaigns** page and click **Actions** at the bottom of the page.

![](../_assets/group-control-1.png =450x){.border-yes}

Batch editing is available for:



##### **Seasonal uplift in conversion rate**

Specify periods when you expect variations in your strategy performance related to sales or seasonality.

This setting is only available for pay-per-click campaigns with the “Maximum number of conversions” and “Maximum number of clicks” strategies. **The setting isn't available for pay-per-conversion campaigns**. If you select multiple campaigns to be adapted, the setting will be applied to all the selected campaigns. Selected campaigns that don't match the setting criteria won't be affected.

For more information, see [Adapting strategies to seasonal demand](https://yandex.com/support/direct/en/strategies/select-strategy.md#adaptation).



##### **Launch Brand Lift**

Available only for pay-per-impression campaigns.

Choose:

- An existing Brand Lift survey to add to these campaigns.

- **New Brand Lift** to create a [new survey](https://yandex.com/support/direct/en/brand-lift/bl-enable.md).




##### **Yandex Metrica tags**

- **Replace tags**: Open the tab and click **Select**. Specify the tags or enter their numbers manually. Click **Apply**. All the current tags in the selected campaigns will be replaced with the tags you specified.

- **Add to list**: Go to the tab and click **Add a tag**. Select the tags or enter their numbers manually. Click **Apply**. The specified tags will be added to all the selected campaigns.

- **Remove from list**: Open the tab and click **Select**. Select the tags or enter their numbers manually. Click **Apply**. The specified tags will be deleted from all the selected campaigns.



##### **Time targeting**

Edit the [hours and days of the week](https://yandex.com/support/direct/en/efficiency/timetargeting.md) when you want to run your campaigns.

##### **Campaign start and end**

To change the [campaign start and end dates](https://yandex.com/support/direct/en/campaigns/campaign-dates.md), enable the appropriate option and specify the date in the calendar.

##### **Library of negative keywords**

In the window that opens, you'll see the sets of negative keywords saved in [Negative keyword library](https://yandex.com/support/direct/en/keywords/negative-keywords-library.md). To add a set of negative keywords to your campaign, select the set in the list and click **Link**. To delete a set, click **Unlink**.

You can only edit sets of negative keywords in the “Search banner” campaign and the unified performance campaign.

##### **Negative keywords**

- **Add**: Enter the [negative keywords](https://yandex.com/support/direct/en/keywords/negative-keywords.md) in the input field to disable ad impressions for irrelevant queries. Click **Apply**. The negative keywords you entered will be added to all the selected campaigns.

- **Replace**: Go to the tab. In the input field, create a list of negative keywords and click **Apply**. All the current negative keywords in the selected campaigns will be replaced with the negative keywords that you entered.

- **Exclude**: Go to the tab and enter the negative keywords you want to exclude into the input field. Click **Apply**. The negative keywords you entered will be deleted from the selected campaigns.

- **Remove**: Go to the tab and click **Apply** to confirm the action. All the negative keywords in the selected campaigns will be deleted.



##### **URL parameters**

Enter parameters and UTM tags. The URL parameters in the selected campaigns will be updated.

If the actions can't be applied to some campaigns, you'll see a warning.



##### **Strategies**

Select up to 10 campaigns sharing the same type and placements, then set the same strategy settings for them. Alternatively, you can combine multiple campaigns under a single [portfolio strategy](https://yandex.com/support/direct/en/strategies/portfolio-strategy.md).

Learn more about display strategies in [display campaigns](https://yandex.com/support/direct/en/strategies/select-strategy-branding.md) and the [unified performance campaign](https://yandex.com/support/direct/en/strategies/select-strategy.md).

##### **Promo**

- **Replace promo**: Enter the desired promo, then click **Apply**. In the selected campaigns, promos will be replaced with the specified promo.

- **Unlink promo**: Click **Apply**. All promos in the selected campaigns will be unlinked.


##### **A/B experiments**

Add multiple campaigns to the experiment. To do this, click **Add to experiment**. The option is available in display campaigns and in unified performance campaigns.

Learn more about [A/B experiments](https://yandex.com/support/direct/en/campaigns/experiments.md).

## “Most important campaigns” filter {#most-important}

You can create a separate list for the campaigns that you run most often. To do this, select the campaigns on the **Campaigns** page and click **Actions** → **Add to most important**. To view the list of your most important campaigns, select **Most important only** in the status filter.

The list of most important campaigns is shown for each username, so you can use it to visually distinguish campaigns created by different client representatives.


<!-- source: en/_includes/footer.md -->
#### Have questions? {#questions}

{% note alert %}

Our customer support can only assist you with campaigns linked to the username you are contacting us from. You can check your username by opening [ya.ru](http://ya.ru/) in another browser tab. Our team can access your data only when processing your request.

{% endnote %}

Scan the QR code or tap it to follow the link.

<!-- стили желтых кнопок-катов: -->



<!-- стили желтой кнопки-ссылки: -->



<!-- стили куар-кодов: -->


<!-- стили полезных ссылок: -->




<!--------------------------------------- локаль ru ---------------------------------------------->
<!-------------------------------------- /локаль ru ------------------------------------------->



<!-------------------------------------- локаль en ------------------------------------------------->

<div class="footer-col-social">

<div class="social-card"> <!-- telegram ссылка как в ru-->

<a href="https://t.me/YandexDirectSupportBot?utm_source=direct&utm_medium=help&utm_campaign=ru" target="_blank">
    <img src="https://yastatic.net/s3/doc-binary/src/support/direct/ru/files/telegram-qr.png" style="width: 96px;">
</a>

</div>




<div class="social-card"> <!-- watsapp -->

<a href="https://wa.me/74951399193?utm_source=direct&utm_medium=help&utm_campaign=en" target="_blank">
    <img src="https://yastatic.net/s3/doc-binary/src/support/direct/ru/files/watsapp-qr-en.png" style="width: 96px;">
</a>

</div>

</div>

If you select Telegram or WhatsApp, keep in mind that Yandex does not control and is not liable for how third-party messengers store your data and chat history.


<!-- желтая кнопка-кат: -->
<div class="cut-button">

{% cut "Call" %}

You can contact us from 10:00 to 19:00 (UTC+3) by phone:

**Moscow**: [+7 495 139-91-93](tel:+74951399193)

**Russia**: [8 (800) 700-47-45](tel:88007004745) (toll-free within Russia)

To access campaigns, the customer service specialist will need your [PIN](https://yandex.com/support/direct/en/troubleshooting/pin-code.md).

{% endcut %}

</div>




<!-- желтая кнопка-кат: -->
<div class="cut-button">

{% cut "Leave a message" %}

<iframe form-id="1435" collapsed="no" collapsible="no" form-title="Обратиться в отдел клиентского сервиса" id="all-p" width="100%" src="https://forms.yandex.ru/surveys/1435/?lang=en&title=%D0%9E%20%D1%87%D0%B5%D0%BC%20%D0%B2%D1%8B%20%D1%85%D0%BE%D1%82%D0%B8%D1%82%D0%B5%20%D1%81%D0%BF%D1%80%D0%BE%D1%81%D0%B8%D1%82%D1%8C%3F&requestid=1678345963548777-1444993988871094178-vla1-3501-vla-l7-balancer-8080-BAL-7399&iframe=1&path=%2Fsupport%2Faudience%2Ftroubleshooting%2Fstart.html&feedback_sid=8935512981673750718&mobile=false&service=audience&referer=https%3A%2F%2Fyandex.ru%2Fsupport%2Faudience%2Fdelete-data.html&url=https%3A%2F%2Fyandex.ru%2Fsupport%2Faudience%2Ftroubleshooting%2Fstart.html" frameborder="0" style="background: #FFFFFF; border-radius: 10px; padding: 18px"></iframe>

{% endcut %}

</div>

<!-- ссылки: -->

<br>
<br>


<div class="grid-container">
    <div class="grid-item">
        <div><p><h3><span style="font-weight:normal">Useful links</span></h3></p>
        <ul>
            <li><a href="https://direct.yandex.com/dna/grid/campaigns">My campaigns</a></li>
            <p></p>
            <li><a href="https://wordstat.yandex.ru/">Wordstat</a></li>
            <p></p>
            <li><a href="https://yandex.com/support/direct/en/payments/payment-methods">Payment methods</a></li>
            <p></p>
            <li><a href="https://yandex.com/support/direct/en/troubleshooting/other">Contacts</a></li>
        </ul>
        </div>
    </div>
    <div class="grid-item">
        <div><p><h3><span style="font-weight:normal">Legal documents</span></h3></p>
        <ul>
            <li><a href="https://yandex.com/legal/direct_adv_rules_ch/en/">Advertising requirements</a></li>
            <p></p>
            <li><a href="https://yandex.com/legal/direct_display_rules_ch/en/">Display rules</a></li>
            <p></p>
            <li><a href="https://yandex.com/legal/offer_direct_ae/en/">Terms of service</a></li>
        </ul>
        </div>
    <div class="grid-item">
        <div><p><h3><span style="font-weight:normal">Training</span></h3></p>
        <ul>
           <li><a href="https://yandex.com/adv/edu?menu=open">Online courses</a></li>
        </div>
        <ul>
    </div>
    <div class="grid-item">
        <div><p><h3><span style="font-weight:normal">Learn more</span></h3></p>
        <ul>
           <li><a href="https://yandex.com/adv/news">New in Yandex Direct</a></li>
           <p></p>
           <li><a href="https://yandex.com/adv/solutions?menu=open">Yandex customer cases</a></li>
        </div>
        <ul>
    </div>
</div> 


<!---------------------------------------- /локаль en ------------------------------------------>



<!---------------------------------------- локаль zh ------------------------------------------------>
<!----------------------------------------- /локаль zh ----------------------------------------->



<!----------------------------------------- локаль tr ----------------------------------------------->
<!---------------------------------------- /локаль tr -------------------------------------------->
<!-- endsource: en/_includes/footer.md -->
