List of dimensions and metrics

Dimensions

Metrics

ym:ad:<attribution>Currency

ym:ad:GCLIDPercentage

ym:ad:<attribution>DirectBanner

ym:ad:<currency>ConvertedAdCostPerVisit

ym:ad:<attribution>DirectBannerGroup

ym:ad:<currency>ConvertedAdCost

ym:ad:<attribution>DirectConditionType

ym:ad:affinityIndexInterests2

ym:ad:<attribution>DirectOrder

ym:ad:affinityIndexInterests

ym:ad:<attribution>DirectPhraseOrCond

ym:ad:anyGoalConversionRate

ym:ad:<attribution>DirectPlatform

ym:ad:avgDaysBetweenVisits

ym:ad:<attribution>DirectPlatformType

ym:ad:avgDaysSinceFirstVisit

ym:ad:<attribution>DirectSearchPhrase

ym:ad:avgParams

ym:ad:<attribution>DisplayCampaign

ym:ad:avgVisitDurationSeconds

ym:ad:ageInterval

ym:ad:blockedPercentage

ym:ad:gender

ym:ad:bounceRate

ym:ad:regionArea

ym:ad:clicks

ym:ad:regionCity

ym:ad:cookieEnabledPercentage

ym:ad:regionCitySize

ym:ad:ePromotionClicksUniq

ym:ad:regionContinent

ym:ad:ePromotionClicksUserPercentage

ym:ad:regionCountry

ym:ad:ePromotionClicks

ym:ad:regionDistrict

ym:ad:ePromotionImpressionsUniq

ym:dl:URL

ym:ad:ePromotionImpressionsUserPercentage

ym:dl:URLDomain

ym:ad:ePromotionImpressions

ym:dl:URLParamName

ym:ad:ecommercePurchases

ym:dl:URLParamNameAndValue

ym:ad:ecommerce<currency>ConvertedRevenuePerPurchase

ym:dl:URLParamValue

ym:ad:ecommerce<currency>ConvertedRevenuePerVisit

ym:dl:URLPath

ym:ad:ecommerce<currency>ConvertedRevenue

ym:dl:URLPathFull

ym:ad:favoriteGoalsConversionRate

ym:dl:URLPathLevel1

ym:ad:favoriteGoalsConverted<currency>RevenuePerVisit

ym:dl:URLPathLevel2

ym:ad:favoriteGoalsConverted<currency>Revenue

ym:dl:URLPathLevel3

ym:ad:favoriteGoalsReachesPerUser

ym:dl:URLPathLevel4

ym:ad:favoriteGoalsReaches

ym:dl:URLPathLevel5

ym:ad:favoriteGoalsUserConversionRate

ym:dl:URLProto

ym:ad:favoriteGoalsUsers

ym:dl:UTMCampaign

ym:ad:favoriteGoalsVisits

ym:dl:UTMContent

ym:ad:goal<goal_id>conversionRate

ym:dl:UTMMedium

ym:ad:goal<goal_id>converted<currency>AdCostPerVisit

ym:dl:UTMSource

ym:ad:goal<goal_id>converted<currency>CPA

ym:dl:UTMTerm

ym:ad:goal<goal_id>converted<currency>Revenue

ym:dl:ageInterval

ym:ad:goal<goal_id>reachesPerUser

ym:dl:browser

ym:ad:goal<goal_id>reaches

ym:dl:browserAndVersion

ym:ad:goal<goal_id>userConversionRate

ym:dl:browserAndVersionMajor

ym:ad:goal<goal_id>users

ym:dl:browserCountry

ym:ad:goal<goal_id>visits

ym:dl:browserDate

ym:ad:jsEnabledPercentage

ym:dl:browserDatePeriod<group>

ym:ad:manPercentage

ym:dl:browserDateTime

ym:ad:mobilePercentage

ym:dl:browserDayOfMonth

ym:ad:newUserVisitsPercentage

ym:dl:browserDayOfWeek

ym:ad:newUsers

ym:dl:browserDekaminute

ym:ad:oneDayBetweenVisitsPercentage

ym:dl:browserEngine

ym:ad:oneVisitPerUserPercentage

ym:dl:browserEngineVersion1

ym:ad:over32VisitsPerUserPercentage

ym:dl:browserEngineVersion2

ym:ad:over54AgePercentage

ym:dl:browserEngineVersion3

ym:ad:overMonthBetweenVisitsPercentage

ym:dl:browserEngineVersion4

ym:ad:overYearSinceFirstVisitPercentage

ym:dl:browserHour

ym:ad:overYearUserRecencyPercentage

ym:dl:browserHourMinute

ym:ad:pageDepth

ym:dl:browserLanguage

ym:ad:pageviews

ym:dl:browserMinute

ym:ad:paramsnumber.

ym:dl:browserMonth

ym:ad:percentNewVisitors

ym:dl:browserStartOfDekaminute

ym:ad:productBasketsPrice

ym:dl:browserStartOfHour

ym:ad:productBasketsQuantity

ym:dl:browserStartOfMinute

ym:ad:productBasketsRemoveUniq

ym:dl:browserStartOfMonth

ym:ad:productBasketsRemoveUserPercentage

ym:dl:browserStartOfQuarter

ym:ad:productBasketsUniq

ym:dl:browserStartOfWeek

ym:ad:productBasketsUserPercentage

ym:dl:browserStartOfYear

ym:ad:productBaskets<currency>ConvertedPrice

ym:dl:browserYear

ym:ad:productClicksUniq

ym:dl:clientTimeZone

ym:ad:productClicksUserPercentage

ym:dl:cookieEnabled

ym:ad:productClicks

ym:dl:date

ym:ad:productImpressionsUniq

ym:dl:datePeriod<group>

ym:ad:productImpressionsUserPercentage

ym:dl:dateTime

ym:ad:productImpressions

ym:dl:dayOfMonth

ym:ad:productInListImpressionsUniq

ym:dl:dayOfWeek

ym:ad:productInListImpressionsUserPercentage

ym:dl:dekaminute

ym:ad:productInListImpressions

ym:dl:deviceCategory

ym:ad:productPurchasedPrice

ym:dl:downloadURL

ym:ad:productPurchasedQuantity

ym:dl:from

ym:ad:productPurchasedUniq

ym:dl:gender

ym:ad:productPurchased<currency>ConvertedPrice

ym:dl:hasAdBlocker

ym:ad:robotPercentage

ym:dl:hasGCLID

ym:ad:robotVisits

ym:dl:hour

ym:ad:sumGoalReachesAny

ym:dl:hourMinute

ym:ad:sumParams

ym:dl:ipAddress

ym:ad:thirdPartyCookieEnabledPercentage

ym:dl:javascriptEnabled

ym:ad:under18AgePercentage

ym:dl:minute

ym:ad:upTo24AgePercentage

ym:dl:mobilePhone

ym:ad:upTo31VisitsPerUserPercentage

ym:dl:mobilePhoneModel

ym:ad:upTo34AgePercentage

ym:dl:month

ym:ad:upTo3VisitsPerUserPercentage

ym:dl:openstatAd

ym:ad:upTo44AgePercentage

ym:dl:openstatCampaign

ym:ad:upTo54AgePercentage

ym:dl:openstatService

ym:ad:upTo7VisitsPerUserPercentage

ym:dl:openstatSource

ym:ad:upToDaySinceFirstVisitPercentage

ym:dl:operatingSystem

ym:ad:upToDayUserRecencyPercentage

ym:dl:operatingSystemRoot

ym:ad:upToMonthBetweenVisitsPercentage

ym:dl:pageURL

ym:ad:upToMonthSinceFirstVisitPercentage

ym:dl:physicalScreenHeight

ym:ad:upToMonthUserRecencyPercentage

ym:dl:physicalScreenResolution

ym:ad:upToQuarterSinceFirstVisitPercentage

ym:dl:physicalScreenWidth

ym:ad:upToQuarterUserRecencyPercentage

ym:dl:regionArea

ym:ad:upToWeekBetweenVisitsPercentage

ym:dl:regionCity

ym:ad:upToWeekSinceFirstVisitPercentage

ym:dl:regionCitySize

ym:ad:upToWeekUserRecencyPercentage

ym:dl:regionContinent

ym:ad:upToYearSinceFirstVisitPercentage

ym:dl:regionCountry

ym:ad:upToYearUserRecencyPercentage

ym:dl:regionDistrict

ym:ad:userRecencyDays

ym:dl:screenColors

ym:ad:usersPurchasePercentage

ym:dl:screenFormat

ym:ad:users

ym:dl:screenHeight

ym:ad:visitsPerDay

ym:dl:screenOrientation

ym:ad:visitsPerHour

ym:dl:screenResolution

ym:ad:visitsPerMinute

ym:dl:screenWidth

ym:ad:visits

ym:dl:startOfDekaminute

ym:ad:womanPercentage

ym:dl:startOfHour

ym:dl:blockedPercentage

ym:dl:startOfMinute

ym:dl:cookieEnabledPercentage

ym:dl:startOfMonth

ym:dl:downloads

ym:dl:startOfQuarter

ym:dl:jsEnabledPercentage

ym:dl:startOfWeek

ym:dl:mobilePercentage

ym:dl:startOfYear

ym:dl:pageviewsPerDay

ym:dl:thirdPartyCookieEnabled

ym:dl:pageviewsPerHour

ym:dl:title

ym:dl:pageviewsPerMinute

ym:dl:windowClientArea

ym:dl:thirdPartyCookieEnabledPercentage

ym:dl:windowClientHeight

ym:dl:users

ym:dl:windowClientWidth

ym:ep:avgEventParams

ym:dl:year

ym:ep:eventPageViews

ym:ep:ageInterval

ym:ep:eventParamsnumber.

ym:ep:browser

ym:ep:eventsnumber.

ym:ep:browserAndVersion

ym:ep:sumEventParams

ym:ep:browserAndVersionMajor

ym:ev:GCLIDPercentage

ym:ep:browserDate

ym:ev:affinityIndexInterests2

ym:ep:browserDatePeriod<group>

ym:ev:affinityIndexInterests

ym:ep:browserDateTime

ym:ev:anyGoalConversionRate

ym:ep:browserDayOfMonth

ym:ev:avgDaysBetweenVisits

ym:ep:browserDayOfWeek

ym:ev:avgDaysSinceFirstVisit

ym:ep:browserDekaminute

ym:ev:avgOriginalVisitDurationSeconds

ym:ep:browserEngine

ym:ev:avgParams

ym:ep:browserEngineVersion1

ym:ev:avgVisitDurationSeconds

ym:ep:browserEngineVersion2

ym:ev:blockedPercentage

ym:ep:browserEngineVersion3

ym:ev:bounceRate

ym:ep:browserEngineVersion4

ym:ev:cdpOrdersAllOrders

ym:ep:browserHour

ym:ev:cdpOrdersCancelled

ym:ep:browserHourMinute

ym:ev:cdpOrdersConversionIntoOrder

ym:ep:browserMinute

ym:ev:cdpOrdersConversionIntoPayment

ym:ep:browserMonth

ym:ev:cdpOrdersInProgress

ym:ep:browserStartOfDekaminute

ym:ev:cdpOrdersOther

ym:ep:browserStartOfHour

ym:ev:cdpOrdersPayed

ym:ep:browserStartOfMinute

ym:ev:cdpOrdersSpam

ym:ep:browserStartOfMonth

ym:ev:cdpOrders<currency>AverageCheque

ym:ep:browserStartOfQuarter

ym:ev:cdpOrders<currency>Profit

ym:ep:browserStartOfWeek

ym:ev:cdpOrders<currency>Revenue

ym:ep:browserStartOfYear

ym:ev:cookieEnabledPercentage

ym:ep:browserYear

ym:ev:ePromotionClicksUniq

ym:ep:cookieEnabled

ym:ev:ePromotionClicksUserPercentage

ym:ep:date

ym:ev:ePromotionClicks

ym:ep:datePeriod<group>

ym:ev:ePromotionImpressionsUniq

ym:ep:dateTime

ym:ev:ePromotionImpressionsUserPercentage

ym:ep:dayOfMonth

ym:ev:ePromotionImpressions

ym:ep:dayOfWeek

ym:ev:ecommercePurchases

ym:ep:dekaminute

ym:ev:ecommerce<currency>ConvertedRevenuePerPurchase

ym:ep:deviceCategory

ym:ev:ecommerce<currency>ConvertedRevenuePerVisit

ym:ep:eventParamsLevel1

ym:ev:ecommerce<currency>ConvertedRevenue

ym:ep:eventParamsLevel10

ym:ev:expenseClicks

ym:ep:eventParamsLevel2

ym:ev:expense<currency>CPC

ym:ep:eventParamsLevel3

ym:ev:expense<currency>EcommerceCPA

ym:ep:eventParamsLevel4

ym:ev:expense<currency>EcommerceCRR

ym:ep:eventParamsLevel5

ym:ev:expense<currency>EcommerceROI

ym:ep:eventParamsLevel6

ym:ev:expense<currency>FavoriteGoalsCPA

ym:ep:eventParamsLevel7

ym:ev:expense<currency>FavoriteGoalsCRR

ym:ep:eventParamsLevel8

ym:ev:expense<currency>FavoriteGoalsROI

ym:ep:eventParamsLevel9

ym:ev:expense<currency>FavoriteGoalsUserCPA

ym:ep:eventURL

ym:ev:expense<currency>FavoriteGoalsVisitCPA

ym:ep:eventURLDomain

ym:ev:expenses<currency>

ym:ep:eventURLParamName

ym:ev:favoriteGoalsConversionRate

ym:ep:eventURLParamNameAndValue

ym:ev:favoriteGoalsConverted<currency>RevenuePerVisit

ym:ep:eventURLParamValue

ym:ev:favoriteGoalsConverted<currency>Revenue

ym:ep:eventURLPath

ym:ev:favoriteGoalsReachesPerUser

ym:ep:eventURLPathFull

ym:ev:favoriteGoalsReaches

ym:ep:eventURLPathLevel1

ym:ev:favoriteGoalsUserConversionRate

ym:ep:eventURLPathLevel2

ym:ev:favoriteGoalsUsers

ym:ep:eventURLPathLevel3

ym:ev:favoriteGoalsVisits

ym:ep:eventURLPathLevel4

ym:ev:goal<goal_id>conversionRate

ym:ep:eventURLPathLevel5

ym:ev:goal<goal_id>converted<currency>Revenue

ym:ep:eventURLProto

ym:ev:goal<goal_id>expense<currency>CRR

ym:ep:gender

ym:ev:goal<goal_id>expense<currency>ROI

ym:ep:goalReached

ym:ev:goal<goal_id>expense<currency>ReachCPA

ym:ep:hasAdBlocker

ym:ev:goal<goal_id>expense<currency>UserCPA

ym:ep:hour

ym:ev:goal<goal_id>expense<currency>VisitCPA

ym:ep:hourMinute

ym:ev:goal<goal_id>reachesPerUser

ym:ep:ipAddress

ym:ev:goal<goal_id>reaches

ym:ep:javascriptEnabled

ym:ev:goal<goal_id>userConversionRate

ym:ep:minute

ym:ev:goal<goal_id>users

ym:ep:mobilePhone

ym:ev:goal<goal_id>visits

ym:ep:mobilePhoneModel

ym:ev:jsEnabledPercentage

ym:ep:month

ym:ev:manPercentage

ym:ep:operatingSystem

ym:ev:mobilePercentage

ym:ep:operatingSystemRoot

ym:ev:newUserVisitsPercentage

ym:ep:physicalScreenHeight

ym:ev:newUsers

ym:ep:physicalScreenResolution

ym:ev:oneDayBetweenVisitsPercentage

ym:ep:physicalScreenWidth

ym:ev:oneVisitPerUserPercentage

ym:ep:regionArea

ym:ev:originalBounceRate

ym:ep:regionCity

ym:ev:originalPageDepth

ym:ep:regionCitySize

ym:ev:originalPageviews

ym:ep:regionContinent

ym:ev:over32VisitsPerUserPercentage

ym:ep:regionCountry

ym:ev:over54AgePercentage

ym:ep:regionDistrict

ym:ev:overMonthBetweenVisitsPercentage

ym:ep:screenColors

ym:ev:overYearSinceFirstVisitPercentage

ym:ep:screenFormat

ym:ev:overYearUserRecencyPercentage

ym:ep:screenHeight

ym:ev:pageDepth

ym:ep:screenOrientation

ym:ev:pageviews

ym:ep:screenResolution

ym:ev:paramsnumber.

ym:ep:screenWidth

ym:ev:percentNewVisitors

ym:ep:startOfDekaminute

ym:ev:productBasketsPrice

ym:ep:startOfHour

ym:ev:productBasketsQuantity

ym:ep:startOfMinute

ym:ev:productBasketsRemoveUniq

ym:ep:startOfMonth

ym:ev:productBasketsRemoveUserPercentage

ym:ep:startOfQuarter

ym:ev:productBasketsUniq

ym:ep:startOfWeek

ym:ev:productBasketsUserPercentage

ym:ep:startOfYear

ym:ev:productBaskets<currency>ConvertedPrice

ym:ep:thirdPartyCookieEnabled

ym:ev:productClicksUniq

ym:ep:windowClientArea

ym:ev:productClicksUserPercentage

ym:ep:windowClientHeight

ym:ev:productClicks

ym:ep:windowClientWidth

ym:ev:productImpressionsUniq

ym:ep:year

ym:ev:productImpressionsUserPercentage

ym:ev:<attribution>ExpenseCampaign

ym:ev:productImpressions

ym:ev:<attribution>ExpenseContent

ym:ev:productInListImpressionsUniq

ym:ev:<attribution>ExpenseMedium

ym:ev:productInListImpressionsUserPercentage

ym:ev:<attribution>ExpenseSource

ym:ev:productInListImpressions

ym:ev:<attribution>ExpenseTerm

ym:ev:productPurchasedPrice

ym:ev:<attribution>SourceEngine

ym:ev:productPurchasedQuantity

ym:ev:<attribution>TrafficSource

ym:ev:productPurchasedUniq

ym:pv:URL

ym:ev:productPurchased<currency>ConvertedPrice

ym:pv:URLDomain

ym:ev:robotPercentage

ym:pv:URLParamName

ym:ev:robotVisits

ym:pv:URLParamNameAndValue

ym:ev:sumGoalReachesAny

ym:pv:URLParamValue

ym:ev:sumParams

ym:pv:URLPath

ym:ev:thirdPartyCookieEnabledPercentage

ym:pv:URLPathFull

ym:ev:under18AgePercentage

ym:pv:URLPathLevel1

ym:ev:upTo24AgePercentage

ym:pv:URLPathLevel2

ym:ev:upTo31VisitsPerUserPercentage

ym:pv:URLPathLevel3

ym:ev:upTo34AgePercentage

ym:pv:URLPathLevel4

ym:ev:upTo3VisitsPerUserPercentage

ym:pv:URLPathLevel5

ym:ev:upTo44AgePercentage

ym:pv:URLProto

ym:ev:upTo54AgePercentage

ym:pv:UTMCampaign

ym:ev:upTo7VisitsPerUserPercentage

ym:pv:UTMContent

ym:ev:upToDaySinceFirstVisitPercentage

ym:pv:UTMMedium

ym:ev:upToDayUserRecencyPercentage

ym:pv:UTMSource

ym:ev:upToMonthBetweenVisitsPercentage

ym:pv:UTMTerm

ym:ev:upToMonthSinceFirstVisitPercentage

ym:pv:ageInterval

ym:ev:upToMonthUserRecencyPercentage

ym:pv:browser

ym:ev:upToQuarterSinceFirstVisitPercentage

ym:pv:browserAndVersion

ym:ev:upToQuarterUserRecencyPercentage

ym:pv:browserAndVersionMajor

ym:ev:upToWeekBetweenVisitsPercentage

ym:pv:browserCountry

ym:ev:upToWeekSinceFirstVisitPercentage

ym:pv:browserDate

ym:ev:upToWeekUserRecencyPercentage

ym:pv:browserDatePeriod<group>

ym:ev:upToYearSinceFirstVisitPercentage

ym:pv:browserDateTime

ym:ev:upToYearUserRecencyPercentage

ym:pv:browserDayOfMonth

ym:ev:userRecencyDays

ym:pv:browserDayOfWeek

ym:ev:usersPurchasePercentage

ym:pv:browserDekaminute

ym:ev:users

ym:pv:browserEngine

ym:ev:visitsPerDay

ym:pv:browserEngineVersion1

ym:ev:visitsPerHour

ym:pv:browserEngineVersion2

ym:ev:visitsPerMinute

ym:pv:browserEngineVersion3

ym:ev:visits

ym:pv:browserEngineVersion4

ym:ev:womanPercentage

ym:pv:browserHour

ym:pv:blockedPercentage

ym:pv:browserHourMinute

ym:pv:cookieEnabledPercentage

ym:pv:browserLanguage

ym:pv:jsEnabledPercentage

ym:pv:browserMinute

ym:pv:mobilePercentage

ym:pv:browserMonth

ym:pv:pageviewsPerDay

ym:pv:browserStartOfDekaminute

ym:pv:pageviewsPerHour

ym:pv:browserStartOfHour

ym:pv:pageviewsPerMinute

ym:pv:browserStartOfMinute

ym:pv:pageviews

ym:pv:browserStartOfMonth

ym:pv:thirdPartyCookieEnabledPercentage

ym:pv:browserStartOfQuarter

ym:pv:users

ym:pv:browserStartOfWeek

ym:s:GCLIDPercentage

ym:pv:browserStartOfYear

ym:s:adfoxARPU

ym:pv:browserYear

ym:s:adfoxCPMV

ym:pv:clientTimeZone

ym:s:adfoxClicks

ym:pv:cookieEnabled

ym:s:adfoxCountEvent10

ym:pv:counterID

ym:s:adfoxCountEvent11

ym:pv:date

ym:s:adfoxCountEvent12

ym:pv:datePeriod<group>

ym:s:adfoxCountEvent13

ym:pv:dateTime

ym:s:adfoxCountEvent14

ym:pv:dayOfMonth

ym:s:adfoxCountEvent15

ym:pv:dayOfWeek

ym:s:adfoxCountEvent16

ym:pv:dekaminute

ym:s:adfoxCountEvent17

ym:pv:deviceCategory

ym:s:adfoxCountEvent18

ym:pv:from

ym:s:adfoxCountEvent19

ym:pv:gender

ym:s:adfoxCountEvent1

ym:pv:hasAdBlocker

ym:s:adfoxCountEvent20

ym:pv:hasGCLID

ym:s:adfoxCountEvent21

ym:pv:hour

ym:s:adfoxCountEvent22

ym:pv:hourMinute

ym:s:adfoxCountEvent23

ym:pv:ipAddress

ym:s:adfoxCountEvent24

ym:pv:isTurboPage

ym:s:adfoxCountEvent25

ym:pv:javascriptEnabled

ym:s:adfoxCountEvent26

ym:pv:minute

ym:s:adfoxCountEvent27

ym:pv:mobilePhone

ym:s:adfoxCountEvent28

ym:pv:mobilePhoneModel

ym:s:adfoxCountEvent29

ym:pv:month

ym:s:adfoxCountEvent2

ym:pv:openstatAd

ym:s:adfoxCountEvent30

ym:pv:openstatCampaign

ym:s:adfoxCountEvent3

ym:pv:openstatService

ym:s:adfoxCountEvent4

ym:pv:openstatSource

ym:s:adfoxCountEvent5

ym:pv:operatingSystem

ym:s:adfoxCountEvent6

ym:pv:operatingSystemRoot

ym:s:adfoxCountEvent7

ym:pv:physicalScreenHeight

ym:s:adfoxCountEvent8

ym:pv:physicalScreenResolution

ym:s:adfoxCountEvent9

ym:pv:physicalScreenWidth

ym:s:adfoxECPM

ym:pv:referer

ym:s:adfoxPriceGoogle

ym:pv:refererDomain

ym:s:adfoxPriceHeaderBidding

ym:pv:refererPath

ym:s:adfoxPricePerHit

ym:pv:refererPathFull

ym:s:adfoxPricePerUser

ym:pv:refererPathLevel1

ym:s:adfoxPricePerVisit

ym:pv:refererPathLevel2

ym:s:adfoxPriceStrict

ym:pv:refererPathLevel3

ym:s:adfoxPriceYan

ym:pv:refererPathLevel4

ym:s:adfoxPrice

ym:pv:refererPathLevel5

ym:s:adfoxRPM

ym:pv:refererProto

ym:s:adfoxRendersDefaultShare

ym:pv:regionArea

ym:s:adfoxRendersDefault

ym:pv:regionCity

ym:s:adfoxRendersPerHit

ym:pv:regionCitySize

ym:s:adfoxRendersPerUser

ym:pv:regionContinent

ym:s:adfoxRendersPerVisit

ym:pv:regionCountry

ym:s:adfoxRenders

ym:pv:regionDistrict

ym:s:adfoxRequests

ym:pv:screenColors

ym:s:adfoxShows

ym:pv:screenFormat

ym:s:adfoxVisibility

ym:pv:screenHeight

ym:s:affinityIndexInterests2

ym:pv:screenOrientation

ym:s:affinityIndexInterests

ym:pv:screenResolution

ym:s:anyGoalConversionRate

ym:pv:screenWidth

ym:s:avgDaysBetweenVisits

ym:pv:startOfDekaminute

ym:s:avgDaysSinceFirstVisit

ym:pv:startOfHour

ym:s:avgOriginalVisitDurationSeconds

ym:pv:startOfMinute

ym:s:avgParams

ym:pv:startOfMonth

ym:s:avgPublisherArticleInvolvedTimeSeconds

ym:pv:startOfQuarter

ym:s:avgUserParams

ym:pv:startOfWeek

ym:s:avgVisitDurationSeconds

ym:pv:startOfYear

ym:s:blockedPercentage

ym:pv:thirdPartyCookieEnabled

ym:s:bounceRate

ym:pv:title

ym:s:cdpOrdersAllOrders

ym:pv:windowClientArea

ym:s:cdpOrdersCancelled

ym:pv:windowClientHeight

ym:s:cdpOrdersConversionIntoOrder

ym:pv:windowClientWidth

ym:s:cdpOrdersConversionIntoPayment

ym:pv:year

ym:s:cdpOrdersInProgress

ym:s:EPromotionCreative

ym:s:cdpOrdersOther

ym:s:EPromotionCreativeSlot

ym:s:cdpOrdersPayed

ym:s:EPromotionID

ym:s:cdpOrdersSpam

ym:s:EPromotionName

ym:s:cdpOrders<currency>AverageCheque

ym:s:EPromotionPosition

ym:s:cdpOrders<currency>Profit

ym:s:PProductBrand

ym:s:cdpOrders<currency>Revenue

ym:s:PProductID

ym:s:cookieEnabledPercentage

ym:s:PProductName

ym:s:crossDeviceUsers

ym:s:RWArticleURLHash

ym:s:ePromotionClicksUniq

ym:s:RWArticleURLPathLevel1Hash

ym:s:ePromotionClicksUserPercentage

ym:s:RWArticleURLPathLevel2Hash

ym:s:ePromotionClicks

ym:s:RWArticleURLPathLevel3Hash

ym:s:ePromotionImpressionsUniq

ym:s:RWArticleURLPathLevel4Hash

ym:s:ePromotionImpressionsUserPercentage

ym:s:RWArticleURLPathLevel5Hash

ym:s:ePromotionImpressions

ym:s:RWConversion

ym:s:ecommercePurchases

ym:s:RWURLHash

ym:s:ecommerce<currency>ConvertedRevenuePerPurchase

ym:s:RWURLPathLevel1Hash

ym:s:ecommerce<currency>ConvertedRevenuePerVisit

ym:s:RWURLPathLevel2Hash

ym:s:ecommerce<currency>ConvertedRevenue

ym:s:RWURLPathLevel3Hash

ym:s:favoriteGoalsConversionRate

ym:s:RWURLPathLevel4Hash

ym:s:favoriteGoalsConverted<currency>RevenuePerVisit

ym:s:RWURLPathLevel5Hash

ym:s:favoriteGoalsConverted<currency>Revenue

ym:s:<attribution>AdvEngine

ym:s:favoriteGoalsReachesPerUser

ym:s:<attribution>Currency

ym:s:favoriteGoalsReaches

ym:s:<attribution>DirectBannerGroup

ym:s:favoriteGoalsUserConversionRate

ym:s:<attribution>DirectClickBanner

ym:s:favoriteGoalsUsers

ym:s:<attribution>DirectClickOrder

ym:s:favoriteGoalsVisits

ym:s:<attribution>DirectConditionType

ym:s:goal<goal_id>conversionRate

ym:s:<attribution>DirectPhraseOrCond

ym:s:goal<goal_id>converted<currency>Revenue

ym:s:<attribution>DirectPlatform

ym:s:goal<goal_id>reachesPerUser

ym:s:<attribution>DirectPlatformType

ym:s:goal<goal_id>reaches

ym:s:<attribution>DirectSearchPhrase

ym:s:goal<goal_id>userConversionRate

ym:s:<attribution>DisplayCampaign

ym:s:goal<goal_id>users

ym:s:<attribution>From

ym:s:goal<goal_id>visits

ym:s:<attribution>HasGCLID

ym:s:jsEnabledPercentage

ym:s:<attribution>Messenger

ym:s:manPercentage

ym:s:<attribution>OpenstatAd

ym:s:mobilePercentage

ym:s:<attribution>OpenstatCampaign

ym:s:newUserVisitsPercentage

ym:s:<attribution>OpenstatService

ym:s:newUsers

ym:s:<attribution>OpenstatSource

ym:s:offlineCallDurationAvg

ym:s:<attribution>QRCodeProvider

ym:s:offlineCallHoldDurationTillAnswerAvg

ym:s:<attribution>RecommendationSystem

ym:s:offlineCallHoldDurationTillMissAvg

ym:s:<attribution>ReferalSource

ym:s:offlineCallTalkDurationAvg

ym:s:<attribution>SearchEngine

ym:s:offlineCall<currency>ConvertedRevenueAvg

ym:s:<attribution>SearchEngineRoot

ym:s:offlineCall<currency>ConvertedRevenue

ym:s:<attribution>SearchPhrase

ym:s:offlineCallsFirstTimeCallerPercentage

ym:s:<attribution>SocialNetwork

ym:s:offlineCallsFirstTimeCaller

ym:s:<attribution>SocialNetworkProfile

ym:s:offlineCallsMissedPercentage

ym:s:<attribution>SourceEngine

ym:s:offlineCallsMissed

ym:s:<attribution>TrafficSource

ym:s:offlineCallsUniq

ym:s:<attribution>UTMCampaign

ym:s:offlineCalls

ym:s:<attribution>UTMContent

ym:s:offlineChatsMissedPercentage

ym:s:<attribution>UTMMedium

ym:s:offlineChatsMissed

ym:s:<attribution>UTMSource

ym:s:offlineChats

ym:s:<attribution>UTMTerm

ym:s:oneDayBetweenVisitsPercentage

ym:s:adfoxBanner

ym:s:oneVisitPerUserPercentage

ym:s:adfoxBannerType

ym:s:originalBounceRate

ym:s:adfoxCampaign

ym:s:originalPageDepth

ym:s:adfoxHeaderBidding

ym:s:originalPageviews

ym:s:adfoxLevel1

ym:s:over32VisitsPerUserPercentage

ym:s:adfoxLevel1Chained

ym:s:over54AgePercentage

ym:s:adfoxLevel2

ym:s:overMonthBetweenVisitsPercentage

ym:s:adfoxLevel2Chained

ym:s:overYearSinceFirstVisitPercentage

ym:s:adfoxLevel3Chained

ym:s:overYearUserRecencyPercentage

ym:s:adfoxLevel4Chained

ym:s:pageDepth

ym:s:adfoxOwner

ym:s:pageviews

ym:s:adfoxPlace

ym:s:paramsnumber.

ym:s:adfoxPuidKey

ym:s:percentNewVisitors

ym:s:adfoxPuidValue

ym:s:productBasketsPrice

ym:s:adfoxSection

ym:s:productBasketsQuantity

ym:s:adfoxSite

ym:s:productBasketsRemoveUniq

ym:s:adfoxUrlPathLevel1

ym:s:productBasketsRemoveUserPercentage

ym:s:adfoxUrlPathLevel2

ym:s:productBasketsUniq

ym:s:adfoxUrlPathLevel3

ym:s:productBasketsUserPercentage

ym:s:adfoxUrlPathLevel4

ym:s:productBaskets<currency>ConvertedPrice

ym:s:adfoxYanImp

ym:s:productClicksUniq

ym:s:adfoxYanPage

ym:s:productClicksUserPercentage

ym:s:ageInterval

ym:s:productClicks

ym:s:bounce

ym:s:productImpressionsUniq

ym:s:browser

ym:s:productImpressionsUserPercentage

ym:s:browserAndVersion

ym:s:productImpressions

ym:s:browserAndVersionMajor

ym:s:productInListImpressionsUniq

ym:s:browserCountry

ym:s:productInListImpressionsUserPercentage

ym:s:browserDate

ym:s:productInListImpressions

ym:s:browserDatePeriod<group>

ym:s:productPurchasedPrice

ym:s:browserDateTime

ym:s:productPurchasedQuantity

ym:s:browserDayOfMonth

ym:s:productPurchasedUniq

ym:s:browserDayOfWeek

ym:s:productPurchased<currency>ConvertedPrice

ym:s:browserDekaminute

ym:s:publisherArticleFullReadShare

ym:s:browserEngine

ym:s:publisherArticleRecirculation

ym:s:browserEngineVersion1

ym:s:publisherArticleUsersRecircled

ym:s:browserEngineVersion2

ym:s:publisherArticleViewsFullScrollShare

ym:s:browserEngineVersion3

ym:s:publisherMobileOrTabletViewsShare

ym:s:browserEngineVersion4

ym:s:publisherMobileOrTabletViews

ym:s:browserHour

ym:s:publisherViewsFullRead

ym:s:browserHourMinute

ym:s:publisherViewsFullScroll

ym:s:browserLanguage

ym:s:publisherusers

ym:s:browserMinute

ym:s:publisherviewsPerDay

ym:s:browserMonth

ym:s:publisherviewsPerHour

ym:s:browserStartOfDekaminute

ym:s:publisherviewsPerMinute

ym:s:browserStartOfHour

ym:s:publisherviews

ym:s:browserStartOfMinute

ym:s:robotPercentage

ym:s:browserStartOfMonth

ym:s:robotProPercentage

ym:s:browserStartOfQuarter

ym:s:robotVisits

ym:s:browserStartOfWeek

ym:s:rwArticleCTR

ym:s:browserStartOfYear

ym:s:rwArticleClicks

ym:s:browserYear

ym:s:rwArticleShows

ym:s:clientID

ym:s:rwArticleVisibility

ym:s:clientTimeZone

ym:s:rwCTR

ym:s:cookieEnabled

ym:s:rwClicksSum

ym:s:counterID

ym:s:rwShows

ym:s:date

ym:s:rwVisibility

ym:s:datePeriod<group>

ym:s:sumGoalReachesAny

ym:s:dateTime

ym:s:sumParams

ym:s:dayOfMonth

ym:s:sumPublisherArticleInvolvedTimeSeconds

ym:s:dayOfWeek

ym:s:sumUserParams

ym:s:daysSinceFirstVisit

ym:s:thirdPartyCookieEnabledPercentage

ym:s:daysSinceFirstVisitInterval

ym:s:under18AgePercentage

ym:s:daysSincePreviousVisit

ym:s:upTo24AgePercentage

ym:s:daysSincePreviousVisitInterval

ym:s:upTo31VisitsPerUserPercentage

ym:s:dekaminute

ym:s:upTo34AgePercentage

ym:s:deviceCategory

ym:s:upTo3VisitsPerUserPercentage

ym:s:endURL

ym:s:upTo44AgePercentage

ym:s:endURLDomain

ym:s:upTo54AgePercentage

ym:s:endURLPath

ym:s:upTo7VisitsPerUserPercentage

ym:s:endURLPathFull

ym:s:upToDaySinceFirstVisitPercentage

ym:s:endURLPathLevel1

ym:s:upToDayUserRecencyPercentage

ym:s:endURLPathLevel2

ym:s:upToMonthBetweenVisitsPercentage

ym:s:endURLPathLevel3

ym:s:upToMonthSinceFirstVisitPercentage

ym:s:endURLPathLevel4

ym:s:upToMonthUserRecencyPercentage

ym:s:endURLPathLevel5

ym:s:upToQuarterSinceFirstVisitPercentage

ym:s:endURLProto

ym:s:upToQuarterUserRecencyPercentage

ym:s:experimentAB<experiment_ab>

ym:s:upToWeekBetweenVisitsPercentage

ym:s:externalReferer

ym:s:upToWeekSinceFirstVisitPercentage

ym:s:externalRefererDomain

ym:s:upToWeekUserRecencyPercentage

ym:s:externalRefererPath

ym:s:upToYearSinceFirstVisitPercentage

ym:s:externalRefererPathFull

ym:s:upToYearUserRecencyPercentage

ym:s:externalRefererPathLevel1

ym:s:userParamsnumber.

ym:s:externalRefererPathLevel2

ym:s:userRecencyDays

ym:s:externalRefererPathLevel3

ym:s:usersPurchasePercentage

ym:s:externalRefererPathLevel4

ym:s:users

ym:s:externalRefererPathLevel5

ym:s:vacuumeventsPerUser

ym:s:externalRefererProto

ym:s:vacuumevents

ym:s:firstVisitDate

ym:s:vacuumusers

ym:s:firstVisitDatePeriod<group>

ym:s:visitsPerDay

ym:s:firstVisitDateTime

ym:s:visitsPerHour

ym:s:firstVisitDayOfMonth

ym:s:visitsPerMinute

ym:s:firstVisitDayOfWeek

ym:s:visits

ym:s:firstVisitDekaminute

ym:s:womanPercentage

ym:s:firstVisitHour

ym:s:yanARPU

ym:s:firstVisitHourMinute

ym:s:yanCPMV

ym:s:firstVisitMinute

ym:s:yanECPM

ym:s:firstVisitMonth

ym:s:yanPartnerPrice

ym:s:firstVisitStartOfDekaminute

ym:s:yanRPM

ym:s:firstVisitStartOfHour

ym:s:yanRendersPerHit

ym:s:firstVisitStartOfMinute

ym:s:yanRendersPerUser

ym:s:firstVisitStartOfMonth

ym:s:yanRendersPerVisit

ym:s:firstVisitStartOfQuarter

ym:s:yanRenders

ym:s:firstVisitStartOfWeek

ym:s:yanRequests

ym:s:firstVisitStartOfYear

ym:s:yanRevenuePerHit

ym:s:firstVisitYear

ym:s:yanRevenuePerVisit

ym:s:gender

ym:s:yanShows

ym:s:goal

ym:s:yanVisibility

ym:s:hasAdBlocker

ym:up:params

ym:s:hour

ym:up:users

ym:s:hourMinute

ym:s:interest

ym:s:interest2d1

ym:s:interest2d2

ym:s:interest2d3

ym:s:ipAddress

ym:s:isNewUser

ym:s:isRobot

ym:s:isRobotPro

ym:s:isTurboPage

ym:s:javascriptEnabled

ym:s:marketSearchPhrase

ym:s:minute

ym:s:mobilePhone

ym:s:mobilePhoneModel

ym:s:month

ym:s:offlineCallFirstTimeCaller

ym:s:offlineCallHoldDuration

ym:s:offlineCallMissed

ym:s:offlineCallTag

ym:s:offlineCallTalkDuration

ym:s:offlineChatAnswered

ym:s:offlineChatPlatform

ym:s:offlineChatTag

ym:s:operatingSystem

ym:s:operatingSystemRoot

ym:s:originalBounce

ym:s:originalPageViews

ym:s:originalVisitDuration

ym:s:originalVisitDurationInterval

ym:s:pageViews

ym:s:pageViewsInterval

ym:s:paramsLevel1

ym:s:paramsLevel10

ym:s:paramsLevel2

ym:s:paramsLevel3

ym:s:paramsLevel4

ym:s:paramsLevel5

ym:s:paramsLevel6

ym:s:paramsLevel7

ym:s:paramsLevel8

ym:s:paramsLevel9

ym:s:physicalScreenHeight

ym:s:physicalScreenResolution

ym:s:physicalScreenWidth

ym:s:previousVisitDate

ym:s:previousVisitDatePeriod<group>

ym:s:previousVisitDayOfMonth

ym:s:previousVisitDayOfWeek

ym:s:previousVisitMonth

ym:s:previousVisitStartOfMonth

ym:s:previousVisitStartOfQuarter

ym:s:previousVisitStartOfWeek

ym:s:previousVisitStartOfYear

ym:s:previousVisitYear

ym:s:productBrand

ym:s:productBrandCart

ym:s:productCategoryLevel1

ym:s:productCategoryLevel2

ym:s:productCategoryLevel3

ym:s:productCategoryLevel4

ym:s:productCategoryLevel5

ym:s:productCoupon

ym:s:productCurrency

ym:s:productDiscount

ym:s:productID

ym:s:productEventURL

ym:s:productIDCart

ym:s:productList

ym:s:productName

ym:s:productNameCart

ym:s:productPosition

ym:s:productPrice

ym:s:productSum

ym:s:productVariant

ym:s:publisherArticleAuthor

ym:s:publisherArticleFromTitle

ym:s:publisherArticleHasFullRead

ym:s:publisherArticleHasFullScroll

ym:s:publisherArticleHasRecircled

ym:s:publisherArticlePublishedDate

ym:s:publisherArticleReadPart

ym:s:publisherArticleRubric

ym:s:publisherArticleRubric2

ym:s:publisherArticleScrollDown

ym:s:publisherArticleTitle

ym:s:publisherArticleTopic

ym:s:publisherArticleURL

ym:s:publisherLongArticle

ym:s:publisherPageFormat

ym:s:publisherTrafficSource

ym:s:publisherTrafficSource2

ym:s:purchaseCoupon

ym:s:purchaseExistsVisit

ym:s:purchaseID

ym:s:purchaseRevenue

ym:s:purchaseRevenueVisit

ym:s:referer

ym:s:refererDomain

ym:s:refererPath

ym:s:refererPathFull

ym:s:refererPathLevel1

ym:s:refererPathLevel2

ym:s:refererPathLevel3

ym:s:refererPathLevel4

ym:s:refererPathLevel5

ym:s:refererProto

ym:s:regionArea

ym:s:regionCity

ym:s:regionCitySize

ym:s:regionContinent

ym:s:regionCountry

ym:s:regionDistrict

ym:s:screenColors

ym:s:screenFormat

ym:s:screenHeight

ym:s:screenOrientation

ym:s:screenResolution

ym:s:screenWidth

ym:s:startOfDekaminute

ym:s:startOfHour

ym:s:startOfMinute

ym:s:startOfMonth

ym:s:startOfQuarter

ym:s:startOfWeek

ym:s:startOfYear

ym:s:startURL

ym:s:startURLDomain

ym:s:startURLPath

ym:s:startURLPathFull

ym:s:startURLPathLevel1

ym:s:startURLPathLevel2

ym:s:startURLPathLevel3

ym:s:startURLPathLevel4

ym:s:startURLPathLevel5

ym:s:startURLProto

ym:s:thirdPartyCookieEnabled

ym:s:topLevelDomain

ym:s:userClientUserId

ym:s:userParamsLevel1

ym:s:userParamsLevel2

ym:s:userParamsLevel3

ym:s:userParamsLevel4

ym:s:userParamsLevel5

ym:s:userVisits

ym:s:userVisitsInterval

ym:s:userVisitsPeriod

ym:s:userVisitsPeriodInterval

ym:s:vacuumEvent

ym:s:vacuumOrganization

ym:s:vacuumSurface

ym:s:visitDuration

ym:s:visitDurationInterval

ym:s:windowClientArea

ym:s:windowClientHeight

ym:s:windowClientWidth

ym:s:yanBlockID

ym:s:yanBlockSize

ym:s:yanPageID

ym:s:yanUrl

ym:s:yanUrlPathLevel1

ym:s:yanUrlPathLevel2

ym:s:yanUrlPathLevel3

ym:s:yanUrlPathLevel4

ym:s:year

ym:up:paramsLevel1

ym:up:paramsLevel2

ym:up:paramsLevel3

ym:up:paramsLevel4

ym:up:paramsLevel5

Dimensions

ym:ad:<attribution>Currency

Currency set in Yandex Direct for the ad campaign.

Operators: !., !=, =., ==.

ym:ad:<attribution>DirectBanner

Yandex Direct ad.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:ad:<attribution>DirectBannerGroup

Yandex Direct ad group.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ad:<attribution>DirectConditionType

Type of targeting criteria.

Operators: !., !=, =., ==.

ym:ad:<attribution>DirectOrder

Yandex Direct ad campaign.

Operators: !., !=, =., ==.

ym:ad:<attribution>DirectPhraseOrCond

Targeting criteria. Criteria can be a keyword, or retargeting criteria.

Operators: !., !=, =., ==.

ym:ad:<attribution>DirectPlatform

Yandex Direct ad platform.

Operators: !., !=, =., ==.

ym:ad:<attribution>DirectPlatformType

Yandex Direct ad platform type.

Operators: !., !=, =., ==.

ym:ad:<attribution>DirectSearchPhrase

Keyword associated with the last click on a Yandex Direct ad.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:ad:<attribution>DisplayCampaign

Yandex Display order number.

Operators: !., !=, =., ==.

ym:ad:ageInterval

User's age, interval.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ad:gender

The user's gender. Possible values: male or female.

Operators: !., !=, =., ==.

ym:ad:regionArea

Regions where site users are located.

Operators: !., !=, =., ==.

ym:ad:regionCity

Cities where site users are located.

Operators: !., !=, =., ==.

ym:ad:regionCitySize

City size by population.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ad:regionContinent

Continents where site users are located.

Operators: !., !=, =., ==.

ym:ad:regionCountry

Countries where site users are located.

Operators: !., !=, =., ==.

ym:ad:regionDistrict

Districts where site users are located.

Operators: !., !=, =., ==.

ym:dl:URL

Page URL.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:dl:URLDomain

Page domain.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:dl:URLParamName

URL parameter.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:dl:URLParamNameAndValue

Parameter and its value in the URL.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:dl:URLParamValue

URL parameter value.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:dl:URLPath

Part of the page URL right after the domain and up to ? (parameter section), # (fragment section) or up to the end of the string. For example, for the page http://news.yandex.ru/quotes/1.html, the path is /quotes/1.html, for http://news.yandex.ru/, it is /, and for http://news.yandex.ru, it is an empty string.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:dl:URLPathFull

Part of the page URL that comes immediately after the domain. Unlike a simple path, it also includes parameter and fragment sections.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:dl:URLPathLevel1

First level of the page URL. For example, for http://ya.ru/1/2/3/4.html, the first level of the URL is http://ya.ru/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:dl:URLPathLevel2

Second level of the page URL. For example, for http://ya.ru/1/2/3/4.html, the second level of the URL is http://ya.ru/1/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:dl:URLPathLevel3

Third level of the page URL. For example, for http://ya.ru/1/2/3/4.html, the third level of the URL is http://ya.ru/1/2/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:dl:URLPathLevel4

Fourth level of the page URL. For example, for http://ya.ru/1/2/3/4.html, the fourth level of the URL is http://ya.ru/1/2/3/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:dl:URLPathLevel5

Fifth level of the landing page URL. For example, for http://ya.ru/1/2/3/4.html, the fifth level of the URL is http://ya.ru/1/2/3/4.html.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:dl:URLProto

Page protocol.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:dl:UTMCampaign

Name of the ongoing ad campaign.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:dl:UTMContent

Ad.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:dl:UTMMedium

Marketing tool.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:dl:UTMSource

Traffic source.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:dl:UTMTerm

Keywords.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:dl:ageInterval

User's age, interval.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:dl:browser

User's browser. For example, Yandex Browser.

Operators: !., !=, =., ==.

ym:dl:browserAndVersion

Browser and its full version.

Operators: !., !=, =., ==.

ym:dl:browserAndVersionMajor

Browser name and version.

Operators: !., !=, =., ==.

ym:dl:browserCountry

Browser country.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:dl:browserDate

Date on the user's computer in YYYY-MM-DD format.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:dl:browserDatePeriod<group>

Date on the user's computer.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:dl:browserDateTime

Date and time on the user's computer in YYYY-MM-DD HH:mm:ss format.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:dl:browserDayOfMonth

Day of month on the user's computer.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:dl:browserDayOfWeek

Day of week on the user's computer.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:dl:browserDekaminute

Decaminute on the user's computer.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:dl:browserEngine

User's browser engine. For example, WebKit.

Operators: !., !=, =., ==.

ym:dl:browserEngineVersion1

First number in the user's browser engine version.

Operators: !., !=, =., ==.

ym:dl:browserEngineVersion2

Second number in the user's browser engine version.

Operators: !., !=, =., ==.

ym:dl:browserEngineVersion3

Third number (usually the build number.) in the user's browser engine version.

Operators: !., !=, =., ==.

ym:dl:browserEngineVersion4

Fourth number (usually the revision number.) in the user's browser engine version.

Operators: !., !=, =., ==.

ym:dl:browserHour

Hour on the user's computer in HH:00 format.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:dl:browserHourMinute

Hour and minute on the user's computer.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:dl:browserLanguage

Browser language.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:dl:browserMinute

Minute on the user's computer.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:dl:browserMonth

Month on the user's computer.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:dl:browserStartOfDekaminute

Date and time on the user's computer in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the 10-minute interval.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:dl:browserStartOfHour

Date and time on the user's computer in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the hour.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:dl:browserStartOfMinute

Date and time on the user's computer in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the minute.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:dl:browserStartOfMonth

Date and time on the user's computer in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the month.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:dl:browserStartOfQuarter

Date and time on the user's computer in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the quarter.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:dl:browserStartOfWeek

Date and time on the user's computer in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the week.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:dl:browserStartOfYear

Date and time on the user's computer in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the year.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:dl:browserYear

Year on the user's computer.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:dl:clientTimeZone

Time zone on the user's computer.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:dl:cookieEnabled

Cookie present.

Operators: !., !=, =., ==.

ym:dl:date

Date of the pageview in YYYY-MM-DD format.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:dl:datePeriod<group>

Date interval with parametrization of the interval size.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:dl:dateTime

Date and time of the pageview in YYYY-MM-DD HH:mm:ss format (in the tag's time zone).

Operators: !., !=, <, <=, =., ==, >, >=.

ym:dl:dayOfMonth

Day of month of the pageview.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:dl:dayOfWeek

Day of week of the pageview.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:dl:dekaminute

Decaminute of the pageview.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:dl:deviceCategory

Type of device for the session. Possible values: desktop, mobile, tablet, tv.

Operators: !., !=, =., ==.

ym:dl:downloadURL

Uploading the file.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:dl:from

"From" tag.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:dl:gender

The user's gender. Possible values: male or female.

Operators: !., !=, =., ==.

ym:dl:hasAdBlocker

Presence of ad blockers.

Operators: !., !=, =., ==.

ym:dl:hasGCLID

GCLID tag present.

Operators: !., !=, =., ==.

ym:dl:hour

Hour of the pageview in HH:00 format.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:dl:hourMinute

Hour and minute of the pageview.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:dl:ipAddress

The user's IPv4/IPv6 address with the last 1 or 8 bytes respectively reset to zero. For example, 77.88.21.0/2001:db8:85a3::.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:dl:javascriptEnabled

JavaScript.

Operators: !., !=, =., ==.

ym:dl:minute

Minute of the pageview.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:dl:mobilePhone

Device manufacturer.

Operators: !., !=, =., ==.

ym:dl:mobilePhoneModel

Device model.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:dl:month

Month of the pageview.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:dl:openstatAd

Ad

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:dl:openstatCampaign

Ad campaign.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:dl:openstatService

Ad service.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:dl:openstatSource

Placement location.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:dl:operatingSystem

Operating system (detailed).

Operators: !., !=, =., ==.

ym:dl:operatingSystemRoot

Group of operating systems.

Operators: !., !=, =., ==.

ym:dl:pageURL

Download page.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:dl:physicalScreenHeight

Physical screen height based on device pixel ratio data.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:dl:physicalScreenResolution

Actual screen resolution based on device pixel ratio data. For example, 1920х1080.

Operators: !., !=, =., ==.

ym:dl:physicalScreenWidth

Physical screen width based on device pixel ratio data.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:dl:regionArea

Regions where site users are located.

Operators: !., !=, =., ==.

ym:dl:regionCity

Cities where site users are located.

Operators: !., !=, =., ==.

ym:dl:regionCitySize

City size by population.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:dl:regionContinent

Continents where site users are located.

Operators: !., !=, =., ==.

ym:dl:regionCountry

Countries where site users are located.

Operators: !., !=, =., ==.

ym:dl:regionDistrict

Districts where site users are located.

Operators: !., !=, =., ==.

ym:dl:screenColors

Screen color depth in bytes For example, 24.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:dl:screenFormat

Ratio of screen width to height. For example, 16:9.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:dl:screenHeight

Logical screen height.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:dl:screenOrientation

Screen orientation. Possible values: landscape, portrait.

Operators: !., !=, =., ==.

ym:dl:screenResolution

Screen resolution. For example, 1920х1080.

Operators: !., !=, =., ==.

ym:dl:screenWidth

Logical screen width.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:dl:startOfDekaminute

Date and time of the pageview in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the 10-minute interval.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:dl:startOfHour

Date and time of the pageview in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the hour.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:dl:startOfMinute

Date and time of the pageview in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the minute.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:dl:startOfMonth

Date of the pageview in YYYY-MM-DD format rounded to the beginning of the month.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:dl:startOfQuarter

Date of the pageview in YYYY-MM-DD format rounded to the beginning of the quarter.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:dl:startOfWeek

Date of the pageview in YYYY-MM-DD format rounded to the beginning of the week.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:dl:startOfYear

Date of the pageview in YYYY-MM-DD format rounded to the beginning of the year.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:dl:thirdPartyCookieEnabled

Third-party cookies.

Operators: !., !=, =., ==.

ym:dl:title

Page titles.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:dl:windowClientArea

Client browser window size. For example, 1920х1080.

Operators: !., !=, =., ==.

ym:dl:windowClientHeight

Client browser window height.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:dl:windowClientWidth

Client browser window width.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:dl:year

Year of the pageview.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ep:ageInterval

User's age, interval.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ep:browser

User's browser. For example, Yandex Browser.

Operators: !., !=, =., ==.

ym:ep:browserAndVersion

Browser and its full version.

Operators: !., !=, =., ==.

ym:ep:browserAndVersionMajor

Browser name and version.

Operators: !., !=, =., ==.

ym:ep:browserDate

Date on the user's computer in YYYY-MM-DD format.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ep:browserDatePeriod<group>

Date on the user's computer.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ep:browserDateTime

Date and time on the user's computer in YYYY-MM-DD HH:mm:ss format.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ep:browserDayOfMonth

Day of month on the user's computer.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ep:browserDayOfWeek

Day of week on the user's computer.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ep:browserDekaminute

Decaminute on the user's computer.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ep:browserEngine

User's browser engine. For example, WebKit.

Operators: !., !=, =., ==.

ym:ep:browserEngineVersion1

First number in the user's browser engine version.

Operators: !., !=, =., ==.

ym:ep:browserEngineVersion2

Second number in the user's browser engine version.

Operators: !., !=, =., ==.

ym:ep:browserEngineVersion3

Third number (usually the build number.) in the user's browser engine version.

Operators: !., !=, =., ==.

ym:ep:browserEngineVersion4

Fourth number (usually the revision number.) in the user's browser engine version.

Operators: !., !=, =., ==.

ym:ep:browserHour

Hour on the user's computer in HH:00 format.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ep:browserHourMinute

Hour and minute on the user's computer.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:ep:browserMinute

Minute on the user's computer.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ep:browserMonth

Month on the user's computer.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ep:browserStartOfDekaminute

Date and time on the user's computer in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the 10-minute interval.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ep:browserStartOfHour

Date and time on the user's computer in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the hour.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ep:browserStartOfMinute

Date and time on the user's computer in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the minute.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ep:browserStartOfMonth

Date and time on the user's computer in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the month.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ep:browserStartOfQuarter

Date and time on the user's computer in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the quarter.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ep:browserStartOfWeek

Date and time on the user's computer in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the week.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ep:browserStartOfYear

Date and time on the user's computer in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the year.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ep:browserYear

Year on the user's computer.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ep:cookieEnabled

Cookie present.

Operators: !., !=, =., ==.

ym:ep:date

Date of the event in YYYY-MM-DD format.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ep:datePeriod<group>

Date interval with parametrization of the interval size.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ep:dateTime

Date and time of the event in YYYY-MM-DD HH:mm:ss format (in the tag's time zone).

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ep:dayOfMonth

Day of month of the event in DD format.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ep:dayOfWeek

Day of week of the event.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ep:dekaminute

Time of the event rounded to the beginning of the 10-minute interval.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ep:deviceCategory

Type of device for the session. Possible values: desktop, mobile, tablet, tv.

Operators: !., !=, =., ==.

ym:ep:eventParamsLevel1

Event parameter, level 1.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:ep:eventParamsLevel10

Event parameter, level 10.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:ep:eventParamsLevel2

Event parameter, level 2.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:ep:eventParamsLevel3

Event parameter, level 3.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:ep:eventParamsLevel4

Event parameter, level 4.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:ep:eventParamsLevel5

Event parameter, level 5.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:ep:eventParamsLevel6

Event parameter, level 6.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:ep:eventParamsLevel7

Event parameter, level 7.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:ep:eventParamsLevel8

Event parameter, level 8.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:ep:eventParamsLevel9

Event parameter, level 9.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:ep:eventURL

URL of the page where conversion occurred.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:ep:eventURLDomain

Page domain where conversion occurred.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:ep:eventURLParamName

GET parameter of the page URL where conversion occurred.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:ep:eventURLParamNameAndValue

GET parameter value of the page URL where conversion occurred.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:ep:eventURLParamValue

GET parameter value of the page URL where conversion occurred.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:ep:eventURLPath

Part of the page URL right after the domain and up to ? (parameter section), # (fragment section) or up to the end of the string. For example, for the page http://news.yandex.ru/quotes/1.html, the path is /quotes/1.html, for http://news.yandex.ru/, it is /, and for http://news.yandex.ru, it is an empty string.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:ep:eventURLPathFull

Part of the page URL that comes immediately after the domain. Unlike a simple path, it also includes parameter and fragment sections.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:ep:eventURLPathLevel1

First level of the page URL. For example, for http://ya.ru/1/2/3/4.html, the first level of the URL is http://ya.ru/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:ep:eventURLPathLevel2

Second level of the page URL. For example, for http://ya.ru/1/2/3/4.html, the second level of the URL is http://ya.ru/1/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:ep:eventURLPathLevel3

Third level of the page URL. For example, for http://ya.ru/1/2/3/4.html, the third level of the URL is http://ya.ru/1/2/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:ep:eventURLPathLevel4

Fourth level of the page URL. For example, for http://ya.ru/1/2/3/4.html, the fourth level of the URL is http://ya.ru/1/2/3/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:ep:eventURLPathLevel5

Fifth level of the landing page URL. For example, for http://ya.ru/1/2/3/4.html, the fifth level of the URL is http://ya.ru/1/2/3/4.html.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:ep:eventURLProto

Network protocol of the page URL where conversion occurred.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:ep:gender

The user's gender. Possible values: male or female.

Operators: !., !=, =., ==.

ym:ep:goalReached

Goals achieved and sent to Yandex Metrica using the reachGoal method.

Operators: !., !=, =., ==.

ym:ep:hasAdBlocker

Presence of ad blockers.

Operators: !., !=, =., ==.

ym:ep:hour

Hour of the event in HH:00 format.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ep:hourMinute

Minute of the event in HH:MM format.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:ep:ipAddress

The user's IPv4/IPv6 address with the last 1 or 8 bytes respectively reset to zero. For example, 77.88.21.0/2001:db8:85a3::.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:ep:javascriptEnabled

JavaScript.

Operators: !., !=, =., ==.

ym:ep:minute

Minute of the event in MM format.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ep:mobilePhone

Device manufacturer.

Operators: !., !=, =., ==.

ym:ep:mobilePhoneModel

Device model.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:ep:month

Month of the event in MM format.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ep:operatingSystem

Operating system (detailed).

Operators: !., !=, =., ==.

ym:ep:operatingSystemRoot

Group of operating systems.

Operators: !., !=, =., ==.

ym:ep:physicalScreenHeight

Physical screen height based on device pixel ratio data.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ep:physicalScreenResolution

Actual screen resolution based on device pixel ratio data. For example, 1920х1080.

Operators: !., !=, =., ==.

ym:ep:physicalScreenWidth

Physical screen width based on device pixel ratio data.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ep:regionArea

Regions where site users are located.

Operators: !., !=, =., ==.

ym:ep:regionCity

Cities where site users are located.

Operators: !., !=, =., ==.

ym:ep:regionCitySize

City size by population.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ep:regionContinent

Continents where site users are located.

Operators: !., !=, =., ==.

ym:ep:regionCountry

Countries where site users are located.

Operators: !., !=, =., ==.

ym:ep:regionDistrict

Districts where site users are located.

Operators: !., !=, =., ==.

ym:ep:screenColors

Screen color depth in bytes For example, 24.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ep:screenFormat

Ratio of screen width to height. For example, 16:9.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ep:screenHeight

Logical screen height.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ep:screenOrientation

Screen orientation. Possible values: landscape, portrait.

Operators: !., !=, =., ==.

ym:ep:screenResolution

Screen resolution. For example, 1920х1080.

Operators: !., !=, =., ==.

ym:ep:screenWidth

Logical screen width.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ep:startOfDekaminute

Date and time of the event in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the 10-minute interval.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ep:startOfHour

Date and time of the event in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the hour.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ep:startOfMinute

Date and time of the event in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the minute.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ep:startOfMonth

Date of the event in YYYY-MM-DD format rounded to the beginning of the month.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ep:startOfQuarter

Date of the event in YYYY-MM-DD format rounded to the beginning of the quarter.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ep:startOfWeek

Date of the event in YYYY-MM-DD format rounded to the beginning of the week.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ep:startOfYear

Date of the event in YYYY-MM-DD format rounded to the beginning of the year.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ep:thirdPartyCookieEnabled

Third-party cookies.

Operators: !., !=, =., ==.

ym:ep:windowClientArea

Client browser window size. For example, 1920х1080.

Operators: !., !=, =., ==.

ym:ep:windowClientHeight

Client browser window height.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ep:windowClientWidth

Client browser window width.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ep:year

Year of the event in YYYY format.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:ev:<attribution>ExpenseCampaign

The value of the UTMCampaign label. Usually transmits the name of the advertising campaign. This field is filled in automatically for Yandex Direct, you don't need a UTM tag.

Operators: !., !=, =., ==.

ym:ev:<attribution>ExpenseContent

UTMContent tag value. Usually sends the properties of a particular ad (for example, a creative) or specifies which part of the ad was clicked — for example, a link or an image. This field is filled in automatically for Yandex Direct (UTM tag is not required) and includes the keyword — the query that triggered an impression.

Operators: !., !=, =., ==.

ym:ev:<attribution>ExpenseMedium

UTMMedium tag value. This can be contextual advertising, mailing lists, and other types of channels. You can also use this tag to distinguish types of placement in a particular system. This field is filled in automatically for Yandex Direct, you don't need a UTM tag.

Operators: !., !=, =., ==.

ym:ev:<attribution>ExpenseSource

UTMSource tag value. Usually transmits the name of a specific advertising system. This field is filled in automatically for Yandex Direct, you don't need a UTM tag.

Operators: !., !=, =., ==.

ym:ev:<attribution>ExpenseTerm

UTMTerm tag value. Usually transmits a keyword or other impression criteria. This field is filled in automatically for Yandex Direct, you don't need a UTM tag.

Operators: !., !=, =., ==.

ym:ev:<attribution>SourceEngine

Second level of traffic sources.

Operators: !., !=, =., ==.

ym:ev:<attribution>TrafficSource

Traffic source.

Operators: !., !=, =., ==.

ym:pv:URL

Page URL.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:pv:URLDomain

Page domain.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:pv:URLParamName

URL parameter.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:pv:URLParamNameAndValue

Parameter and its value in the URL.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:pv:URLParamValue

URL parameter value.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:pv:URLPath

Part of the page URL right after the domain and up to ? (parameter section), # (fragment section) or up to the end of the string. For example, for the page http://news.yandex.ru/quotes/1.html, the path is /quotes/1.html, for http://news.yandex.ru/, it is /, and for http://news.yandex.ru, it is an empty string.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:pv:URLPathFull

Part of the page URL that comes immediately after the domain. Unlike a simple path, it also includes parameter and fragment sections.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:pv:URLPathLevel1

First level of the page URL. For example, for http://ya.ru/1/2/3/4.html, the first level of the URL is http://ya.ru/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:pv:URLPathLevel2

Second level of the page URL. For example, for http://ya.ru/1/2/3/4.html, the second level of the URL is http://ya.ru/1/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:pv:URLPathLevel3

Third level of the page URL. For example, for http://ya.ru/1/2/3/4.html, the third level of the URL is http://ya.ru/1/2/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:pv:URLPathLevel4

Fourth level of the page URL. For example, for http://ya.ru/1/2/3/4.html, the fourth level of the URL is http://ya.ru/1/2/3/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:pv:URLPathLevel5

Fifth level of the landing page URL. For example, for http://ya.ru/1/2/3/4.html, the fifth level of the URL is http://ya.ru/1/2/3/4.html.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:pv:URLProto

Page protocol.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:pv:UTMCampaign

Name of the ongoing ad campaign.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:pv:UTMContent

Ad.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:pv:UTMMedium

Marketing tool.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:pv:UTMSource

Traffic source.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:pv:UTMTerm

Keywords.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:pv:ageInterval

User's age, interval.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:pv:browser

User's browser. For example, Yandex Browser.

Operators: !., !=, =., ==.

ym:pv:browserAndVersion

Browser and its full version.

Operators: !., !=, =., ==.

ym:pv:browserAndVersionMajor

Browser name and version.

Operators: !., !=, =., ==.

ym:pv:browserCountry

Browser country.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:pv:browserDate

Date on the user's computer in YYYY-MM-DD format.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:pv:browserDatePeriod<group>

Date on the user's computer.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:pv:browserDateTime

Date and time on the user's computer in YYYY-MM-DD HH:mm:ss format.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:pv:browserDayOfMonth

Day of month on the user's computer.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:pv:browserDayOfWeek

Day of week on the user's computer.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:pv:browserDekaminute

Decaminute on the user's computer.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:pv:browserEngine

User's browser engine. For example, WebKit.

Operators: !., !=, =., ==.

ym:pv:browserEngineVersion1

First number in the user's browser engine version.

Operators: !., !=, =., ==.

ym:pv:browserEngineVersion2

Second number in the user's browser engine version.

Operators: !., !=, =., ==.

ym:pv:browserEngineVersion3

Third number (usually the build number.) in the user's browser engine version.

Operators: !., !=, =., ==.

ym:pv:browserEngineVersion4

Fourth number (usually the revision number.) in the user's browser engine version.

Operators: !., !=, =., ==.

ym:pv:browserHour

Hour on the user's computer in HH:00 format.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:pv:browserHourMinute

Hour and minute on the user's computer.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:pv:browserLanguage

Browser language.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:pv:browserMinute

Minute on the user's computer.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:pv:browserMonth

Month on the user's computer.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:pv:browserStartOfDekaminute

Date and time on the user's computer in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the 10-minute interval.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:pv:browserStartOfHour

Date and time on the user's computer in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the hour.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:pv:browserStartOfMinute

Date and time on the user's computer in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the minute.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:pv:browserStartOfMonth

Date and time on the user's computer in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the month.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:pv:browserStartOfQuarter

Date and time on the user's computer in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the quarter.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:pv:browserStartOfWeek

Date and time on the user's computer in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the week.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:pv:browserStartOfYear

Date and time on the user's computer in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the year.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:pv:browserYear

Year on the user's computer.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:pv:clientTimeZone

Time zone on the user's computer.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:pv:cookieEnabled

Cookie present.

Operators: !., !=, =., ==.

ym:pv:counterID

Tag.

Operators: !., !=, =., ==.

ym:pv:date

Date of the pageview in YYYY-MM-DD format.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:pv:datePeriod<group>

Date interval with parametrization of the interval size.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:pv:dateTime

Date and time of the pageview in YYYY-MM-DD HH:mm:ss format (in the tag's time zone).

Operators: !., !=, <, <=, =., ==, >, >=.

ym:pv:dayOfMonth

Day of month of the pageview.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:pv:dayOfWeek

Day of week of the pageview.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:pv:dekaminute

Decaminute of the pageview.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:pv:deviceCategory

Type of device for the session. Possible values: desktop, mobile, tablet, tv.

Operators: !., !=, =., ==.

ym:pv:from

From tag.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:pv:gender

The user's gender. Possible values: male or female.

Operators: !., !=, =., ==.

ym:pv:hasAdBlocker

Presence of ad blockers.

Operators: !., !=, =., ==.

ym:pv:hasGCLID

GCLID tag present.

Operators: !., !=, =., ==.

ym:pv:hour

Hour of the pageview in HH:00 format.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:pv:hourMinute

Hour and minute of the pageview.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:pv:ipAddress

The user's IPv4/IPv6 address with the last 1 or 8 bytes respectively reset to zero. For example, 77.88.21.0/2001:db8:85a3::.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:pv:isTurboPage

Turbo page.

Operators: !., !=, =., ==.

ym:pv:javascriptEnabled

JavaScript.

Operators: !., !=, =., ==.

ym:pv:minute

Minute of the pageview.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:pv:mobilePhone

Device manufacturer.

Operators: !., !=, =., ==.

ym:pv:mobilePhoneModel

Device model.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:pv:month

Month of the pageview.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:pv:openstatAd

Ad.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:pv:openstatCampaign

Ad campaign.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:pv:openstatService

Ad service.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:pv:openstatSource

Placement location.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:pv:operatingSystem

Operating system (detailed).

Operators: !., !=, =., ==.

ym:pv:operatingSystemRoot

Group of operating systems.

Operators: !., !=, =., ==.

ym:pv:physicalScreenHeight

Physical screen height based on device pixel ratio data.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:pv:physicalScreenResolution

Actual screen resolution based on device pixel ratio data. For example, 1920х1080.

Operators: !., !=, =., ==.

ym:pv:physicalScreenWidth

Physical screen width based on device pixel ratio data.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:pv:referer

Referrer URL.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:pv:refererDomain

Referrer domain.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:pv:refererPath

Part of the referrer URL right after the domain and up to ? (parameter section), # (fragment section) or up to the end of the string. For example, for the page http://news.yandex.ru/quotes/1.html, the path is /quotes/1.html, for http://news.yandex.ru/, it's /, and for http://news.yandex.ru, it's an empty string.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:pv:refererPathFull

Part of the referrer URL right after the domain. Unlike a simple path, it also includes parameter and fragment sections.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:pv:refererPathLevel1

First level of the referrer URL. For example, for http://ya.ru/1/2/3/4.html, the first level of the URL is http://ya.ru/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:pv:refererPathLevel2

Second level of the referrer URL. For example, for http://ya.ru/1/2/3/4.html, the second level of the URL is http://ya.ru/1/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:pv:refererPathLevel3

Third level of the referrer URL. For example, for http://ya.ru/1/2/3/4.html, the third level of the URL is http://ya.ru/1/2/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:pv:refererPathLevel4

Fourth level of the referrer URL. For example, for http://ya.ru/1/2/3/4.html, the fourth level of the URL is http://ya.ru/1/2/3/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:pv:refererPathLevel5

Fifth level of the referrer URL. For example, for http://ya.ru/1/2/3/4.html, the fifth level of the URL is http://ya.ru/1/2/3/4.html.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:pv:refererProto

Referrer protocol.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:pv:regionArea

Regions where site users are located.

Operators: !., !=, =., ==.

ym:pv:regionCity

Cities where site users are located.

Operators: !., !=, =., ==.

ym:pv:regionCitySize

City size by population.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:pv:regionContinent

Continents where site users are located.

Operators: !., !=, =., ==.

ym:pv:regionCountry

Countries where site users are located.

Operators: !., !=, =., ==.

ym:pv:regionDistrict

Districts where site users are located.

Operators: !., !=, =., ==.

ym:pv:screenColors

Screen color depth in bytes For example, 24.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:pv:screenFormat

Ratio of screen width to height. For example, 16:9.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:pv:screenHeight

Logical screen height.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:pv:screenOrientation

Screen orientation. Possible values: landscape, portrait.

Operators: !., !=, =., ==.

ym:pv:screenResolution

Screen resolution. For example, 1920х1080.

Operators: !., !=, =., ==.

ym:pv:screenWidth

Logical screen width.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:pv:startOfDekaminute

Date and time of the pageview in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the 10-minute interval.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:pv:startOfHour

Date and time of the pageview in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the hour.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:pv:startOfMinute

Date and time of the pageview in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the minute.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:pv:startOfMonth

Date of the pageview in YYYY-MM-DD format rounded to the beginning of the month.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:pv:startOfQuarter

Date of the pageview in YYYY-MM-DD format rounded to the beginning of the quarter.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:pv:startOfWeek

Date of the pageview in YYYY-MM-DD format rounded to the beginning of the week.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:pv:startOfYear

Date of the pageview in YYYY-MM-DD format rounded to the beginning of the year.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:pv:thirdPartyCookieEnabled

Third-party cookies.

Operators: !., !=, =., ==.

ym:pv:title

Page titles.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:pv:windowClientArea

Client browser window size. For example, 1920х1080.

Operators: !., !=, =., ==.

ym:pv:windowClientHeight

Client browser window height.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:pv:windowClientWidth

Client browser window width.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:pv:year

Year of the pageview.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:EPromotionCreative

Banner name.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:EPromotionCreativeSlot

Banner location.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:EPromotionID

Promo campaign ID.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:EPromotionName

Promo campaign name.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:EPromotionPosition

Banner position.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:PProductBrand

Brand of the product in the order.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:PProductID

ID of the product in the order.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:PProductName

Name of the product in the order.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:RWArticleURLHash

Recommended article.

Operators: !., !=, =., ==.

ym:s:RWArticleURLPathLevel1Hash

Recommended article, level 1.

Operators: !., !=, =., ==.

ym:s:RWArticleURLPathLevel2Hash

Recommended article, level 2.

Operators: !., !=, =., ==.

ym:s:RWArticleURLPathLevel3Hash

Recommended article, level 3.

Operators: !., !=, =., ==.

ym:s:RWArticleURLPathLevel4Hash

Recommended article, level 4.

Operators: !., !=, =., ==.

ym:s:RWArticleURLPathLevel5Hash

Recommended article, level 5.

Operators: !., !=, =., ==.

ym:s:RWConversion

Clicks on recommendations.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:RWURLHash

Widget placement page.

Operators: !., !=, =., ==.

ym:s:RWURLPathLevel1Hash

Widget placement page, level 1.

Operators: !., !=, =., ==.

ym:s:RWURLPathLevel2Hash

Widget placement page, level 2.

Operators: !., !=, =., ==.

ym:s:RWURLPathLevel3Hash

Widget placement page, level 3.

Operators: !., !=, =., ==.

ym:s:RWURLPathLevel4Hash

Widget placement page, level 4.

Operators: !., !=, =., ==.

ym:s:RWURLPathLevel5Hash

Widget placement page, level 5.

Operators: !., !=, =., ==.

ym:s:<attribution>AdvEngine

Advertising system.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:<attribution>Currency

Currency set in Yandex Direct for the ad campaign.

Operators: !., !=, =., ==.

ym:s:<attribution>DirectBannerGroup

Yandex Direct ad group.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:<attribution>DirectClickBanner

Yandex Direct ad title.

Operators: !., !=, =., ==.

ym:s:<attribution>DirectClickOrder

Yandex Direct ad campaign.

Operators: !., !=, =., ==.

ym:s:<attribution>DirectConditionType

Type of targeting criteria.

Operators: !., !=, =., ==.

ym:s:<attribution>DirectPhraseOrCond

Targeting criteria. Criteria can be a keyword, or retargeting criteria.

Operators: !., !=, =., ==.

ym:s:<attribution>DirectPlatform

Yandex Direct ad platform.

Operators: !., !=, =., ==.

ym:s:<attribution>DirectPlatformType

Yandex Direct ad platform type.

Operators: !., !=, =., ==.

ym:s:<attribution>DirectSearchPhrase

Keyword associated with the last click on a Yandex Direct ad.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:<attribution>DisplayCampaign

Yandex Display order number.

Operators: !., !=, =., ==.

ym:s:<attribution>From

"From" tag.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:<attribution>HasGCLID

GCLID tag present.

Operators: !., !=, =., ==.

ym:s:<attribution>Messenger

Click from messenger.

Operators: !., !=, =., ==.

ym:s:<attribution>OpenstatAd

Ad.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:<attribution>OpenstatCampaign

Ad campaign.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:<attribution>OpenstatService

Ad service.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:<attribution>OpenstatSource

Placement location.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:<attribution>QRCodeProvider

QR code provider.

Operators: !., !=, =., ==.

ym:s:<attribution>RecommendationSystem

Click from recommendation system.

Operators: !., !=, =., ==.

ym:s:<attribution>ReferalSource

Sites that were traffic sources.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:<attribution>SearchEngine

Refined search engine. For example, Yandex Images.

Operators: !., !=, =., ==.

ym:s:<attribution>SearchEngineRoot

ID of the top-level search engine hierarchy.

Operators: !., !=, =., ==.

ym:s:<attribution>SearchPhrase

Keyword from the search engine.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:<attribution>SocialNetwork

Traffic source is a social network ID.

Operators: !., !=, =., ==.

ym:s:<attribution>SocialNetworkProfile

Social network page.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:<attribution>SourceEngine

Second level of traffic sources.

Operators: !., !=, =., ==.

ym:s:<attribution>TrafficSource

Traffic source.

Operators: !., !=, =., ==.

ym:s:<attribution>UTMCampaign

Name of the ongoing ad campaign.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:<attribution>UTMContent

Ad.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:<attribution>UTMMedium

Marketing tool.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:<attribution>UTMSource

Traffic source.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:<attribution>UTMTerm

Keywords.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:adfoxBanner

Banner.

Operators: !., !=, =., ==.

ym:s:adfoxBannerType

Banner type.

Operators: !., !=, =., ==.

ym:s:adfoxCampaign

Campaign.

Operators: !., !=, =., ==.

ym:s:adfoxHeaderBidding

Header bidding platform.

Operators: !., !=, =., ==.

ym:s:adfoxLevel1

Monetization type.

Operators: !., !=, =., ==.

ym:s:adfoxLevel1Chained

Adfox, level 1.

Operators: !., !=, =., ==.

ym:s:adfoxLevel2

Monetizer.

Operators: !., !=, =., ==.

ym:s:adfoxLevel2Chained

Adfox, level 2.

Operators: !., !=, =., ==.

ym:s:adfoxLevel3Chained

Adfox, level 3.

Operators: !., !=, =., ==.

ym:s:adfoxLevel4Chained

Adfox, level 4.

Operators: !., !=, =., ==.

ym:s:adfoxOwner

Owner.

Operators: !., !=, =., ==.

ym:s:adfoxPlace

Platform.

Operators: !., !=, =., ==.

ym:s:adfoxPuidKey

Ad campaign parameter (puid).

Operators: !., !=, =., ==.

ym:s:adfoxPuidValue

Ad campaign parameter value.

Operators: !., !=, =., ==.

ym:s:adfoxSection

Section.

Operators: !., !=, =., ==.

ym:s:adfoxSite

Website.

Operators: !., !=, =., ==.

ym:s:adfoxUrlPathLevel1

Page with Adfox advertising events, level 1.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:adfoxUrlPathLevel2

Page with Adfox advertising events, level 2.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:adfoxUrlPathLevel3

Page with Adfox advertising events, level 3.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:adfoxUrlPathLevel4

Page with Adfox advertising events, level 4.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:adfoxYanImp

YAN ad unit ID.

Operators: !., !=, =., ==.

ym:s:adfoxYanPage

YAN page ID.

Operators: !., !=, =., ==.

ym:s:ageInterval

User's age, interval.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:bounce

Whether this session was a bounce, accounting for the exact bounce rate. If a page was viewed for more than 15 seconds, then the session isn't considered a bounce. Possible values: Yes, No.

Operators: !., !=, =., ==.

ym:s:browser

User's browser. For example, Yandex Browser.

Operators: !., !=, =., ==.

ym:s:browserAndVersion

Browser and its full version.

Operators: !., !=, =., ==.

ym:s:browserAndVersionMajor

Browser name and version.

Operators: !., !=, =., ==.

ym:s:browserCountry

Browser country.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:browserDate

Date on the user's computer in YYYY-MM-DD format.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:browserDatePeriod<group>

Date on the user's computer.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:browserDateTime

Date and time on the user's computer in YYYY-MM-DD HH:mm:ss format.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:browserDayOfMonth

Day of month on the user's computer.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:browserDayOfWeek

Day of week on the user's computer.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:browserDekaminute

Decaminute on the user's computer.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:browserEngine

User's browser engine. For example, WebKit.

Operators: !., !=, =., ==.

ym:s:browserEngineVersion1

First number in the user's browser engine version.

Operators: !., !=, =., ==.

ym:s:browserEngineVersion2

Second number in the user's browser engine version.

Operators: !., !=, =., ==.

ym:s:browserEngineVersion3

Third number (usually the build number.) in the user's browser engine version.

Operators: !., !=, =., ==.

ym:s:browserEngineVersion4

Fourth number (usually the revision number.) in the user's browser engine version.

Operators: !., !=, =., ==.

ym:s:browserHour

Hour on the user's computer in HH:00 format.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:browserHourMinute

Hour and minute on the user's computer.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:browserLanguage

Browser language.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:browserMinute

Minute on the user's computer.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:browserMonth

Month on the user's computer.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:browserStartOfDekaminute

Date and time on the user's computer in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the 10-minute interval.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:browserStartOfHour

Date and time on the user's computer in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the hour.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:browserStartOfMinute

Date and time on the user's computer in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the minute.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:browserStartOfMonth

Date and time on the user's computer in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the month.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:browserStartOfQuarter

Date and time on the user's computer in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the quarter.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:browserStartOfWeek

Date and time on the user's computer in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the week.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:browserStartOfYear

Date and time on the user's computer in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the year.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:browserYear

Year on the user's computer.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:clientID

Site user ID assigned by Yandex Metrica.

Operators: !., !=, =., ==.

ym:s:clientTimeZone

Time zone on the user's computer.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:cookieEnabled

Cookie present.

Operators: !., !=, =., ==.

ym:s:counterID

Tag.

Operators: !., !=, =., ==.

ym:s:date

Session date in YYYY-MM-DD format.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:datePeriod<group>

Date interval with parametrization of the interval size.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:dateTime

Date and time of the session in YYYY-MM-DD HH:mm:ss format (in the tag's time zone).

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:dayOfMonth

Day of month of the session.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:dayOfWeek

Day of week of the session.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:daysSinceFirstVisit

number of days since the user's first session.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:daysSinceFirstVisitInterval

number of days since the user's first session, interval.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:daysSincePreviousVisit

number of days since the user's penultimate session.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:daysSincePreviousVisitInterval

number of days since the user's penultimate session, interval.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:dekaminute

Decaminute of the session.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:deviceCategory

Type of device for the session. Possible values: desktop, mobile, tablet, tv.

Operators: !., !=, =., ==.

ym:s:endURL

Exit page.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:endURLDomain

Exit page domain.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:endURLPath

Part of the exit page URL right after the domain and up to ? (parameter section), # (fragment section) or up to the end of the string. For example, for the page http://news.yandex.ru/quotes/1.html, the path is /quotes/1.html, for http://news.yandex.ru/, it is /, and for http://news.yandex.ru, it is an empty string.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:endURLPathFull

Part of the exit page URL right after the domain. Unlike a simple path, it also includes parameter and fragment sections.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:endURLPathLevel1

First level of the exit page URL. For example, for http://ya.ru/1/2/3/4.html, the first level of the URL is http://ya.ru/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:endURLPathLevel2

Second level of the exit page URL. For example, for http://ya.ru/1/2/3/4.html, the second level of the URL is http://ya.ru/1/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:endURLPathLevel3

Third level of the exit page URL. For example, for http://ya.ru/1/2/3/4.html, the third level of the URL is http://ya.ru/1/2/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:endURLPathLevel4

Fourth level of the exit page URL. For example, for http://ya.ru/1/2/3/4.html, the fourth level of the URL is http://ya.ru/1/2/3/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:endURLPathLevel5

Fifth level of the exit page URL. For example, for http://ya.ru/1/2/3/4.html, the fifth level of the URL is http://ya.ru/1/2/3/4.html.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:endURLProto

Exit page protocol.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:experimentAB<experiment_ab>

Experiment name in Yandex Direct and Yandex Audience.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:externalReferer

URL of the external referrer for the "Link traffic" source.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:externalRefererDomain

External referrer domain.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:externalRefererPath

Part of the external referrer URL right after the domain and up to ? (parameter section), # (fragment section) or up to the end of the string. For example, for the page http://news.yandex.ru/quotes/1.html, the path is /quotes/1.html, for http://news.yandex.ru/, it's /, and for http://news.yandex.ru, it's an empty string.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:externalRefererPathFull

Part of the external referrer URL right after the domain. Unlike a simple path, it also includes parameter and fragment sections.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:externalRefererPathLevel1

First level of the external referrer URL. For example, for http://ya.ru/1/2/3/4.html, the first level of the URL is http://ya.ru/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:externalRefererPathLevel2

Second level of the external referrer URL. For example, for http://ya.ru/1/2/3/4.html, the second level of the URL is http://ya.ru/1/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:externalRefererPathLevel3

Third level of the external referrer URL. For example, for http://ya.ru/1/2/3/4.html, the third level of the URL is http://ya.ru/1/2/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:externalRefererPathLevel4

Fourth level of the external referrer URL. For example, for http://ya.ru/1/2/3/4.html, the fourth level of the URL is http://ya.ru/1/2/3/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:externalRefererPathLevel5

Fifth level of the external referrer URL. For example, for http://ya.ru/1/2/3/4.html, the fifth level of the URL is http://ya.ru/1/2/3/4.html.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:externalRefererProto

External referrer protocol.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:firstVisitDate

Date of the user's first session in YYYY-MM-DD format.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:firstVisitDatePeriod<group>

Date interval with parametrization of the interval size.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:firstVisitDateTime

Date and time of the user's first session in YYYY-MM-DD HH:mm:ss format.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:firstVisitDayOfMonth

Day of month of the first session.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:firstVisitDayOfWeek

Day of week of the first session.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:firstVisitDekaminute

Decaminute of the first session.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:firstVisitHour

Time: beginning of the hour period in HH:MM format.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:firstVisitHourMinute

Hour and minute of the first session.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:firstVisitMinute

Minute of the first session.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:firstVisitMonth

Month of the first session.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:firstVisitStartOfDekaminute

Date and time of the user's first session in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the 10-minute interval.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:firstVisitStartOfHour

Date and time of the user's first session in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the hour.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:firstVisitStartOfMinute

Date and time of the user's first session in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the minute.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:firstVisitStartOfMonth

Date of the user's first session in YYYY-MM-DD format rounded to the beginning of the month.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:firstVisitStartOfQuarter

Date of the user's first session in YYYY-MM-DD format rounded to the beginning of the quarter.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:firstVisitStartOfWeek

Date of the user's first session in YYYY-MM-DD format rounded to the beginning of the week (Monday).

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:firstVisitStartOfYear

Date of the user's first session in YYYY-MM-DD format rounded to the beginning of the year.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:firstVisitYear

Year of the first session.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:gender

The user's gender. Possible values: male or female.

Operators: !., !=, =., ==.

ym:s:goal

Dimension by completed goal. Use it to group sessions by goal IDs.

Operators: !., !=, =., ==.

ym:s:hasAdBlocker

Presence of ad blockers.

Operators: !., !=, =., ==.

ym:s:hour

Time: beginning of the hour period in HH:MM format.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:hourMinute

Hour and minute of the session.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:interest

Category of users' commercial interests.

Operators: !., !=, =., ==.

ym:s:interest2d1

Category of users' commercial interests.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:interest2d2

Category of users' commercial interests.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:interest2d3

Category of users' commercial interests.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:ipAddress

The user's IPv4/IPv6 address with the last 1 or 8 bytes respectively reset to zero. For example, 77.88.21.0/2001:db8:85a3::.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:isNewUser

Whether this is the user's first session.

Operators: !., !=, =., ==.

ym:s:isRobot

The user is suspected to be a robot. Possible values: Yes, No.

Operators: !., !=, =., ==.

ym:s:isRobotPro

Share of robot sessions detected based on both on-site behavior and data from the Yandex Ads anti-fraud system.

Operators: !., !=, =., ==.

ym:s:isTurboPage

Turbo page.

Operators: !., !=, =., ==.

ym:s:javascriptEnabled

JavaScript.

Operators: !., !=, =., ==.

ym:s:marketSearchPhrase

Keyword associated with the last click on a Yandex Market ad.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:minute

Minute of the session.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:mobilePhone

Device manufacturer.

Operators: !., !=, =., ==.

ym:s:mobilePhoneModel

Device model.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:month

Month of the session.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:offlineCallFirstTimeCaller

First-time/Repeat.

Operators: !., !=, =., ==.

ym:s:offlineCallHoldDuration

Wait time.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:offlineCallMissed

Missed/Answered.

Operators: !., !=, =., ==.

ym:s:offlineCallTag

Tag.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:offlineCallTalkDuration

Duration of the conversation.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:offlineChatAnswered

Missed/Answered.

Operators: !., !=, =., ==.

ym:s:offlineChatPlatform

Messenger.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:offlineChatTag

Tag.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:operatingSystem

Operating system (detailed).

Operators: !., !=, =., ==.

ym:s:operatingSystemRoot

Group of operating systems.

Operators: !., !=, =., ==.

ym:s:originalBounce

Obsolete version of the ym:s:bounce dimension. Was used prior to the changes in the calculation algorithm.

Operators: !., !=, =., ==.

ym:s:originalPageViews

Obsolete version of the ym:s:pageViews dimension. Was used prior to the changes in the calculation algorithm.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:originalVisitDuration

Obsolete version of the ym:s:visitDuration dimension. Was used prior to the changes in the calculation algorithm.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:originalVisitDurationInterval

Deprecated version of the dimension ym:s:visitDurationInterval. Was used prior to the changes in the calculation algorithm.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:pageViews

number of pageviews in a session or page depth.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:pageViewsInterval

number of pageviews in a session or page depth grouped by intervals.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:paramsLevel1

Session parameter, level 1.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:paramsLevel10

Session parameter, level 10.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:paramsLevel2

Session parameter, level 2.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:paramsLevel3

Session parameter, level 3.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:paramsLevel4

Session parameter, level 4.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:paramsLevel5

Session parameter, level 5.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:paramsLevel6

Session parameter, level 6.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:paramsLevel7

Session parameter, level 7.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:paramsLevel8

Session parameter, level 8.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:paramsLevel9

Session parameter, level 9.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:physicalScreenHeight

Physical screen height based on device pixel ratio data.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:physicalScreenResolution

Actual screen resolution based on device pixel ratio data. For example, 1920х1080.

Operators: !., !=, =., ==.

ym:s:physicalScreenWidth

Physical screen width based on device pixel ratio data.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:previousVisitDate

Date of the user's previous session in YYYY-MM-DD format.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:previousVisitDatePeriod<group>

Date interval with parametrization of the interval size.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:previousVisitDayOfMonth

Day of month of the previous session.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:previousVisitDayOfWeek

Day of week of the previous session.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:previousVisitMonth

Month of the previous session.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:previousVisitStartOfMonth

Date and time of the user's penultimate session in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the month.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:previousVisitStartOfQuarter

Date and time of the user's penultimate session in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the quarter.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:previousVisitStartOfWeek

Date and time of the user's penultimate session in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the week.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:previousVisitStartOfYear

Date and time of the user's penultimate session in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the year.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:previousVisitYear

Year of the previous session.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:productBrand

Brand.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:productBrandCart

Brand of the product in the shopping cart.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:productCategoryLevel1

Product category, level 1.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:productCategoryLevel2

Product category, level 2.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:productCategoryLevel3

Product category, level 3.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:productCategoryLevel4

Product category, level 4.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:productCategoryLevel5

Product category, level 5.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:productCoupon

Product promo code.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:productCurrency

Product currency.

Operators: !., !=, =., ==.

ym:s:productDiscount

Discount percentage.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:productID

Product ID.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:productEventURL

URL of product event.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:productIDCart

ID of the product in the shopping cart.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:productList

Product list.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:productName

Product name.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:productNameCart

Name of the product in the shopping cart.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:productPosition

Product position.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:productPrice

Price of a single item.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:productSum

Product price.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:productVariant

Product variant.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:publisherArticleAuthor

Author

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:publisherArticleFromTitle

Title of the referring article.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:publisherArticleHasFullRead

Full reads.

Operators: !., !=, =., ==.

ym:s:publisherArticleHasFullScroll

Full scrolls.

Operators: !., !=, =., ==.

ym:s:publisherArticleHasRecircled

Article views with recirculation.

Operators: !., !=, =., ==.

ym:s:publisherArticlePublishedDate

Published on.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:publisherArticleReadPart

Read depth.

Operators: !., !=, =., ==.

ym:s:publisherArticleRubric

Category, level 1.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:publisherArticleRubric2

Category, level 2.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:publisherArticleScrollDown

Scroll depth.

Operators: !., !=, =., ==.

ym:s:publisherArticleTitle

Article title.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:publisherArticleTopic

Topic.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:publisherArticleURL

Content URL.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:publisherLongArticle

Content length.

Operators: !., !=, =., ==.

ym:s:publisherPageFormat

Display options: mobile and full version, Turbo pages, Turbo service, AMP, Facebook Instant Article. Any pageview on a mobile device is considered a mobile version.

Operators: !., !=, =., ==.

ym:s:publisherTrafficSource

Traffic source.

Operators: !., !=, =., ==.

ym:s:publisherTrafficSource2

Name of click source. For example, for clicks on site links, this is a specific domain.

Operators: !., !=, =., ==.

ym:s:purchaseCoupon

Purchase promo code.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:purchaseExistsVisit

Presence of purchases in the session.

Operators: !., !=, =., ==.

ym:s:purchaseID

Purchase ID.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:purchaseRevenue

Revenue from purchase.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:purchaseRevenueVisit

Purchase amount in the session.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:referer

Referrer URL.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:refererDomain

Referrer domain.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:refererPath

Part of the referrer URL right after the domain and up to ? (parameter section), # (fragment section) or up to the end of the string. For example, for the page http://news.yandex.ru/quotes/1.html, the path is /quotes/1.html, for http://news.yandex.ru/, it's /, and for http://news.yandex.ru, it's an empty string.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:refererPathFull

Part of the referrer URL right after the domain. Unlike a simple path, it also includes parameter and fragment sections.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:refererPathLevel1

First level of the referrer URL. For example, for http://ya.ru/1/2/3/4.html, the first level of the URL is http://ya.ru/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:refererPathLevel2

Second level of the referrer URL. For example, for http://ya.ru/1/2/3/4.html, the second level of the URL is http://ya.ru/1/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:refererPathLevel3

Third level of the referrer URL. For example, for http://ya.ru/1/2/3/4.html, the third level of the URL is http://ya.ru/1/2/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:refererPathLevel4

Fourth level of the referrer URL. For example, for http://ya.ru/1/2/3/4.html, the fourth level of the URL is http://ya.ru/1/2/3/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:refererPathLevel5

Fifth level of the referrer URL. For example, for http://ya.ru/1/2/3/4.html, the fifth level of the URL is http://ya.ru/1/2/3/4.html.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:refererProto

Referrer protocol.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:regionArea

Regions where site users are located.

Operators: !., !=, =., ==.

ym:s:regionCity

Cities where site users are located.

Operators: !., !=, =., ==.

ym:s:regionCitySize

City size by population.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:regionContinent

Continents where site users are located.

Operators: !., !=, =., ==.

ym:s:regionCountry

Countries where site users are located.

Operators: !., !=, =., ==.

ym:s:regionDistrict

Districts where site users are located.

Operators: !., !=, =., ==.

ym:s:screenColors

Screen color depth in bytes For example, 24.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:screenFormat

Ratio of screen width to height. For example, 16:9.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:screenHeight

Logical screen height.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:screenOrientation

Screen orientation. Possible values: landscape, portrait.

Operators: !., !=, =., ==.

ym:s:screenResolution

Screen resolution. For example, 1920х1080.

Operators: !., !=, =., ==.

ym:s:screenWidth

Logical screen width.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:startOfDekaminute

Date and time of the session in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the 10-minute interval.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:startOfHour

Date and time of the session in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the hour.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:startOfMinute

Date and time of the session in YYYY-MM-DD HH:mm:ss format rounded to the beginning of the minute.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:startOfMonth

Date of the session in YYYY-MM-DD format rounded to the beginning of the month.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:startOfQuarter

Date of the session in YYYY-MM-DD format rounded to the beginning of the quarter.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:startOfWeek

Date of the session in YYYY-MM-DD format rounded to the beginning of the week (Monday).

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:startOfYear

Date of the session in YYYY-MM-DD format rounded to the beginning of the year.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:startURL

Landing page.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:startURLDomain

Landing page domain.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:startURLPath

Part of the landing page URL right after the domain and up to ? (parameter section), # (fragment section) or up to the end of the string. For example, for the page http://news.yandex.ru/quotes/1.html, the path is /quotes/1.html, for http://news.yandex.ru/, it is /, and for http://news.yandex.ru, it is an empty string.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:startURLPathFull

Part of the landing page URL right after the domain. Unlike a simple path, it also includes parameter and fragment sections.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:startURLPathLevel1

First level of the landing page URL. For example, for http://ya.ru/1/2/3/4.html, the first level of the URL is http://ya.ru/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:startURLPathLevel2

Second level of the landing page URL. For example, for http://ya.ru/1/2/3/4.html, the second level of the URL is http://ya.ru/1/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:startURLPathLevel3

Third level of the landing page URL. For example, for http://ya.ru/1/2/3/4.html, the third level of the URL is http://ya.ru/1/2/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:startURLPathLevel4

Fourth level of the landing page URL. For example, for http://ya.ru/1/2/3/4.html, the fourth level of the URL is http://ya.ru/1/2/3/.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:startURLPathLevel5

Fifth level of the landing page URL. For example, for http://ya.ru/1/2/3/4.html, the fifth level of the URL is http://ya.ru/1/2/3/4.html.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:startURLProto

Landing page protocol.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:thirdPartyCookieEnabled

Third-party cookies.

Operators: !., !=, =., ==.

ym:s:topLevelDomain

Top-level domain of the landing page.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:userClientUserId

User's UserID.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:userParamsLevel1

First nesting level of user parameters.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:userParamsLevel2

Second nesting level of user parameters.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:userParamsLevel3

Third nesting level of user parameters.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:userParamsLevel4

Fourth nesting level of user parameters.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:userParamsLevel5

Fifth nesting level of user parameters.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:userVisits

number of the user's sessions during the entire data collection period.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:userVisitsInterval

number of the user's sessions during the entire data collection period, interval.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:userVisitsPeriod

Average number of days between sessions.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:userVisitsPeriodInterval

Average number of days between sessions, interval.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:vacuumEvent

Target event. Used in your special business tag in Yandex Business.

Operators: !., !=, =., ==.

ym:s:vacuumOrganization

Organization. Used in your special business tag in Yandex Business.

Operators: !., !=, =., ==.

ym:s:vacuumSurface

Yandex service. Used in your special business tag in Yandex Business.

Operators: !., !=, =., ==.

ym:s:visitDuration

Session duration in seconds.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:visitDurationInterval

Time on site broken down into groups.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:windowClientArea

Client browser window size. For example, 1920х1080.

Operators: !., !=, =., ==.

ym:s:windowClientHeight

Client browser window height.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:windowClientWidth

Client browser window width.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:yanBlockID

Ad unit.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:yanBlockSize

Ad unit size.

Operators: !., !=, =., ==.

ym:s:yanPageID

Ad platform.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:s:yanUrl

Page with advertising events.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:yanUrlPathLevel1

Page with advertising events, level 1.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:yanUrlPathLevel2

Page with advertising events, level 2.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:yanUrlPathLevel3

Page with advertising events, level 3.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:yanUrlPathLevel4

Page with advertising events, level 4.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:s:year

Year of the session.

Operators: !., !=, <, <=, =., ==, >, >=.

ym:up:paramsLevel1

First nesting level of user parameters.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:up:paramsLevel2

Second nesting level of user parameters.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:up:paramsLevel3

Third nesting level of user parameters.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:up:paramsLevel4

Fourth nesting level of user parameters.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

ym:up:paramsLevel5

Fifth nesting level of user parameters.

Operators: !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=.

Metrics

ym:ad:GCLIDPercentage

Share of sessions with the GCLID tag.

ym:ad:<currency>ConvertedAdCostPerVisit

Average cost per click from Yandex Direct.

ym:ad:<currency>ConvertedAdCost

Advertising costs in the currency selected in the report.

ym:ad:affinityIndexInterests2

The ratio of the share of users with the specified interest on this site to the average share of users with this interest on all internet sites. Only allowed when using the "Category of interests" dimension.

ym:ad:affinityIndexInterests

The ratio of the share of users with the specified interest on this site to the average share of users with this interest on all internet sites. Only allowed when using the "Category of interests" dimension.

ym:ad:anyGoalConversionRate

Conversion rate by any goal.

ym:ad:avgDaysBetweenVisits

Average number of days between the user's sessions.

ym:ad:avgDaysSinceFirstVisit

Average time elapsed since the first session in days.

ym:ad:avgParams

Average value of a session parameter. Calculated if the session parameter value is represented numerically.

ym:ad:avgVisitDurationSeconds

Average session duration in seconds (ss) or minutes:seconds (mm:ss) format.

ym:ad:blockedPercentage

Share of sessions with ad blockers.

ym:ad:bounceRate

Share of sessions with only one pageview that lasted less than 15 seconds.

ym:ad:clicks

Total number of ad clicks.

ym:ad:cookieEnabledPercentage

Share of sessions and hits with enabled cookies.

ym:ad:ePromotionClicksUniq

number of users who clicked at least one banner.

ym:ad:ePromotionClicksUserPercentage

The ratio of the number of unique users who clicked at least one banner to the total number of users.

ym:ad:ePromotionClicks

number of clicks on the banner, total for all sessions.

ym:ad:ePromotionImpressionsUniq

number of users who viewed at least one banner.

ym:ad:ePromotionImpressionsUserPercentage

The ratio of the number of unique users who viewed at least one banner to the total number of users.

ym:ad:ePromotionImpressions

number of banner views, total for all sessions.

ym:ad:ecommercePurchases

number of purchases.

ym:ad:ecommerce<currency>ConvertedRevenuePerPurchase

Average revenue from purchase.

ym:ad:ecommerce<currency>ConvertedRevenuePerVisit

Average revenue per session.

ym:ad:ecommerce<currency>ConvertedRevenue

Total revenue from all sessions.

ym:ad:favoriteGoalsConversionRate

Share of converted sessions with favorite goals.

ym:ad:favoriteGoalsConverted<currency>RevenuePerVisit

Average revenue per session across favorite goals.

ym:ad:favoriteGoalsConverted<currency>Revenue

Calculated for all favorite goals.

ym:ad:favoriteGoalsReachesPerUser

Conversions for favorite goals per user.

ym:ad:favoriteGoalsReaches

Conversions for favorite goals.

ym:ad:favoriteGoalsUserConversionRate

Share of users converted for favorite goals compared to the total number of unique users.

ym:ad:favoriteGoalsUsers

Users with favorite goals.

ym:ad:favoriteGoalsVisits

Sessions with favorite goals.

ym:ad:goal<goal_id>conversionRate

The number of conversions as a percentage of the total number of sessions.

ym:ad:goal<goal_id>converted<currency>AdCostPerVisit

Average cost of a conversion from Yandex Direct.

ym:ad:goal<goal_id>converted<currency>CPA

Cost per action. The ratio of the cost of clicks to the number of conversions in the sessions that count toward the CPC.

ym:ad:goal<goal_id>converted<currency>Revenue

Revenue by goal.

ym:ad:goal<goal_id>reachesPerUser

Average number of conversions per unique converted user.

ym:ad:goal<goal_id>reaches

number of conversions in all sessions.

ym:ad:goal<goal_id>userConversionRate

Share of converted sessions among the total number of unique users.

ym:ad:goal<goal_id>users

number of unique users that completed a goal.

ym:ad:goal<goal_id>visits

number of converted sessions.

ym:ad:jsEnabledPercentage

Share of sessions and hits with JavaScript support.

ym:ad:manPercentage

Share of men.

ym:ad:mobilePercentage

Share of sessions and hits made with mobile devices.

ym:ad:newUserVisitsPercentage

Share of new users' sessions.

ym:ad:newUsers

number of new users.

ym:ad:oneDayBetweenVisitsPercentage

Share of sessions by users with a session frequency of one time in 1 day. This includes users who had more than two sessions that occurred on different days.

ym:ad:oneVisitPerUserPercentage

Share of sessions by users with one session (user's first session).

ym:ad:over32VisitsPerUserPercentage

Share of sessions by users who have more than 32 sessions.

ym:ad:over54AgePercentage

Share of sessions by users aged 55+.

ym:ad:overMonthBetweenVisitsPercentage

Share of sessions by users with a session frequency of one time in more than 31 days. This includes users who had more than two sessions that occurred on different days.

ym:ad:overYearSinceFirstVisitPercentage

Share of sessions by users known for more than 365 days.

ym:ad:overYearUserRecencyPercentage

Share of sessions by users who returned to the site after more than 365 days.

ym:ad:pageDepth

Average number of pageviews in sessions. Calculated as a ratio of pageviews to sessions.

ym:ad:pageviews

number of pageviews on the site in the reporting period.

ym:ad:paramsnumber.

number of times the session featured a session parameter.

ym:ad:percentNewVisitors

Share of unique users who visited the site in the reporting period, and whose activity included their very first site session since the beginning of data collection.

ym:ad:productBasketsPrice

Cost of products added to the shopping cart, total for all sessions.

ym:ad:productBasketsQuantity

number of product units added to the shopping cart, total for all sessions.

ym:ad:productBasketsRemoveUniq

number of users who removed at least one product from the shopping cart, total for all sessions.

ym:ad:productBasketsRemoveUserPercentage

The ratio of the number of unique users who removed at least one product from the shopping cart to the total number of users.

ym:ad:productBasketsUniq

number of users who added at least one product to the shopping cart, total for all sessions.

ym:ad:productBasketsUserPercentage

The ratio of the number of unique users who added at least one product to the shopping cart to the total number of users.

ym:ad:productBaskets<currency>ConvertedPrice

Cost of products added to shopping cart, total for all sessions.

ym:ad:productClicksUniq

number of users who clicked on at least one product.

ym:ad:productClicksUserPercentage

The ratio of the number of unique users who clicked on at least one product to the total number of users.

ym:ad:productClicks

number of clicks on products, total for all sessions.

ym:ad:productImpressionsUniq

number of users who viewed information about at least one product.

ym:ad:productImpressionsUserPercentage

The ratio of the number of unique users who viewed information about at least one product to the total number of users.

ym:ad:productImpressions

number of times pages with product information were viewed, total for all sessions.

ym:ad:productInListImpressionsUniq

number of users who viewed information in the list about at least one product.

ym:ad:productInListImpressionsUserPercentage

The ratio of the number of unique users who viewed information in the list about at least one product to the total number of users.

ym:ad:productInListImpressions

number of times a product in the list was viewed, total for all sessions.

ym:ad:productPurchasedPrice

Cost of all purchased products, total for all sessions.

ym:ad:productPurchasedQuantity

number of purchased product units, total for all sessions.

ym:ad:productPurchasedUniq

number of users who purchased at least one product, total for all sessions.

ym:ad:productPurchased<currency>ConvertedPrice

Cost of all purchased products, total for all sessions.

ym:ad:robotPercentage

Share of robot sessions identified by behavioral factors. Robots disguise themselves as real users by mimicking their behavior, but Yandex Metrica can detect them.

ym:ad:robotVisits

Robot sessions identified by behavioral factors. Robots disguise themselves as real users by mimicking their behavior, but Yandex Metrica can detect them.

ym:ad:sumGoalReachesAny

number of conversions for an arbitrary goal.

ym:ad:sumParams

Sum of session parameter values. Calculated if session parameter values are represented numerically.

ym:ad:thirdPartyCookieEnabledPercentage

Share of sessions and hits with enabled third-party cookies.

ym:ad:under18AgePercentage

Share of sessions by users younger than 18 years old.

ym:ad:upTo24AgePercentage

Share of sessions by users between 18 and 24 years old.

ym:ad:upTo31VisitsPerUserPercentage

Share of sessions by users with 8–31 sessions.

ym:ad:upTo34AgePercentage

Share of sessions by users between 25 and 34 years old.

ym:ad:upTo3VisitsPerUserPercentage

Share of sessions by users with 2–3 sessions.

ym:ad:upTo44AgePercentage

Share of sessions by users between 35 and 44 years old.

ym:ad:upTo54AgePercentage

Share of sessions by users between 45 and 54 years old.

ym:ad:upTo7VisitsPerUserPercentage

Share of sessions by users with 4–7 sessions.

ym:ad:upToDaySinceFirstVisitPercentage

Share of sessions by users known for less than 1 day.

ym:ad:upToDayUserRecencyPercentage

Share of sessions by users who returned to the site after 1 day.

ym:ad:upToMonthBetweenVisitsPercentage

Share of sessions by users with a session frequency of once in 8–31 days. This includes users who have more than two sessions and on more than 1 day.

ym:ad:upToMonthSinceFirstVisitPercentage

Share of sessions by users known for 8–31 days.

ym:ad:upToMonthUserRecencyPercentage

Share of sessions by users who returned to the site after 8–31 days.

ym:ad:upToQuarterSinceFirstVisitPercentage

Share of sessions by users known for 32–90 days.

ym:ad:upToQuarterUserRecencyPercentage

Share of sessions by users who returned to the site after 32–90 days.

ym:ad:upToWeekBetweenVisitsPercentage

Share of sessions by users with a session frequency of once in 2–7 days. This includes users who have more than two sessions and on more than 1 day.

ym:ad:upToWeekSinceFirstVisitPercentage

Share of sessions by users known for 1–7 days.

ym:ad:upToWeekUserRecencyPercentage

Share of sessions by users who returned to the site after 2–7 days.

ym:ad:upToYearSinceFirstVisitPercentage

Share of sessions by users known for 91–365 days.

ym:ad:upToYearUserRecencyPercentage

Share of sessions by users who returned to the site after 91–365 days.

ym:ad:userRecencyDays

Average time elapsed since the penultimate session, in days.

ym:ad:usersPurchasePercentage

The ratio of the share of users who placed an order on the site to the total number of site visitors.

ym:ad:users

number of unique users.

ym:ad:visitsPerDay

Sessions per day.

ym:ad:visitsPerHour

Sessions per hour.

ym:ad:visitsPerMinute

Sessions per minute.

ym:ad:visits

Total number of sessions.

ym:ad:womanPercentage

Share of women.

ym:dl:blockedPercentage

Share of sessions with ad blockers.

ym:dl:cookieEnabledPercentage

Share of sessions and hits with enabled cookies.

ym:dl:downloads

number of downloads.

ym:dl:jsEnabledPercentage

Share of sessions and hits with JavaScript support.

ym:dl:mobilePercentage

Share of sessions and hits made with mobile devices.

ym:dl:pageviewsPerDay

Average page depth per day.

ym:dl:pageviewsPerHour

Average number of hits per hour.

ym:dl:pageviewsPerMinute

Average number of hits per minute.

ym:dl:thirdPartyCookieEnabledPercentage

Share of sessions and hits with enabled third-party cookies.

ym:dl:users

number of unique users.

ym:ep:avgEventParams

Average value of event parameter. Calculated if the event parameter value is represented numerically.

ym:ep:eventPageViews

number of views of the page where events occurred.

ym:ep:eventParamsnumber.

number of parameters passed within the event. For example: "{Param1:{Param2:{Param3:1}}}" is a single parameter, while "{Param1:{Param2:1,Param3:1}}" is two parameters, and "{Param1:1,Param2:2,Param3:3}" is three parameters.

ym:ep:eventsnumber.

number of events sent to Yandex Metrica (using the init, reachGoal, params, and other methods).

ym:ep:sumEventParams

Sum of event parameter values. Calculated if event parameter values are represented numerically.

ym:ev:GCLIDPercentage

Share of sessions with the GCLID tag.

ym:ev:affinityIndexInterests2

The ratio of the share of users with the specified interest on this site to the average share of users with this interest on all internet sites. Only allowed when using the "Category of interests" dimension.

ym:ev:affinityIndexInterests

The ratio of the share of users with the specified interest on this site to the average share of users with this interest on all internet sites. Only allowed when using the "Category of interests" dimension.

ym:ev:anyGoalConversionRate

Conversion rate by any goal.

ym:ev:avgDaysBetweenVisits

Average number of days between the user's sessions.

ym:ev:avgDaysSinceFirstVisit

Average time elapsed since the first session in days.

ym:ev:avgOriginalVisitDurationSeconds

Obsolete version of the ym:s:avgVisitDurationSeconds metric. Was used prior to the changes in the calculation algorithm.

ym:ev:avgParams

Average value of a session parameter. Calculated if the session parameter value is represented numerically.

ym:ev:avgVisitDurationSeconds

Average session duration in seconds (ss) or minutes:seconds (mm:ss) format.

ym:ev:blockedPercentage

Share of sessions with ad blockers.

ym:ev:bounceRate

Share of sessions with only one pageview that lasted less than 15 seconds.

ym:ev:cdpOrdersAllOrders

All orders transmitted from the CRM that were successfully linked to sessions in Yandex Metrica. Spam orders are not counted. There are usually fewer orders in Yandex Metrica than in the CRM, because not every order has a corresponding site session.

ym:ev:cdpOrdersCancelled

Orders with the "Canceled" status that were successfully linked to sessions in Yandex Metrica. Learn more about order statuses in Yandex Metrica Help. There are usually fewer orders in Yandex Metrica than in the CRM, because not every order has a corresponding site session.

ym:ev:cdpOrdersConversionIntoOrder

Ratio of all orders from the CRM to all site sessions over the reporting period. Indicates the traffic source that brings the most orders. Spam orders are not counted.

ym:ev:cdpOrdersConversionIntoPayment

Ratio of paid orders to all orders. If this ratio is 100%, all created orders were paid. Includes only the orders that were successfully linked to sessions in Yandex Metrica.

ym:ev:cdpOrdersInProgress

Orders with the "In progress" status that were successfully linked to sessions in Yandex Metrica. Learn more about order statuses in Yandex Metrica Help. There are usually fewer orders in Yandex Metrica than in the CRM, because not every order has a corresponding site session.

ym:ev:cdpOrdersOther

Orders with the "Other" status that were successfully linked to sessions in Yandex Metrica. Learn more about order statuses in Yandex Metrica Help. There are usually fewer orders in Yandex Metrica than in the CRM, because not every order has a corresponding site session.

ym:ev:cdpOrdersPayed

Orders with the "Paid" status that were successfully linked to sessions in Yandex Metrica. Learn more about order statuses in Yandex Metrica Help. There are usually fewer orders in Yandex Metrica than in the CRM, because not every order has a corresponding site session.

ym:ev:cdpOrdersSpam

Orders with the "Spam" status that were successfully linked to sessions in Yandex Metrica. Learn more about order statuses in Yandex Metrica Help. There are usually fewer orders in Yandex Metrica than in the CRM, because not every order has a corresponding site session.

ym:ev:cdpOrders<currency>AverageCheque

The ratio of revenue to the total value of paid orders. Includes only the paid orders that were successfully linked to sessions in Yandex Metrica.

ym:ev:cdpOrders<currency>Profit

Difference between the revenue and production cost of goods. When calculating the profit, only those paid orders that were successfully linked to sessions in Yandex Metrica are counted.

ym:ev:cdpOrders<currency>Revenue

Total amount of money earned on all the orders. Includes only the paid orders that were successfully linked to sessions in Yandex Metrica.

ym:ev:cookieEnabledPercentage

Share of sessions and hits with enabled cookies.

ym:ev:ePromotionClicksUniq

number of users who clicked at least one banner.

ym:ev:ePromotionClicksUserPercentage

The ratio of the number of unique users who clicked at least one banner to the total number of users.

ym:ev:ePromotionClicks

number of clicks on the banner, total for all sessions.

ym:ev:ePromotionImpressionsUniq

number of users who viewed at least one banner.

ym:ev:ePromotionImpressionsUserPercentage

The ratio of the number of unique users who viewed at least one banner to the total number of users.

ym:ev:ePromotionImpressions

number of banner views, total for all sessions.

ym:ev:ecommercePurchases

number of purchases.

ym:ev:ecommerce<currency>ConvertedRevenuePerPurchase

Average revenue from purchase.

ym:ev:ecommerce<currency>ConvertedRevenuePerVisit

Average revenue per session.

ym:ev:ecommerce<currency>ConvertedRevenue

Total revenue from all sessions.

ym:ev:expenseClicks

Clicks on ads.

ym:ev:expense<currency>CPC

Cost per click. A zero or dash indicates that clicks or expenses were not uploaded to Yandex Metrica.

ym:ev:expense<currency>EcommerceCPA

The cost of one purchase. How it's calculated: Expenses / number of purchases.

ym:ev:expense<currency>EcommerceCRR

Share of advertising expenses in the total revenue passed to Yandex Metrica as E-commerce data. How it's calculated: Expenses for the selected dimension / Total E-commerce revenue for the selected dimension.

ym:ev:expense<currency>EcommerceROI

Return on investment into advertising based on total revenue sent to Yandex Metrica as E-commerce data. How it's calculated: (Total E-commerce revenue for the selected dimension – Expenses for the selected dimension) / Expenses for the selected dimension.

ym:ev:expense<currency>FavoriteGoalsCPA

The cost of one conversion for a favorite goal. How it's calculated: Expenses / Conversions for favorite goals.

ym:ev:expense<currency>FavoriteGoalsCRR

Cost revenue ratio for favorite goals. How it's calculated: Expenses for the selected dimension / Total value of favorite goals for the selected dimension.

ym:ev:expense<currency>FavoriteGoalsROI

Return on advertising investment for favorite goals. How it's calculated: (Total value of favorite goals for the selected dimension – Expenses for the selected dimension) / Expenses for the selected dimension.

ym:ev:expense<currency>FavoriteGoalsUserCPA

The cost of one user with a favorite goal. How it's calculated: Expenses / Users with favorite goals.

ym:ev:expense<currency>FavoriteGoalsVisitCPA

The cost of one session with a favorite goal. How it's calculated: Expenses / Sessions with favorite goals.

ym:ev:expenses<currency>

Advertising costs in the currency selected in the report, without VAT.

ym:ev:favoriteGoalsConversionRate

Share of converted sessions with favorite goals.

ym:ev:favoriteGoalsConverted<currency>RevenuePerVisit

Average revenue per session across favorite goals.

ym:ev:favoriteGoalsConverted<currency>Revenue

Calculated for all favorite goals.

ym:ev:favoriteGoalsReachesPerUser

Conversions for favorite goals per user.

ym:ev:favoriteGoalsReaches

Conversions for favorite goals.

ym:ev:favoriteGoalsUserConversionRate

Share of users converted for favorite goals compared to the total number of unique users.

ym:ev:favoriteGoalsUsers

Users with favorite goals.

ym:ev:favoriteGoalsVisits

Sessions with favorite goals.

ym:ev:goal<goal_id>conversionRate

The number of conversions as a percentage of the total number of sessions.

ym:ev:goal<goal_id>converted<currency>Revenue

Revenue by goal.

ym:ev:goal<goal_id>expense<currency>CRR

Share of advertising expenses for the selected goal How it's calculated: Expenses for the selected dimension / Goal value for the selected dimension.

ym:ev:goal<goal_id>expense<currency>ROI

Return on investment into advertising based on the selected goal. How it's calculated: (Goal value for the selected dimension – Expenses for the selected dimension) / Expenses for the selected dimension.

ym:ev:goal<goal_id>expense<currency>ReachCPA

The cost of one conversion. How it's calculated: Expenses / Conversions.

ym:ev:goal<goal_id>expense<currency>UserCPA

The cost per converted user. How it's calculated: Expenses / Converted users.

ym:ev:goal<goal_id>expense<currency>VisitCPA

The cost per converted session. How it's calculated: Expenses / Converted sessions.

ym:ev:goal<goal_id>reachesPerUser

Average number of conversions per unique converted user.

ym:ev:goal<goal_id>reaches

number of conversions in all sessions.

ym:ev:goal<goal_id>userConversionRate

Share of converted sessions among the total number of unique users.

ym:ev:goal<goal_id>users

number of unique users that completed a goal.

ym:ev:goal<goal_id>visits

number of converted sessions.

ym:ev:jsEnabledPercentage

Share of sessions and hits with JavaScript support.

ym:ev:manPercentage

Share of men.

ym:ev:mobilePercentage

Share of sessions and hits made with mobile devices.

ym:ev:newUserVisitsPercentage

Share of new users' sessions.

ym:ev:newUsers

number of new users.

ym:ev:oneDayBetweenVisitsPercentage

Share of sessions by users with a session frequency of one time in 1 day. This includes users who had more than two sessions that occurred on different days.

ym:ev:oneVisitPerUserPercentage

Share of sessions by users with one session (user's first session).

ym:ev:originalBounceRate

Obsolete version of the ym:s:bounceRate metric. Was used prior to the changes in the calculation algorithm.

ym:ev:originalPageDepth

Obsolete version of the ym:s:pageDepth metric. Was used prior to the changes in the calculation algorithm.

ym:ev:originalPageviews

Obsolete version of the ym:s:pageViews metric. Used prior to changes in the calculation algorithm.

ym:ev:over32VisitsPerUserPercentage

Share of sessions by users who have more than 32 sessions.

ym:ev:over54AgePercentage

Share of sessions by users aged 55+.

ym:ev:overMonthBetweenVisitsPercentage

Share of sessions by users with a session frequency of one time in more than 31 days. This includes users who had more than two sessions that occurred on different days.

ym:ev:overYearSinceFirstVisitPercentage

Share of sessions by users known for more than 365 days.

ym:ev:overYearUserRecencyPercentage

Share of sessions by users who returned to the site after more than 365 days.

ym:ev:pageDepth

Average number of pageviews in sessions. Calculated as a ratio of pageviews to sessions.

ym:ev:pageviews

number of pageviews on the site in the reporting period.

ym:ev:paramsnumber.

number of times the session featured a session parameter.

ym:ev:percentNewVisitors

Share of unique users who visited the site in the reporting period, and whose activity included their very first site session since the beginning of data collection.

ym:ev:productBasketsPrice

Cost of products added to the shopping cart, total for all sessions.

ym:ev:productBasketsQuantity

number of product units added to the shopping cart, total for all sessions.

ym:ev:productBasketsRemoveUniq

number of users who removed at least one product from the shopping cart, total for all sessions.

ym:ev:productBasketsRemoveUserPercentage

The ratio of the number of unique users who removed at least one product from the shopping cart to the total number of users.

ym:ev:productBasketsUniq

number of users who added at least one product to the shopping cart, total for all sessions.

ym:ev:productBasketsUserPercentage

The ratio of the number of unique users who added at least one product to the shopping cart to the total number of users.

ym:ev:productBaskets<currency>ConvertedPrice

Cost of products added to shopping cart, total for all sessions.

ym:ev:productClicksUniq

number of users who clicked on at least one product.

ym:ev:productClicksUserPercentage

The ratio of the number of unique users who clicked on at least one product to the total number of users.

ym:ev:productClicks

number of clicks on products, total for all sessions.

ym:ev:productImpressionsUniq

number of users who viewed information about at least one product.

ym:ev:productImpressionsUserPercentage

The ratio of the number of unique users who viewed information about at least one product to the total number of users.

ym:ev:productImpressions

number of times pages with product information were viewed, total for all sessions.

ym:ev:productInListImpressionsUniq

number of users who viewed information in the list about at least one product.

ym:ev:productInListImpressionsUserPercentage

The ratio of the number of unique users who viewed information in the list about at least one product to the total number of users.

ym:ev:productInListImpressions

number of times a product in the list was viewed, total for all sessions.

ym:ev:productPurchasedPrice

Cost of all purchased products, total for all sessions.

ym:ev:productPurchasedQuantity

number of purchased product units, total for all sessions.

ym:ev:productPurchasedUniq

number of users who purchased at least one product, total for all sessions.

ym:ev:productPurchased<currency>ConvertedPrice

Cost of all purchased products, total for all sessions.

ym:ev:robotPercentage

Share of robot sessions identified by behavioral factors. Robots disguise themselves as real users by mimicking their behavior, but Yandex Metrica can detect them.

ym:ev:robotVisits

Robot sessions identified by behavioral factors. Robots disguise themselves as real users by mimicking their behavior, but Yandex Metrica can detect them.

ym:ev:sumGoalReachesAny

number of conversions for an arbitrary goal.

ym:ev:sumParams

Sum of session parameter values. Calculated if session parameter values are represented numerically.

ym:ev:thirdPartyCookieEnabledPercentage

Share of sessions and hits with enabled third-party cookies.

ym:ev:under18AgePercentage

Share of sessions by users younger than 18 years old.

ym:ev:upTo24AgePercentage

Share of sessions by users between 18 and 24 years old.

ym:ev:upTo31VisitsPerUserPercentage

Share of sessions by users with 8–31 sessions.

ym:ev:upTo34AgePercentage

Share of sessions by users between 25 and 34 years old.

ym:ev:upTo3VisitsPerUserPercentage

Share of sessions by users with 2–3 sessions.

ym:ev:upTo44AgePercentage

Share of sessions by users between 35 and 44 years old.

ym:ev:upTo54AgePercentage

Share of sessions by users between 45 and 54 years old.

ym:ev:upTo7VisitsPerUserPercentage

Share of sessions by users with 4–7 sessions.

ym:ev:upToDaySinceFirstVisitPercentage

Share of sessions by users known for less than 1 day.

ym:ev:upToDayUserRecencyPercentage

Share of sessions by users who returned to the site after 1 day.

ym:ev:upToMonthBetweenVisitsPercentage

Share of sessions by users with a session frequency of once in 8–31 days. This includes users who have more than two sessions and on more than 1 day.

ym:ev:upToMonthSinceFirstVisitPercentage

Share of sessions by users known for 8–31 days.

ym:ev:upToMonthUserRecencyPercentage

Share of sessions by users who returned to the site after 8–31 days.

ym:ev:upToQuarterSinceFirstVisitPercentage

Share of sessions by users known for 32–90 days.

ym:ev:upToQuarterUserRecencyPercentage

Share of sessions by users who returned to the site after 32–90 days.

ym:ev:upToWeekBetweenVisitsPercentage

Share of sessions by users with a session frequency of once in 2–7 days. This includes users who have more than two sessions and on more than 1 day.

ym:ev:upToWeekSinceFirstVisitPercentage

Share of sessions by users known for 1–7 days.

ym:ev:upToWeekUserRecencyPercentage

Share of sessions by users who returned to the site after 2–7 days.

ym:ev:upToYearSinceFirstVisitPercentage

Share of sessions by users known for 91–365 days.

ym:ev:upToYearUserRecencyPercentage

Share of sessions by users who returned to the site after 91–365 days.

ym:ev:userRecencyDays

Average time elapsed since the penultimate session, in days.

ym:ev:usersPurchasePercentage

The ratio of the share of users who placed an order on the site to the total number of site visitors.

ym:ev:users

number of unique users.

ym:ev:visitsPerDay

Sessions per day.

ym:ev:visitsPerHour

Sessions per hour.

ym:ev:visitsPerMinute

Sessions per minute.

ym:ev:visits

Total number of sessions.

ym:ev:womanPercentage

Share of women.

ym:pv:blockedPercentage

Share of sessions with ad blockers.

ym:pv:cookieEnabledPercentage

Share of sessions and hits with enabled cookies.

ym:pv:jsEnabledPercentage

Share of sessions and hits with JavaScript support.

ym:pv:mobilePercentage

Share of sessions and hits made with mobile devices.

ym:pv:pageviewsPerDay

Average page depth per day.

ym:pv:pageviewsPerHour

Average number of hits per hour.

ym:pv:pageviewsPerMinute

Average number of hits per minute.

ym:pv:pageviews

number of pageviews on the site in the reporting period.

ym:pv:thirdPartyCookieEnabledPercentage

Share of sessions and hits with enabled third-party cookies.

ym:pv:users

number of unique users.

ym:s:GCLIDPercentage

Share of sessions with the GCLID tag.

ym:s:adfoxARPU

Average estimated advertising revenue per user.

ym:s:adfoxCPMV

Cost per mille viewable ads (cost of one thousand impressions). In rubles without VAT.

ym:s:adfoxClicks

number of clicks on ad banners.

ym:s:adfoxCountEvent10

Adfox, number of times event 10 occurred.

ym:s:adfoxCountEvent11

Adfox, number of times event 11 occurred.

ym:s:adfoxCountEvent12

Adfox, number of times event 12 occurred.

ym:s:adfoxCountEvent13

Adfox, number of times event 13 occurred.

ym:s:adfoxCountEvent14

Adfox, number of times event 14 occurred.

ym:s:adfoxCountEvent15

Adfox, number of times event 15 occurred.

ym:s:adfoxCountEvent16

Adfox, number of times event 16 occurred.

ym:s:adfoxCountEvent17

Adfox, number of times event 17 occurred.

ym:s:adfoxCountEvent18

Adfox, number of times event 18 occurred.

ym:s:adfoxCountEvent19

Adfox, number of times event 19 occurred.

ym:s:adfoxCountEvent1

Adfox, number of times event 1 occurred.

ym:s:adfoxCountEvent20

Adfox, number of times event 20 occurred.

ym:s:adfoxCountEvent21

Adfox, number of times event 21 occurred.

ym:s:adfoxCountEvent22

Adfox, number of times event 22 occurred.

ym:s:adfoxCountEvent23

Adfox, number of times event 23 occurred.

ym:s:adfoxCountEvent24

Adfox, number of times event 24 occurred.

ym:s:adfoxCountEvent25

Adfox, number of times event 25 occurred.

ym:s:adfoxCountEvent26

Adfox, number of times event 26 occurred.

ym:s:adfoxCountEvent27

Adfox, number of times event 27 occurred.

ym:s:adfoxCountEvent28

Adfox, number of times event 28 occurred.

ym:s:adfoxCountEvent29

Adfox, number of times event 29 occurred.

ym:s:adfoxCountEvent2

Adfox, number of times event 2 occurred.

ym:s:adfoxCountEvent30

Adfox, number of times event 30 occurred.

ym:s:adfoxCountEvent3

Adfox, number of times event 3 occurred.

ym:s:adfoxCountEvent4

Adfox, number of times event 4 occurred.

ym:s:adfoxCountEvent5

Adfox, number of times event 5 occurred.

ym:s:adfoxCountEvent6

Adfox, number of times event 6 occurred.

ym:s:adfoxCountEvent7

Adfox, number of times event 7 occurred.

ym:s:adfoxCountEvent8

Adfox, number of times event 8 occurred.

ym:s:adfoxCountEvent9

Adfox, number of times event 9 occurred.

ym:s:adfoxECPM

Effective cost per mille (cost of one thousand ad unit renderings). In rubles without VAT. Renderings are requests for code to load a banner that are counted as impressions.

ym:s:adfoxPriceGoogle

Estimated cost of impressions for Google ad units.

ym:s:adfoxPriceHeaderBidding

Estimated revenue from header bidding.

ym:s:adfoxPricePerHit

Average revenue per pageview. In rubles without VAT.

ym:s:adfoxPricePerUser

Average revenue from displaying YAN ad units per user. In rubles without VAT.

ym:s:adfoxPricePerVisit

Average estimated revenue per session.

ym:s:adfoxPriceStrict

Estimated cost of impressions for ads published directly on the site.

ym:s:adfoxPriceYan

Total revenue from displaying YAN ad units. In rubles without VAT.

ym:s:adfoxPrice

Estimated total advertising revenue.

ym:s:adfoxRPM

Revenue per mille (cost of one thousand requests for Adfox code), including requests that did not result in a matching ad. In rubles without VAT.

ym:s:adfoxRendersDefaultShare

Share of code requests that resulted in impressions of default banners. Default banners are displayed when there aren’t any banners from commercial ad campaigns available to display, due to placement settings, limits on impressions, spending rates, or targeting.

ym:s:adfoxRendersDefault

number of code requests that resulted in impressions of default banners. Default banners are displayed when there aren’t any banners from commercial ad campaigns available to display, due to placement settings, limits on impressions, spending rates, or targeting.

ym:s:adfoxRendersPerHit

Average number of Adfox banners loaded (including YAN) per pageview.

ym:s:adfoxRendersPerUser

Average number of Adfox banners loaded (including YAN) per user.

ym:s:adfoxRendersPerVisit

Average number of Adfox banners loaded (including YAN) per session.

ym:s:adfoxRenders

Code requests that resulted in loading a banner.

ym:s:adfoxRequests

Requests for Adfox code from pages that received a response from the Adfox server: banner loads and default loads.

ym:s:adfoxShows

A banner impression registered by the system. The number of registered impressions may differ from the number of banner loads if the impression count method in this ad campaign was changed.

ym:s:adfoxVisibility

Share of viewable impressions in the total number of renderings. Renderings are requests for code to load a banner that are counted as impressions.

ym:s:affinityIndexInterests2

The ratio of the share of users with the specified interest on this site to the average share of users with this interest on all internet sites. Only allowed when using the "Category of interests" dimension.

ym:s:affinityIndexInterests

The ratio of the share of users with the specified interest on this site to the average share of users with this interest on all internet sites. Only allowed when using the "Category of interests" dimension.

ym:s:anyGoalConversionRate

Conversion rate by any goal.

ym:s:avgDaysBetweenVisits

Average number of days between the user's sessions.

ym:s:avgDaysSinceFirstVisit

Average time elapsed since the first session in days.

ym:s:avgOriginalVisitDurationSeconds

Obsolete version of the ym:s:avgVisitDurationSeconds metric. Was used prior to the changes in the calculation algorithm.

ym:s:avgParams

Average value of a session parameter. Calculated if the session parameter value is represented numerically.

ym:s:avgPublisherArticleInvolvedTimeSeconds

Average time users who viewed articles spent on reading one article.

ym:s:avgUserParams

Average value of a user parameter. Calculated if the user parameter value is represented numerically.

ym:s:avgVisitDurationSeconds

Average session duration in seconds (ss) or minutes:seconds (mm:ss) format.

ym:s:blockedPercentage

Share of sessions with ad blockers.

ym:s:bounceRate

Share of sessions with only one pageview that lasted less than 15 seconds.

ym:s:cdpOrdersAllOrders

All orders transmitted from the CRM that were successfully linked to sessions in Yandex Metrica. Spam orders are not counted. There are usually fewer orders in Yandex Metrica than in the CRM, because not every order has a corresponding site session.

ym:s:cdpOrdersCancelled

Orders with the "Canceled" status that were successfully linked to sessions in Yandex Metrica. Learn more about order statuses in Yandex Metrica Help. There are usually fewer orders in Yandex Metrica than in the CRM, because not every order has a corresponding site session.

ym:s:cdpOrdersConversionIntoOrder

Ratio of all orders from the CRM to all site sessions over the reporting period. Indicates the traffic source that brings the most orders. Spam orders are not counted.

ym:s:cdpOrdersConversionIntoPayment

Ratio of paid orders to all orders. If this ratio is 100%, all created orders were paid. Includes only the orders that were successfully linked to sessions in Yandex Metrica.

ym:s:cdpOrdersInProgress

Orders with the "In progress" status that were successfully linked to sessions in Yandex Metrica. Learn more about order statuses in Yandex Metrica Help. There are usually fewer orders in Yandex Metrica than in the CRM, because not every order has a corresponding site session.

ym:s:cdpOrdersOther

Orders with the "Other" status that were successfully linked to sessions in Yandex Metrica. Learn more about order statuses in Yandex Metrica Help. There are usually fewer orders in Yandex Metrica than in the CRM, because not every order has a corresponding site session.

ym:s:cdpOrdersPayed

Orders with the "Paid" status that were successfully linked to sessions in Yandex Metrica. Learn more about order statuses in Yandex Metrica Help. There are usually fewer orders in Yandex Metrica than in the CRM, because not every order has a corresponding site session.

ym:s:cdpOrdersSpam

Orders with the "Spam" status that were successfully linked to sessions in Yandex Metrica. Learn more about order statuses in Yandex Metrica Help. There are usually fewer orders in Yandex Metrica than in the CRM, because not every order has a corresponding site session.

ym:s:cdpOrders<currency>AverageCheque

The ratio of revenue to the total value of paid orders. Includes only the paid orders that were successfully linked to sessions in Yandex Metrica.

ym:s:cdpOrders<currency>Profit

Difference between the revenue and production cost of goods. When calculating the profit, only those paid orders that were successfully linked to sessions in Yandex Metrica are counted.

ym:s:cdpOrders<currency>Revenue

Total amount of money earned on all the orders. Includes only the paid orders that were successfully linked to sessions in Yandex Metrica.

ym:s:cookieEnabledPercentage

Share of sessions and hits with enabled cookies.

ym:s:crossDeviceUsers

number of unique users, taking into account all devices.

ym:s:ePromotionClicksUniq

number of users who clicked at least one banner.

ym:s:ePromotionClicksUserPercentage

The ratio of the number of unique users who clicked at least one banner to the total number of users.

ym:s:ePromotionClicks

number of clicks on the banner, total for all sessions.

ym:s:ePromotionImpressionsUniq

number of users who viewed at least one banner.

ym:s:ePromotionImpressionsUserPercentage

The ratio of the number of unique users who viewed at least one banner to the total number of users.

ym:s:ePromotionImpressions

number of banner views, total for all sessions.

ym:s:ecommercePurchases

number of purchases.

ym:s:ecommerce<currency>ConvertedRevenuePerPurchase

Average revenue from purchase.

ym:s:ecommerce<currency>ConvertedRevenuePerVisit

Average revenue per session.

ym:s:ecommerce<currency>ConvertedRevenue

Total revenue from all sessions.

ym:s:favoriteGoalsConversionRate

Share of converted sessions with favorite goals.

ym:s:favoriteGoalsConverted<currency>RevenuePerVisit

Average revenue per session across favorite goals.

ym:s:favoriteGoalsConverted<currency>Revenue

Calculated for all favorite goals.

ym:s:favoriteGoalsReachesPerUser

Conversions for favorite goals per user.

ym:s:favoriteGoalsReaches

Conversions for favorite goals.

ym:s:favoriteGoalsUserConversionRate

Share of users converted for favorite goals compared to the total number of unique users.

ym:s:favoriteGoalsUsers

Users with favorite goals.

ym:s:favoriteGoalsVisits

Sessions with favorite goals.

ym:s:goal<goal_id>conversionRate

The number of conversions as a percentage of the total number of sessions.

ym:s:goal<goal_id>converted<currency>Revenue

Revenue by goal.

ym:s:goal<goal_id>reachesPerUser

Average number of conversions per unique converted user.

ym:s:goal<goal_id>reaches

number of conversions in all sessions.

ym:s:goal<goal_id>userConversionRate

Share of converted sessions among the total number of unique users.

ym:s:goal<goal_id>users

number of unique users that completed a goal.

ym:s:goal<goal_id>visits

number of converted sessions.

ym:s:jsEnabledPercentage

Share of sessions and hits with JavaScript support.

ym:s:manPercentage

Share of men.

ym:s:mobilePercentage

Share of sessions and hits made with mobile devices.

ym:s:newUserVisitsPercentage

Share of new users' sessions.

ym:s:newUsers

number of new users.

ym:s:offlineCallDurationAvg

Average call duration.

ym:s:offlineCallHoldDurationTillAnswerAvg

Average waiting time.

ym:s:offlineCallHoldDurationTillMissAvg

Average time on hold before hanging up.

ym:s:offlineCallTalkDurationAvg

Average call time.

ym:s:offlineCall<currency>ConvertedRevenueAvg

Average call cost.

ym:s:offlineCall<currency>ConvertedRevenue

Total call cost.

ym:s:offlineCallsFirstTimeCallerPercentage

Percentage of first-time callers.

ym:s:offlineCallsFirstTimeCaller

number of first-time callers.

ym:s:offlineCallsMissedPercentage

Percentage of missed calls.

ym:s:offlineCallsMissed

number of missed calls.

ym:s:offlineCallsUniq

number of calls from unique phone numbers.

ym:s:offlineCalls

number of calls.

ym:s:offlineChatsMissedPercentage

Percentage of missed chats.

ym:s:offlineChatsMissed

number of missed chats.

ym:s:offlineChats

number of chats.

ym:s:oneDayBetweenVisitsPercentage

Share of sessions by users with a session frequency of one time in 1 day. This includes users who had more than two sessions that occurred on different days.

ym:s:oneVisitPerUserPercentage

Share of sessions by users with one session (user's first session).

ym:s:originalBounceRate

Obsolete version of the ym:s:bounceRate metric. Was used prior to the changes in the calculation algorithm.

ym:s:originalPageDepth

Obsolete version of the ym:s:pageDepth metric. Was used prior to the changes in the calculation algorithm.

ym:s:originalPageviews

Obsolete version of the ym:s:pageViews metric. Used prior to changes in the calculation algorithm.

ym:s:over32VisitsPerUserPercentage

Share of sessions by users who have more than 32 sessions.

ym:s:over54AgePercentage

Share of sessions by users aged 55+.

ym:s:overMonthBetweenVisitsPercentage

Share of sessions by users with a session frequency of one time in more than 31 days. This includes users who had more than two sessions that occurred on different days.

ym:s:overYearSinceFirstVisitPercentage

Share of sessions by users known for more than 365 days.

ym:s:overYearUserRecencyPercentage

Share of sessions by users who returned to the site after more than 365 days.

ym:s:pageDepth

Average number of pageviews in sessions. Calculated as a ratio of pageviews to sessions.

ym:s:pageviews

number of pageviews on the site in the reporting period.

ym:s:paramsnumber.

number of times the session featured a session parameter.

ym:s:percentNewVisitors

Share of unique users who visited the site in the reporting period, and whose activity included their very first site session since the beginning of data collection.

ym:s:productBasketsPrice

Cost of products added to the shopping cart, total for all sessions.

ym:s:productBasketsQuantity

number of product units added to the shopping cart, total for all sessions.

ym:s:productBasketsRemoveUniq

number of users who removed at least one product from the shopping cart, total for all sessions.

ym:s:productBasketsRemoveUserPercentage

The ratio of the number of unique users who removed at least one product from the shopping cart to the total number of users.

ym:s:productBasketsUniq

number of users who added at least one product to the shopping cart, total for all sessions.

ym:s:productBasketsUserPercentage

The ratio of the number of unique users who added at least one product to the shopping cart to the total number of users.

ym:s:productBaskets<currency>ConvertedPrice

Cost of products added to shopping cart, total for all sessions.

ym:s:productClicksUniq

number of users who clicked on at least one product.

ym:s:productClicksUserPercentage

The ratio of the number of unique users who clicked on at least one product to the total number of users.

ym:s:productClicks

number of clicks on products, total for all sessions.

ym:s:productImpressionsUniq

number of users who viewed information about at least one product.

ym:s:productImpressionsUserPercentage

The ratio of the number of unique users who viewed information about at least one product to the total number of users.

ym:s:productImpressions

number of times pages with product information were viewed, total for all sessions.

ym:s:productInListImpressionsUniq

number of users who viewed information in the list about at least one product.

ym:s:productInListImpressionsUserPercentage

The ratio of the number of unique users who viewed information in the list about at least one product to the total number of users.

ym:s:productInListImpressions

number of times a product in the list was viewed, total for all sessions.

ym:s:productPurchasedPrice

Cost of all purchased products, total for all sessions.

ym:s:productPurchasedQuantity

number of purchased product units, total for all sessions.

ym:s:productPurchasedUniq

number of users who purchased at least one product, total for all sessions.

ym:s:productPurchased<currency>ConvertedPrice

Cost of all purchased products, total for all sessions.

ym:s:publisherArticleFullReadShare

Share of full article reads relative to articles with full scrolls. Read depth shows what percentage of users have scrolled through the content to the end and read it at a speed of no more than 60 characters per second.

ym:s:publisherArticleRecirculation

Share of users who navigated from this article to other site content.

ym:s:publisherArticleUsersRecircled

number of users who navigated from this article to other site content.

ym:s:publisherArticleViewsFullScrollShare

Share of views where users scrolled the article to the end.

ym:s:publisherMobileOrTabletViewsShare

Share of article views from mobile devices: phones and tablets.

ym:s:publisherMobileOrTabletViews

Article views from mobile devices: phones and tablets.

ym:s:publisherViewsFullRead

number of views where users read the article to the end.

ym:s:publisherViewsFullScroll

number of views where users scrolled the article to the end.

ym:s:publisherusers

All site users who viewed at least one article.

ym:s:publisherviewsPerDay

The ratio of the number of article views to the number of days in the selected period.

ym:s:publisherviewsPerHour

The ratio of the number of article views to the number of hours in the selected period.

ym:s:publisherviewsPerMinute

The ratio of the number of article views to the number of minutes in the selected period.

ym:s:publisherviews

Total article views. Each article view on a page counts.

ym:s:robotPercentage

Share of robot sessions identified by behavioral factors. Robots disguise themselves as real users by mimicking their behavior, but Yandex Metrica can detect them.

ym:s:robotProPercentage

Share of robot sessions detected based on both on-site behavior and data from the Yandex Ads anti-fraud system.

ym:s:robotVisits

Robot sessions identified by behavioral factors. Robots disguise themselves as real users by mimicking their behavior, but Yandex Metrica can detect them.

ym:s:rwArticleCTR

The ratio of the number of clicks on an article to the number of impressions.

ym:s:rwArticleClicks

number of clicks on recommended articles.

ym:s:rwArticleShows

An impression is when an article in the widget is shown to the page user. An article impression is counted if at least 50% of the cell was in the user's viewport for at least 2 seconds.

ym:s:rwArticleVisibility

The ratio of the number of article impressions to renderings.

ym:s:rwCTR

The ratio of the number of clicks on the widget to the number of impressions. If a user opens several articles in the widget at once (for example, each article is opened in a new browser tab), all these clicks are taken into account in the widget CTR.

ym:s:rwClicksSum

number of clicks on recommended articles in the widget.

ym:s:rwShows

An impression is when a widget is shown to the page user. A widget impression is counted if at least one article was in the user's viewport for at least 2 seconds and in at least 50% of the cell.

ym:s:rwVisibility

The ratio of the number of widget impressions to renderings.

ym:s:sumGoalReachesAny

number of conversions for an arbitrary goal.

ym:s:sumParams

Sum of session parameter values. Calculated if session parameter values are represented numerically.

ym:s:sumPublisherArticleInvolvedTimeSeconds

Total time all site users spent reading the article (or articles) in the selected period.

ym:s:sumUserParams

Sum of user parameter values. Calculated if user parameter values are represented numerically.

ym:s:thirdPartyCookieEnabledPercentage

Share of sessions and hits with enabled third-party cookies.

ym:s:under18AgePercentage

Share of sessions by users younger than 18 years old.

ym:s:upTo24AgePercentage

Share of sessions by users between 18 and 24 years old.

ym:s:upTo31VisitsPerUserPercentage

Share of sessions by users with 8–31 sessions.

ym:s:upTo34AgePercentage

Share of sessions by users between 25 and 34 years old.

ym:s:upTo3VisitsPerUserPercentage

Share of sessions by users with 2–3 sessions.

ym:s:upTo44AgePercentage

Share of sessions by users between 35 and 44 years old.

ym:s:upTo54AgePercentage

Share of sessions by users between 45 and 54 years old.

ym:s:upTo7VisitsPerUserPercentage

Share of sessions by users with 4–7 sessions.

ym:s:upToDaySinceFirstVisitPercentage

Share of sessions by users known for less than 1 day.

ym:s:upToDayUserRecencyPercentage

Share of sessions by users who returned to the site after 1 day.

ym:s:upToMonthBetweenVisitsPercentage

Share of sessions by users with a session frequency of once in 8–31 days. This includes users who have more than two sessions and on more than 1 day.

ym:s:upToMonthSinceFirstVisitPercentage

Share of sessions by users known for 8–31 days.

ym:s:upToMonthUserRecencyPercentage

Share of sessions by users who returned to the site after 8–31 days.

ym:s:upToQuarterSinceFirstVisitPercentage

Share of sessions by users known for 32–90 days.

ym:s:upToQuarterUserRecencyPercentage

Share of sessions by users who returned to the site after 32–90 days.

ym:s:upToWeekBetweenVisitsPercentage

Share of sessions by users with a session frequency of once in 2–7 days. This includes users who have more than two sessions and on more than 1 day.

ym:s:upToWeekSinceFirstVisitPercentage

Share of sessions by users known for 1–7 days.

ym:s:upToWeekUserRecencyPercentage

Share of sessions by users who returned to the site after 2–7 days.

ym:s:upToYearSinceFirstVisitPercentage

Share of sessions by users known for 91–365 days.

ym:s:upToYearUserRecencyPercentage

Share of sessions by users who returned to the site after 91–365 days.

ym:s:userParamsnumber.

number of times the session featured a user parameter.

ym:s:userRecencyDays

Average time elapsed since the penultimate session, in days.

ym:s:usersPurchasePercentage

The ratio of the share of users who placed an order on the site to the total number of site visitors.

ym:s:users

number of unique users.

ym:s:vacuumeventsPerUser

number of events on Yandex per user.

ym:s:vacuumevents

number of events on Yandex.

ym:s:vacuumusers

Users with target events.

ym:s:visitsPerDay

Sessions per day.

ym:s:visitsPerHour

Sessions per hour.

ym:s:visitsPerMinute

Sessions per minute.

ym:s:visits

Total number of sessions.

ym:s:womanPercentage

Share of women.

ym:s:yanARPU

The site's average revenue per user. In rubles without VAT.

ym:s:yanCPMV

Cost per mille viewable ads (the cost of one thousand ad unit impressions that passed the ad unit viewability check). In rubles without VAT.

ym:s:yanECPM

Effective cost per mille (cost of one thousand ad unit renderings). In rubles without VAT.

ym:s:yanPartnerPrice

Estimated cost of ad impressions that occurred in the selected report period. In rubles without VAT.

ym:s:yanRPM

Revenue per mille (the cost of one thousand requests for all ad units, including those where no ad could be matched). In rubles without VAT.

ym:s:yanRendersPerHit

Average number of YAN ad unit renderings per pageview.

ym:s:yanRendersPerUser

Average number of YAN ad unit renderings per site user.

ym:s:yanRendersPerVisit

Average number of YAN ad unit renderings per site session.

ym:s:yanRenders

Requests (for example, to the Yandex RTB system) where an ad could be matched (there were ads or banners over the CPM threshold).

ym:s:yanRequests

Ad code requests, such as requests to the Yandex RTB system.

ym:s:yanRevenuePerHit

Average revenue from displaying YAN ad units per pageview. In rubles without VAT.

ym:s:yanRevenuePerVisit

Average revenue from displaying YAN ad units per session. In rubles without VAT.

ym:s:yanShows

An impression is when an ad unit, ad, or banner on a site page is shown to a site user. In the Yandex Advertising Network, ad impressions are counted if they pass the viewability check.

ym:s:yanVisibility

The ratio of the number of impressions to the number of renderings.

ym:up:params

number of parameters.

ym:up:users

number of unique users.