Tens of millions of users are using search engines to find information among millions of sites. The sites that provide the best answers to users' questions are the ones that earn users' appreciation. The goal of Yandex search is to lead the user to the answer as quickly as possible.

A good site is one that gives people what they are looking for. If a user can read the text published on the site, view the images and find the section they need, it's not a bad start. But the Yandex search engine is just a complex piece of software. In order for the search engine to “read” all the information on the site, you need to design the site with this in mind.

This guide helps webmasters and site owners to create sites that are indexed and ranked correctly by the Yandex search engine.

It covers the basic steps that you need to complete when working on the site. Our recommendations will help you avoid mistakes that can negatively impact your site's ranking in search results. But they don't guarantee that your site will get traffic from Yandex search, because in the end, only the quality of your resource determines its popularity.