Market for partners

How to correctly construct an offer for Yandex.Market in the “Детские коляски” category

In order for the system to associate your offer on Yandex.Market with the product profile, you must specify:

  • manufacturer

  • model name

  • type of stroller or options

  • chassis, if different models have differences in the chassis

  • name of the cradle, if different models have differences in the cradle

All these parameters are required and they must be specified in the product offer title.

If you aren't sure what to specify — the stroller type, options, or all of it together — follow the recommendations.

Yandex.Market has the following classification of baby strollers:

  • Люльки. For a full set (basket and chassis), it is enough to set the model name.

  • Прогулочные. If the offer only includes an upright stroller or a chassis with a stroller block, specify “stroller” in the name.

  • Коляски-трансформеры. You only need to specify the model name.

  • Транспортные системы и универсальные коляски. You should specify the full set of options: stroller block, cradle, carseat, and chassis. If there are 2 or 3 blocks in the set, you can specify it as “2 in 1” or “3 in 1”.

For more information about how to differentiate types of strollers, see the Glossary of terms.

Special instructions

  • For some manufacturers, strollers have differences in the chassis.

    Example:

    Peg-Perego Culla (шасси Caravel 22)
    Peg-Perego Culla (шасси Class 4)

    In this case, you must specify the chassis name.

  • For some manufacturers, strollers have differences in the cradle.

    Example:

    Unlimit (3 в 1), люлька Matrix
    Unlimit (2 в 1), люлька Capazo
    Unlimit (2 в 1), люлька Strata

    In this case, you must specify the cradle name.

  • If there are differences in options that significantly affect the cost, they must be specified.

    Example:

    TFK Twinner Twist + люльки
    TFK Twinner Twist + переноски

    In Yandex.Market, these are two different models, and the exact set must be specified.

  • For prams made by Jane, we recommend specifying the production year.

    Example:

    Jane Slalom Pro 2008 (прогулочная)
    Jane Slalom Pro 2009 (прогулочная)
    Jane Slalom Pro 2011 (прогулочная)

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