Recommended stores

Your product models can be sold by multiple stores on Yandex.Market. You can recommend the stores you trust: make them stand out to customers and highlight their advantages.

After you recommend a store, the store name is marked with on Yandex.Market pages. When a customer clicks the icon, they see a link to the site with a description of the store's best features (for instance, high-quality service and fast response times).

Stores on Yandex.Market can use bids to improve the position of their product offers in the product profile or search results. You can also set bids for stores that you recommend. Your bids will be added to the store's bids.

Where the recommendation icon is displayed

Yandex.Market shows the recommendation icon in the desktop and mobile versions of the site, as well as in the Android and iOS apps.

Desktop version
  • Product profile (sections Товарное предложение по умолчанию (Default product offer) and Топ-6 (Top 6) and the pages Цены (Prices) and Карта (Profile)).
  • Yandex.Market search results.
Mobile version
  • Product profile (Цены (Prices) and Карта (Profile) pages).
  • Yandex.Market search results.
Android and iOS applications
  • Product profile (Цены (Prices) and Карта (Profile) pages).
  • Yandex.Market search results.

The icon isn't shown on sites that use data from the Yandex.Market content API, in the Yandex.Market Adviser browser extension, or in Yandex search results.

How to recommend stores

  1. Log in to the Vendor Dashboard (if you don't have access, request it).

    Make sure that the “Recommended stores” service is enabled.

  2. Notify the stores that they must transmit the vendor name in the vendor element when they send product listings to Yandex.Market. Without the vendor information, the recommendation icon won't be shown on Yandex.Market pages.
  3. List the following on a page on your site:
    • A list of stores that you want to recommend.
    • A description of the advantages of these stores and the criteria for their participation in the program.
  4. In the Vendor Dashboard, enter the link to the descriptions of store advantages. To do this, open the Настройки(Settings) page and go to Программа рекомендаций(Recommendation program).

  5. Choose the pricing plan on the Магазины(Stores) page. The plan determines the maximum number of stores you can add.

  6. Add stores to the list of recommended stores. To do this, click Добавить магазин(Add a store) on the Магазины(Stores) page and enter the site URLs of the stores.

How to set bids for stores

  1. Log in to the Vendor Dashboard.

  2. Enter your bids on the Магазины(Stores) page.

    You can set the bid separately for each store. To do this, click above the list of stores.

    You can also assign a universal bid that applies to all stores that don't have a bid set. To do this, click Применить единую ставку(Apply a universal bid).

Your bids will take effect as soon as the agreement is finalized and payment is received.