Moving a website to a new domain name
Moving a site to a new domain essentially means grouping old and new website URLs as mirrors.
For the new address to be included in the search results, the robot must define it as the main mirror of the old domain. This will also allow you to transfer some accumulated metrics from the old site to the new one. For example, external links of the old site are treated as external links of the new one. At the same time, on the External links page in Yandex.Webmaster, you can see URLs specified on a third-party site.
- Step 1. Add your old and new sites to Yandex.Webmaster
- Step 2. Check if the sites' content matches and they are available to the robot
- Step 3. Set redirection from the old URL to the new one
- Step 4. Use the “Relocate site” tool
Step 1. Add your old and new sites to Yandex.Webmaster
Add your old and new sites to Yandex.Webmaster and verify your rights to manage them. For more information, see Quick start.
Step 2. Check if the sites' content matches and they are available to the robot
Make sure that:
- The new URL is not grouped with someone else's site mirrors. If it is, separate the sites. You don't need to separate sites if:
- The grouped mirrors differ only in protocol (HTTP/HTTPS).
- The site URLs differ only in the "www" prefix.
- The new URL is recognized as a secondary mirror of the site you are moving from.
- The old and new URLs are available to the robot:
The server response takes less than 10 seconds and contains an HTTP status with the 200 OK code for the new URL and 200 OK or a redirection code (permanent or temporary) for the old URL.
The robots.txt files on the old and new domains are allowed for indexing by the Yandex robot. The robots.txt files must have the same content so the robot can use the same URLs for checking mirrors.
You can also configure a redirect from the old site's robots.txt to the robots.txt of the new one. Then Yandex will use the target file. In this case, make sure that the directives in this robots.txt are correct for both sites.
Step 3. Set redirection from the old URL to the new one
On your sever, set up a redirect with the 301 or 302 HTTP code from the old website's pages to the corresponding pages on the new website, which should be included in the search.
If the site's domain name and directory names have changed, you need to install a double redirect. For example, the page URL http://сайт.рф/стр/ changed to http://example.ru/page/. The redirect should work like this:
http://сайт.рф/стр/ -> http://example.ru/стр/ -> http://example.ru/page/
If possible, don't set a redirect from all pages of the old site to the main page of the new one. Such redirects are inconvenient for users and, consequently, slow down the new site indexing by the Yandex robot.
Step 4. Use the “Relocate site” tool
The robot learns about the main mirror the next time it crawls the site. To speed up detection of changes, use the Relocate site tool:
- Go to Yandex.Webmaster and choose the website you want to move from.
- If you are moving to a new domain or another domain zone, go to thepage and enter a new address in the box or select it from the list.
- Click Save.
The main mirror is changed within a few weeks. To get messages about changing the main mirror, subscribe to notifications.
After the main mirror is changed, the new site URL is included in the search.
- In the source code of the site that should become the main mirror contains the rel="canonical" attribute. Delete it and submit the request for moving again.
- The site is unavailable or responds with a long delay.
- The sites' content doesn't match. Check if the internal page URLs and headers match.
- The site is moving to another domain zone without a redirect.
- Site indexing is prohibited in the robots.txt file.
- The request was sent from the site to move to.
- Internal service error. Try sending the request later.
- Both sites are available to the robot.
- The site's old URL redirects with a 301 or 302 HTTP code to the new one, which won't be considered the main mirror.
- The site relocation request in Yandex.Webmaster is processed.
You can relocate the site that is currently the main mirror. You can check the main mirror in the My sites list in Yandex.Webmaster. If the site is grouped with and is a secondary mirror of the other, separate them. Yandex.Webmaster will then display Separating mirrors instead of Relocate site. Then change the main mirror according to the instructions above.
It will be in the search until the corresponding pages of the primary mirror are indexed, even if you set a redirect. The pages will be excluded from search results after several updates of the search databases.
Secondary mirror pages may still be stored in the robot's database and displayed in Yandex.Webmaster, but not in search.
To keep track of search database updates, subscribe to notifications.
If a new domain is already recognized as the main mirror, there might be slight changes in the number of site pages in the search results, site ranking, or traffic. These changes might be noticeable over several search database updates.
See the recommendations in Site structure.
Select what the mistake in the request was:
If you selected the wrong site from the list on thepage in Yandex.Webmaster and sent the request, it will eventually be rejected, and the site won't be moved.
The site relocation request is fulfilled when the new site URL becomes the main mirror and is included in the search results. This can take from a few weeks to months, depending on the relocation type, the speed at which the robot crawls the sites and the mirror updates in the search results.
If all conditions are met, the data will be updated automatically over time.