By page URL

Use this targeting to show ads on a specific list of site pages or to prevent them from appearing on certain pages.

Set up targeting

1. Go to Targeting → Add a targeting condition → By Url.

2. Select the template type that you'll use to specify the page URLs:

   • The standard template
   • Regular expression

3. Specify page templates in at least one row:

   • Acceptable patterns: List the pages where you want to show ads.
   • Excluded patterns: List the pages where you don't want to show ads.

   Note

   Enter up to 5 templates in each row.

   If you leave the Acceptable patterns row empty and fill in only the Excluded patterns row, the campaign will be shown everywhere except for the excluded pages.

   To add multiple templates, separate them with line breaks (press Enter). Enter up to 5 templates in each row.

4. Click Apply and save the targeting criteria.

Use case

Let's say you have a section about vehicles on your site (for example, “vehicles”). It has a subsection about motorcycles: “motorcycles”. You need to set up targeting in the “vehicles” section, but you don't want to show ads in the “motorcycles” section. Then, in the Acceptable patterns row, enter http://www.example.com/vehicles/, and in the Excluded patterns row, enter a more specific template http://www.example.com/vehicles/motorcycles/.

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