About the service

Yandex.Metrica is a web analytics service for websites and ecommerce. You can use it to analyze:

  • The site's audience and user behavior.
  • Site conversion and revenue.
  • Effectiveness of internet and offline advertising.
  • Traffic sources.
  • Site availability and response time.

All Yandex.Metrica features are free of charge, except Target Call (which is available for calls to landlines in Russia and Ukraine).