New partners

Yandex Advertising Network provides placement opportunities on sites, in mobile apps and in video content. Please make sure you're familiar with the Rules of participation in the Yandex Advertising Network before signing up. You can also watch a video series about what new Yandex Advertising Network partners need to know (turn on English subtitles):

How to join the Yandex Advertising Network

The procedure for becoming part of the Yandex Advertising Network varies based on the kind of resource you want to monetize:

Site

  1. Fill out the application form. To learn more about what information you need to register, see Registration in the Yandex Advertising Network and adding resources.

  2. After registering, you'll see the Advertising Network interface. Add the site you want to monetize. Once you've done this, the site will be automatically submitted for moderation. Usually the moderation process takes less than a day.

  3. Once your site passes moderation, you'll be able to create and place ad units. All the possible ways of embedding ads on your site are outlined in Ads on sites.

  4. Embed the ad code on your site.

Step-by-step instructions on how to start displaying ads on your resource are available in How to start displaying ads.

Mobile app

Step-by-step instructions on how to start displaying ads on your resource are available in the Ads in Mobile Apps Help.

Video resource

Perform the following actions depending on whether you have an account in the Yandex Advertising Network:

  1. Fill out the application form. To learn more about what information you need to register, see Registration in the Yandex Advertising Network and adding resources.

  2. Use this form to send a request to include your video resource. Make sure to include a link to your video resource in the request.

    If your resource meets the video partner requirements outlined by the Yandex Advertising Network, your resource will be submitted for moderation. The moderation process usually doesn't take more than two days.

  3. Once your resource passes moderation, you'll see the Ads in videos section in the Yandex Advertising Network Partner Interface. You can use this menu to start creating your ad units. All the possible ways of embedding ads are outlined in Ads in videos.

  4. Integrate the Yandex Video Ads SDK into your video resource.

  1. Use this form to send a request to include your video resource. Make sure to include a link to your video resource in the request.

    If your resource meets the video partner requirements outlined by the Yandex Advertising Network, your resource will be submitted for moderation. The moderation process usually doesn't take more than two days.

  2. Once your resource passes moderation, you'll see the Ads in videos section in the Yandex Advertising Network Partner Interface. You can use this menu to start creating your ad units. All the possible ways of embedding ads are outlined in Ads in videos.

  3. Integrate the Yandex Video Ads SDK into your video resource.

Before signing up, make sure your resource complies with the video partner requirements outlined by the Yandex Advertising Network, which include:

  • Resource traffic: at least 10,000 unique users per day for a month or more.

  • You only post your own content or licenced content instead of aggregating user content.

For a complete list of requirements for video resources, see the Rules of participation in Yandex Advertising Network.

How to receive remuneration

To receive remuneration for displaying ads, you must specify your payment details in the Advertising Network interface and reach the payment threshold. The payment threshold depends on your country of residence. To learn more about payments, see How to receive remuneration.

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