Actions with ad groups

To edit multiple groups at once:

• Using the Groups tab:

  1. On the Campaigns page, select the campaigns and click the Groups tab. It becomes active after you select at least one campaign.
  2. In the window that opens, select the groups that you want to edit. Click Actions at the bottom of the page.

• In the campaign navigation menu (only for Text & Image ads in the unified performance campaign):

  1. Select a campaign and click the Edit link.
  2. In the menu on the left, select the groups to edit and click Actions → Edit.

Batch editing is available for:

Display regions

• Replace: Create a new list of regions or addresses — select the ones you need or enter their names in the search bar. You can switch between serving ads in a region or city and serving them in a specified area on the map. Click Apply. All the current regions in the selected groups will be replaced with the regions you specified.

• Add to list: go to the tab. In the search bar, enter the region name and click on the row with its description to select the region or address. Click Apply. The specified regions or addresses will be added to the selected groups.

• Remove from list: Go to the tab. In the search bar, enter the region name or address and click on the row with its description to select the region. Click Apply. These regions or addresses will be removed from the lists in the selected groups.

Negative keyword libraries

In the window that opens, you'll see the sets of negative keywords saved in Negative keyword library. To add a set of negative keywords to a group, select it in the list and click Link. To delete a set, click Unlink.

You can only edit sets of negative keywords in groups of the “Search banner” campaign and the unified performance campaign.

Autotargeting

In the window that opens, click Enable autotargeting, select the query category, and configure your brand mentions. Click Apply: Autotargeting will be enabled for all the selected groups.

Negative keywords

• Add: To prevent serving ads for non-relevant queries, enter negative keywords in the input field and click Apply. The specified keywords will be added to all the selected groups.

• Replace: Go to the tab. In the input field, create a list of negative keywords and click Apply. All the negative keywords in the selected groups will be replaced with the negative keywords that you specified.

• Exclude: Go to the tab. Enter your negative keywords in the input field and click Apply. The entered keywords will be deleted from the groups you selected.

• Remove: Go to the tab and click Apply to confirm the action. All the negative keywords in the selected groups will be deleted.

Labels

Tag operations are available when a single campaign is selected. Tags let you merge ad groups within a campaign, making it quicker to search for and edit ads.

To replace tags or add tags to new groups, in the window that opens click Add tag and enter the tag name (up to 25 of any characters, except commas). You can set a maximum of 30 tags for the selected groups. Read more about working with tags.

Questions?