You can use the Yandex.Direct API to create applications for managing advertising campaigns, such as automating routine operations, using your own bid management algorithms, downloading statistics, and completing many other tasks.


December 4, 2020  Added the KEYWORD value for the MatchType field in Reports.

September 26, 2020  In the TurboPages service, you can now search for Turbo pages using the link associated with them. Added new parameters: BoundWithHref, TurboSiteHref.

August 26, 2020  In the Campaigns service in the strategies AVERAGE_CPA_PER_CAMPAIGN and AVERAGE_CPA_PER_FILTER, the parameter AverageCpa (for AVERAGE_CPA_PER_CAMPAIGN) / FilterAverageCpa (for AVERAGE_CPA_PER_FILTER) is mandatory.

Getting started

  1. Review the documentation and examples
  2. Register your application on the Yandex OAuth server and submit a request for API access
  3. Create a test user and test data, and practice in the Sandbox
  4. Follow the announcements in our blog
Wed Dec 30 2020 16:55:17 GMT+0300 (Moscow Standard Time)