Nokia’s Android smartphone, Nokia X, announced at the recent Mobile World Congress, comes to the Russian and Belarusian markets equipped with the essential search functionality provided by Yandex. The Finnish company’s first in the X-series of phones premieres today on these markets with the Yandex.Search app already preinstalled and the Yandex search engine as a built-in search provider in the phone’s browser.
Buyers of Nokia’s new product in these countries will be able to funnel mobile apps for all their needs through our alternative Android app store, Yandex.Store, which is now featured in Nokia Store. Nokia’s range of Yandex-enhanced Nokia X smartphones will continue with Nokia X+ and XL with Yandex as a default search provider and Yandex.Store preinstalled.
Nokia’s smartphones have always been popular in Russia and the CIS, not in the least, because of the company’s ability to cater for the specific needs of their customers in each of the markets. It’s only natural for Yandex, who always placed a top priority on relevance of service to a specific user in a specific location, and Nokia to join efforts to make sure the user experience of their customers is locally-relevant, smooth and seamless, even when they go from desktop to mobile, or from one mobile device or OS to another. Nokia’s decision to choose Yandex’s products for their new phones in Russia and Belarus ensures comfortable user experience for their customers in each of these countries, who already know Yandex and its products very well.
We’ve been partnering with Nokia since 2011, when Yandex became a default search provider on Nokia’s Lumia 800 and Lumia 710 distributed in Russia. We’re now happy to have rekindled our old relationship through our support of the alternative Android ecosystem. The love of freedom of choice is what brings Yandex and Nokia together in this partnership.