Date display in a snippet

The publication date is useful for news articles and blog posts. It helps users understand how current the information on the page is.

There are two ways to submit the publication date to Yandex: via the URL or using the article:published_time meta tag. Both methods can be used simultaneously.

URL

Configure URLs to include the date when they're formed. It can be included as a specific template. For example:

• /yyyy/mm/dd/
• /yyyy-mm-dd/

Meta tag

Use the special article:published_time meta tag on the page.

For example: <meta name='article:published_time' content='2023-10-07T00:00:00+03:00'/>. Enter the date in ISO 8601 format.

When indexing pages, the search bot will extract the specified dates. After that, they can be used in search results.