Managing advertising campaigns
You can use the Yandex Direct API to create applications for managing advertising campaigns, such as automating routine operations, using your own bid management algorithms, downloading statistics, and completing many other tasks.
September 6, 2022 Added the TrackingParams field to Campaigns methods.
August 15, 2022 Added TinInfo and ErirAttributes structures to methods of the Agencyclients and Clients services.
July 19, 2022 New values added to the Subtype parameter to the AdImages service.
- Review the documentation and examples
- Register your application on the Yandex OAuth server and submit a request for API access
- Create a test user and test data, and practice in the Sandbox
- Follow the announcements in our blog
March 29, 2022 Added the IsMetrikaSourceOfValue field to the PriorityGoals structure — for campaigns with the AVERAGE_CRR strategy.
January 26, 2022 Added the AdVideos service.
January 14, 2022 The NETWORK_DEFAULT and MAINTAIN_NETWORK_CPC parameters will soon be discontinued in Campaigns. Please update your applications before the end of January 2022.