Combinatorial ads
Combinatorial ads are versatile ad formats powered by the Smart Design technology, which identifies the most effective ad elements for each user and a specific site layout, dynamically adding text, sitelinks, action buttons, and other assets as needed. As a result, all ads generated by the Smart Design algorithm will look unique.
Adaptive Smart Design
The format is available for Banner, Top Ad, and Floor Ad units.
Adaptive ads adapt to the container size:
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For the banner, you determine the size of the unit and its container in the layout of the site yourself. For more information about the recommended container sizes and ad unit placement, see How to use dynamic adaptive ads in Banner.
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For Top Ad and Floor Ad, the container is created automatically and its size depends on the user's screen settings.
Examples of the Adaptive SD format for a horizontal container
Examples of the Adaptive SD format for a vertical container
Examples of the Adaptive SD format for a square container
Example of the Adaptive SD format in a Floor Ad unit
Fullscreen Smart Design
Alert
The format is available only for fullscreen units.
Interstitial ads include combinatorial ads that display across the entire screen of the user's device. The user can close the ad at any time after the close button appears.
For ads of this format, you can set a timer with a countdown in seconds: after the specified time, the ad unit closes automatically. To learn more, see How to create an fullscreen unit.
Example of the Fullscreen SD format
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