Checklist before publishing a store on Yandex.Market

All stores on the Yandex.Market comparison shopping platform are carefully checked in order to ensure quality customer service and repeat sales.

Every store goes through a preliminary check before being registered on the platform. All registered stores are then regularly checked by the Yandex.Market quality control team.

A list of key parameters that Yandex.Market’s quality control team looks out for has been prepared for your convenience.

Please go through this checklist and make sure that your store meets all the conditions!

Check information entered in the Partner Interface

  • A valid phone number is indicated (for stores located in Russia)

  • «Your region» matches your physical address

  • Delivery terms and conditions, such as the cost, time, and delivery regions, are indicated in full

  • If there is an option of self-pickup, then at least one pickup location is indicated

Check your price list for Market

  • Product names must only contain the product’s make, model, model name, and main characteristics (color, size, configuration, options package). Words like “new”, “top seller”, “free delivery”, etc. cannot be indicated in the product name

  • Product names and characteristics must match those of the actual products

  • Product names and descriptions must not contain words in ALL CAPS or html tags (except for CDATA block in description element)

  • Products that are not guaranteed by their manufacturer must not contain the manufacter_warranty element

  • Minimum order amount, prepayment requirements, and minimum order cost (if applicable) all need to be indicated in the sales_notes element. The maximum number of characters in the element is 50

  • All information about warrantees and guarantees, delivery, country of manufacture, and discounts needs to be indicated in the appropriate elements. None of this information should be indicated in the product name

  • All adult products in the price list should be marked with the adult element

  • Products with unknown delivery terms need to be indicated with the preorder status (the available element needs to be marked false, the delivery-options, local_delivery_days elements need to be null value)

  • The price indicated for each product is the final price and includes all applicable taxes. This price cannot change during the ordering process

Prepare for orders from Yandex.Market

For Quick Order placement:

  • Products must have id element, cpa element needs to be marked 1 (or there is no cpa element what is equal to 1).

  • In the partner interface orders need to be accepted within an hour of being placed. Orders via API need to be accepted in accordance with timeouts

  • Orders need to be processed and be ready for delivery within the time indicated by the store on Yandex.Market and not longer than in 7 days

Check your site

For Site click-throughs placements check that your site:

  • Is operational and does not contain any viruses, Trojans, or other malware

  • Allows customers to place orders online

  • Contains valid information about the legal entity making the sales, i. e. name, address, and OGRN (main state registration number), while for individual entrepreneurs, their full legal name and OGRN is required

  • Indicates delivery conditions like the cost and the regions you deliver to

  • Has its own product page for every offering in the price list

  • Does not open any additional windows (such as PopUp or PopUnder) on the product page

  • The seller’s information matches information given on the site

Your store will be published on Yandex.Market after:

  • All pickup location points pass moderation

  • You provide all the necessary documents (if required)

Yandex.Market will not place stores that:

Yandex.Market is looking forward to your business!