Actions with ad groups

To make changes to multiple ad groups at once:

  1. On the My campaigns page, select the campaigns and click the Groups tab. It becomes active after you select at least one campaign.
  2. In the window that opens, select the groups you want to edit. Click Actions at the bottom of the page.

Batch editing is available for:

Display regions
  • Replace regions: create a new list of regions by selecting regions or entering their names in the search bar. Click Apply. All the current regions in the selected groups will be replaced with the regions you specified.

  • Add to list: go to the tab. In the search bar, enter the region name and confirm the selection by clicking on the row with its description. Click Apply. The specified regions will be added to the selected groups.

  • Remove from list: Go to the tab. In the search bar, enter the region name and confirm the selection by clicking on the row with its description. Click Apply. These regions will be removed from the lists of regions in the selected groups.

Negative keyword libraries

In the window that opens, you'll see the sets of negative keywords saved in Negative keyword library. To add a set of negative keywords to a group, select it in the list and click Link. To delete a set, click Unlink.

You can only edit this option in the groups of the “Text & Image Ad” and “Search banner” campaigns.

Autotargeting

To enable autotargeting, in the window that opens select Enable autotargeting and click Apply. Autotargeting will be enabled in all the selected groups.

Negative keywords
  • Add: To prevent serving ads for non-relevant queries, enter negative keywords in the input field and click Apply. The specified keywords will be added to all the selected groups.

  • Replace: Go to the tab. In the input field, create a list of negative keywords and click Apply. All the negative keywords in the selected groups will be replaced with the negative keywords that you specified.

  • Exclude: Go to the tab. Enter your negative keywords in the input field and click Apply. The entered keywords will be deleted from the groups you selected.

  • Remove: Go to the tab and click Apply to confirm the action. All the negative keywords in the selected groups will be deleted.

Labels

Tag operations are available when a single campaign is selected. Tags let you merge ad groups within a campaign, making it quicker to search for and edit ads.

To add tags to new groups or replace all the current tags, in the window that opens click Add tag and enter the tag name (up to 25 of any characters, except commas). You can set a maximum of 30 tags for the selected groups. Read more about working with tags.