Working with reviews

Yandex users can leave reviews about websites, organizations. Users post site reviews on their public pages. Reviews about organizations are posted in Yandex services (Yandex Maps, search results, and so on) and on partner sites. For more information about feedback sources, see Yandex Business Help.

Where you can view and respond to reviews

Reviews are available in Yandex Webmaster — on the Reviews and ratings page.

What / Where

"Reviews and ratings" in Yandex Webmaster

View reviews

About the site

On site tab

About the organization

On the organization tab

Respond to a review

About the site

On site tab

About the organization

On the organization tab

On behalf of a site or organization representative

The response will be displayed as official on the services where the review is posted

Report a review

Reviews and responses are moderated within a few days.

Yandex Webmaster regularly checks for new reviews. To stay informed about site reviews, configure notifications.

Users can rate sites when writing reviews. The Reviews and ratings page in Yandex Webmaster features a rating bar. It shows the total number of reviews and the ratio of good and bad ratings. Grades 1-3 are considered bad, 4 and 5 are considered good.

Note

Yandex Webmaster monitors data credibility. That's why only the site owner can respond to a review. To respond to a review, select the main site address in Yandex Webmaster.

Working with reviews on the "Reviews and ratings" page in Yandex Webmaster

On the Reviews and ratings page, you can view, respond to, or report a review. If you respond to a review in Yandex Webmaster, your response will have the Official response mark.

To view and respond to site reviews:

  1. Make sure that you have access in Yandex Webmaster.
  2. On the Reviews and ratings page, open the Site reviews tab.

To start displaying reviews about the organization:

  1. Add your organization to Yandex Business.

When doing so, specify your company’s website in the Website or social media field.

  1. Add this site to Yandex Webmaster and verify your rights to manage the site.

To view reviews and respond to them:

  1. Make sure that you have access to the site in Yandex Webmaster and access to the organization in Yandex Business.

  2. On the Reviews and ratings page, open the On the organization tab.

How can the site owner start to work with reviews

Confirm the management rights for the organization in Yandex Business or ask the business owner to add you to the list of representatives. You will see the reviews in Yandex Webmaster within 24 hours after verification is complete.

If you believe a review is not related to your site or organization or does not meet the requirements (for organization reviews or), you can report it. Your message will be sent to the support service.

The claim is processed within five days. If your complaint is validated, the review will stop being displayed.

If a review follows the guidelines but you still disagree with its content, we recommend that you respond to the review and communicate with the user.

Why a review or response is not displayed

A review may stop displaying if:

  • A user deleted the review from their public page.
  • The review was removed because it didn't comply with the guidelines.
  • The user deleted the review from the card.
  • The partner stopped sending reviews.
  • The review was removed because it didn't comply with the guidelines.

A response to a review may not be displayed if it hasn't passed moderation and doesn't meet our requirements.

If a response to a site review hasn’t passed moderation, contact customer support.

Questions and answers

How to make reviews visible to everyone

Organization reviews are displayed in Yandex Maps and in Yandex Search results.

You can't publish the reviews on your site.

Why aren't reviews displayed in Yandex Webmaster?

There are probably no reviews for your organization or site yet, or they are no longer displayed for several reasons.

Contact support

Tell us what your question is about so we can direct you to the right specialist:

Make sure that:

  • The website is added to Yandex Webmaster and Yandex Business in the same way (with or without the "www" prefix, and with the HTTPS or HTTP protocol).
  • The main website page is added to Yandex Business without UTM tags.
  • The website rights in Yandex Webmaster and in the Yandex Business card are confirmed for the same username.

If the business has reviews, they will appear in Yandex Webmaster within a week after you correct the mistakes.

If you don't find any mistakes or the reviews are still not displayed, fill out the form.

See detailed information about organization reviews in Yandex Business Help. You can also contact support from the Help page.