Market for partners

How to correctly construct an offer for Yandex.Market in the “Смесители” category

In order for the system to associate your offer on Yandex.Market with the product profile, the product offer title must specify:

  • manufacturer name

  • model or line

  • article

All these parameters are required and they must be specified in the product offer title. When specifying data, use the manufacturer's terms.

Example:
  • Manufacturer: Grohe.

  • Model range: Atrio.

  • Articles: 31000, 32136, 32003.

The offer titles might look like this:

Grohe Atrio 31000
Grohe Atrio 32136
Grohe Atrio 32003

If the same model of faucet comes in several different finishes, this significantly affects the cost of each version, since each type of finish has a separate product profile.

Offer titles for a model like this must include:

  • manufacturer name

  • model or line

  • article or finish material, or both

The finish material can be indicated with:

  • русским или английским словом (например, “хром” или “chrome”);
  • an abbreviation (such as BR for bronze) or a number (or letter-number combination) that is used by the manufacturer.

Example:

  • Manufacturer: Blanco.

  • Model range: Antas.

  • Варианты покрытий: хром, хром/гранит.

  • Articles: 515337, 515345.

Acceptable variations of offer titles:

Blanco ANTAS 515337
Blanco ANTAS 515345

or

Blanco ANTAS хром
Blanco ANTAS хром/гранит

or

Blanco ANTAS 515345 хром/гранит
Blanco ANTAS 515337 хром

Common errors

Parameters are incomplete.

Example:
Grohe Atrio 

The offer cannot be recognized because the article is missing.

Additional information

According to the terminology used in the "faucets" category on Yandex.Market, faucets can have the following uses:

  • для биде;
  • для ванны/душа;
  • для душа;
  • для раковины (кухонной);
  • для умывальника (в ванной комнате);
  • универсальный.

The category also describes the following finish options:

  • бронза;
  • гранит;
  • двухцветный;
  • золото;
  • латунь;
  • матовый хром;
  • медь;
  • мрамор;
  • нержавеющая сталь;
  • никель;
  • платина;
  • титан;
  • хром;
  • эмаль.
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