Content analytics

Yandex Metrica Name Description Type Filtering option Date added
ym:s:sumPublisherArticleInvolvedTimeSeconds Total reading time

Total time all site users spent reading the article (or articles) in the selected period.

Built on the Content analytics set.

second yes 2019-04-01
ym:s:avgPublisherArticleInvolvedTimeSeconds Time on content

Average time users who viewed articles spent on reading one article.

Built on the Content analytics set.

second yes 2019-04-01
ym:s:publisherviews Article views

Total article views. Each article view on a page counts.

Built on the Content analytics set.

int yes 2019-04-01
ym:s:publisherviewsPerDay Article views per day

The ratio of the number of article views to the number of days in the selected period.

Built on the Content analytics set.

double yes 2019-04-01
ym:s:publisherviewsPerHour Article views per hour

The ratio of the number of article views to the number of hours in the selected period.

Built on the Content analytics set.

double yes 2019-04-01
ym:s:publisherviewsPerMinute Article views per minute

The ratio of the number of article views to the number of minutes in the selected period.

Built on the Content analytics set.

double yes 2019-04-01
ym:s:publisherusers Users with article views

All site users who viewed at least one article.

Built on the Content analytics set.

int yes 2019-04-01
ym:s:publisherArticleUsersRecircled Recirculating users

Number of users who navigated from this article to other site content.

Built on the Content analytics set.

double yes 2019-04-01
ym:s:publisherArticleRecirculation Recirculation

Share of users who navigated from this article to other site content.

Built on the Content analytics set.

percents yes 2019-04-01
ym:s:publisherViewsFullScroll Article views with full scrolls

Number of views where users scrolled the article to the end.

Built on the Content analytics set.

int yes 2019-04-01
ym:s:publisherArticleViewsFullScrollShare Share of full scrolls

Share of views where users scrolled the article to the end.

Built on the Content analytics set.

percents yes 2019-04-01
ym:s:publisherViewsFullRead Share of full reads

Number of views where users read the article to the end.

Built on the Content analytics set.

int yes 2019-04-01
ym:s:publisherArticleFullReadShare Share of full reads

Share of full article reads relative to articles with full scrolls. Read depth shows what percentage of users have scrolled through the content to the end and read it at a speed of no more than 60 characters per second.

Built on the Content analytics set.

percents yes 2019-04-01
ym:s:publisherMobileOrTabletViews Articles viewed on mobile

Article views from mobile devices: phones and tablets.

Built on the Content analytics set.

int yes 2019-04-01
ym:s:publisherMobileOrTabletViewsShare Share of articles viewed on mobile

Share of article views from mobile devices: phones and tablets.

Built on the Content analytics set.

percents yes 2019-04-01
Yandex Metrica Name Description Type Filtering option Date added
ym:s:sumPublisherArticleInvolvedTimeSeconds Total reading time

Total time all site users spent reading the article (or articles) in the selected period.

Built on the Content analytics set.

second yes 2019-04-01
ym:s:avgPublisherArticleInvolvedTimeSeconds Time on content

Average time users who viewed articles spent on reading one article.

Built on the Content analytics set.

second yes 2019-04-01
ym:s:publisherviews Article views

Total article views. Each article view on a page counts.

Built on the Content analytics set.

int yes 2019-04-01
ym:s:publisherviewsPerDay Article views per day

The ratio of the number of article views to the number of days in the selected period.

Built on the Content analytics set.

double yes 2019-04-01
ym:s:publisherviewsPerHour Article views per hour

The ratio of the number of article views to the number of hours in the selected period.

Built on the Content analytics set.

double yes 2019-04-01
ym:s:publisherviewsPerMinute Article views per minute

The ratio of the number of article views to the number of minutes in the selected period.

Built on the Content analytics set.

double yes 2019-04-01
ym:s:publisherusers Users with article views

All site users who viewed at least one article.

Built on the Content analytics set.

int yes 2019-04-01
ym:s:publisherArticleUsersRecircled Recirculating users

Number of users who navigated from this article to other site content.

Built on the Content analytics set.

double yes 2019-04-01
ym:s:publisherArticleRecirculation Recirculation

Share of users who navigated from this article to other site content.

Built on the Content analytics set.

percents yes 2019-04-01
ym:s:publisherViewsFullScroll Article views with full scrolls

Number of views where users scrolled the article to the end.

Built on the Content analytics set.

int yes 2019-04-01
ym:s:publisherArticleViewsFullScrollShare Share of full scrolls

Share of views where users scrolled the article to the end.

Built on the Content analytics set.

percents yes 2019-04-01
ym:s:publisherViewsFullRead Share of full reads

Number of views where users read the article to the end.

Built on the Content analytics set.

int yes 2019-04-01
ym:s:publisherArticleFullReadShare Share of full reads

Share of full article reads relative to articles with full scrolls. Read depth shows what percentage of users have scrolled through the content to the end and read it at a speed of no more than 60 characters per second.

Built on the Content analytics set.

percents yes 2019-04-01
ym:s:publisherMobileOrTabletViews Articles viewed on mobile

Article views from mobile devices: phones and tablets.

Built on the Content analytics set.

int yes 2019-04-01
ym:s:publisherMobileOrTabletViewsShare Share of articles viewed on mobile

Share of article views from mobile devices: phones and tablets.

Built on the Content analytics set.

percents yes 2019-04-01