Product offers are displayed in correspondence with the user's query or by a series of other parameters on Yandex.Market pages, Yandex search, and on Yandex Advertising Network partner sites. These pages and their sections are called placement locations. Each placement location has its own way of displaying offers.
Online stores appear in Yandex.Market search results, on the product profile in the section Интернет-магазины, and on the Цены в интернете page, as well as in Yandex search and on Yandex Advertising Network partners' search sites.
In addition to these placement locations, online stores that have any kind of points of sale (POS) are shown on the Магазины рядом page. Online stores that have retail stores are also displayed in the product profile in the Магазины рядом section.
Description of placement locations:
Offers are displayed as Yandex.Market search results in response to user queries that contain keywords included in the product's name or the name of the Yandex.Market category that the product applies to.
The most popular Yandex.Market categories, such as the , contain product profiles, i.e. pages with a set of the product model's specifications. In these categories, users can select a product by specifications and compare them with similar products' specifications.
The section Интернет-магазины displays offers from online stores. The section Магазины рядом displays offers from stores where you can go and buy the product you need. The section Заказать на Маркете displays the offer with the lowest price that has the “in stock” status participating in the Market Ordering program.
Offers from online stores are shown on the Цены в интернете page in the product profile. Offers can be filtered by price, or by price and rating.
The Yandex.Market map displays offers from offline and online stores that have points of sale such as a pick-up point or a retail store. Offers are displayed on the product search page, on a map of the user's city. Offers can be filtered by type of point of sale.
An offer is displayed in the Yandex search sections listed below if the user's search query matches keywords contained in the product's name, the product offer, or the name of the Yandex.Market category that it belongs to.
The product profile section with up to five store offers is displayed above search results if there is a product profile for the user's search query. By clicking on the store's name or the price, the user goes to the store's site. By clicking on other links (product name, reviews, etc.), the user goes to Yandex.Market.
If the premium placement section is displayed in search results, the product profile section is displayed below it.
Offers are displayed on:
Yandex Advertising Network partners' search sites, but only when they potentially match the user's search query.
For additional information, refer to the documents General terms and conditions for Yandex.Market Services and Yandex.Market Service Rules: "start". In order for your store to receive services from Yandex, you must accept and comply with the regulations in these documents.