List of dimensions and metrics

Dimensions

Metrics

ym:ad:<attribution>Currency

ym:ad:GCLIDPercentage

ym:ad:<attribution>DirectBanner

ym:ad:<currency>ConvertedAdCostPerVisit

ym:ad:<attribution>DirectBannerGroup

ym:ad:<currency>ConvertedAdCost

ym:ad:<attribution>DirectConditionType

ym:ad:affinityIndexInterests2

ym:ad:<attribution>DirectOrder

ym:ad:affinityIndexInterests

ym:ad:<attribution>DirectPhraseOrCond

ym:ad:anyGoalConversionRate

ym:ad:<attribution>DirectPlatform

ym:ad:anyGoalConverted<currency>Revenue

ym:ad:<attribution>DirectPlatformType

ym:ad:anyGoalReachesPerUser

ym:ad:<attribution>DirectSearchPhrase

ym:ad:anyGoalReaches

ym:ad:<attribution>DisplayCampaign

ym:ad:anyGoalUserConversionRate

ym:ad:ageInterval

ym:ad:anyGoalUsers

ym:ad:gender

ym:ad:anyGoalVisits

ym:ad:regionArea

ym:ad:avgDaysBetweenVisits

ym:ad:regionCity

ym:ad:avgDaysSinceFirstVisit

ym:ad:regionCitySize

ym:ad:avgParams

ym:ad:regionContinent

ym:ad:avgVisitDurationSeconds

ym:ad:regionCountry

ym:ad:blockedPercentage

ym:ad:regionDistrict

ym:ad:bounceRate

ym:dl:SBCLID

ym:ad:clicks

ym:dl:URL

ym:ad:cookieEnabledPercentage

ym:dl:URLDomain

ym:ad:ePromotionClicksUniq

ym:dl:URLParamName

ym:ad:ePromotionClicksUserPercentage

ym:dl:URLParamNameAndValue

ym:ad:ePromotionClicks

ym:dl:URLParamValue

ym:ad:ePromotionImpressionsUniq

ym:dl:URLPath

ym:ad:ePromotionImpressionsUserPercentage

ym:dl:URLPathFull

ym:ad:ePromotionImpressions

ym:dl:URLPathLevel1

ym:ad:ecommercePurchases

ym:dl:URLPathLevel2

ym:ad:ecommerce<currency>ConvertedRevenuePerPurchase

ym:dl:URLPathLevel3

ym:ad:ecommerce<currency>ConvertedRevenuePerVisit

ym:dl:URLPathLevel4

ym:ad:ecommerce<currency>ConvertedRevenue

ym:dl:URLPathLevel5

ym:ad:favoriteGoalsConversionRate

ym:dl:URLProto

ym:ad:favoriteGoalsConverted<currency>RevenuePerVisit

ym:dl:UTMCampaign

ym:ad:favoriteGoalsConverted<currency>Revenue

ym:dl:UTMContent

ym:ad:favoriteGoalsReachesPerUser

ym:dl:UTMMedium

ym:ad:favoriteGoalsReaches

ym:dl:UTMSource

ym:ad:favoriteGoalsUserConversionRate

ym:dl:UTMTerm

ym:ad:favoriteGoalsUsers

ym:dl:ageInterval

ym:ad:favoriteGoalsVisits

ym:dl:browser

ym:ad:goal<goal_id>conversionRate

ym:dl:browserAndVersion

ym:ad:goal<goal_id>converted<currency>AdCostPerVisit

ym:dl:browserAndVersionMajor

ym:ad:goal<goal_id>converted<currency>CPA

ym:dl:browserCountry

ym:ad:goal<goal_id>converted<currency>Revenue

ym:dl:browserDate

ym:ad:goal<goal_id>reachesPerUser

ym:dl:browserDatePeriod<group>

ym:ad:goal<goal_id>reaches

ym:dl:browserDateTime

ym:ad:goal<goal_id>userConversionRate

ym:dl:browserDayOfMonth

ym:ad:goal<goal_id>users

ym:dl:browserDayOfWeek

ym:ad:goal<goal_id>visits

ym:dl:browserDekaminute

ym:ad:jsEnabledPercentage

ym:dl:browserEngine

ym:ad:manPercentage

ym:dl:browserEngineVersion1

ym:ad:mobilePercentage

ym:dl:browserEngineVersion2

ym:ad:newUserVisitsPercentage

ym:dl:browserEngineVersion3

ym:ad:newUsers

ym:dl:browserEngineVersion4

ym:ad:oneDayBetweenVisitsPercentage

ym:dl:browserHour

ym:ad:oneVisitPerUserPercentage

ym:dl:browserHourMinute

ym:ad:over32VisitsPerUserPercentage

ym:dl:browserLanguage

ym:ad:over54AgePercentage

ym:dl:browserMinute

ym:ad:overMonthBetweenVisitsPercentage

ym:dl:browserMonth

ym:ad:overYearSinceFirstVisitPercentage

ym:dl:browserStartOfDekaminute

ym:ad:overYearUserRecencyPercentage

ym:dl:browserStartOfHour

ym:ad:pageDepth

ym:dl:browserStartOfMinute

ym:ad:pageviews

ym:dl:browserStartOfMonth

ym:ad:paramsNumber

ym:dl:browserStartOfQuarter

ym:ad:percentNewVisitors

ym:dl:browserStartOfWeek

ym:ad:productBasketsPrice

ym:dl:browserStartOfYear

ym:ad:productBasketsQuantity

ym:dl:browserYear

ym:ad:productBasketsRemoveUniq

ym:dl:clientTimeZone

ym:ad:productBasketsRemoveUserPercentage

ym:dl:cookieEnabled

ym:ad:productBasketsUniq

ym:dl:date

ym:ad:productBasketsUserPercentage

ym:dl:datePeriod<group>

ym:ad:productBaskets<currency>ConvertedPrice

ym:dl:dateTime

ym:ad:productClicksUniq

ym:dl:dayOfMonth

ym:ad:productClicksUserPercentage

ym:dl:dayOfWeek

ym:ad:productClicks

ym:dl:dekaminute

ym:ad:productImpressionsUniq

ym:dl:deviceCategory

ym:ad:productImpressionsUserPercentage

ym:dl:downloadURL

ym:ad:productImpressions

ym:dl:from

ym:ad:productInListImpressionsUniq

ym:dl:gender

ym:ad:productInListImpressionsUserPercentage

ym:dl:hasAdBlocker

ym:ad:productInListImpressions

ym:dl:hasGCLID

ym:ad:productPurchasedPrice

ym:dl:hasSBCLID

ym:ad:productPurchasedQuantity

ym:dl:hour

ym:ad:productPurchasedUniq

ym:dl:hourMinute

ym:ad:productPurchased<currency>ConvertedPrice

ym:dl:ipAddress

ym:ad:robotPercentage

ym:dl:javascriptEnabled

ym:ad:robotVisits

ym:dl:minute

ym:ad:sumParams

ym:dl:mobilePhone

ym:ad:thirdPartyCookieEnabledPercentage

ym:dl:mobilePhoneModel

ym:ad:under18AgePercentage

ym:dl:month

ym:ad:upTo24AgePercentage

ym:dl:openstatAd

ym:ad:upTo31VisitsPerUserPercentage

ym:dl:openstatCampaign

ym:ad:upTo34AgePercentage

ym:dl:openstatService

ym:ad:upTo3VisitsPerUserPercentage

ym:dl:openstatSource

ym:ad:upTo44AgePercentage

ym:dl:operatingSystem

ym:ad:upTo54AgePercentage

ym:dl:operatingSystemRoot

ym:ad:upTo7VisitsPerUserPercentage

ym:dl:pageURL

ym:ad:upToDaySinceFirstVisitPercentage

ym:dl:physicalScreenHeight

ym:ad:upToDayUserRecencyPercentage

ym:dl:physicalScreenResolution

ym:ad:upToMonthBetweenVisitsPercentage

ym:dl:physicalScreenWidth

ym:ad:upToMonthSinceFirstVisitPercentage

ym:dl:regionArea

ym:ad:upToMonthUserRecencyPercentage

ym:dl:regionCity

ym:ad:upToQuarterSinceFirstVisitPercentage

ym:dl:regionCitySize

ym:ad:upToQuarterUserRecencyPercentage

ym:dl:regionContinent

ym:ad:upToWeekBetweenVisitsPercentage

ym:dl:regionCountry

ym:ad:upToWeekSinceFirstVisitPercentage

ym:dl:regionDistrict

ym:ad:upToWeekUserRecencyPercentage

ym:dl:screenColors

ym:ad:upToYearSinceFirstVisitPercentage

ym:dl:screenFormat

ym:ad:upToYearUserRecencyPercentage

ym:dl:screenHeight

ym:ad:userRecencyDays

ym:dl:screenOrientation

ym:ad:usersPurchasePercentage

ym:dl:screenResolution

ym:ad:users

ym:dl:screenWidth

ym:ad:visitsPerDay

ym:dl:startOfDekaminute

ym:ad:visitsPerHour

ym:dl:startOfHour

ym:ad:visitsPerMinute

ym:dl:startOfMinute

ym:ad:visits

ym:dl:startOfMonth

ym:ad:womanPercentage

ym:dl:startOfQuarter

ym:dl:blockedPercentage

ym:dl:startOfWeek

ym:dl:cookieEnabledPercentage

ym:dl:startOfYear

ym:dl:downloads

ym:dl:thirdPartyCookieEnabled

ym:dl:jsEnabledPercentage

ym:dl:title

ym:dl:mobilePercentage

ym:dl:windowClientArea

ym:dl:pageviewsPerDay

ym:dl:windowClientHeight

ym:dl:pageviewsPerHour

ym:dl:windowClientWidth

ym:dl:pageviewsPerMinute

ym:dl:year

ym:dl:thirdPartyCookieEnabledPercentage

ym:ep:actionGoal

ym:dl:users

ym:ep:ageInterval

ym:ep:avgEventParams

ym:ep:browser

ym:ep:eventPageViews

ym:ep:browserAndVersion

ym:ep:eventParamsNumber

ym:ep:browserAndVersionMajor

ym:ep:eventsNumber

ym:ep:browserDate

ym:ep:sumEventParams

ym:ep:browserDatePeriod<group>

ym:ev:GCLIDPercentage

ym:ep:browserDateTime

ym:ev:affinityIndexInterests2

ym:ep:browserDayOfMonth

ym:ev:affinityIndexInterests

ym:ep:browserDayOfWeek

ym:ev:anyGoalConversionRate

ym:ep:browserDekaminute

ym:ev:anyGoalConverted<currency>Revenue

ym:ep:browserEngine

ym:ev:anyGoalReachesPerUser

ym:ep:browserEngineVersion1

ym:ev:anyGoalReaches

ym:ep:browserEngineVersion2

ym:ev:anyGoalUserConversionRate

ym:ep:browserEngineVersion3

ym:ev:anyGoalUsers

ym:ep:browserEngineVersion4

ym:ev:anyGoalVisits

ym:ep:browserHour

ym:ev:avgDaysBetweenVisits

ym:ep:browserHourMinute

ym:ev:avgDaysSinceFirstVisit

ym:ep:browserMinute

ym:ev:avgOriginalVisitDurationSeconds

ym:ep:browserMonth

ym:ev:avgParams

ym:ep:browserStartOfDekaminute

ym:ev:avgVisitDurationSeconds

ym:ep:browserStartOfHour

ym:ev:blockedPercentage

ym:ep:browserStartOfMinute

ym:ev:bounceRate

ym:ep:browserStartOfMonth

ym:ev:cdpOrdersAllOrders

ym:ep:browserStartOfQuarter

ym:ev:cdpOrdersCancelled

ym:ep:browserStartOfWeek

ym:ev:cdpOrdersConversionIntoOrder

ym:ep:browserStartOfYear

ym:ev:cdpOrdersConversionIntoPayment

ym:ep:browserYear

ym:ev:cdpOrdersInProgress

ym:ep:cookieEnabled

ym:ev:cdpOrdersOther

ym:ep:date

ym:ev:cdpOrdersPayed

ym:ep:datePeriod<group>

ym:ev:cdpOrdersSpam

ym:ep:dateTime

ym:ev:cdpOrders<currency>AverageCheque

ym:ep:dayOfMonth

ym:ev:cdpOrders<currency>Profit

ym:ep:dayOfWeek

ym:ev:cdpOrders<currency>Revenue

ym:ep:dekaminute

ym:ev:cookieEnabledPercentage

ym:ep:deviceCategory

ym:ev:ePromotionClicksUniq

ym:ep:eventParamsLevel1

ym:ev:ePromotionClicksUserPercentage

ym:ep:eventParamsLevel10

ym:ev:ePromotionClicks

ym:ep:eventParamsLevel2

ym:ev:ePromotionImpressionsUniq

ym:ep:eventParamsLevel3

ym:ev:ePromotionImpressionsUserPercentage

ym:ep:eventParamsLevel4

ym:ev:ePromotionImpressions

ym:ep:eventParamsLevel5

ym:ev:ecommercePurchases

ym:ep:eventParamsLevel6

ym:ev:ecommerce<currency>ConvertedRevenuePerPurchase

ym:ep:eventParamsLevel7

ym:ev:ecommerce<currency>ConvertedRevenuePerVisit

ym:ep:eventParamsLevel8

ym:ev:ecommerce<currency>ConvertedRevenue

ym:ep:eventParamsLevel9

ym:ev:expenseClicks

ym:ep:eventURL

ym:ev:expense<currency>CPC

ym:ep:eventURLDomain

ym:ev:expense<currency>EcommerceCPA

ym:ep:eventURLParamName

ym:ev:expense<currency>EcommerceCRR

ym:ep:eventURLParamNameAndValue

ym:ev:expense<currency>EcommerceROI

ym:ep:eventURLParamValue

ym:ev:expense<currency>FavoriteGoalsCPA

ym:ep:eventURLPath

ym:ev:expense<currency>FavoriteGoalsCRR

ym:ep:eventURLPathFull

ym:ev:expense<currency>FavoriteGoalsROI

ym:ep:eventURLPathLevel1

ym:ev:expense<currency>FavoriteGoalsUserCPA

ym:ep:eventURLPathLevel2

ym:ev:expense<currency>FavoriteGoalsVisitCPA

ym:ep:eventURLPathLevel3

ym:ev:expenses<currency>

ym:ep:eventURLPathLevel4

ym:ev:favoriteGoalsConversionRate

ym:ep:eventURLPathLevel5

ym:ev:favoriteGoalsConverted<currency>RevenuePerVisit

ym:ep:eventURLProto

ym:ev:favoriteGoalsConverted<currency>Revenue

ym:ep:gender

ym:ev:favoriteGoalsReachesPerUser

ym:ep:hasAdBlocker

ym:ev:favoriteGoalsReaches

ym:ep:hour

ym:ev:favoriteGoalsUserConversionRate

ym:ep:hourMinute

ym:ev:favoriteGoalsUsers

ym:ep:ipAddress

ym:ev:favoriteGoalsVisits

ym:ep:javascriptEnabled

ym:ev:goal<goal_id>conversionRate

ym:ep:minute

ym:ev:goal<goal_id>converted<currency>Revenue

ym:ep:mobilePhone

ym:ev:goal<goal_id>expense<currency>CRR

ym:ep:mobilePhoneModel

ym:ev:goal<goal_id>expense<currency>ROI

ym:ep:month

ym:ev:goal<goal_id>expense<currency>ReachCPA

ym:ep:operatingSystem

ym:ev:goal<goal_id>expense<currency>UserCPA

ym:ep:operatingSystemRoot

ym:ev:goal<goal_id>expense<currency>VisitCPA

ym:ep:physicalScreenHeight

ym:ev:goal<goal_id>reachesPerUser

ym:ep:physicalScreenResolution

ym:ev:goal<goal_id>reaches

ym:ep:physicalScreenWidth

ym:ev:goal<goal_id>userConversionRate

ym:ep:regionArea

ym:ev:goal<goal_id>users

ym:ep:regionCity

ym:ev:goal<goal_id>visits

ym:ep:regionCitySize

ym:ev:jsEnabledPercentage

ym:ep:regionContinent

ym:ev:manPercentage

ym:ep:regionCountry

ym:ev:mobilePercentage

ym:ep:regionDistrict

ym:ev:newUserVisitsPercentage

ym:ep:screenColors

ym:ev:newUsers

ym:ep:screenFormat

ym:ev:oneDayBetweenVisitsPercentage

ym:ep:screenHeight

ym:ev:oneVisitPerUserPercentage

ym:ep:screenOrientation

ym:ev:originalBounceRate

ym:ep:screenResolution

ym:ev:originalPageDepth

ym:ep:screenWidth

ym:ev:originalPageviews

ym:ep:startOfDekaminute

ym:ev:over32VisitsPerUserPercentage

ym:ep:startOfHour

ym:ev:over54AgePercentage

ym:ep:startOfMinute

ym:ev:overMonthBetweenVisitsPercentage

ym:ep:startOfMonth

ym:ev:overYearSinceFirstVisitPercentage

ym:ep:startOfQuarter

ym:ev:overYearUserRecencyPercentage

ym:ep:startOfWeek

ym:ev:pageDepth

ym:ep:startOfYear

ym:ev:pageviews

ym:ep:thirdPartyCookieEnabled

ym:ev:paramsNumber

ym:ep:windowClientArea

ym:ev:percentNewVisitors

ym:ep:windowClientHeight

ym:ev:productBasketsPrice

ym:ep:windowClientWidth

ym:ev:productBasketsQuantity

ym:ep:year

ym:ev:productBasketsRemoveUniq

ym:ev:<attribution>ExpenseCampaign

ym:ev:productBasketsRemoveUserPercentage

ym:ev:<attribution>ExpenseContent

ym:ev:productBasketsUniq

ym:ev:<attribution>ExpenseMedium

ym:ev:productBasketsUserPercentage

ym:ev:<attribution>ExpenseSource

ym:ev:productBaskets<currency>ConvertedPrice

ym:ev:<attribution>ExpenseTerm

ym:ev:productClicksUniq

ym:ev:<attribution>SourceEngine

ym:ev:productClicksUserPercentage

ym:ev:<attribution>TrafficSource

ym:ev:productClicks

ym:pv:SBCLID

ym:ev:productImpressionsUniq

ym:pv:URL

ym:ev:productImpressionsUserPercentage

ym:pv:URLDomain

ym:ev:productImpressions

ym:pv:URLParamName

ym:ev:productInListImpressionsUniq

ym:pv:URLParamNameAndValue

ym:ev:productInListImpressionsUserPercentage

ym:pv:URLParamValue

ym:ev:productInListImpressions

ym:pv:URLPath

ym:ev:productPurchasedPrice

ym:pv:URLPathFull

ym:ev:productPurchasedQuantity

ym:pv:URLPathLevel1

ym:ev:productPurchasedUniq

ym:pv:URLPathLevel2

ym:ev:productPurchased<currency>ConvertedPrice

ym:pv:URLPathLevel3

ym:ev:robotPercentage

ym:pv:URLPathLevel4

ym:ev:robotVisits

ym:pv:URLPathLevel5

ym:ev:sumParams

ym:pv:URLProto

ym:ev:thirdPartyCookieEnabledPercentage

ym:pv:UTMCampaign

ym:ev:under18AgePercentage

ym:pv:UTMContent

ym:ev:upTo24AgePercentage

ym:pv:UTMMedium

ym:ev:upTo31VisitsPerUserPercentage

ym:pv:UTMSource

ym:ev:upTo34AgePercentage

ym:pv:UTMTerm

ym:ev:upTo3VisitsPerUserPercentage

ym:pv:ageInterval

ym:ev:upTo44AgePercentage

ym:pv:browser

ym:ev:upTo54AgePercentage

ym:pv:browserAndVersion

ym:ev:upTo7VisitsPerUserPercentage

ym:pv:browserAndVersionMajor

ym:ev:upToDaySinceFirstVisitPercentage

ym:pv:browserCountry

ym:ev:upToDayUserRecencyPercentage

ym:pv:browserDate

ym:ev:upToMonthBetweenVisitsPercentage

ym:pv:browserDatePeriod<group>

ym:ev:upToMonthSinceFirstVisitPercentage

ym:pv:browserDateTime

ym:ev:upToMonthUserRecencyPercentage

ym:pv:browserDayOfMonth

ym:ev:upToQuarterSinceFirstVisitPercentage

ym:pv:browserDayOfWeek

ym:ev:upToQuarterUserRecencyPercentage

ym:pv:browserDekaminute

ym:ev:upToWeekBetweenVisitsPercentage

ym:pv:browserEngine

ym:ev:upToWeekSinceFirstVisitPercentage

ym:pv:browserEngineVersion1

ym:ev:upToWeekUserRecencyPercentage

ym:pv:browserEngineVersion2

ym:ev:upToYearSinceFirstVisitPercentage

ym:pv:browserEngineVersion3

ym:ev:upToYearUserRecencyPercentage

ym:pv:browserEngineVersion4

ym:ev:userRecencyDays

ym:pv:browserHour

ym:ev:usersPurchasePercentage

ym:pv:browserHourMinute

ym:ev:users

ym:pv:browserLanguage

ym:ev:visitsPerDay

ym:pv:browserMinute

ym:ev:visitsPerHour

ym:pv:browserMonth

ym:ev:visitsPerMinute

ym:pv:browserStartOfDekaminute

ym:ev:visits

ym:pv:browserStartOfHour

ym:ev:womanPercentage

ym:pv:browserStartOfMinute

ym:pv:blockedPercentage

ym:pv:browserStartOfMonth

ym:pv:cookieEnabledPercentage

ym:pv:browserStartOfQuarter

ym:pv:jsEnabledPercentage

ym:pv:browserStartOfWeek

ym:pv:mobilePercentage

ym:pv:browserStartOfYear

ym:pv:pageviewsPerDay

ym:pv:browserYear

ym:pv:pageviewsPerHour

ym:pv:clientTimeZone

ym:pv:pageviewsPerMinute

ym:pv:cookieEnabled

ym:pv:pageviews

ym:pv:counterID

ym:pv:thirdPartyCookieEnabledPercentage

ym:pv:date

ym:pv:users

ym:pv:datePeriod<group>

ym:s:GCLIDPercentage

ym:pv:dateTime

ym:s:adfoxARPU

ym:pv:dayOfMonth

ym:s:adfoxCPMV

ym:pv:dayOfWeek

ym:s:adfoxClicks

ym:pv:dekaminute

ym:s:adfoxCountEvent10

ym:pv:deviceCategory

ym:s:adfoxCountEvent11

ym:pv:from

ym:s:adfoxCountEvent12

ym:pv:gender

ym:s:adfoxCountEvent13

ym:pv:hasAdBlocker

ym:s:adfoxCountEvent14

ym:pv:hasGCLID

ym:s:adfoxCountEvent15

ym:pv:hasSBCLID

ym:s:adfoxCountEvent16

ym:pv:hour

ym:s:adfoxCountEvent17

ym:pv:hourMinute

ym:s:adfoxCountEvent18

ym:pv:ipAddress

ym:s:adfoxCountEvent19

ym:pv:isTurboPage

ym:s:adfoxCountEvent1

ym:pv:javascriptEnabled

ym:s:adfoxCountEvent20

ym:pv:minute

ym:s:adfoxCountEvent21

ym:pv:mobilePhone

ym:s:adfoxCountEvent22

ym:pv:mobilePhoneModel

ym:s:adfoxCountEvent23

ym:pv:month

ym:s:adfoxCountEvent24

ym:pv:openstatAd

ym:s:adfoxCountEvent25

ym:pv:openstatCampaign

ym:s:adfoxCountEvent26

ym:pv:openstatService

ym:s:adfoxCountEvent27

ym:pv:openstatSource

ym:s:adfoxCountEvent28

ym:pv:operatingSystem

ym:s:adfoxCountEvent29

ym:pv:operatingSystemRoot

ym:s:adfoxCountEvent2

ym:pv:physicalScreenHeight

ym:s:adfoxCountEvent30

ym:pv:physicalScreenResolution

ym:s:adfoxCountEvent3

ym:pv:physicalScreenWidth

ym:s:adfoxCountEvent4

ym:pv:referer

ym:s:adfoxCountEvent5

ym:pv:refererDomain

ym:s:adfoxCountEvent6

ym:pv:refererPath

ym:s:adfoxCountEvent7

ym:pv:refererPathFull

ym:s:adfoxCountEvent8

ym:pv:refererPathLevel1

ym:s:adfoxCountEvent9

ym:pv:refererPathLevel2

ym:s:adfoxECPM

ym:pv:refererPathLevel3

ym:s:adfoxPriceGoogle

ym:pv:refererPathLevel4

ym:s:adfoxPriceHeaderBidding

ym:pv:refererPathLevel5

ym:s:adfoxPricePerHit

ym:pv:refererProto

ym:s:adfoxPricePerUser

ym:pv:regionArea

ym:s:adfoxPricePerVisit

ym:pv:regionCity

ym:s:adfoxPriceStrict

ym:pv:regionCitySize

ym:s:adfoxPriceYan

ym:pv:regionContinent

ym:s:adfoxPrice

ym:pv:regionCountry

ym:s:adfoxRPM

ym:pv:regionDistrict

ym:s:adfoxRendersDefaultShare

ym:pv:screenColors

ym:s:adfoxRendersDefault

ym:pv:screenFormat

ym:s:adfoxRendersPerHit

ym:pv:screenHeight

ym:s:adfoxRendersPerUser

ym:pv:screenOrientation

ym:s:adfoxRendersPerVisit

ym:pv:screenResolution

ym:s:adfoxRenders

ym:pv:screenWidth

ym:s:adfoxRequests

ym:pv:startOfDekaminute

ym:s:adfoxShows

ym:pv:startOfHour

ym:s:adfoxVisibility

ym:pv:startOfMinute

ym:s:affinityIndexInterests2

ym:pv:startOfMonth

ym:s:affinityIndexInterests

ym:pv:startOfQuarter

ym:s:anyGoalConversionRate

ym:pv:startOfWeek

ym:s:anyGoalConverted<currency>Revenue

ym:pv:startOfYear

ym:s:anyGoalReachesPerUser

ym:pv:thirdPartyCookieEnabled

ym:s:anyGoalReaches

ym:pv:title

ym:s:anyGoalUserConversionRate

ym:pv:windowClientArea

ym:s:anyGoalUsers

ym:pv:windowClientHeight

ym:s:anyGoalVisits

ym:pv:windowClientWidth

ym:s:avgDaysBetweenVisits

ym:pv:year

ym:s:avgDaysSinceFirstVisit

ym:s:EPromotionCreative

ym:s:avgOriginalVisitDurationSeconds

ym:s:EPromotionCreativeSlot

ym:s:avgParams

ym:s:EPromotionEventURL

ym:s:avgPublisherArticleInvolvedTimeSeconds

ym:s:EPromotionID

ym:s:avgUserParams

ym:s:EPromotionName

ym:s:avgVisitDurationSeconds

ym:s:EPromotionPosition

ym:s:blockedPercentage

ym:s:PProductBrand

ym:s:bounceRate

ym:s:PProductID

ym:s:cdpOrdersAllOrders

ym:s:PProductName

ym:s:cdpOrdersCancelled

ym:s:RWArticleURLHash

ym:s:cdpOrdersConversionIntoOrder

ym:s:RWArticleURLPathLevel1Hash

ym:s:cdpOrdersConversionIntoPayment

ym:s:RWArticleURLPathLevel2Hash

ym:s:cdpOrdersInProgress

ym:s:RWArticleURLPathLevel3Hash

ym:s:cdpOrdersOther

ym:s:RWArticleURLPathLevel4Hash

ym:s:cdpOrdersPayed

ym:s:RWArticleURLPathLevel5Hash

ym:s:cdpOrdersSpam

ym:s:RWConversion

ym:s:cdpOrders<currency>AverageCheque

ym:s:RWURLHash

ym:s:cdpOrders<currency>Profit

ym:s:RWURLPathLevel1Hash

ym:s:cdpOrders<currency>Revenue

ym:s:RWURLPathLevel2Hash

ym:s:cookieEnabledPercentage

ym:s:RWURLPathLevel3Hash

ym:s:crossDeviceUsers

ym:s:RWURLPathLevel4Hash

ym:s:ePromotionClicksUniq

ym:s:RWURLPathLevel5Hash

ym:s:ePromotionClicksUserPercentage

ym:s:<attribution>AdvEngine

ym:s:ePromotionClicks

ym:s:<attribution>Currency

ym:s:ePromotionImpressionsUniq

ym:s:<attribution>DirectBannerGroup

ym:s:ePromotionImpressionsUserPercentage

ym:s:<attribution>DirectClickBanner

ym:s:ePromotionImpressions

ym:s:<attribution>DirectClickOrder

ym:s:ecommercePurchases

ym:s:<attribution>DirectConditionType

ym:s:ecommerce<currency>ConvertedRevenuePerPurchase

ym:s:<attribution>DirectPhraseOrCond

ym:s:ecommerce<currency>ConvertedRevenuePerVisit

ym:s:<attribution>DirectPlatform

ym:s:ecommerce<currency>ConvertedRevenue

ym:s:<attribution>DirectPlatformType

ym:s:favoriteGoalsConversionRate

ym:s:<attribution>DirectSearchPhrase

ym:s:favoriteGoalsConverted<currency>RevenuePerVisit

ym:s:<attribution>DisplayCampaign

ym:s:favoriteGoalsConverted<currency>Revenue

ym:s:<attribution>From

ym:s:favoriteGoalsReachesPerUser

ym:s:<attribution>HasGCLID

ym:s:favoriteGoalsReaches

ym:s:<attribution>HasSBCLID

ym:s:favoriteGoalsUserConversionRate

ym:s:<attribution>Messenger

ym:s:favoriteGoalsUsers

ym:s:<attribution>OpenstatAd

ym:s:favoriteGoalsVisits

ym:s:<attribution>OpenstatCampaign

ym:s:goal<goal_id>conversionRate

ym:s:<attribution>OpenstatService

ym:s:goal<goal_id>converted<currency>Revenue

ym:s:<attribution>OpenstatSource

ym:s:goal<goal_id>reachesPerUser

ym:s:<attribution>QRCodeProvider

ym:s:goal<goal_id>reaches

ym:s:<attribution>RecommendationSystem

ym:s:goal<goal_id>userConversionRate

ym:s:<attribution>ReferalSource

ym:s:goal<goal_id>users

ym:s:<attribution>SBCLID

ym:s:goal<goal_id>visits

ym:s:<attribution>SearchEngine

ym:s:jsEnabledPercentage

ym:s:<attribution>SearchEngineRoot

ym:s:manPercentage

ym:s:<attribution>SearchPhrase

ym:s:mobilePercentage

ym:s:<attribution>SocialNetwork

ym:s:newUserVisitsPercentage

ym:s:<attribution>SocialNetworkProfile

ym:s:newUsers

ym:s:<attribution>SourceEngine

ym:s:offlineCallDurationAvg

ym:s:<attribution>TrafficSource

ym:s:offlineCallHoldDurationTillAnswerAvg

ym:s:<attribution>UTMCampaign

ym:s:offlineCallHoldDurationTillMissAvg

ym:s:<attribution>UTMContent

ym:s:offlineCallTalkDurationAvg

ym:s:<attribution>UTMMedium

ym:s:offlineCall<currency>ConvertedRevenueAvg

ym:s:<attribution>UTMSource

ym:s:offlineCall<currency>ConvertedRevenue

ym:s:<attribution>UTMTerm

ym:s:offlineCallsFirstTimeCallerPercentage

ym:s:<attribution>YandexRythmDetailed

ym:s:offlineCallsFirstTimeCaller

ym:s:adfoxBanner

ym:s:offlineCallsMissedPercentage

ym:s:adfoxBannerType

ym:s:offlineCallsMissed

ym:s:adfoxCampaign

ym:s:offlineCallsUniq

ym:s:adfoxHeaderBidding

ym:s:offlineCalls

ym:s:adfoxLevel1

ym:s:offlineChatsMissedPercentage

ym:s:adfoxLevel1Chained

ym:s:offlineChatsMissed

ym:s:adfoxLevel2

ym:s:offlineChats

ym:s:adfoxLevel2Chained

ym:s:oneDayBetweenVisitsPercentage

ym:s:adfoxLevel3Chained

ym:s:oneVisitPerUserPercentage

ym:s:adfoxLevel4Chained

ym:s:originalBounceRate

ym:s:adfoxOwner

ym:s:originalPageDepth

ym:s:adfoxPlace

ym:s:originalPageviews

ym:s:adfoxPuidKey

ym:s:over32VisitsPerUserPercentage

ym:s:adfoxPuidValue

ym:s:over54AgePercentage

ym:s:adfoxSection

ym:s:overMonthBetweenVisitsPercentage

ym:s:adfoxSite

ym:s:overYearSinceFirstVisitPercentage

ym:s:adfoxUrlPathLevel1

ym:s:overYearUserRecencyPercentage

ym:s:adfoxUrlPathLevel2

ym:s:pageDepth

ym:s:adfoxUrlPathLevel3

ym:s:pageviews

ym:s:adfoxUrlPathLevel4

ym:s:paramsNumber

ym:s:adfoxYanImp

ym:s:percentNewVisitors

ym:s:adfoxYanPage

ym:s:productBasketsPrice

ym:s:ageInterval

ym:s:productBasketsQuantity

ym:s:bounce

ym:s:productBasketsRemoveUniq

ym:s:browser

ym:s:productBasketsRemoveUserPercentage

ym:s:browserAndVersion

ym:s:productBasketsUniq

ym:s:browserAndVersionMajor

ym:s:productBasketsUserPercentage

ym:s:browserCountry

ym:s:productBaskets<currency>ConvertedPrice

ym:s:browserDate

ym:s:productClicksUniq

ym:s:browserDatePeriod<group>

ym:s:productClicksUserPercentage

ym:s:browserDateTime

ym:s:productClicks

ym:s:browserDayOfMonth

ym:s:productImpressionsUniq

ym:s:browserDayOfWeek

ym:s:productImpressionsUserPercentage

ym:s:browserDekaminute

ym:s:productImpressions

ym:s:browserEngine

ym:s:productInListImpressionsUniq

ym:s:browserEngineVersion1

ym:s:productInListImpressionsUserPercentage

ym:s:browserEngineVersion2

ym:s:productInListImpressions

ym:s:browserEngineVersion3

ym:s:productPurchasedPrice

ym:s:browserEngineVersion4

ym:s:productPurchasedQuantity

ym:s:browserHour

ym:s:productPurchasedUniq

ym:s:browserHourMinute

ym:s:productPurchased<currency>ConvertedPrice

ym:s:browserLanguage

ym:s:publisherArticleFullReadShare

ym:s:browserMinute

ym:s:publisherArticleRecirculation

ym:s:browserMonth

ym:s:publisherArticleUsersRecircled

ym:s:browserStartOfDekaminute

ym:s:publisherArticleViewsFullScrollShare

ym:s:browserStartOfHour

ym:s:publisherMobileOrTabletViewsShare

ym:s:browserStartOfMinute

ym:s:publisherMobileOrTabletViews

ym:s:browserStartOfMonth

ym:s:publisherViewsFullRead

ym:s:browserStartOfQuarter

ym:s:publisherViewsFullScroll

ym:s:browserStartOfWeek

ym:s:publisherusers

ym:s:browserStartOfYear

ym:s:publisherviewsPerDay

ym:s:browserYear

ym:s:publisherviewsPerHour

ym:s:clientID

ym:s:publisherviewsPerMinute

ym:s:clientTimeZone

ym:s:publisherviews

ym:s:cookieEnabled

ym:s:robotPercentage

ym:s:counterID

ym:s:robotProPercentage

ym:s:date

ym:s:robotVisits

ym:s:datePeriod<group>

ym:s:rwArticleCTR

ym:s:dateTime

ym:s:rwArticleClicks

ym:s:dayOfMonth

ym:s:rwArticleShows

ym:s:dayOfWeek

ym:s:rwArticleVisibility

ym:s:daysSinceFirstVisit

ym:s:rwCTR

ym:s:daysSinceFirstVisitInterval

ym:s:rwClicksSum

ym:s:daysSincePreviousVisit

ym:s:rwShows

ym:s:daysSincePreviousVisitInterval

ym:s:rwVisibility

ym:s:dekaminute

ym:s:sumParams

ym:s:deviceCategory

ym:s:sumPublisherArticleInvolvedTimeSeconds

ym:s:endURL

ym:s:sumUserParams

ym:s:endURLDomain

ym:s:thirdPartyCookieEnabledPercentage

ym:s:endURLPath

ym:s:under18AgePercentage

ym:s:endURLPathFull

ym:s:upTo24AgePercentage

ym:s:endURLPathLevel1

ym:s:upTo31VisitsPerUserPercentage

ym:s:endURLPathLevel2

ym:s:upTo34AgePercentage

ym:s:endURLPathLevel3

ym:s:upTo3VisitsPerUserPercentage

ym:s:endURLPathLevel4

ym:s:upTo44AgePercentage

ym:s:endURLPathLevel5

ym:s:upTo54AgePercentage

ym:s:endURLProto

ym:s:upTo7VisitsPerUserPercentage

ym:s:experimentAB<experiment_ab>

ym:s:upToDaySinceFirstVisitPercentage

ym:s:externalReferer

ym:s:upToDayUserRecencyPercentage

ym:s:externalRefererDomain

ym:s:upToMonthBetweenVisitsPercentage

ym:s:externalRefererPath

ym:s:upToMonthSinceFirstVisitPercentage

ym:s:externalRefererPathFull

ym:s:upToMonthUserRecencyPercentage

ym:s:externalRefererPathLevel1

ym:s:upToQuarterSinceFirstVisitPercentage

ym:s:externalRefererPathLevel2

ym:s:upToQuarterUserRecencyPercentage

ym:s:externalRefererPathLevel3

ym:s:upToWeekBetweenVisitsPercentage

ym:s:externalRefererPathLevel4

ym:s:upToWeekSinceFirstVisitPercentage

ym:s:externalRefererPathLevel5

ym:s:upToWeekUserRecencyPercentage

ym:s:externalRefererProto

ym:s:upToYearSinceFirstVisitPercentage

ym:s:firstVisitDate

ym:s:upToYearUserRecencyPercentage

ym:s:firstVisitDatePeriod<group>

ym:s:userParamsNumber

ym:s:firstVisitDateTime

ym:s:userRecencyDays

ym:s:firstVisitDayOfMonth

ym:s:usersPurchasePercentage

ym:s:firstVisitDayOfWeek

ym:s:users

ym:s:firstVisitDekaminute

ym:s:vacuumeventsPerUser

ym:s:firstVisitHour

ym:s:vacuumevents

ym:s:firstVisitHourMinute

ym:s:vacuumusers

ym:s:firstVisitMinute

ym:s:visitsPerDay

ym:s:firstVisitMonth

ym:s:visitsPerHour

ym:s:firstVisitStartOfDekaminute

ym:s:visitsPerMinute

ym:s:firstVisitStartOfHour

ym:s:visits

ym:s:firstVisitStartOfMinute

ym:s:womanPercentage

ym:s:firstVisitStartOfMonth

ym:s:yanARPU

ym:s:firstVisitStartOfQuarter

ym:s:yanCPMV

ym:s:firstVisitStartOfWeek

ym:s:yanECPM

ym:s:firstVisitStartOfYear

ym:s:yanPartnerPrice

ym:s:firstVisitYear

ym:s:yanRPM

ym:s:gender

ym:s:yanRendersPerHit

ym:s:goal

ym:s:yanRendersPerUser

ym:s:hasAdBlocker

ym:s:yanRendersPerVisit

ym:s:hour

ym:s:yanRenders

ym:s:hourMinute

ym:s:yanRequests

ym:s:interest

ym:s:yanRevenuePerHit

ym:s:interest2d1

ym:s:yanRevenuePerVisit

ym:s:interest2d2

ym:s:yanShows

ym:s:interest2d3

ym:s:yanVisibility

ym:s:ipAddress

ym:up:params

ym:s:isNewUser

ym:up:users

ym:s:isRobot

ym:s:isRobotPro

ym:s:isTurboPage

ym:s:javascriptEnabled

ym:s:marketSearchPhrase

ym:s:minute

ym:s:mobilePhone

ym:s:mobilePhoneModel

ym:s:month

ym:s:offlineCallFirstTimeCaller

ym:s:offlineCallHoldDuration

ym:s:offlineCallMissed

ym:s:offlineCallTag

ym:s:offlineCallTalkDuration

ym:s:offlineChatAnswered

ym:s:offlineChatPlatform

ym:s:offlineChatTag

ym:s:operatingSystem

ym:s:operatingSystemRoot

ym:s:originalBounce

ym:s:originalPageViews

ym:s:originalVisitDuration

ym:s:originalVisitDurationInterval

ym:s:pageViews

ym:s:pageViewsInterval

ym:s:paramsLevel1

ym:s:paramsLevel10

ym:s:paramsLevel2

ym:s:paramsLevel3

ym:s:paramsLevel4

ym:s:paramsLevel5

ym:s:paramsLevel6

ym:s:paramsLevel7

ym:s:paramsLevel8

ym:s:paramsLevel9

ym:s:physicalScreenHeight

ym:s:physicalScreenResolution

ym:s:physicalScreenWidth

ym:s:previousVisitDate

ym:s:previousVisitDatePeriod<group>

ym:s:previousVisitDayOfMonth

ym:s:previousVisitDayOfWeek

ym:s:previousVisitMonth

ym:s:previousVisitStartOfMonth

ym:s:previousVisitStartOfQuarter

ym:s:previousVisitStartOfWeek

ym:s:previousVisitStartOfYear

ym:s:previousVisitYear

ym:s:productBrand

ym:s:productBrandCart

ym:s:productCategoryLevel1

ym:s:productCategoryLevel2

ym:s:productCategoryLevel3

ym:s:productCategoryLevel4

ym:s:productCategoryLevel5

ym:s:productCoupon

ym:s:productCurrency

ym:s:productDiscount

ym:s:productEventURL

ym:s:productID

ym:s:productIDCart

ym:s:productList

ym:s:productName

ym:s:productNameCart

ym:s:productPosition

ym:s:productPrice

ym:s:productSum

ym:s:productVariant

ym:s:publisherArticleAuthor

ym:s:publisherArticleFromTitle

ym:s:publisherArticleHasFullRead

ym:s:publisherArticleHasFullScroll

ym:s:publisherArticleHasRecircled

ym:s:publisherArticlePublishedDate

ym:s:publisherArticleReadPart

ym:s:publisherArticleRubric

ym:s:publisherArticleRubric2

ym:s:publisherArticleScrollDown

ym:s:publisherArticleTitle

ym:s:publisherArticleTopic

ym:s:publisherArticleURL

ym:s:publisherLongArticle

ym:s:publisherPageFormat

ym:s:publisherTrafficSource

ym:s:publisherTrafficSource2

ym:s:purchaseCoupon

ym:s:purchaseExistsVisit

ym:s:purchaseID

ym:s:purchaseRevenue

ym:s:purchaseRevenueVisit

ym:s:referer

ym:s:refererDomain

ym:s:refererPath

ym:s:refererPathFull

ym:s:refererPathLevel1

ym:s:refererPathLevel2

ym:s:refererPathLevel3

ym:s:refererPathLevel4

ym:s:refererPathLevel5

ym:s:refererProto

ym:s:regionArea

ym:s:regionCity

ym:s:regionCitySize

ym:s:regionContinent

ym:s:regionCountry

ym:s:regionDistrict

ym:s:screenColors

ym:s:screenFormat

ym:s:screenHeight

ym:s:screenOrientation

ym:s:screenResolution

ym:s:screenWidth

ym:s:startOfDekaminute

ym:s:startOfHour

ym:s:startOfMinute

ym:s:startOfMonth

ym:s:startOfQuarter

ym:s:startOfWeek

ym:s:startOfYear

ym:s:startURL

ym:s:startURLDomain

ym:s:startURLPath

ym:s:startURLPathFull

ym:s:startURLPathLevel1

ym:s:startURLPathLevel2

ym:s:startURLPathLevel3

ym:s:startURLPathLevel4

ym:s:startURLPathLevel5

ym:s:startURLProto

ym:s:thirdPartyCookieEnabled

ym:s:topLevelDomain

ym:s:userClientUserId

ym:s:userParamsLevel1

ym:s:userParamsLevel2

ym:s:userParamsLevel3

ym:s:userParamsLevel4

ym:s:userParamsLevel5

ym:s:userVisits

ym:s:userVisitsInterval

ym:s:userVisitsPeriod

ym:s:userVisitsPeriodInterval

ym:s:vacuumEvent

ym:s:vacuumOrganization

ym:s:vacuumSurface

ym:s:visitDuration

ym:s:visitDurationInterval

ym:s:windowClientArea

ym:s:windowClientHeight

ym:s:windowClientWidth

ym:s:yanBlockID

ym:s:yanBlockSize

ym:s:yanPageID

ym:s:yanUrl

ym:s:yanUrlPathLevel1

ym:s:yanUrlPathLevel2

ym:s:yanUrlPathLevel3

ym:s:yanUrlPathLevel4

ym:s:year

ym:up:paramsLevel1

ym:up:paramsLevel2

ym:up:paramsLevel3

ym:up:paramsLevel4

ym:up:paramsLevel5

Dimensions

ym:ad:<attribution>Currency

Currency set in the Yandex Direct campaign.

Operators: !., !=, =., ==

ym:ad:<attribution>DirectBanner

Yandex Direct ad

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:ad:<attribution>DirectBannerGroup

Yandex.Direct ad group.

Operators: !., !=, <, <=, =., ==, >, >=

ym:ad:<attribution>DirectConditionType

Type of ad impression criteria.

Operators: !., !=, =., ==

ym:ad:<attribution>DirectOrder

Campaign ID in Yandex Direct.

Operators: !., !=, =., ==

ym:ad:<attribution>DirectPhraseOrCond

Ad impression criteria. Criteria can be a keyword, or retargeting criteria.

Operators: !., !=, =., ==

ym:ad:<attribution>DirectPlatform

Yandex.Direct ad site.

Operators: !., !=, =., ==

ym:ad:<attribution>DirectPlatformType

Type of Yandex Direct placement where the ad is served.

Operators: !., !=, =., ==

ym:ad:<attribution>DirectSearchPhrase

Keyword of last click by Yandex.Direct ad.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:ad:<attribution>DisplayCampaign

Yandex Display order number

Operators: !., !=, =., ==

ym:ad:ageInterval

User age, interval

Operators: !., !=, <, <=, =., ==, >, >=

ym:ad:gender

User's gender. Possible values: male or female.

Operators: !., !=, =., ==

ym:ad:regionArea

Oblasts where site users are located.

Operators: !., !=, =., ==

ym:ad:regionCity

Cities where site users are located.

Operators: !., !=, =., ==

ym:ad:regionCitySize

City size by pop.

Operators: !., !=, <, <=, =., ==, >, >=

ym:ad:regionContinent

Continents where site users are located.

Operators: !., !=, =., ==

ym:ad:regionCountry

Countries where site users are located.

Operators: !., !=, =., ==

ym:ad:regionDistrict

Districts where site users are located.

Operators: !., !=, =., ==

ym:dl:SBCLID

SBCLID tag value

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:dl:URL

URL

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:dl:URLDomain

Domain page

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:dl:URLParamName

URL parameter

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:dl:URLParamNameAndValue

Parameter and its value in the URL

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:dl:URLParamValue

URL parameter value

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:dl:URLPath

Part of the page URL right after the domain up to? (parameter section), # (fragment section) or up to the end of a string. For example, for the page http://news.yandex.ru/quotes/1.html the path is /quotes/1.html, for http://news.yandex.ru/ it is /, and for http://news.yandex.ru it is an empty string

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:dl:URLPathFull

Part of URL of page, comes immediately after the domain. Unlike simple path, it also contains parameters section and fragment

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:dl:URLPathLevel1

First level URL of page. For example, inhttp://ya.ru/1/2/3/4.html , the first level URL ishttp://ya.ru/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:dl:URLPathLevel2

Second level URL of page. For example, inhttp://ya.ru/1/2/3/4.html , the second level URL ishttp://ya.ru/1/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:dl:URLPathLevel3

Third level URL of page. For example, inhttp://ya.ru/1/2/3/4.html , the third level URL ishttp://ya.ru/1/2/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:dl:URLPathLevel4

Fourth level URL of page. For example, inhttp://ya.ru/1/2/3/4.html , the fourth level URL ishttp://ya.ru/1/2/3/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:dl:URLPathLevel5

Fifth level URL of landing page. For example, in http://ya.ru/1/2/3/4.html , the fifth level URL is http://ya.ru/1/2/3/4.html.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:dl:URLProto

Page protocol

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:dl:UTMCampaign

Name of ongoing ad campaign

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:dl:UTMContent

Ad

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:dl:UTMMedium

Marketing tool

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:dl:UTMSource

Source of click

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:dl:UTMTerm

Keywords

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:dl:ageInterval

User age, interval

Operators: !., !=, <, <=, =., ==, >, >=

ym:dl:browser

User's browser. For example, Yandex Browser.

Operators: !., !=, =., ==

ym:dl:browserAndVersion

Browser and its full version.

Operators: !., !=, =., ==

ym:dl:browserAndVersionMajor

Name and version of browser.

Operators: !., !=, =., ==

ym:dl:browserCountry

Browser country

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:dl:browserDate

Date on user's computer in the format YYYY-MM-DD.

Operators: !., !=, <, <=, =., ==, >, >=

ym:dl:browserDatePeriod<group>

Date on user's computer

Operators: !., !=, <, <=, =., ==, >, >=

ym:dl:browserDateTime

Date and time on visitor's computer in the format YYYY-MM-DD HH:mm:ss.

Operators: !., !=, <, <=, =., ==, >, >=

ym:dl:browserDayOfMonth

Day of month on user's computer

Operators: !., !=, <, <=, =., ==, >, >=

ym:dl:browserDayOfWeek

Day of week on user's computer

Operators: !., !=, <, <=, =., ==, >, >=

ym:dl:browserDekaminute

Decaminute on the user's computer

Operators: !., !=, <, <=, =., ==, >, >=

ym:dl:browserEngine

User's browser engine. For example, WebKit.

Operators: !., !=, =., ==

ym:dl:browserEngineVersion1

First number in user's browser engine version.

Operators: !., !=, =., ==

ym:dl:browserEngineVersion2

Second number in user's browser engine version.

Operators: !., !=, =., ==

ym:dl:browserEngineVersion3

Third number (usually the build number) of the user's browser engine version.

Operators: !., !=, =., ==

ym:dl:browserEngineVersion4

Fourth number (usually the revision number) of the user's browser engine version.

Operators: !., !=, =., ==

ym:dl:browserHour

Hour on user's computer in the format HH:00

Operators: !., !=, <, <=, =., ==, >, >=

ym:dl:browserHourMinute

Hour and minute on user's computer

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:dl:browserLanguage

Browser language

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:dl:browserMinute

Minute on visitor's computer

Operators: !., !=, <, <=, =., ==, >, >=

ym:dl:browserMonth

Month on user's computer

Operators: !., !=, <, <=, =., ==, >, >=

ym:dl:browserStartOfDekaminute

Date and time of the user's computer in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the 10-minute interval.

Operators: !., !=, <, <=, =., ==, >, >=

ym:dl:browserStartOfHour

Date and time on visitor's computer in the format YYYY-MM-DD HH:mm:ss, rounded to the beginning of the hour.

Operators: !., !=, <, <=, =., ==, >, >=

ym:dl:browserStartOfMinute

Date and time on visitor's computer in the format YYYY-MM-DD HH:mm:ss, rounded to the beginning of the minute.

Operators: !., !=, <, <=, =., ==, >, >=

ym:dl:browserStartOfMonth

Date and time on visitor's computer in the format YYYY-MM-DD HH:mm:ss, rounded to the beginning of the month.

Operators: !., !=, <, <=, =., ==, >, >=

ym:dl:browserStartOfQuarter

Date and time on user's computer in the format YYYY-MM-DD HH:mm:ss, rounded to the beginning of the quarter.

Operators: !., !=, <, <=, =., ==, >, >=

ym:dl:browserStartOfWeek

Date and time on visitor's computer in the format YYYY-MM-DD HH:mm:ss, rounded to the beginning of the week.

Operators: !., !=, <, <=, =., ==, >, >=

ym:dl:browserStartOfYear

Date and time on user's computer in format YYYY-MM-DD HH:mm:ss, rounded to beginning of year.

Operators: !., !=, <, <=, =., ==, >, >=

ym:dl:browserYear

Year on user's computer

Operators: !., !=, <, <=, =., ==, >, >=

ym:dl:clientTimeZone

Time zone on user's computer

Operators: !., !=, <, <=, =., ==, >, >=

ym:dl:cookieEnabled

Cookie

Operators: !., !=, =., ==

ym:dl:date

Date of page view in the format YYYY-MM-DD.

Operators: !., !=, <, <=, =., ==, >, >=

ym:dl:datePeriod<group>

Date interval with parametrization of size of interval

Operators: !., !=, <, <=, =., ==, >, >=

ym:dl:dateTime

Date and time of the pageview in YYYY-MM-DD HH:mm:ss format (in the time zone of the tag)

Operators: !., !=, <, <=, =., ==, >, >=

ym:dl:dayOfMonth

Day of month of page view

Operators: !., !=, <, <=, =., ==, >, >=

ym:dl:dayOfWeek

Day of week of page view

Operators: !., !=, <, <=, =., ==, >, >=

ym:dl:dekaminute

Decaminute of pageview

Operators: !., !=, <, <=, =., ==, >, >=

ym:dl:deviceCategory

The type of device used for the session. Possible values: desktop, mobile, tablet, tv.

Operators: !., !=, =., ==

ym:dl:downloadURL

File download

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:dl:from

From label

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:dl:gender

User's gender. Possible values: male or female.

Operators: !., !=, =., ==

ym:dl:hasAdBlocker

Presence of ad blockers

Operators: !., !=, =., ==

ym:dl:hasGCLID

GCLID tag present.

Operators: !., !=, =., ==

ym:dl:hasSBCLID

SBCLID tag presence

Operators: !., !=, =., ==

ym:dl:hour

Hour of page view in the format HH:00

Operators: !., !=, <, <=, =., ==, >, >=

ym:dl:hourMinute

Hour and minute of viewing

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:dl:ipAddress

The user's IPv4/IPv6 address with last 1/8 bytes respectively reset to zero. For example, 77.88.21.0/2001:db8:85a3::.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:dl:javascriptEnabled

JavaScript present

Operators: !., !=, =., ==

ym:dl:minute

Minute of page view

Operators: !., !=, <, <=, =., ==, >, >=

ym:dl:mobilePhone

Device manufacturer

Operators: !., !=, =., ==

ym:dl:mobilePhoneModel

Device model

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:dl:month

Month of page view

Operators: !., !=, <, <=, =., ==, >, >=

ym:dl:openstatAd

Ad

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:dl:openstatCampaign

Ad campaign

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:dl:openstatService

Ad service

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:dl:openstatSource

Placement location

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:dl:operatingSystem

Operating system (detailed)

Operators: !., !=, =., ==

ym:dl:operatingSystemRoot

Operating systems group

Operators: !., !=, =., ==

ym:dl:pageURL

Download page

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:dl:physicalScreenHeight

Physical screen height based on device pixel ratio data.

Operators: !., !=, <, <=, =., ==, >, >=

ym:dl:physicalScreenResolution

Actual screen resolution based on data device pixel ratio. For example, 1920х1080.

Operators: !., !=, =., ==

ym:dl:physicalScreenWidth

Physical width of screen based on device pixel ratio data.

Operators: !., !=, <, <=, =., ==, >, >=

ym:dl:regionArea

Oblasts where site users are located.

Operators: !., !=, =., ==

ym:dl:regionCity

Cities where site users are located.

Operators: !., !=, =., ==

ym:dl:regionCitySize

City size by pop.

Operators: !., !=, <, <=, =., ==, >, >=

ym:dl:regionContinent

Continents where site users are located.

Operators: !., !=, =., ==

ym:dl:regionCountry

Countries where site users are located.

Operators: !., !=, =., ==

ym:dl:regionDistrict

Districts where site users are located.

Operators: !., !=, =., ==

ym:dl:screenColors

Depth of screen color in bytes. For example, 24.

Operators: !., !=, <, <=, =., ==, >, >=

ym:dl:screenFormat

Ratio of screen width to height. For example, 16:9.

Operators: !., !=, <, <=, =., ==, >, >=

ym:dl:screenHeight

Logical screen height.

Operators: !., !=, <, <=, =., ==, >, >=

ym:dl:screenOrientation

Screen orientation. Possible values: landscape, portrait.

Operators: !., !=, =., ==

ym:dl:screenResolution

Screen resolution. For example, 1920х1080.

Operators: !., !=, =., ==

ym:dl:screenWidth

Logical screen width.

Operators: !., !=, <, <=, =., ==, >, >=

ym:dl:startOfDekaminute

Date and time of the pageview in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the 10-minute interval.

Operators: !., !=, <, <=, =., ==, >, >=

ym:dl:startOfHour

Date and time of page view in the format YYYY-MM-DD HH:mm:ss, rounded to the beginning of the hour.

Operators: !., !=, <, <=, =., ==, >, >=

ym:dl:startOfMinute

Date and time of page view in the format YYYY-MM-DD HH:mm:ss, rounded to the beginning of the minute.

Operators: !., !=, <, <=, =., ==, >, >=

ym:dl:startOfMonth

Date of viewing in format YYYY-MM-DD, rounded to start of month.

Operators: !., !=, <, <=, =., ==, >, >=

ym:dl:startOfQuarter

Date of pageview in the format YYYY-MM-DD, rounded to the beginning of the quarter.

Operators: !., !=, <, <=, =., ==, >, >=

ym:dl:startOfWeek

Date of viewing in format YYYY-MM-DD, rounded to start of week.

Operators: !., !=, <, <=, =., ==, >, >=

ym:dl:startOfYear

Date of viewing in format YYYY-MM-DD, rounded to start of year.

Operators: !., !=, <, <=, =., ==, >, >=

ym:dl:thirdPartyCookieEnabled

Third-party cookies

Operators: !., !=, =., ==

ym:dl:title

Page title

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:dl:windowClientArea

Size of the client's browser window, for example 1920х1080.

Operators: !., !=, =., ==

ym:dl:windowClientHeight

Client browser window height.

Operators: !., !=, <, <=, =., ==, >, >=

ym:dl:windowClientWidth

Client browser window width.

Operators: !., !=, <, <=, =., ==, >, >=

ym:dl:year

Year of page view

Operators: !., !=, <, <=, =., ==, >, >=

ym:ep:actionGoal

Goals achieved and sent to Yandex Metrica using the reachGoal method

Operators: !., !=, =., ==

ym:ep:ageInterval

User age, interval

Operators: !., !=, <, <=, =., ==, >, >=

ym:ep:browser

User's browser. For example, Yandex Browser.

Operators: !., !=, =., ==

ym:ep:browserAndVersion

Browser and its full version.

Operators: !., !=, =., ==

ym:ep:browserAndVersionMajor

Name and version of browser.

Operators: !., !=, =., ==

ym:ep:browserDate

Date on user's computer in the format YYYY-MM-DD.

Operators: !., !=, <, <=, =., ==, >, >=

ym:ep:browserDatePeriod<group>

Date on user's computer

Operators: !., !=, <, <=, =., ==, >, >=

ym:ep:browserDateTime

Date and time on visitor's computer in the format YYYY-MM-DD HH:mm:ss.

Operators: !., !=, <, <=, =., ==, >, >=

ym:ep:browserDayOfMonth

Day of month on user's computer

Operators: !., !=, <, <=, =., ==, >, >=

ym:ep:browserDayOfWeek

Day of week on user's computer

Operators: !., !=, <, <=, =., ==, >, >=

ym:ep:browserDekaminute

Decaminute on the user's computer

Operators: !., !=, <, <=, =., ==, >, >=

ym:ep:browserEngine

User's browser engine. For example, WebKit.

Operators: !., !=, =., ==

ym:ep:browserEngineVersion1

First number in user's browser engine version.

Operators: !., !=, =., ==

ym:ep:browserEngineVersion2

Second number in user's browser engine version.

Operators: !., !=, =., ==

ym:ep:browserEngineVersion3

Third number (usually the build number) of the user's browser engine version.

Operators: !., !=, =., ==

ym:ep:browserEngineVersion4

Fourth number (usually the revision number) of the user's browser engine version.

Operators: !., !=, =., ==

ym:ep:browserHour

Hour on user's computer in the format HH:00

Operators: !., !=, <, <=, =., ==, >, >=

ym:ep:browserHourMinute

Hour and minute on user's computer

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:ep:browserMinute

Minute on visitor's computer

Operators: !., !=, <, <=, =., ==, >, >=

ym:ep:browserMonth

Month on user's computer

Operators: !., !=, <, <=, =., ==, >, >=

ym:ep:browserStartOfDekaminute

Date and time of the user's computer in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the 10-minute interval.

Operators: !., !=, <, <=, =., ==, >, >=

ym:ep:browserStartOfHour

Date and time on visitor's computer in the format YYYY-MM-DD HH:mm:ss, rounded to the beginning of the hour.

Operators: !., !=, <, <=, =., ==, >, >=

ym:ep:browserStartOfMinute

Date and time on visitor's computer in the format YYYY-MM-DD HH:mm:ss, rounded to the beginning of the minute.

Operators: !., !=, <, <=, =., ==, >, >=

ym:ep:browserStartOfMonth

Date and time on visitor's computer in the format YYYY-MM-DD HH:mm:ss, rounded to the beginning of the month.

Operators: !., !=, <, <=, =., ==, >, >=

ym:ep:browserStartOfQuarter

Date and time on user's computer in the format YYYY-MM-DD HH:mm:ss, rounded to the beginning of the quarter.

Operators: !., !=, <, <=, =., ==, >, >=

ym:ep:browserStartOfWeek

Date and time on visitor's computer in the format YYYY-MM-DD HH:mm:ss, rounded to the beginning of the week.

Operators: !., !=, <, <=, =., ==, >, >=

ym:ep:browserStartOfYear

Date and time on user's computer in format YYYY-MM-DD HH:mm:ss, rounded to beginning of year.

Operators: !., !=, <, <=, =., ==, >, >=

ym:ep:browserYear

Year on user's computer

Operators: !., !=, <, <=, =., ==, >, >=

ym:ep:cookieEnabled

Cookie

Operators: !., !=, =., ==

ym:ep:date

Date of event in YYYY-MM-DD format.

Operators: !., !=, <, <=, =., ==, >, >=

ym:ep:datePeriod<group>

Date interval with parametrization of size of interval

Operators: !., !=, <, <=, =., ==, >, >=

ym:ep:dateTime

Date and time of event in YYYY-MM-DD HH:mm:ss format (tag's time zone)

Operators: !., !=, <, <=, =., ==, >, >=

ym:ep:dayOfMonth

Event's date of the month in DD format

Operators: !., !=, <, <=, =., ==, >, >=

ym:ep:dayOfWeek

Event's day of the week

Operators: !., !=, <, <=, =., ==, >, >=

ym:ep:dekaminute

Time of event rounded to the start of a 10-minute interval.

Operators: !., !=, <, <=, =., ==, >, >=

ym:ep:deviceCategory

The type of device used for the session. Possible values: desktop, mobile, tablet, tv.

Operators: !., !=, =., ==

ym:ep:eventParamsLevel1

Event parameter, level 1

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:ep:eventParamsLevel10

Event parameter, level 10

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:ep:eventParamsLevel2

Event parameter, level 2

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:ep:eventParamsLevel3

Event parameter, level 3

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:ep:eventParamsLevel4

Event parameter, level 4

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:ep:eventParamsLevel5

Event parameter, level 5

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:ep:eventParamsLevel6

Event parameter, level 6

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:ep:eventParamsLevel7

Event parameter, level 7

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:ep:eventParamsLevel8

Event parameter, level 8

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:ep:eventParamsLevel9

Event parameter, level 9

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:ep:eventURL

URL of the page where conversion occurred

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:ep:eventURLDomain

Page domain where conversion occurred

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:ep:eventURLParamName

GET parameter of the page URL where conversion occurred.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:ep:eventURLParamNameAndValue

GET parameter value of the page URL where conversion occurred.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:ep:eventURLParamValue

GET parameter value of the page URL where conversion occurred.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:ep:eventURLPath

Part of the page URL right after the domain up to? (parameter section), # (fragment section) or up to the end of a string. For example, for the page http://news.yandex.ru/quotes/1.html the path is /quotes/1.html, for http://news.yandex.ru/ it is /, and for http://news.yandex.ru it is an empty string

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:ep:eventURLPathFull

Part of the page URL right after the domain. Unlike a simple path, it also includes sections of parameters and fragment

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:ep:eventURLPathLevel1

First level URL of page. For example, inhttp://ya.ru/1/2/3/4.html , the first level URL ishttp://ya.ru/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:ep:eventURLPathLevel2

Second level URL of page. For example, inhttp://ya.ru/1/2/3/4.html , the second level URL ishttp://ya.ru/1/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:ep:eventURLPathLevel3

Third level URL of page. For example, inhttp://ya.ru/1/2/3/4.html , the third level URL ishttp://ya.ru/1/2/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:ep:eventURLPathLevel4

Fourth level URL of page. For example, inhttp://ya.ru/1/2/3/4.html , the fourth level URL ishttp://ya.ru/1/2/3/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:ep:eventURLPathLevel5

Fifth level URL of landing page. For example, in http://ya.ru/1/2/3/4.html , the fifth level URL is http://ya.ru/1/2/3/4.html.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:ep:eventURLProto

Network protocol of the page URL where conversion occurred

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:ep:gender

User's gender. Possible values: male or female.

Operators: !., !=, =., ==

ym:ep:hasAdBlocker

Presence of ad blockers

Operators: !., !=, =., ==

ym:ep:hour

Hour of event in HH:00 format

Operators: !., !=, <, <=, =., ==, >, >=

ym:ep:hourMinute

Minute of event in HH:MM format

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:ep:ipAddress

The user's IPv4/IPv6 address with last 1/8 bytes respectively reset to zero. For example, 77.88.21.0/2001:db8:85a3::.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:ep:javascriptEnabled

JavaScript present

Operators: !., !=, =., ==

ym:ep:minute

Minute of event in MM format

Operators: !., !=, <, <=, =., ==, >, >=

ym:ep:mobilePhone

Device manufacturer

Operators: !., !=, =., ==

ym:ep:mobilePhoneModel

Device model

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:ep:month

Month of event in MM format

Operators: !., !=, <, <=, =., ==, >, >=

ym:ep:operatingSystem

Operating system (detailed)

Operators: !., !=, =., ==

ym:ep:operatingSystemRoot

Operating systems group

Operators: !., !=, =., ==

ym:ep:physicalScreenHeight

Physical screen height based on device pixel ratio data.

Operators: !., !=, <, <=, =., ==, >, >=

ym:ep:physicalScreenResolution

Actual screen resolution based on data device pixel ratio. For example, 1920х1080.

Operators: !., !=, =., ==

ym:ep:physicalScreenWidth

Physical width of screen based on device pixel ratio data.

Operators: !., !=, <, <=, =., ==, >, >=

ym:ep:regionArea

Oblasts where site users are located.

Operators: !., !=, =., ==

ym:ep:regionCity

Cities where site users are located.

Operators: !., !=, =., ==

ym:ep:regionCitySize

City size by pop.

Operators: !., !=, <, <=, =., ==, >, >=

ym:ep:regionContinent

Continents where site users are located.

Operators: !., !=, =., ==

ym:ep:regionCountry

Countries where site users are located.

Operators: !., !=, =., ==

ym:ep:regionDistrict

Districts where site users are located.

Operators: !., !=, =., ==

ym:ep:screenColors

Depth of screen color in bytes. For example, 24.

Operators: !., !=, <, <=, =., ==, >, >=

ym:ep:screenFormat

Ratio of screen width to height. For example, 16:9.

Operators: !., !=, <, <=, =., ==, >, >=

ym:ep:screenHeight

Logical screen height.

Operators: !., !=, <, <=, =., ==, >, >=

ym:ep:screenOrientation

Screen orientation. Possible values: landscape, portrait.

Operators: !., !=, =., ==

ym:ep:screenResolution

Screen resolution. For example, 1920х1080.

Operators: !., !=, =., ==

ym:ep:screenWidth

Logical screen width.

Operators: !., !=, <, <=, =., ==, >, >=

ym:ep:startOfDekaminute

Date and time of event in YYYY-MM-DD HH:mm:ss format, rounded to the start of a 10-minute interval.

Operators: !., !=, <, <=, =., ==, >, >=

ym:ep:startOfHour

Date and time of event in YYYY-MM-DD HH:mm:ss format, rounded to the start of an hour.

Operators: !., !=, <, <=, =., ==, >, >=

ym:ep:startOfMinute

Date and time of event in YYYY-MM-DD HH:mm:ss format, rounded to the start of a minute.

Operators: !., !=, <, <=, =., ==, >, >=

ym:ep:startOfMonth

Date of event in YYYY-MM-DD format, rounded to the start of a month.

Operators: !., !=, <, <=, =., ==, >, >=

ym:ep:startOfQuarter

Date of event in YYYY-MM-DD format, rounded to the start of a quarter.

Operators: !., !=, <, <=, =., ==, >, >=

ym:ep:startOfWeek

Date of event in YYYY-MM-DD format, rounded to the start of a week.

Operators: !., !=, <, <=, =., ==, >, >=

ym:ep:startOfYear

Date of event in YYYY-MM-DD format, rounded to the start of a year.

Operators: !., !=, <, <=, =., ==, >, >=

ym:ep:thirdPartyCookieEnabled

Third-party cookies

Operators: !., !=, =., ==

ym:ep:windowClientArea

Size of the client's browser window, for example 1920х1080.

Operators: !., !=, =., ==

ym:ep:windowClientHeight

Client browser window height.

Operators: !., !=, <, <=, =., ==, >, >=

ym:ep:windowClientWidth

Client browser window width.

Operators: !., !=, <, <=, =., ==, >, >=

ym:ep:year

Year of event in YYYY format

Operators: !., !=, <, <=, =., ==, >, >=

ym:ev:<attribution>ExpenseCampaign

The value of the UTMCampaign label. It usually passes the name of the advertising campaign. For Yandex.Direct, this field is filled in automatically. A UTM tag is not required.

Operators: !., !=, =., ==

ym:ev:<attribution>ExpenseContent

The value of the UTMContent label. It usually passes the properties of a specific ad (for example, a creative) or specifies which part of the ad was clicked, such as a link or image. For Yandex.Direct, this field is filled in automatically (a UTM tag is not required). The search phrase, which is the request that the ad was shown in response to, is also passed.

Operators: !., !=, =., ==

ym:ev:<attribution>ExpenseMedium

The value of the UTMMedium label. This can be a contextual ad, mailing list, and other type of channel. You can also use this label to distinguish placement types in a particular system. For Yandex.Direct, this field is filled in automatically. A UTM tag is not required.

Operators: !., !=, =., ==

ym:ev:<attribution>ExpenseSource

The value of the UTMSource label. It usually passes the name of the particular ad system. For Yandex.Direct, this field is filled in automatically. A UTM tag is not required.

Operators: !., !=, =., ==

ym:ev:<attribution>ExpenseTerm

The value of the UTMTerm label. It usually passes key words and other ad impression conditions. For Yandex.Direct, this field is filled in automatically. A UTM tag is not required.

Operators: !., !=, =., ==

ym:ev:<attribution>SourceEngine

Second level of traffic sources

Operators: !., !=, =., ==

ym:ev:<attribution>TrafficSource

Traffic source

Operators: !., !=, =., ==

ym:pv:SBCLID

SBCLID tag value

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:pv:URL

URL

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:pv:URLDomain

Domain page

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:pv:URLParamName

URL parameter

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:pv:URLParamNameAndValue

Parameter and its value in the URL

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:pv:URLParamValue

URL parameter value

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:pv:URLPath

Part of the page URL right after the domain up to? (parameter section), # (fragment section) or up to the end of a string. For example, for the page http://news.yandex.ru/quotes/1.html the path is /quotes/1.html, for http://news.yandex.ru/ it is /, and for http://news.yandex.ru it is an empty string

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:pv:URLPathFull

Part of URL of page, comes immediately after the domain. Unlike simple path, it also contains parameters section and fragment

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:pv:URLPathLevel1

First level URL of page. For example, inhttp://ya.ru/1/2/3/4.html , the first level URL ishttp://ya.ru/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:pv:URLPathLevel2

Second level URL of page. For example, inhttp://ya.ru/1/2/3/4.html , the second level URL ishttp://ya.ru/1/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:pv:URLPathLevel3

Third level URL of page. For example, inhttp://ya.ru/1/2/3/4.html , the third level URL ishttp://ya.ru/1/2/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:pv:URLPathLevel4

Fourth level URL of page. For example, inhttp://ya.ru/1/2/3/4.html , the fourth level URL ishttp://ya.ru/1/2/3/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:pv:URLPathLevel5

Fifth level URL of landing page. For example, in http://ya.ru/1/2/3/4.html , the fifth level URL is http://ya.ru/1/2/3/4.html.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:pv:URLProto

Page protocol

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:pv:UTMCampaign

Name of ongoing ad campaign

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:pv:UTMContent

Ad

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:pv:UTMMedium

Marketing tool

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:pv:UTMSource

Source of click

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:pv:UTMTerm

Keywords

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:pv:ageInterval

User age, interval

Operators: !., !=, <, <=, =., ==, >, >=

ym:pv:browser

User's browser. For example, Yandex Browser.

Operators: !., !=, =., ==

ym:pv:browserAndVersion

Browser and its full version.

Operators: !., !=, =., ==

ym:pv:browserAndVersionMajor

Name and version of browser.

Operators: !., !=, =., ==

ym:pv:browserCountry

Browser country

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:pv:browserDate

Date on user's computer in the format YYYY-MM-DD.

Operators: !., !=, <, <=, =., ==, >, >=

ym:pv:browserDatePeriod<group>

Date on user's computer

Operators: !., !=, <, <=, =., ==, >, >=

ym:pv:browserDateTime

Date and time on visitor's computer in the format YYYY-MM-DD HH:mm:ss.

Operators: !., !=, <, <=, =., ==, >, >=

ym:pv:browserDayOfMonth

Day of month on user's computer

Operators: !., !=, <, <=, =., ==, >, >=

ym:pv:browserDayOfWeek

Day of week on user's computer

Operators: !., !=, <, <=, =., ==, >, >=

ym:pv:browserDekaminute

Decaminute on the user's computer

Operators: !., !=, <, <=, =., ==, >, >=

ym:pv:browserEngine

User's browser engine. For example, WebKit.

Operators: !., !=, =., ==

ym:pv:browserEngineVersion1

First number in user's browser engine version.

Operators: !., !=, =., ==

ym:pv:browserEngineVersion2

Second number in user's browser engine version.

Operators: !., !=, =., ==

ym:pv:browserEngineVersion3

Third number (usually the build number) of the user's browser engine version.

Operators: !., !=, =., ==

ym:pv:browserEngineVersion4

Fourth number (usually the revision number) of the user's browser engine version.

Operators: !., !=, =., ==

ym:pv:browserHour

Hour on user's computer in the format HH:00

Operators: !., !=, <, <=, =., ==, >, >=

ym:pv:browserHourMinute

Hour and minute on user's computer

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:pv:browserLanguage

Browser language

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:pv:browserMinute

Minute on visitor's computer

Operators: !., !=, <, <=, =., ==, >, >=

ym:pv:browserMonth

Month on user's computer

Operators: !., !=, <, <=, =., ==, >, >=

ym:pv:browserStartOfDekaminute

Date and time of the user's computer in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the 10-minute interval.

Operators: !., !=, <, <=, =., ==, >, >=

ym:pv:browserStartOfHour

Date and time on visitor's computer in the format YYYY-MM-DD HH:mm:ss, rounded to the beginning of the hour.

Operators: !., !=, <, <=, =., ==, >, >=

ym:pv:browserStartOfMinute

Date and time on visitor's computer in the format YYYY-MM-DD HH:mm:ss, rounded to the beginning of the minute.

Operators: !., !=, <, <=, =., ==, >, >=

ym:pv:browserStartOfMonth

Date and time on visitor's computer in the format YYYY-MM-DD HH:mm:ss, rounded to the beginning of the month.

Operators: !., !=, <, <=, =., ==, >, >=

ym:pv:browserStartOfQuarter

Date and time on user's computer in the format YYYY-MM-DD HH:mm:ss, rounded to the beginning of the quarter.

Operators: !., !=, <, <=, =., ==, >, >=

ym:pv:browserStartOfWeek

Date and time on visitor's computer in the format YYYY-MM-DD HH:mm:ss, rounded to the beginning of the week.

Operators: !., !=, <, <=, =., ==, >, >=

ym:pv:browserStartOfYear

Date and time on user's computer in format YYYY-MM-DD HH:mm:ss, rounded to beginning of year.

Operators: !., !=, <, <=, =., ==, >, >=

ym:pv:browserYear

Year on user's computer

Operators: !., !=, <, <=, =., ==, >, >=

ym:pv:clientTimeZone

Time zone on user's computer

Operators: !., !=, <, <=, =., ==, >, >=

ym:pv:cookieEnabled

Cookie

Operators: !., !=, =., ==

ym:pv:counterID

Tag

Operators: !., !=, =., ==

ym:pv:date

Date of page view in the format YYYY-MM-DD.

Operators: !., !=, <, <=, =., ==, >, >=

ym:pv:datePeriod<group>

Date interval with parametrization of size of interval

Operators: !., !=, <, <=, =., ==, >, >=

ym:pv:dateTime

Date and time of the pageview in YYYY-MM-DD HH:mm:ss format (in the time zone of the tag)

Operators: !., !=, <, <=, =., ==, >, >=

ym:pv:dayOfMonth

Day of month of page view

Operators: !., !=, <, <=, =., ==, >, >=

ym:pv:dayOfWeek

Day of week of page view

Operators: !., !=, <, <=, =., ==, >, >=

ym:pv:dekaminute

Decaminute of pageview

Operators: !., !=, <, <=, =., ==, >, >=

ym:pv:deviceCategory

The type of device used for the session. Possible values: desktop, mobile, tablet, tv.

Operators: !., !=, =., ==

ym:pv:from

From label

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:pv:gender

User's gender. Possible values: male or female.

Operators: !., !=, =., ==

ym:pv:hasAdBlocker

Presence of ad blockers

Operators: !., !=, =., ==

ym:pv:hasGCLID

GCLID tag present.

Operators: !., !=, =., ==

ym:pv:hasSBCLID

SBCLID tag presence

Operators: !., !=, =., ==

ym:pv:hour

Hour of page view in the format HH:00

Operators: !., !=, <, <=, =., ==, >, >=

ym:pv:hourMinute

Hour and minute of viewing

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:pv:ipAddress

The user's IPv4/IPv6 address with last 1/8 bytes respectively reset to zero. For example, 77.88.21.0/2001:db8:85a3::.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:pv:isTurboPage

Turbo page

Operators: !., !=, =., ==

ym:pv:javascriptEnabled

JavaScript present

Operators: !., !=, =., ==

ym:pv:minute

Minute of page view

Operators: !., !=, <, <=, =., ==, >, >=

ym:pv:mobilePhone

Device manufacturer

Operators: !., !=, =., ==

ym:pv:mobilePhoneModel

Device model

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:pv:month

Month of page view

Operators: !., !=, <, <=, =., ==, >, >=

ym:pv:openstatAd

Ad

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:pv:openstatCampaign

Ad campaign

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:pv:openstatService

Ad service

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:pv:openstatSource

Placement location

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:pv:operatingSystem

Operating system (detailed)

Operators: !., !=, =., ==

ym:pv:operatingSystemRoot

Operating systems group

Operators: !., !=, =., ==

ym:pv:physicalScreenHeight

Physical screen height based on device pixel ratio data.

Operators: !., !=, <, <=, =., ==, >, >=

ym:pv:physicalScreenResolution

Actual screen resolution based on data device pixel ratio. For example, 1920х1080.

Operators: !., !=, =., ==

ym:pv:physicalScreenWidth

Physical width of screen based on device pixel ratio data.

Operators: !., !=, <, <=, =., ==, >, >=

ym:pv:referer

Referrer URL

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:pv:refererDomain

Referrer domain

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:pv:refererPath

Part of the referrer URL right after the domain up to ? (parameter section), # (fragment section) or up to end of a string. For example, for the page http://news.yandex.ru/quotes/1.html the path is /quotes/1.html, for http://news.yandex.ru/  it is /, and for http://news.yandex.ru  it is an empty string.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:pv:refererPathFull

Part of URL of referrer, comes immediately after the domain. Unlike simple path, it also contains parameters section and fragment.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:pv:refererPathLevel1

First level URL of referrer. For example, inhttp://ya.ru/1/2/3/4.html , the first level URL ishttp://ya.ru/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:pv:refererPathLevel2

Second level URL of referrer. For example, inhttp://ya.ru/1/2/3/4.html , the second level URL ishttp://ya.ru/1/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:pv:refererPathLevel3

Third level URL of referrer. For example, in http://ya.ru/1/2/3/4.html , the third level URL is http://ya.ru/1/2.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:pv:refererPathLevel4

Fourth level of URL referrer. For example, inhttp://ya.ru/1/2/3/4.html , the fourth level URL ishttp://ya.ru/1/2/3/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:pv:refererPathLevel5

Fifth level URL of referrer. For example, in http://ya.ru/1/2/3/4.html , the fifth level URL is http://ya.ru/1/2/3/4.html.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:pv:refererProto

Referrer protocol

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:pv:regionArea

Oblasts where site users are located.

Operators: !., !=, =., ==

ym:pv:regionCity

Cities where site users are located.

Operators: !., !=, =., ==

ym:pv:regionCitySize

City size by pop.

Operators: !., !=, <, <=, =., ==, >, >=

ym:pv:regionContinent

Continents where site users are located.

Operators: !., !=, =., ==

ym:pv:regionCountry

Countries where site users are located.

Operators: !., !=, =., ==

ym:pv:regionDistrict

Districts where site users are located.

Operators: !., !=, =., ==

ym:pv:screenColors

Depth of screen color in bytes. For example, 24.

Operators: !., !=, <, <=, =., ==, >, >=

ym:pv:screenFormat

Ratio of screen width to height. For example, 16:9.

Operators: !., !=, <, <=, =., ==, >, >=

ym:pv:screenHeight

Logical screen height.

Operators: !., !=, <, <=, =., ==, >, >=

ym:pv:screenOrientation

Screen orientation. Possible values: landscape, portrait.

Operators: !., !=, =., ==

ym:pv:screenResolution

Screen resolution. For example, 1920х1080.

Operators: !., !=, =., ==

ym:pv:screenWidth

Logical screen width.

Operators: !., !=, <, <=, =., ==, >, >=

ym:pv:startOfDekaminute

Date and time of the pageview in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the 10-minute interval.

Operators: !., !=, <, <=, =., ==, >, >=

ym:pv:startOfHour

Date and time of page view in the format YYYY-MM-DD HH:mm:ss, rounded to the beginning of the hour.

Operators: !., !=, <, <=, =., ==, >, >=

ym:pv:startOfMinute

Date and time of page view in the format YYYY-MM-DD HH:mm:ss, rounded to the beginning of the minute.

Operators: !., !=, <, <=, =., ==, >, >=

ym:pv:startOfMonth

Date of viewing in format YYYY-MM-DD, rounded to start of month.

Operators: !., !=, <, <=, =., ==, >, >=

ym:pv:startOfQuarter

Date of pageview in the format YYYY-MM-DD, rounded to the beginning of the quarter.

Operators: !., !=, <, <=, =., ==, >, >=

ym:pv:startOfWeek

Date of viewing in format YYYY-MM-DD, rounded to start of week.

Operators: !., !=, <, <=, =., ==, >, >=

ym:pv:startOfYear

Date of viewing in format YYYY-MM-DD, rounded to start of year.

Operators: !., !=, <, <=, =., ==, >, >=

ym:pv:thirdPartyCookieEnabled

Third-party cookies

Operators: !., !=, =., ==

ym:pv:title

Page title

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:pv:windowClientArea

Size of the client's browser window, for example 1920х1080.

Operators: !., !=, =., ==

ym:pv:windowClientHeight

Client browser window height.

Operators: !., !=, <, <=, =., ==, >, >=

ym:pv:windowClientWidth

Client browser window width.

Operators: !., !=, <, <=, =., ==, >, >=

ym:pv:year

Year of page view

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:EPromotionCreative

Banner name

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:EPromotionCreativeSlot

Banner location

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:EPromotionEventURL

URL of promo campaign event

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:EPromotionID

Promo campaign ID

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:EPromotionName

Promo campaign name

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:EPromotionPosition

Banner position

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:PProductBrand

Brand of item in order

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:PProductID

Item ID in order

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:PProductName

Name of item in order

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:RWArticleURLHash

Recommended article

Operators: !., !=, =., ==

ym:s:RWArticleURLPathLevel1Hash

Recommended article, level 1

Operators: !., !=, =., ==

ym:s:RWArticleURLPathLevel2Hash

Recommended article, level 2

Operators: !., !=, =., ==

ym:s:RWArticleURLPathLevel3Hash

Recommended article, level 3

Operators: !., !=, =., ==

ym:s:RWArticleURLPathLevel4Hash

Recommended article, level 4

Operators: !., !=, =., ==

ym:s:RWArticleURLPathLevel5Hash

Recommended article, level 5

Operators: !., !=, =., ==

ym:s:RWConversion

Clicks on recommendations

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:RWURLHash

Widget placement page

Operators: !., !=, =., ==

ym:s:RWURLPathLevel1Hash

Widget placement page, level 1

Operators: !., !=, =., ==

ym:s:RWURLPathLevel2Hash

Widget placement page, level 2

Operators: !., !=, =., ==

ym:s:RWURLPathLevel3Hash

Widget placement page, level 3

Operators: !., !=, =., ==

ym:s:RWURLPathLevel4Hash

Widget placement page, level 4

Operators: !., !=, =., ==

ym:s:RWURLPathLevel5Hash

Widget placement page, level 5

Operators: !., !=, =., ==

ym:s:<attribution>AdvEngine

Ad system

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:<attribution>Currency

Currency set in the Yandex Direct campaign.

Operators: !., !=, =., ==

ym:s:<attribution>DirectBannerGroup

Yandex.Direct ad group.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:<attribution>DirectClickBanner

Title of Yandex.Direct ad.

Operators: !., !=, =., ==

ym:s:<attribution>DirectClickOrder

Campaign ID in Yandex Direct.

Operators: !., !=, =., ==

ym:s:<attribution>DirectConditionType

Type of ad impression criteria.

Operators: !., !=, =., ==

ym:s:<attribution>DirectPhraseOrCond

Ad impression criteria. Criteria can be a keyword, or retargeting criteria.

Operators: !., !=, =., ==

ym:s:<attribution>DirectPlatform

Yandex.Direct ad site.

Operators: !., !=, =., ==

ym:s:<attribution>DirectPlatformType

Type of Yandex Direct placement where the ad is served.

Operators: !., !=, =., ==

ym:s:<attribution>DirectSearchPhrase

Keyword of last click by Yandex.Direct ad.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:<attribution>DisplayCampaign

Yandex Display order number

Operators: !., !=, =., ==

ym:s:<attribution>From

From label

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:<attribution>HasGCLID

GCLID tag present.

Operators: !., !=, =., ==

ym:s:<attribution>HasSBCLID

SBCLID tag presence

Operators: !., !=, =., ==

ym:s:<attribution>Messenger

Click from messenger

Operators: !., !=, =., ==

ym:s:<attribution>OpenstatAd

Ad

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:<attribution>OpenstatCampaign

Ad campaign

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:<attribution>OpenstatService

Ad service

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:<attribution>OpenstatSource

Placement location

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:<attribution>QRCodeProvider

QR code provider

Operators: !., !=, =., ==

ym:s:<attribution>RecommendationSystem

Click from recommendation system

Operators: !., !=, =., ==

ym:s:<attribution>ReferalSource

Sites that were traffic sources.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:<attribution>SBCLID

SBCLID tag value

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:<attribution>SearchEngine

Refined search engine. For example, Yandex Images.

Operators: !., !=, =., ==

ym:s:<attribution>SearchEngineRoot

ID of top-level search engine hierarchy.

Operators: !., !=, =., ==

ym:s:<attribution>SearchPhrase

Keyword from search engine.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:<attribution>SocialNetwork

Traffic source - social network ID.

Operators: !., !=, =., ==

ym:s:<attribution>SocialNetworkProfile

Social network page.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:<attribution>SourceEngine

Second level of traffic sources

Operators: !., !=, =., ==

ym:s:<attribution>TrafficSource

Traffic source

Operators: !., !=, =., ==

ym:s:<attribution>UTMCampaign

Name of ongoing ad campaign

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:<attribution>UTMContent

Ad

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:<attribution>UTMMedium

Marketing tool

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:<attribution>UTMSource

Source of click

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:<attribution>UTMTerm

Keywords

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:<attribution>YandexRythmDetailed

Yandex Rhythm

Operators: !., !=, =., ==

ym:s:adfoxBanner

Banner

Operators: !., !=, =., ==

ym:s:adfoxBannerType

Banner type

Operators: !., !=, =., ==

ym:s:adfoxCampaign

Campaign

Operators: !., !=, =., ==

ym:s:adfoxHeaderBidding

Header bidding platform

Operators: !., !=, =., ==

ym:s:adfoxLevel1

Monetization type

Operators: !., !=, =., ==

ym:s:adfoxLevel1Chained

Adfox, level 1

Operators: !., !=, =., ==

ym:s:adfoxLevel2

Demand platform

Operators: !., !=, =., ==

ym:s:adfoxLevel2Chained

Adfox, level 2

Operators: !., !=, =., ==

ym:s:adfoxLevel3Chained

Adfox, level 3

Operators: !., !=, =., ==

ym:s:adfoxLevel4Chained

Adfox, level 4

Operators: !., !=, =., ==

ym:s:adfoxOwner

Owner

Operators: !., !=, =., ==

ym:s:adfoxPlace

Site

Operators: !., !=, =., ==

ym:s:adfoxPuidKey

Ad campaign parameter (puid)

Operators: !., !=, =., ==

ym:s:adfoxPuidValue

The value of the ad campaign parameter

Operators: !., !=, =., ==

ym:s:adfoxSection

Section

Operators: !., !=, =., ==

ym:s:adfoxSite

Website

Operators: !., !=, =., ==

ym:s:adfoxUrlPathLevel1

Page with Adfox advertising events, level 1

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:adfoxUrlPathLevel2

Page with Adfox advertising events, level 2

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:adfoxUrlPathLevel3

Page with Adfox advertising events, level 3

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:adfoxUrlPathLevel4

Page with Adfox advertising events, level 4

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:adfoxYanImp

YAN unit ID

Operators: !., !=, =., ==

ym:s:adfoxYanPage

YAN page ID

Operators: !., !=, =., ==

ym:s:ageInterval

User age, interval

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:bounce

Whether this session was a bounce (based on the exact bounce rate). The session isn't a bounce if the page was viewed for more than 15 seconds. Acceptable values: Yes, No.

Operators: !., !=, =., ==

ym:s:browser

User's browser. For example, Yandex Browser.

Operators: !., !=, =., ==

ym:s:browserAndVersion

Browser and its full version.

Operators: !., !=, =., ==

ym:s:browserAndVersionMajor

Name and version of browser.

Operators: !., !=, =., ==

ym:s:browserCountry

Browser country

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:browserDate

Date on user's computer in the format YYYY-MM-DD.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:browserDatePeriod<group>

Date on user's computer

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:browserDateTime

Date and time on visitor's computer in the format YYYY-MM-DD HH:mm:ss.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:browserDayOfMonth

Day of month on user's computer

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:browserDayOfWeek

Day of week on user's computer

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:browserDekaminute

Decaminute on the user's computer

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:browserEngine

User's browser engine. For example, WebKit.

Operators: !., !=, =., ==

ym:s:browserEngineVersion1

First number in user's browser engine version.

Operators: !., !=, =., ==

ym:s:browserEngineVersion2

Second number in user's browser engine version.

Operators: !., !=, =., ==

ym:s:browserEngineVersion3

Third number (usually the build number) of the user's browser engine version.

Operators: !., !=, =., ==

ym:s:browserEngineVersion4

Fourth number (usually the revision number) of the user's browser engine version.

Operators: !., !=, =., ==

ym:s:browserHour

Hour on user's computer in the format HH:00

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:browserHourMinute

Hour and minute on user's computer

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:browserLanguage

Browser language

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:browserMinute

Minute on visitor's computer

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:browserMonth

Month on user's computer

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:browserStartOfDekaminute

Date and time of the user's computer in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the 10-minute interval.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:browserStartOfHour

Date and time on visitor's computer in the format YYYY-MM-DD HH:mm:ss, rounded to the beginning of the hour.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:browserStartOfMinute

Date and time on visitor's computer in the format YYYY-MM-DD HH:mm:ss, rounded to the beginning of the minute.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:browserStartOfMonth

Date and time on visitor's computer in the format YYYY-MM-DD HH:mm:ss, rounded to the beginning of the month.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:browserStartOfQuarter

Date and time on user's computer in the format YYYY-MM-DD HH:mm:ss, rounded to the beginning of the quarter.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:browserStartOfWeek

Date and time on visitor's computer in the format YYYY-MM-DD HH:mm:ss, rounded to the beginning of the week.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:browserStartOfYear

Date and time on user's computer in format YYYY-MM-DD HH:mm:ss, rounded to beginning of year.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:browserYear

Year on user's computer

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:clientID

The site user's ID assigned by Yandex.Metrica

Operators: !., !=, =., ==

ym:s:clientTimeZone

Time zone on user's computer

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:cookieEnabled

Cookie

Operators: !., !=, =., ==

ym:s:counterID

Tag

Operators: !., !=, =., ==

ym:s:date

Date of visit in format YYYY-MM-DD.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:datePeriod<group>

Date interval with parametrization of size of interval

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:dateTime

Date and time of the session in YYYY-MM-DD HH:mm:ss format (in the time zone of the tag)

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:dayOfMonth

Day of month of visit

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:dayOfWeek

Day of week of visit

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:daysSinceFirstVisit

Number of days since user's first session.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:daysSinceFirstVisitInterval

Number of days since user's first visit, interval.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:daysSincePreviousVisit

Number of days since user's penultimate session.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:daysSincePreviousVisitInterval

Number of days since the user's penultimate visit, interval.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:dekaminute

Decaminute of the session

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:deviceCategory

The type of device used for the session. Possible values: desktop, mobile, tablet, tv.

Operators: !., !=, =., ==

ym:s:endURL

Exit page

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:endURLDomain

Exit page domain

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:endURLPath

Part of the exit page URL right after the domain up to? (parameter section), # (fragment section) or up to the end of a string. For example, for the page http://news.yandex.ru/quotes/1.html the path is /quotes/1.html, for http://news.yandex.ru/ it is /, and for http://news.yandex.ru it is an empty string

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:endURLPathFull

Part of URL of exit page, comes immediately after the domain. Unlike simple path, it also contains parameters section and fragment

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:endURLPathLevel1

First level URL of exit page. For example, inhttp://ya.ru/1/2/3/4.html , the first level URL ishttp://ya.ru/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:endURLPathLevel2

Second level URL of exit page. For example, inhttp://ya.ru/1/2/3/4.html , the second level URL ishttp://ya.ru/1/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:endURLPathLevel3

Third level URL of exit page. For example, in http://ya.ru/1/2/3/4.html , the third level URL is http://ya.ru/1/2/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:endURLPathLevel4

Fourth level URL of exit page. For example, in http://ya.ru/1/2/3/4.html , the fourth level URL is http://ya.ru/1/2/3/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:endURLPathLevel5

Fifth level URL of exit page. For example, inhttp://ya.ru/1/2/3/4.html , the fifth level URL ishttp://ya.ru/1/2/3/4.html.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:endURLProto

Exit page protocol

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:experimentAB<experiment_ab>

The name of the experiment in Yandex.Direct and Yandex.Audience.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:externalReferer

URL of the external referrer for the "Link traffic" source

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:externalRefererDomain

External referrer domain

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:externalRefererPath

Part of the external referrer URL right after the domain up to ? (parameter section), # (fragment section) or to the end of a string. For example, for the page http://news.yandex.ru/quotes/1.html the path is /quotes/1.html, for http://news.yandex.ru/  it is /, and for http://news.yandex.ru  it is an empty string.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:externalRefererPathFull

Part of the external referrer URL address right after the domain. Unlike a simple path, this part also contains the sections of parameters and fragment.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:externalRefererPathLevel1

First level URL of external referrer. For example, inhttp://ya.ru/1/2/3/4.html , the first level URL ishttp://ya.ru/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:externalRefererPathLevel2

Second level URL of external referrer. For example, inhttp://ya.ru/1/2/3/4.html , the second level URL ishttp://ya.ru/1/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:externalRefererPathLevel3

Third level URL of external referrer. For example, in http://ya.ru/1/2/3/4.html , the third level URL is http://ya.ru/1/2/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:externalRefererPathLevel4

Fourth level URL of external referrer. For example, in http://ya.ru/1/2/3/4.html , the fourth level URL is http://ya.ru/1/2/3/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:externalRefererPathLevel5

Fifth level URL of external referrer. For example, in http://ya.ru/1/2/3/4.html , the fifth level URL is http://ya.ru/1/2/3/4.html.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:externalRefererProto

External referrer protocol

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:firstVisitDate

Date of user's first session in the format YYYY-MM-DD.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:firstVisitDatePeriod<group>

Date interval with parametrization of size of interval

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:firstVisitDateTime

Date and time of visitor's first visit in the format YYYY-MM-DD HH:mm:ss.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:firstVisitDayOfMonth

Day of month of first visit

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:firstVisitDayOfWeek

Day of week for user's first visit

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:firstVisitDekaminute

Decaminute of the first session

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:firstVisitHour

Time ― expressed in the 24 hour format HH:MM.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:firstVisitHourMinute

Hour and minute of first session

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:firstVisitMinute

Minute of first visit

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:firstVisitMonth

Month of first visit

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:firstVisitStartOfDekaminute

Date and time of the user's first session in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the 10-minute interval.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:firstVisitStartOfHour

Date and time of user's first visit in the format YYYY-MM-DD HH:mm:ss, rounded to the beginning of the hour.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:firstVisitStartOfMinute

Date and time of user's first visit in the format YYYY-MM-DD HH:mm:ss, rounded to the beginning of the minute.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:firstVisitStartOfMonth

Date of user's first session in format YYYY-MM-DD, rounded to start of month.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:firstVisitStartOfQuarter

Date of user's first session in the format YYYY-MM-DD, rounded to the beginning of the quarter.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:firstVisitStartOfWeek

Date of user's first visit in the format YYYY-MM-DD, rounded to the beginning of the week (Monday).

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:firstVisitStartOfYear

Date of user's first session in format YYYY-MM-DD, rounded to start of year.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:firstVisitYear

Year of first visit

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:gender

User's gender. Possible values: male or female.

Operators: !., !=, =., ==

ym:s:goal

Dimension by achieved goal. Allows you to group sessions by goal IDs.

Operators: !., !=, =., ==

ym:s:hasAdBlocker

Presence of ad blockers

Operators: !., !=, =., ==

ym:s:hour

Time ― expressed in the 24 hour format HH:MM.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:hourMinute

Hour and minute of session

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:interest

Category of users' commercial interests.

Operators: !., !=, =., ==

ym:s:interest2d1

Category of users' commercial interests.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:interest2d2

Category of users' commercial interests.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:interest2d3

Category of users' commercial interests.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:ipAddress

The user's IPv4/IPv6 address with last 1/8 bytes respectively reset to zero. For example, 77.88.21.0/2001:db8:85a3::.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:isNewUser

Is this the user's first visit

Operators: !., !=, =., ==

ym:s:isRobot

The user is suspected to be a robot Possible values: Yes, No

Operators: !., !=, =., ==

ym:s:isRobotPro

Share of robot sessions identified based on both on-site behavior and data from the Yandex Ads antifraud system.

Operators: !., !=, =., ==

ym:s:isTurboPage

Turbo page

Operators: !., !=, =., ==

ym:s:javascriptEnabled

JavaScript present

Operators: !., !=, =., ==

ym:s:marketSearchPhrase

The keyword for the most recent click referral from a Yandex.Market ad.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:minute

Minute of visit

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:mobilePhone

Device manufacturer

Operators: !., !=, =., ==

ym:s:mobilePhoneModel

Device model

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:month

Month of visit

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:offlineCallFirstTimeCaller

First-time/Repeat

Operators: !., !=, =., ==

ym:s:offlineCallHoldDuration

Waiting time

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:offlineCallMissed

Missed/Answered

Operators: !., !=, =., ==

ym:s:offlineCallTag

Tag label

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:offlineCallTalkDuration

Duration of conversation

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:offlineChatAnswered

Missed/Answered

Operators: !., !=, =., ==

ym:s:offlineChatPlatform

Messenger

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:offlineChatTag

Tag label

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:operatingSystem

Operating system (detailed)

Operators: !., !=, =., ==

ym:s:operatingSystemRoot

Operating systems group

Operators: !., !=, =., ==

ym:s:originalBounce

Obsolete version of the ym:s:bounce dimension. This version was in use before the changes to the calculation algorithm.

Operators: !., !=, =., ==

ym:s:originalPageViews

Obsolete version of the ym:s:pageViews dimension. This version was in use before the changes to the calculation algorithm.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:originalVisitDuration

Obsolete version of the ym:s:visitDuration dimension. This version was in use before the changes to the calculation algorithm.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:originalVisitDurationInterval

Obsolete version of the ym:s:visitDurationInterval dimension. This version was in use before the changes to the calculation algorithm.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:pageViews

Number of pageviews per session (page depth).

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:pageViewsInterval

Number of page views in a visit or page depth, grouped by ranges.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:paramsLevel1

Session parameter, level 1

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:paramsLevel10

Session parameter, level 10

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:paramsLevel2

Session parameter, level 2

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:paramsLevel3

Session parameter, level 3

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:paramsLevel4

Session parameter, level 4

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:paramsLevel5

Session parameter, level 5

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:paramsLevel6

Session parameter, level 6

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:paramsLevel7

Session parameter, level 7

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:paramsLevel8

Session parameter, level 8

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:paramsLevel9

Session parameter, level 9

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:physicalScreenHeight

Physical screen height based on device pixel ratio data.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:physicalScreenResolution

Actual screen resolution based on data device pixel ratio. For example, 1920х1080.

Operators: !., !=, =., ==

ym:s:physicalScreenWidth

Physical width of screen based on device pixel ratio data.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:previousVisitDate

Date of user's previous session in the format YYYY-MM-DD.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:previousVisitDatePeriod<group>

Date interval with parametrization of size of interval

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:previousVisitDayOfMonth

Day of month of previous visit

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:previousVisitDayOfWeek

Day of week of previous visit

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:previousVisitMonth

Month of previous visit

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:previousVisitStartOfMonth

Date and time of penultimate user session in the format YYYY-MM-DD HH:mm:ss, rounded to beginning of month.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:previousVisitStartOfQuarter

Date and time of the previous session in the format YYYY-MM-DD HH:mm:ss, rounded to the beginning of the quarter.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:previousVisitStartOfWeek

Date and time of penultimate user session in the format YYYY-MM-DD HH:mm:ss, rounded to beginning of week.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:previousVisitStartOfYear

Date and time of penultimate user session in the format YYYY-MM-DD HH:mm:ss, rounded to beginning of year.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:previousVisitYear

Year of previous visit

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:productBrand

Brand

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:productBrandCart

Brand of item in basket

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:productCategoryLevel1

Item category, level 1

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:productCategoryLevel2

Item category, level 2

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:productCategoryLevel3

Item category, level 3

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:productCategoryLevel4

Item category, level 4

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:productCategoryLevel5

Item category, level 5

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:productCoupon

Item promocode

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:productCurrency

Currency for item

Operators: !., !=, =., ==

ym:s:productDiscount

Discount percentage

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:productEventURL

URL of product event

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:productID

Item ID

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:productIDCart

Item ID in basket

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:productList

Product list

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:productName

Item name

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:productNameCart

Name of item in basket

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:productPosition

Item position

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:productPrice

Price of a single item

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:productSum

Price of item

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:productVariant

Item version

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:publisherArticleAuthor

Author

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:publisherArticleFromTitle

Referring article title

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:publisherArticleHasFullRead

Full reads

Operators: !., !=, =., ==

ym:s:publisherArticleHasFullScroll

Full scrolls

Operators: !., !=, =., ==

ym:s:publisherArticleHasRecircled

Article views with recirculation

Operators: !., !=, =., ==

ym:s:publisherArticlePublishedDate

Published on

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:publisherArticleReadPart

Read depth

Operators: !., !=, =., ==

ym:s:publisherArticleRubric

Category, level 1

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:publisherArticleRubric2

Category, level 2

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:publisherArticleScrollDown

Scroll depth

Operators: !., !=, =., ==

ym:s:publisherArticleTitle

Article title

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:publisherArticleTopic

Theme

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:publisherArticleURL

Article URL

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:publisherLongArticle

Article length

Operators: !., !=, =., ==

ym:s:publisherPageFormat

Display options: mobile and full version, Turbo pages, AMP, Facebook Instant Article. Any page view on a mobile device is considered the mobile version.

Operators: !., !=, =., ==

ym:s:publisherTrafficSource

Article source

Operators: !., !=, =., ==

ym:s:publisherTrafficSource2

Name of click source. For example, for clicks on site links, this is a specific domain.

Operators: !., !=, =., ==

ym:s:purchaseCoupon

Purchase promocode

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:purchaseExistsVisit

Presence of purchases in session

Operators: !., !=, =., ==

ym:s:purchaseID

ID of purchase

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:purchaseRevenue

Revenue from purchase

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:purchaseRevenueVisit

Purchase amount for the session

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:referer

Referrer URL

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:refererDomain

Referrer domain

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:refererPath

Part of the referrer URL right after the domain up to ? (parameter section), # (fragment section) or up to end of a string. For example, for the page http://news.yandex.ru/quotes/1.html the path is /quotes/1.html, for http://news.yandex.ru/  it is /, and for http://news.yandex.ru  it is an empty string.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:refererPathFull

Part of URL of referrer, comes immediately after the domain. Unlike simple path, it also contains parameters section and fragment.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:refererPathLevel1

First level URL of referrer. For example, inhttp://ya.ru/1/2/3/4.html , the first level URL ishttp://ya.ru/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:refererPathLevel2

Second level URL of referrer. For example, inhttp://ya.ru/1/2/3/4.html , the second level URL ishttp://ya.ru/1/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:refererPathLevel3

Third level URL of referrer. For example, in http://ya.ru/1/2/3/4.html , the third level URL is http://ya.ru/1/2.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:refererPathLevel4

Fourth level of URL referrer. For example, inhttp://ya.ru/1/2/3/4.html , the fourth level URL ishttp://ya.ru/1/2/3/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:refererPathLevel5

Fifth level URL of referrer. For example, in http://ya.ru/1/2/3/4.html , the fifth level URL is http://ya.ru/1/2/3/4.html.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:refererProto

Referrer protocol

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:regionArea

Oblasts where site users are located.

Operators: !., !=, =., ==

ym:s:regionCity

Cities where site users are located.

Operators: !., !=, =., ==

ym:s:regionCitySize

City size by pop.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:regionContinent

Continents where site users are located.

Operators: !., !=, =., ==

ym:s:regionCountry

Countries where site users are located.

Operators: !., !=, =., ==

ym:s:regionDistrict

Districts where site users are located.

Operators: !., !=, =., ==

ym:s:screenColors

Depth of screen color in bytes. For example, 24.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:screenFormat

Ratio of screen width to height. For example, 16:9.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:screenHeight

Logical screen height.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:screenOrientation

Screen orientation. Possible values: landscape, portrait.

Operators: !., !=, =., ==

ym:s:screenResolution

Screen resolution. For example, 1920х1080.

Operators: !., !=, =., ==

ym:s:screenWidth

Logical screen width.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:startOfDekaminute

Date and time of the session in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the 10-minute interval.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:startOfHour

Date and time of visit in the format YYYY-MM-DD HH:mm:ss, rounded to the beginning of the hour.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:startOfMinute

Date and time of visit in the format YYYY-MM-DD HH:mm:ss, rounded to the beginning of the minute.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:startOfMonth

Session date in format YYYY-MM-DD, rounded to beginning of month.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:startOfQuarter

Date of session in the format YYYY-MM-DD, rounded to the beginning of the quarter.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:startOfWeek

Date of visit in format YYYY-MM-DD, rounded to the beginning of the week (Monday).

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:startOfYear

Session date in format YYYY-MM-DD, rounded to beginning of year.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:startURL

Landing page

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:startURLDomain

Landing page domain

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:startURLPath

Part of the landing page URL right after the domain up to ? (parameter section), # (fragment section) or up to the end of a string. For example, for the page http://news.yandex.ru/quotes/1.html the path is /quotes/1.html, for http://news.yandex.ru/ it is /, and forhttp://news.yandex.ru it is an empty string

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:startURLPathFull

Part of URL of landing page, comes immediately after the domain. Unlike simple path, it also contains parameters section and fragment

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:startURLPathLevel1

First level URL of landing page. For example, inhttp://ya.ru/1/2/3/4.html , the first level URL ishttp://ya.ru/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:startURLPathLevel2

Second level URL of landing page. For example, inhttp://ya.ru/1/2/3/4.html , the second level URL is http://ya.ru/1/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:startURLPathLevel3

Third level URL of landing page. For example, inhttp://ya.ru/1/2/3/4.html , the third level URL ishttp://ya.ru/1/2/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:startURLPathLevel4

Fourth level URL of landing page. For example, inhttp://ya.ru/1/2/3/4.html , the fourth level URL ishttp://ya.ru/1/2/3/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:startURLPathLevel5

Fifth level URL of landing page. For example, in http://ya.ru/1/2/3/4.html , the fifth level URL is http://ya.ru/1/2/3/4.html.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:startURLProto

Landing page protocol

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:thirdPartyCookieEnabled

Third-party cookies

Operators: !., !=, =., ==

ym:s:topLevelDomain

Upper level domain for landing page

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:userClientUserId

User's UserID

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:userParamsLevel1

First level of user nesting parameters

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:userParamsLevel2

Second level of user nesting parameters

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:userParamsLevel3

Third level of user nesting parameters

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:userParamsLevel4

Fourth level of user nesting parameters

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:userParamsLevel5

Fifth level of user nesting parameters

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:userVisits

Number of user's visits during entire data collection period.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:userVisitsInterval

Number of user's visits during entire data collection period, interval.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:userVisitsPeriod

Average number of days between visits.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:userVisitsPeriodInterval

Average number of days between visits, interval.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:vacuumEvent

Target event. Used in your special business tag in Yandex Business

Operators: !., !=, =., ==

ym:s:vacuumOrganization

Business. Used in your special business tag in Yandex Business

Operators: !., !=, =., ==

ym:s:vacuumSurface

Yandex service. Used in your special business tag in Yandex Business

Operators: !., !=, =., ==

ym:s:visitDuration

Time on site in seconds.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:visitDurationInterval

Time on site, divided into groups.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:windowClientArea

Size of the client's browser window, for example 1920х1080.

Operators: !., !=, =., ==

ym:s:windowClientHeight

Client browser window height.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:windowClientWidth

Client browser window width.

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:yanBlockID

Ad block

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:yanBlockSize

Block size

Operators: !., !=, =., ==

ym:s:yanPageID

Ad site

Operators: !., !=, <, <=, =., ==, >, >=

ym:s:yanUrl

Page with advertising events

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:yanUrlPathLevel1

Page with advertising events, level 1

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:yanUrlPathLevel2

Page with advertising events, level 2

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:yanUrlPathLevel3

Page with advertising events, level 3

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:yanUrlPathLevel4

Page with advertising events, level 4

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:s:year

Year of visit

Operators: !., !=, <, <=, =., ==, >, >=

ym:up:paramsLevel1

First level of user nesting parameters

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:up:paramsLevel2

Second level of user nesting parameters

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:up:paramsLevel3

Third level of user nesting parameters

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:up:paramsLevel4

Fourth level of user nesting parameters

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

ym:up:paramsLevel5

Fifth level of user nesting parameters

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

Metrics

ym:ad:GCLIDPercentage

Percentage of sessions with GCLID tag label.

ym:ad:<currency>ConvertedAdCostPerVisit

Average cost per click from Yandex.Direct.

ym:ad:<currency>ConvertedAdCost

Advertising costs in the currency selected in the report.

ym:ad:affinityIndexInterests2

The ratio of the percentage of users with the specified interest on this site to the average percentage of users with this interest on all internet websites. Only allowed when using the "Category of interests" dimension.

ym:ad:affinityIndexInterests

The ratio of the percentage of users with the specified interest on this site to the average percentage of users with this interest on all internet websites. Only allowed when using the "Category of interests" dimension.

ym:ad:anyGoalConversionRate

Share of conversions in the total number of visits.

ym:ad:anyGoalConverted<currency>Revenue

The revenue is calculated using price or order_price from goalParams.

ym:ad:anyGoalReachesPerUser

Average number of conversions per unique converted user.

ym:ad:anyGoalReaches

Number of conversions in all sessions.

ym:ad:anyGoalUserConversionRate

Percentage of converted sessions among the total number of unique users.

ym:ad:anyGoalUsers

Number of unique users that reached goals.

ym:ad:anyGoalVisits

Number of converted sessions.

ym:ad:avgDaysBetweenVisits

Average number of days between user visits.

ym:ad:avgDaysSinceFirstVisit

Average time elapsed since first visit in days.

ym:ad:avgParams

Average value of a session parameter. Calculated if the session parameter is a numeric value.

ym:ad:avgVisitDurationSeconds

Average session duration in seconds (ss) or minutes:seconds (mm:ss) format.

ym:ad:blockedPercentage

Percentage of sessions with ad blockers.

ym:ad:bounceRate

Percentage of sessions with at least one pageview lasting 15 seconds or more.

ym:ad:clicks

Total number of clicks on the ad.

ym:ad:cookieEnabledPercentage

Percentage of sessions and hits with cookies enabled.

ym:ad:ePromotionClicksUniq

The number of users who clicked at least one banner.

ym:ad:ePromotionClicksUserPercentage

The ratio of the number of unique users who clicked at least one banner, to the total number of users.

ym:ad:ePromotionClicks

The number of banner clicks, total for all sessions.

ym:ad:ePromotionImpressionsUniq

The number of users who viewed at least one banner.

ym:ad:ePromotionImpressionsUserPercentage

The ratio of the number of unique users who viewed at least one banner, to the total number of users.

ym:ad:ePromotionImpressions

The number of banner views, total for all sessions.

ym:ad:ecommercePurchases

Number of purchases

ym:ad:ecommerce<currency>ConvertedRevenuePerPurchase

Average revenue from purchase

ym:ad:ecommerce<currency>ConvertedRevenuePerVisit

Average revenue per session

ym:ad:ecommerce<currency>ConvertedRevenue

Total revenue from all sessions.

ym:ad:favoriteGoalsConversionRate

Share of converted sessions with favorite goals.

ym:ad:favoriteGoalsConverted<currency>RevenuePerVisit

Average revenue per session across favorite goals

ym:ad:favoriteGoalsConverted<currency>Revenue

Calculated for all favorite goals.

ym:ad:favoriteGoalsReachesPerUser

Conversions for favorite goals per user

ym:ad:favoriteGoalsReaches

Conversions for favorite goals

ym:ad:favoriteGoalsUserConversionRate

Share of users converted for favorite goals compared to the total number of unique users.

ym:ad:favoriteGoalsUsers

Users with favorite goals

ym:ad:favoriteGoalsVisits

Sessions with favorite goals

ym:ad:goal<goal_id>conversionRate

Share of conversions in the total number of visits.

ym:ad:goal<goal_id>converted<currency>AdCostPerVisit

Average cost of a converted session from Yandex.Direct.

ym:ad:goal<goal_id>converted<currency>CPA

Cost Per Action. The ratio of cost for clicks to the number of conversions in sessions that count the CPC.

ym:ad:goal<goal_id>converted<currency>Revenue

Revenue by goal

ym:ad:goal<goal_id>reachesPerUser

Average number of conversions per unique converted user.

ym:ad:goal<goal_id>reaches

Number of conversions in all sessions.

ym:ad:goal<goal_id>userConversionRate

Percentage of converted sessions among the total number of unique users.

ym:ad:goal<goal_id>users

Number of unique users that reached goals.

ym:ad:goal<goal_id>visits

Number of converted sessions.

ym:ad:jsEnabledPercentage

Percentage of sessions and hits with JavaScript support.

ym:ad:manPercentage

Percentage of men

ym:ad:mobilePercentage

Percentage of visits and hits made with mobile devices.

ym:ad:newUserVisitsPercentage

Percentage of new users' sessions.

ym:ad:newUsers

Number of new users.

ym:ad:oneDayBetweenVisitsPercentage

Percentage of sessions by users with a session frequency of one time in a period of 1 day. This includes users who had more than two sessions which occurred on different days.

ym:ad:oneVisitPerUserPercentage

Share of visits by visitors with one visit (visitor's first visit).

ym:ad:over32VisitsPerUserPercentage

Share of visits by users, who visited more than 32 times.

ym:ad:over54AgePercentage

Share of sessions by users aged 55+.

ym:ad:overMonthBetweenVisitsPercentage

Percentage of sessions by users with a session frequency of one time in a period of more than 31 days. This includes users who have more than two sessions which occurred on different days.

ym:ad:overYearSinceFirstVisitPercentage

Share of visits by those known for more than 365 days.

ym:ad:overYearUserRecencyPercentage

Percentage of sessions by users who returned to the site after more than 365 days.

ym:ad:pageDepth

Average number of pageviews during a session. Calculated as a ratio of pageviews to sessions.

ym:ad:pageviews

Number of page views on the site in the reporting period.

ym:ad:paramsNumber

Number of times a session parameter is met in a session.

ym:ad:percentNewVisitors

Percentage of unique site users with sessions in the reporting period whose activity included their very first site session since the beginning of data collection.

ym:ad:productBasketsPrice

Cost of items added to basket, total for all sessions.

ym:ad:productBasketsQuantity

The number of items added to basket, total for all sessions.

ym:ad:productBasketsRemoveUniq

The number of users who removed at least one product, total for all sessions.

ym:ad:productBasketsRemoveUserPercentage

The ratio of the number of unique users who who removed at least one product from the shopping cart, to the total number of users.

ym:ad:productBasketsUniq

The number of users who added at least one product to the shopping cart, total for all sessions.

ym:ad:productBasketsUserPercentage

The ratio of the number of unique users who added at least one product to the shopping cart, to the total number of users.

ym:ad:productBaskets<currency>ConvertedPrice

Cost of items added to basket, total for all sessions.

ym:ad:productClicksUniq

The number of users who clicked at least one product.

ym:ad:productClicksUserPercentage

The ratio of the number of unique users who clicked at least one product, to the total number of users.

ym:ad:productClicks

The number of clicks on products, total for all sessions.

ym:ad:productImpressionsUniq

The number of users who viewed the product information for at least one item.

ym:ad:productImpressionsUserPercentage

The ratio of the number of unique users who viewed the information about at least one product, to the total number of users.

ym:ad:productImpressions

The total number of product information page views across all sessions.

ym:ad:productInListImpressionsUniq

The number of users who viewed information in the list about at least one product.

ym:ad:productInListImpressionsUserPercentage

The ratio of the number of unique users who viewed the information in the list about at least one product, to the total number of users.

ym:ad:productInListImpressions

The number of views of the product in the list, total for all sessions.

ym:ad:productPurchasedPrice

Cost of all items purchased, total for all sessions.

ym:ad:productPurchasedQuantity

Number of items purchased in total for all sessions.

ym:ad:productPurchasedUniq

The number of users who bought at least one item over the sum total of all sessions.

ym:ad:productPurchased<currency>ConvertedPrice

Cost of all items purchased, total for all sessions.

ym:ad:robotPercentage

The percentage of robot visits determined by behavioral factors. Robots disguise themselves as real users via their behavior, but Yandex.Metrica is able to distinguish them.

ym:ad:robotVisits

Robot sessions determined by behavioral factors. Robots disguise themselves as real users via their behavior, but Yandex.Metrica is able to distinguish them.

ym:ad:sumParams

Sum of session parameter values. Calculated if the session parameters are numeric values.

ym:ad:thirdPartyCookieEnabledPercentage

Percentage of sessions and hits with third-party cookies enabled.

ym:ad:under18AgePercentage

Percentage of visits by those younger than 18 years old.

ym:ad:upTo24AgePercentage

Percentage of visits by those between 18-24 years old.

ym:ad:upTo31VisitsPerUserPercentage

Percentage of sessions by users with 8-31 sessions.

ym:ad:upTo34AgePercentage

Percentage of visits by those between 25-34 years old.

ym:ad:upTo3VisitsPerUserPercentage

Share of users visits with 2-3 visits.

ym:ad:upTo44AgePercentage

Share of sessions by users aged 35–44.

ym:ad:upTo54AgePercentage

Share of sessions by users aged 45–54.

ym:ad:upTo7VisitsPerUserPercentage

Percentage of sessions by users with 4-7 sessions.

ym:ad:upToDaySinceFirstVisitPercentage

Share of visits by those known for less than one day.

ym:ad:upToDayUserRecencyPercentage

Percentage of sessions by users who returned to the site the next day.

ym:ad:upToMonthBetweenVisitsPercentage

Percentage of user sessions with a session frequency of once in a period of 8‑31 days. This includes users who have more than two sessions and on more than one day.

ym:ad:upToMonthSinceFirstVisitPercentage

Percentage of sessions by users known for 8-31 days.

ym:ad:upToMonthUserRecencyPercentage

Percentage of sessions by users, returning to the site after 8-31 days.

ym:ad:upToQuarterSinceFirstVisitPercentage

Percentage of sessions by users known for 32-90 days.

ym:ad:upToQuarterUserRecencyPercentage

Percentage of sessions by users, returning to the site after 32-90 days.

ym:ad:upToWeekBetweenVisitsPercentage

Percentage of user sessions with a session frequency of once in a period of 2‑7 days. This includes users who have more than two sessions and on more than one day.

ym:ad:upToWeekSinceFirstVisitPercentage

Percentage of sessions by users known for 1-7 days.

ym:ad:upToWeekUserRecencyPercentage

Percentage of sessions by users, returning to the site after 2-7 days.

ym:ad:upToYearSinceFirstVisitPercentage

Percentage of sessions by users known from 91 to 365 days.

ym:ad:upToYearUserRecencyPercentage

Percentage of sessions by users who returned to the site within 91-365 days.

ym:ad:userRecencyDays

Average time since penultimate visit in days.

ym:ad:usersPurchasePercentage

Share of users who placed an order on the site compared to the total number of users.

ym:ad:users

Number of unique users.

ym:ad:visitsPerDay

Sessions per day

ym:ad:visitsPerHour

Sessions per hour

ym:ad:visitsPerMinute

Sessions per minute

ym:ad:visits

Total number of visits.

ym:ad:womanPercentage

Percentage of women

ym:dl:blockedPercentage

Percentage of sessions with ad blockers.

ym:dl:cookieEnabledPercentage

Percentage of sessions and hits with cookies enabled.

ym:dl:downloads

Number of downloads

ym:dl:jsEnabledPercentage

Percentage of sessions and hits with JavaScript support.

ym:dl:mobilePercentage

Percentage of visits and hits made with mobile devices.

ym:dl:pageviewsPerDay

Average page depth per day.

ym:dl:pageviewsPerHour

Average number of hits per hour.

ym:dl:pageviewsPerMinute

Average number of hits per minute.

ym:dl:thirdPartyCookieEnabledPercentage

Percentage of sessions and hits with third-party cookies enabled.

ym:dl:users

Number of unique users.

ym:ep:avgEventParams

Average value of an event parameter. Calculated if the event parameter is a numeric value.

ym:ep:eventPageViews

Number of views of the page where conversions occurred

ym:ep:eventParamsNumber

The number of parameters passed within the event. For example: "{Param1:{Param2:{Param3:1}}}" means one parameter "{Param1:{Param2:1,Param3:1}}" means two parameters "{Param1:1,Param2:2,Param3:3}" means three parameters

ym:ep:eventsNumber

Number of events sent to Yandex Metrica (using the init, reachGoal, params, and other methods)

ym:ep:sumEventParams

Sum of event parameter values. Calculated if the event parameters are numeric values.

ym:ev:GCLIDPercentage

Percentage of sessions with GCLID tag label.

ym:ev:affinityIndexInterests2

The ratio of the percentage of users with the specified interest on this site to the average percentage of users with this interest on all internet websites. Only allowed when using the "Category of interests" dimension.

ym:ev:affinityIndexInterests

The ratio of the percentage of users with the specified interest on this site to the average percentage of users with this interest on all internet websites. Only allowed when using the "Category of interests" dimension.

ym:ev:anyGoalConversionRate

Share of conversions in the total number of visits.

ym:ev:anyGoalConverted<currency>Revenue

The revenue is calculated using price or order_price from goalParams.

ym:ev:anyGoalReachesPerUser

Average number of conversions per unique converted user.

ym:ev:anyGoalReaches

Number of conversions in all sessions.

ym:ev:anyGoalUserConversionRate

Percentage of converted sessions among the total number of unique users.

ym:ev:anyGoalUsers

Number of unique users that reached goals.

ym:ev:anyGoalVisits

Number of converted sessions.

ym:ev:avgDaysBetweenVisits

Average number of days between user visits.

ym:ev:avgDaysSinceFirstVisit

Average time elapsed since first visit in days.

ym:ev:avgOriginalVisitDurationSeconds

Obsolete version of the ym:s:avgVisitDurationSeconds metric. This version was in use before the changes to the calculation algorithm.

ym:ev:avgParams

Average value of a session parameter. Calculated if the session parameter is a numeric value.

ym:ev:avgVisitDurationSeconds

Average session duration in seconds (ss) or minutes:seconds (mm:ss) format.

ym:ev:blockedPercentage

Percentage of sessions with ad blockers.

ym:ev:bounceRate

Percentage of sessions with at least one pageview lasting 15 seconds or more.

ym:ev:cdpOrdersAllOrders

All orders transmitted from the CRM that could be matched to sessions in Yandex Metrica. There are usually fewer orders in Yandex Metrica than in the CRM, because not every order has a corresponding website session.

ym:ev:cdpOrdersCancelled

Orders in "Canceled" status that were successfully linked to sessions in Yandex Metrica.Learn more about order statuses in Yandex Metrica Help. There are usually fewer orders in Yandex Metrica than in CRM, because not every order has a corresponding website session.

ym:ev:cdpOrdersConversionIntoOrder

Ratio of all orders from CRM to all site sessions over the reporting period. Indicates the traffic source that brings the highest amount of orders. Spam orders are not counted.

ym:ev:cdpOrdersConversionIntoPayment

Ratio of paid orders to all orders. If this ratio is 100%, all created orders were paid. Includes only those orders that were successfully linked to sessions in Yandex.Metrica.

ym:ev:cdpOrdersInProgress

Orders in "In progress" status that were successfully linked to sessions in Yandex Metrica. Learn more about order statuses in Yandex Metrica Help. There are usually fewer orders in Yandex Metrica than in CRM, because not every order has a corresponding website session.

ym:ev:cdpOrdersOther

Orders with the "other" status that were linked to sessions in Yandex Metrica. Learn more about order statuses in Yandex Metrica Help. There are usually fewer orders in Yandex Metrica than in the CRM, because not every order has a corresponding website session.

ym:ev:cdpOrdersPayed

Orders in "Paid" status that were successfully linked to sessions in Yandex Metrica. Learn more about order statuses in Yandex Metrica Help. There are usually fewer orders in Yandex Metrica than in CRM, because not every order has a corresponding website session.

ym:ev:cdpOrdersSpam

Orders with the "Spam" status that were successfully linked to sessions in Yandex Metrica. Learn more about order statuses in Yandex Metrica Help. There are usually fewer orders in Yandex Metrica than in CRM, because not every order has a corresponding website session.

ym:ev:cdpOrders<currency>AverageCheque

The ratio of revenue to the total value of paid orders. Only paid orders that were successfully linked to sessions in Yandex Metrica are counted.

ym:ev:cdpOrders<currency>Profit

Difference between the revenue and production cost of goods. Only orders that were successfully linked to sessions in Yandex.Metrica are used to calculate the revenue.

ym:ev:cdpOrders<currency>Revenue

Total amount of money earned on all the orders. Only paid orders that were successfully linked to sessions in Yandex.Metrica are counted.

ym:ev:cookieEnabledPercentage

Percentage of sessions and hits with cookies enabled.

ym:ev:ePromotionClicksUniq

The number of users who clicked at least one banner.

ym:ev:ePromotionClicksUserPercentage

The ratio of the number of unique users who clicked at least one banner, to the total number of users.

ym:ev:ePromotionClicks

The number of banner clicks, total for all sessions.

ym:ev:ePromotionImpressionsUniq

The number of users who viewed at least one banner.

ym:ev:ePromotionImpressionsUserPercentage

The ratio of the number of unique users who viewed at least one banner, to the total number of users.

ym:ev:ePromotionImpressions

The number of banner views, total for all sessions.

ym:ev:ecommercePurchases

Number of purchases

ym:ev:ecommerce<currency>ConvertedRevenuePerPurchase

Average revenue from purchase

ym:ev:ecommerce<currency>ConvertedRevenuePerVisit

Average revenue per session

ym:ev:ecommerce<currency>ConvertedRevenue

Total revenue from all sessions.

ym:ev:expenseClicks

Clicks on ads.

ym:ev:expense<currency>CPC

Cost per click. A zero or dash indicates that clicks or expenses were not uploaded to Yandx.Metrica.

ym:ev:expense<currency>EcommerceCPA

Cost per purchase. How it's calculated: Expenses / Number of purchases.

ym:ev:expense<currency>EcommerceCRR

Share of advertising spending in the total revenue passed to Yandex.Metrica as ecommerce data. How it's calculated: Spending for the selected dimension/Total ecommerce revenue for the selected dimension.

ym:ev:expense<currency>EcommerceROI

Return on investment for advertising based on total revenue transferred to Yandex.Metrica as E-commerce data. How it's calculated: (Total E-commerce revenue for the selected dimension – Selected dimension costs) / Selected dimension costs.

ym:ev:expense<currency>FavoriteGoalsCPA

Cost per conversion for favorite goal. How it's calculated: (advertising costs) / (conversions for favorite goals).

ym:ev:expense<currency>FavoriteGoalsCRR

Cost revenue ratio for favorite goals. How it's calculated: (advertising costs for the selected dimension) / (total value of conversions for the selected dimension).

ym:ev:expense<currency>FavoriteGoalsROI

Return on ad spend for favorite goals. How it's calculated: (total value of favorite goals for the selected dimension – advertising costs for the selected dimension) / (advertising costs for the selected dimension).

ym:ev:expense<currency>FavoriteGoalsUserCPA

Cost per user with favorite goal. How it's calculated: (advertising costs) / (number of users with favorite goals).

ym:ev:expense<currency>FavoriteGoalsVisitCPA

Cost per session with favorite goal. How it's calculated: (advertising costs) / (number of sessions with favorite goals).

ym:ev:expenses<currency>

Advertising costs in the currency selected in the report, without VAT.

ym:ev:favoriteGoalsConversionRate

Share of converted sessions with favorite goals.

ym:ev:favoriteGoalsConverted<currency>RevenuePerVisit

Average revenue per session across favorite goals

ym:ev:favoriteGoalsConverted<currency>Revenue

Calculated for all favorite goals.

ym:ev:favoriteGoalsReachesPerUser

Conversions for favorite goals per user

ym:ev:favoriteGoalsReaches

Conversions for favorite goals

ym:ev:favoriteGoalsUserConversionRate

Share of users converted for favorite goals compared to the total number of unique users.

ym:ev:favoriteGoalsUsers

Users with favorite goals

ym:ev:favoriteGoalsVisits

Sessions with favorite goals

ym:ev:goal<goal_id>conversionRate

Share of conversions in the total number of visits.

ym:ev:goal<goal_id>converted<currency>Revenue

Revenue by goal

ym:ev:goal<goal_id>expense<currency>CRR

Share of advertising spending for the selected goal. How it's calculated: Spending for the selected dimension/Goal value for the selected dimension.

ym:ev:goal<goal_id>expense<currency>ROI

Return on investment for advertising based on a selected goal. How it's calculated: (Value of the goal for the selected dimension – Selected dimension costs) / Selected dimension costs.

ym:ev:goal<goal_id>expense<currency>ReachCPA

Cost per conversion. How it's calculated: Expenses / Conversions.

ym:ev:goal<goal_id>expense<currency>UserCPA

Cost per target user. How it's calculated: Expenses / Target users.

ym:ev:goal<goal_id>expense<currency>VisitCPA

Cost per target session. How it's calculated: Expenses / Target sessions.

ym:ev:goal<goal_id>reachesPerUser

Average number of conversions per unique converted user.

ym:ev:goal<goal_id>reaches

Number of conversions in all sessions.

ym:ev:goal<goal_id>userConversionRate

Percentage of converted sessions among the total number of unique users.

ym:ev:goal<goal_id>users

Number of unique users that reached goals.

ym:ev:goal<goal_id>visits

Number of converted sessions.

ym:ev:jsEnabledPercentage

Percentage of sessions and hits with JavaScript support.

ym:ev:manPercentage

Percentage of men

ym:ev:mobilePercentage

Percentage of visits and hits made with mobile devices.

ym:ev:newUserVisitsPercentage

Percentage of new users' sessions.

ym:ev:newUsers

Number of new users.

ym:ev:oneDayBetweenVisitsPercentage

Percentage of sessions by users with a session frequency of one time in a period of 1 day. This includes users who had more than two sessions which occurred on different days.

ym:ev:oneVisitPerUserPercentage

Share of visits by visitors with one visit (visitor's first visit).

ym:ev:originalBounceRate

Obsolete version of the ym:s:bounceRate metric. This version was in use before the changes to the calculation algorithm.

ym:ev:originalPageDepth

Obsolete version of the ym:s:pageDepth metric. This version was in use before the changes to the calculation algorithm.

ym:ev:originalPageviews

Obsolete version of the ym:s:pageViews metric. This version was in use before the changes to the calculation algorithm.

ym:ev:over32VisitsPerUserPercentage

Share of visits by users, who visited more than 32 times.

ym:ev:over54AgePercentage

Share of sessions by users aged 55+.

ym:ev:overMonthBetweenVisitsPercentage

Percentage of sessions by users with a session frequency of one time in a period of more than 31 days. This includes users who have more than two sessions which occurred on different days.

ym:ev:overYearSinceFirstVisitPercentage

Share of visits by those known for more than 365 days.

ym:ev:overYearUserRecencyPercentage

Percentage of sessions by users who returned to the site after more than 365 days.

ym:ev:pageDepth

Average number of pageviews during a session. Calculated as a ratio of pageviews to sessions.

ym:ev:pageviews

Number of page views on the site in the reporting period.

ym:ev:paramsNumber

Number of times a session parameter is met in a session.

ym:ev:percentNewVisitors

Percentage of unique site users with sessions in the reporting period whose activity included their very first site session since the beginning of data collection.

ym:ev:productBasketsPrice

Cost of items added to basket, total for all sessions.

ym:ev:productBasketsQuantity

The number of items added to basket, total for all sessions.

ym:ev:productBasketsRemoveUniq

The number of users who removed at least one product, total for all sessions.

ym:ev:productBasketsRemoveUserPercentage

The ratio of the number of unique users who who removed at least one product from the shopping cart, to the total number of users.

ym:ev:productBasketsUniq

The number of users who added at least one product to the shopping cart, total for all sessions.

ym:ev:productBasketsUserPercentage

The ratio of the number of unique users who added at least one product to the shopping cart, to the total number of users.

ym:ev:productBaskets<currency>ConvertedPrice

Cost of items added to basket, total for all sessions.

ym:ev:productClicksUniq

The number of users who clicked at least one product.

ym:ev:productClicksUserPercentage

The ratio of the number of unique users who clicked at least one product, to the total number of users.

ym:ev:productClicks

The number of clicks on products, total for all sessions.

ym:ev:productImpressionsUniq

The number of users who viewed the product information for at least one item.

ym:ev:productImpressionsUserPercentage

The ratio of the number of unique users who viewed the information about at least one product, to the total number of users.

ym:ev:productImpressions

The total number of product information page views across all sessions.

ym:ev:productInListImpressionsUniq

The number of users who viewed information in the list about at least one product.

ym:ev:productInListImpressionsUserPercentage

The ratio of the number of unique users who viewed the information in the list about at least one product, to the total number of users.

ym:ev:productInListImpressions

The number of views of the product in the list, total for all sessions.

ym:ev:productPurchasedPrice

Cost of all items purchased, total for all sessions.

ym:ev:productPurchasedQuantity

Number of items purchased in total for all sessions.

ym:ev:productPurchasedUniq

The number of users who bought at least one item over the sum total of all sessions.

ym:ev:productPurchased<currency>ConvertedPrice

Cost of all items purchased, total for all sessions.

ym:ev:robotPercentage

The percentage of robot visits determined by behavioral factors. Robots disguise themselves as real users via their behavior, but Yandex.Metrica is able to distinguish them.

ym:ev:robotVisits

Robot sessions determined by behavioral factors. Robots disguise themselves as real users via their behavior, but Yandex.Metrica is able to distinguish them.

ym:ev:sumParams

Sum of session parameter values. Calculated if the session parameters are numeric values.

ym:ev:thirdPartyCookieEnabledPercentage

Percentage of sessions and hits with third-party cookies enabled.

ym:ev:under18AgePercentage

Percentage of visits by those younger than 18 years old.

ym:ev:upTo24AgePercentage

Percentage of visits by those between 18-24 years old.

ym:ev:upTo31VisitsPerUserPercentage

Percentage of sessions by users with 8-31 sessions.

ym:ev:upTo34AgePercentage

Percentage of visits by those between 25-34 years old.

ym:ev:upTo3VisitsPerUserPercentage

Share of users visits with 2-3 visits.

ym:ev:upTo44AgePercentage

Share of sessions by users aged 35–44.

ym:ev:upTo54AgePercentage

Share of sessions by users aged 45–54.

ym:ev:upTo7VisitsPerUserPercentage

Percentage of sessions by users with 4-7 sessions.

ym:ev:upToDaySinceFirstVisitPercentage

Share of visits by those known for less than one day.

ym:ev:upToDayUserRecencyPercentage

Percentage of sessions by users who returned to the site the next day.

ym:ev:upToMonthBetweenVisitsPercentage

Percentage of user sessions with a session frequency of once in a period of 8‑31 days. This includes users who have more than two sessions and on more than one day.

ym:ev:upToMonthSinceFirstVisitPercentage

Percentage of sessions by users known for 8-31 days.

ym:ev:upToMonthUserRecencyPercentage

Percentage of sessions by users, returning to the site after 8-31 days.

ym:ev:upToQuarterSinceFirstVisitPercentage

Percentage of sessions by users known for 32-90 days.

ym:ev:upToQuarterUserRecencyPercentage

Percentage of sessions by users, returning to the site after 32-90 days.

ym:ev:upToWeekBetweenVisitsPercentage

Percentage of user sessions with a session frequency of once in a period of 2‑7 days. This includes users who have more than two sessions and on more than one day.

ym:ev:upToWeekSinceFirstVisitPercentage

Percentage of sessions by users known for 1-7 days.

ym:ev:upToWeekUserRecencyPercentage

Percentage of sessions by users, returning to the site after 2-7 days.

ym:ev:upToYearSinceFirstVisitPercentage

Percentage of sessions by users known from 91 to 365 days.

ym:ev:upToYearUserRecencyPercentage

Percentage of sessions by users who returned to the site within 91-365 days.

ym:ev:userRecencyDays

Average time since penultimate visit in days.

ym:ev:usersPurchasePercentage

Share of users who placed an order on the site compared to the total number of users.

ym:ev:users

Number of unique users.

ym:ev:visitsPerDay

Sessions per day

ym:ev:visitsPerHour

Sessions per hour

ym:ev:visitsPerMinute

Sessions per minute

ym:ev:visits

Total number of visits.

ym:ev:womanPercentage

Percentage of women

ym:pv:blockedPercentage

Percentage of sessions with ad blockers.

ym:pv:cookieEnabledPercentage

Percentage of sessions and hits with cookies enabled.

ym:pv:jsEnabledPercentage

Percentage of sessions and hits with JavaScript support.

ym:pv:mobilePercentage

Percentage of visits and hits made with mobile devices.

ym:pv:pageviewsPerDay

Average page depth per day.

ym:pv:pageviewsPerHour

Average number of hits per hour.

ym:pv:pageviewsPerMinute

Average number of hits per minute.

ym:pv:pageviews

Number of page views on the site in the reporting period.

ym:pv:thirdPartyCookieEnabledPercentage

Percentage of sessions and hits with third-party cookies enabled.

ym:pv:users

Number of unique users.

ym:s:GCLIDPercentage

Percentage of sessions with GCLID tag label.

ym:s:adfoxARPU

Average estimated advertising revenue per site user.

ym:s:adfoxCPMV

Cost per mille viewable ads (cost of one thousand impressions), in rubles without VAT.

ym:s:adfoxClicks

Number of clicks on ad banners.

ym:s:adfoxCountEvent10

Adfox, number of 10 events

ym:s:adfoxCountEvent11

Adfox, number of 11 events

ym:s:adfoxCountEvent12

Adfox, number of 12 events

ym:s:adfoxCountEvent13

Adfox, number of 13 events

ym:s:adfoxCountEvent14

Adfox, number of 14 events

ym:s:adfoxCountEvent15

Adfox, number of 15 events

ym:s:adfoxCountEvent16

Adfox, number of 16 events

ym:s:adfoxCountEvent17

Adfox, number of 17 events

ym:s:adfoxCountEvent18

Adfox, number of 18 events

ym:s:adfoxCountEvent19

Adfox, number of 19 events

ym:s:adfoxCountEvent1

Adfox, number of 1 events

ym:s:adfoxCountEvent20

Adfox, number of 20 events

ym:s:adfoxCountEvent21

Adfox, number of 21 events

ym:s:adfoxCountEvent22

Adfox, number of 22 events

ym:s:adfoxCountEvent23

Adfox, number of 23 events

ym:s:adfoxCountEvent24

Adfox, number of 24 events

ym:s:adfoxCountEvent25

Adfox, number of 25 events

ym:s:adfoxCountEvent26

Adfox, number of 26 events

ym:s:adfoxCountEvent27

Adfox, number of 27 events

ym:s:adfoxCountEvent28

Adfox, number of 28 events

ym:s:adfoxCountEvent29

Adfox, number of 29 events

ym:s:adfoxCountEvent2

Adfox, number of 2 events

ym:s:adfoxCountEvent30

Adfox, number of 30 events

ym:s:adfoxCountEvent3

Adfox, number of 3 events

ym:s:adfoxCountEvent4

Adfox, number of 4 events

ym:s:adfoxCountEvent5

Adfox, number of 5 events

ym:s:adfoxCountEvent6

Adfox, number of 6 events

ym:s:adfoxCountEvent7

Adfox, number of 7 events

ym:s:adfoxCountEvent8

Adfox, number of 8 events

ym:s:adfoxCountEvent9

Adfox, number of 9 events

ym:s:adfoxECPM

Effective cost per mille (cost of one thousand ad block renderings), in rubles without VAT. Renderings are requests for code to load a banner that are counted as impressions.

ym:s:adfoxPriceGoogle

Estimated cost of impressions for Google ad blocks.

ym:s:adfoxPriceHeaderBidding

Estimated cost of impressions for Header Bidding banners.

ym:s:adfoxPricePerHit

Average number of rewards per pageview, in rubles without VAT.

ym:s:adfoxPricePerUser

Average remuneration for serving YAN blocks, calculated per user. In rubles excluding VAT.

ym:s:adfoxPricePerVisit

Average estimated revenue per session.

ym:s:adfoxPriceStrict

Estimated cost of impressions for ads published directly on the site.

ym:s:adfoxPriceYan

Total revenue from displaying YAN ad blocks, in rubles without VAT.

ym:s:adfoxPrice

Estimated total advertising revenue.

ym:s:adfoxRPM

Revenue per mille (cost of one thousand requests for Adfox code), including requests that did not result in a matching ad. In rubles without VAT.

ym:s:adfoxRendersDefaultShare

Percentage of code requests that resulted in impressions of default banners. Default banners are displayed when there aren't any banners from commercial ad campaigns available to display, due to placement settings, limits on impressions, spending rates, or targeting

ym:s:adfoxRendersDefault

The number of code requests that resulted in impressions of default banners. Default banners are displayed when there aren't any banners from commercial ad campaigns available to display, due to placement settings, limits on impressions, spending rates, or targeting.

ym:s:adfoxRendersPerHit

Average number of Adfox banners loaded (including YAN) per pageview.

ym:s:adfoxRendersPerUser

Average number of Adfox banners loaded (including YAN) per site user.

ym:s:adfoxRendersPerVisit

Average number of Adfox banners loaded (including YAN) per session.

ym:s:adfoxRenders

Requests for code that resulted in loading a banner.

ym:s:adfoxRequests

Requests for Adfox code from pages that had a response from the Adfox server: banner uploads or default uploads.

ym:s:adfoxShows

An ad impression registered by the system. The number of registered impressions may differ from the number of banner loadings if the method for counting impressions was redefined for the ad campaign.

ym:s:adfoxVisibility

Percentage of viewable impressions out of the total number of renderings. Renderings are requests for code that resulted in loading a banner.

ym:s:affinityIndexInterests2

The ratio of the percentage of users with the specified interest on this site to the average percentage of users with this interest on all internet websites. Only allowed when using the "Category of interests" dimension.

ym:s:affinityIndexInterests

The ratio of the percentage of users with the specified interest on this site to the average percentage of users with this interest on all internet websites. Only allowed when using the "Category of interests" dimension.

ym:s:anyGoalConversionRate

Share of conversions in the total number of visits.

ym:s:anyGoalConverted<currency>Revenue

The revenue is calculated using price or order_price from goalParams.

ym:s:anyGoalReachesPerUser

Average number of conversions per unique converted user.

ym:s:anyGoalReaches

Number of conversions in all sessions.

ym:s:anyGoalUserConversionRate

Percentage of converted sessions among the total number of unique users.

ym:s:anyGoalUsers

Number of unique users that reached goals.

ym:s:anyGoalVisits

Number of converted sessions.

ym:s:avgDaysBetweenVisits

Average number of days between user visits.

ym:s:avgDaysSinceFirstVisit

Average time elapsed since first visit in days.

ym:s:avgOriginalVisitDurationSeconds

Obsolete version of the ym:s:avgVisitDurationSeconds metric. This version was in use before the changes to the calculation algorithm.

ym:s:avgParams

Average value of a session parameter. Calculated if the session parameter is a numeric value.

ym:s:avgPublisherArticleInvolvedTimeSeconds

Average time users who viewed articles spent on reading an article.

ym:s:avgUserParams

Average value of a user parameter. Calculated if the user parameter is a numeric value.

ym:s:avgVisitDurationSeconds

Average session duration in seconds (ss) or minutes:seconds (mm:ss) format.

ym:s:blockedPercentage

Percentage of sessions with ad blockers.

ym:s:bounceRate

Percentage of sessions with at least one pageview lasting 15 seconds or more.

ym:s:cdpOrdersAllOrders

All orders transmitted from the CRM that could be matched to sessions in Yandex Metrica. There are usually fewer orders in Yandex Metrica than in the CRM, because not every order has a corresponding website session.

ym:s:cdpOrdersCancelled

Orders in "Canceled" status that were successfully linked to sessions in Yandex Metrica.Learn more about order statuses in Yandex Metrica Help. There are usually fewer orders in Yandex Metrica than in CRM, because not every order has a corresponding website session.

ym:s:cdpOrdersConversionIntoOrder

Ratio of all orders from CRM to all site sessions over the reporting period. Indicates the traffic source that brings the highest amount of orders. Spam orders are not counted.

ym:s:cdpOrdersConversionIntoPayment

Ratio of paid orders to all orders. If this ratio is 100%, all created orders were paid. Includes only those orders that were successfully linked to sessions in Yandex.Metrica.

ym:s:cdpOrdersInProgress

Orders in "In progress" status that were successfully linked to sessions in Yandex Metrica. Learn more about order statuses in Yandex Metrica Help. There are usually fewer orders in Yandex Metrica than in CRM, because not every order has a corresponding website session.

ym:s:cdpOrdersOther

Orders with the "other" status that were linked to sessions in Yandex Metrica. Learn more about order statuses in Yandex Metrica Help. There are usually fewer orders in Yandex Metrica than in the CRM, because not every order has a corresponding website session.

ym:s:cdpOrdersPayed

Orders in "Paid" status that were successfully linked to sessions in Yandex Metrica. Learn more about order statuses in Yandex Metrica Help. There are usually fewer orders in Yandex Metrica than in CRM, because not every order has a corresponding website session.

ym:s:cdpOrdersSpam

Orders with the "Spam" status that were successfully linked to sessions in Yandex Metrica. Learn more about order statuses in Yandex Metrica Help. There are usually fewer orders in Yandex Metrica than in CRM, because not every order has a corresponding website session.

ym:s:cdpOrders<currency>AverageCheque

The ratio of revenue to the total value of paid orders. Only paid orders that were successfully linked to sessions in Yandex Metrica are counted.

ym:s:cdpOrders<currency>Profit

Difference between the revenue and production cost of goods. Only orders that were successfully linked to sessions in Yandex.Metrica are used to calculate the revenue.

ym:s:cdpOrders<currency>Revenue

Total amount of money earned on all the orders. Only paid orders that were successfully linked to sessions in Yandex.Metrica are counted.

ym:s:cookieEnabledPercentage

Percentage of sessions and hits with cookies enabled.

ym:s:crossDeviceUsers

Total number of unique users, taking into account all devices.

ym:s:ePromotionClicksUniq

The number of users who clicked at least one banner.

ym:s:ePromotionClicksUserPercentage

The ratio of the number of unique users who clicked at least one banner, to the total number of users.

ym:s:ePromotionClicks

The number of banner clicks, total for all sessions.

ym:s:ePromotionImpressionsUniq

The number of users who viewed at least one banner.

ym:s:ePromotionImpressionsUserPercentage

The ratio of the number of unique users who viewed at least one banner, to the total number of users.

ym:s:ePromotionImpressions

The number of banner views, total for all sessions.

ym:s:ecommercePurchases

Number of purchases

ym:s:ecommerce<currency>ConvertedRevenuePerPurchase

Average revenue from purchase

ym:s:ecommerce<currency>ConvertedRevenuePerVisit

Average revenue per session

ym:s:ecommerce<currency>ConvertedRevenue

Total revenue from all sessions.

ym:s:favoriteGoalsConversionRate

Share of converted sessions with favorite goals.

ym:s:favoriteGoalsConverted<currency>RevenuePerVisit

Average revenue per session across favorite goals

ym:s:favoriteGoalsConverted<currency>Revenue

Calculated for all favorite goals.

ym:s:favoriteGoalsReachesPerUser

Conversions for favorite goals per user

ym:s:favoriteGoalsReaches

Conversions for favorite goals

ym:s:favoriteGoalsUserConversionRate

Share of users converted for favorite goals compared to the total number of unique users.

ym:s:favoriteGoalsUsers

Users with favorite goals

ym:s:favoriteGoalsVisits

Sessions with favorite goals

ym:s:goal<goal_id>conversionRate

Share of conversions in the total number of visits.

ym:s:goal<goal_id>converted<currency>Revenue

Revenue by goal

ym:s:goal<goal_id>reachesPerUser

Average number of conversions per unique converted user.

ym:s:goal<goal_id>reaches

Number of conversions in all sessions.

ym:s:goal<goal_id>userConversionRate

Percentage of converted sessions among the total number of unique users.

ym:s:goal<goal_id>users

Number of unique users that reached goals.

ym:s:goal<goal_id>visits

Number of converted sessions.

ym:s:jsEnabledPercentage

Percentage of sessions and hits with JavaScript support.

ym:s:manPercentage

Percentage of men

ym:s:mobilePercentage

Percentage of visits and hits made with mobile devices.

ym:s:newUserVisitsPercentage

Percentage of new users' sessions.

ym:s:newUsers

Number of new users.

ym:s:offlineCallDurationAvg

Average call duration

ym:s:offlineCallHoldDurationTillAnswerAvg

Average waiting time

ym:s:offlineCallHoldDurationTillMissAvg

Average time on hold before hanging up

ym:s:offlineCallTalkDurationAvg

Average time of call

ym:s:offlineCall<currency>ConvertedRevenueAvg

Average call cost

ym:s:offlineCall<currency>ConvertedRevenue

Total call cost

ym:s:offlineCallsFirstTimeCallerPercentage

Percentage of first-time callers

ym:s:offlineCallsFirstTimeCaller

Number of first-time callers

ym:s:offlineCallsMissedPercentage

Percentage of missed calls

ym:s:offlineCallsMissed

Number of missed calls

ym:s:offlineCallsUniq

Number of calls from unique phone numbers

ym:s:offlineCalls

Number of calls

ym:s:offlineChatsMissedPercentage

Percentage of missed chats

ym:s:offlineChatsMissed

Number of missed chats

ym:s:offlineChats

Number of chats

ym:s:oneDayBetweenVisitsPercentage

Percentage of sessions by users with a session frequency of one time in a period of 1 day. This includes users who had more than two sessions which occurred on different days.

ym:s:oneVisitPerUserPercentage

Share of visits by visitors with one visit (visitor's first visit).

ym:s:originalBounceRate

Obsolete version of the ym:s:bounceRate metric. This version was in use before the changes to the calculation algorithm.

ym:s:originalPageDepth

Obsolete version of the ym:s:pageDepth metric. This version was in use before the changes to the calculation algorithm.

ym:s:originalPageviews

Obsolete version of the ym:s:pageViews metric. This version was in use before the changes to the calculation algorithm.

ym:s:over32VisitsPerUserPercentage

Share of visits by users, who visited more than 32 times.

ym:s:over54AgePercentage

Share of sessions by users aged 55+.

ym:s:overMonthBetweenVisitsPercentage

Percentage of sessions by users with a session frequency of one time in a period of more than 31 days. This includes users who have more than two sessions which occurred on different days.

ym:s:overYearSinceFirstVisitPercentage

Share of visits by those known for more than 365 days.

ym:s:overYearUserRecencyPercentage

Percentage of sessions by users who returned to the site after more than 365 days.

ym:s:pageDepth

Average number of pageviews during a session. Calculated as a ratio of pageviews to sessions.

ym:s:pageviews

Number of page views on the site in the reporting period.

ym:s:paramsNumber

Number of times a session parameter is met in a session.

ym:s:percentNewVisitors

Percentage of unique site users with sessions in the reporting period whose activity included their very first site session since the beginning of data collection.

ym:s:productBasketsPrice

Cost of items added to basket, total for all sessions.

ym:s:productBasketsQuantity

The number of items added to basket, total for all sessions.

ym:s:productBasketsRemoveUniq

The number of users who removed at least one product, total for all sessions.

ym:s:productBasketsRemoveUserPercentage

The ratio of the number of unique users who who removed at least one product from the shopping cart, to the total number of users.

ym:s:productBasketsUniq

The number of users who added at least one product to the shopping cart, total for all sessions.

ym:s:productBasketsUserPercentage

The ratio of the number of unique users who added at least one product to the shopping cart, to the total number of users.

ym:s:productBaskets<currency>ConvertedPrice

Cost of items added to basket, total for all sessions.

ym:s:productClicksUniq

The number of users who clicked at least one product.

ym:s:productClicksUserPercentage

The ratio of the number of unique users who clicked at least one product, to the total number of users.

ym:s:productClicks

The number of clicks on products, total for all sessions.

ym:s:productImpressionsUniq

The number of users who viewed the product information for at least one item.

ym:s:productImpressionsUserPercentage

The ratio of the number of unique users who viewed the information about at least one product, to the total number of users.

ym:s:productImpressions

The total number of product information page views across all sessions.

ym:s:productInListImpressionsUniq

The number of users who viewed information in the list about at least one product.

ym:s:productInListImpressionsUserPercentage

The ratio of the number of unique users who viewed the information in the list about at least one product, to the total number of users.

ym:s:productInListImpressions

The number of views of the product in the list, total for all sessions.

ym:s:productPurchasedPrice

Cost of all items purchased, total for all sessions.

ym:s:productPurchasedQuantity

Number of items purchased in total for all sessions.

ym:s:productPurchasedUniq

The number of users who bought at least one item over the sum total of all sessions.

ym:s:productPurchased<currency>ConvertedPrice

Cost of all items purchased, total for all sessions.

ym:s:publisherArticleFullReadShare

Percentage of article views with full reads relative to articles with full scrolls. Full reads show the percentage of users that scrolled through the content to the end and read it at a speed of no more than 60 characters per second.

ym:s:publisherArticleRecirculation

Share of users who navigated from this article to other site content.

ym:s:publisherArticleUsersRecircled

Number of users who navigated from this article to other site content.

ym:s:publisherArticleViewsFullScrollShare

Share of article views where users scrolled to the end of the content.

ym:s:publisherMobileOrTabletViewsShare

Share of article views from mobile devices — phones and tablets.

ym:s:publisherMobileOrTabletViews

Article views from mobile devices — phones and tablets.

ym:s:publisherViewsFullRead

Number of article views with full reads.

ym:s:publisherViewsFullScroll

Number of article views with full scrolls.

ym:s:publisherusers

All users who viewed at least one article.

ym:s:publisherviewsPerDay

Number of article viewes divided by number of days in the chosen period.

ym:s:publisherviewsPerHour

Number of article viewes divided by number of hours in the chosen period.

ym:s:publisherviewsPerMinute

Number of article viewes divided by number of minutes in the chosen period.

ym:s:publisherviews

Number of all article views. Each article view on a page counts.

ym:s:robotPercentage

The percentage of robot visits determined by behavioral factors. Robots disguise themselves as real users via their behavior, but Yandex.Metrica is able to distinguish them.

ym:s:robotProPercentage

Share of robot sessions identified based on both on-site behavior and data from the Yandex Ads antifraud system.

ym:s:robotVisits

Robot sessions determined by behavioral factors. Robots disguise themselves as real users via their behavior, but Yandex.Metrica is able to distinguish them.

ym:s:rwArticleCTR

The ratio of the number of clicks on an article to the number of impressions.

ym:s:rwArticleClicks

Number of clicks on recommended articles.

ym:s:rwArticleShows

An impression is when an article in the widget is shown to the page user. An article impression is counted if at least 50% of the cell was in the user's visible area for at least 2 seconds.

ym:s:rwArticleVisibility

The ratio of the number of article impressions to renderings.

ym:s:rwCTR

The ratio of the number of clicks in the widget to the number of impressions. If a user opens several articles in the widget at once (such as each article in a new browser tab), all these clicks are taken into account in the widget CTR.

ym:s:rwClicksSum

Number of clicks on widget recommended articles.

ym:s:rwShows

An impression is when the widget is shown to the page user. A widget impression is counted if at least one article appears in the user's visible area for at least 2 seconds and in at least 50% of the cell.

ym:s:rwVisibility

The ratio of the number of widget impressions to renderings.

ym:s:sumParams

Sum of session parameter values. Calculated if the session parameters are numeric values.

ym:s:sumPublisherArticleInvolvedTimeSeconds

Total time all site users spent reading articles.

ym:s:sumUserParams

Sum of user parameter values. Calculated if the user parameters are numeric values.

ym:s:thirdPartyCookieEnabledPercentage

Percentage of sessions and hits with third-party cookies enabled.

ym:s:under18AgePercentage

Percentage of visits by those younger than 18 years old.

ym:s:upTo24AgePercentage

Percentage of visits by those between 18-24 years old.

ym:s:upTo31VisitsPerUserPercentage

Percentage of sessions by users with 8-31 sessions.

ym:s:upTo34AgePercentage

Percentage of visits by those between 25-34 years old.

ym:s:upTo3VisitsPerUserPercentage

Share of users visits with 2-3 visits.

ym:s:upTo44AgePercentage

Share of sessions by users aged 35–44.

ym:s:upTo54AgePercentage

Share of sessions by users aged 45–54.

ym:s:upTo7VisitsPerUserPercentage

Percentage of sessions by users with 4-7 sessions.

ym:s:upToDaySinceFirstVisitPercentage

Share of visits by those known for less than one day.

ym:s:upToDayUserRecencyPercentage

Percentage of sessions by users who returned to the site the next day.

ym:s:upToMonthBetweenVisitsPercentage

Percentage of user sessions with a session frequency of once in a period of 8‑31 days. This includes users who have more than two sessions and on more than one day.

ym:s:upToMonthSinceFirstVisitPercentage

Percentage of sessions by users known for 8-31 days.

ym:s:upToMonthUserRecencyPercentage

Percentage of sessions by users, returning to the site after 8-31 days.

ym:s:upToQuarterSinceFirstVisitPercentage

Percentage of sessions by users known for 32-90 days.

ym:s:upToQuarterUserRecencyPercentage

Percentage of sessions by users, returning to the site after 32-90 days.

ym:s:upToWeekBetweenVisitsPercentage

Percentage of user sessions with a session frequency of once in a period of 2‑7 days. This includes users who have more than two sessions and on more than one day.

ym:s:upToWeekSinceFirstVisitPercentage

Percentage of sessions by users known for 1-7 days.

ym:s:upToWeekUserRecencyPercentage

Percentage of sessions by users, returning to the site after 2-7 days.

ym:s:upToYearSinceFirstVisitPercentage

Percentage of sessions by users known from 91 to 365 days.

ym:s:upToYearUserRecencyPercentage

Percentage of sessions by users who returned to the site within 91-365 days.

ym:s:userParamsNumber

Number of times a user parameter was encountered in a session.

ym:s:userRecencyDays

Average time since penultimate visit in days.

ym:s:usersPurchasePercentage

Share of users who placed an order on the site compared to the total number of users.

ym:s:users

Number of unique users.

ym:s:vacuumeventsPerUser

Number of events on Yandex per user

ym:s:vacuumevents

Number of events on Yandex

ym:s:vacuumusers

Users with target events

ym:s:visitsPerDay

Sessions per day

ym:s:visitsPerHour

Sessions per hour

ym:s:visitsPerMinute

Sessions per minute

ym:s:visits

Total number of visits.

ym:s:womanPercentage

Percentage of women

ym:s:yanARPU

Average revenue per user: the site's average revenue per user, in rubles without VAT.

ym:s:yanCPMV

Cost per mille viewable ads: the cost of one thousand actual impressions of the ad block (with verification of ad visibility), in rubles without VAT.

ym:s:yanECPM

Effective cost per mille: the cost of one thousand renderings of the ad block, in rubles without VAT.

ym:s:yanPartnerPrice

Estimated cost of impressions in the selected report period (in rubles, without VAT).

ym:s:yanRPM

Revenue per mille: the cost of one thousand requests for all ad blocks, including blocks that didn't have an ad matched to them. Cost is in rubles without VAT.

ym:s:yanRendersPerHit

Average number of renderings of YAN blocks per pageview.

ym:s:yanRendersPerUser

Average number of renderings of YAN blocks per site user.

ym:s:yanRendersPerVisit

Average number of renderings of YAN blocks per site session.

ym:s:yanRenders

Requests to the Yandex RTB system, for instance, that resulted in successfully selecting ads to serve (there were ads or banners over the CPM threshold).

ym:s:yanRequests

Requests for ad code sent to the Yandex RTB system, for instance.

ym:s:yanRevenuePerHit

Average revenue for displaying YAN blocks per pageview, in rubles without VAT.

ym:s:yanRevenuePerVisit

Average revenue for displaying YAN blocks per session, in rubles without VAT.

ym:s:yanShows

An impression occurs when an ad unit, ad, or banner on a site page is shown to a site user. The Yandex Advertising Network counts ad impressions by verifying ad unit viewability.

ym:s:yanVisibility

Ratio of the number of impressions to the number of renderings.

ym:up:params

Number of parameters.

ym:up:users

Number of unique users.