Creating a native block

You need an invitation from a Yandex manager to access native advertising.

The visual code designer is used to create mobile RTB blocks in the Advertising Network interface. The designer allows you to configure a block and obtain the required code.

To create a new native RTB block for your mobile app, go to the list of blocks (Products → Mobile RTB blocks) and click Add a mobile RTB block.

  1. Select an app from the list and specify the block name in the form that opens on the General tab.

  2. Select Native ad on the Block type tab.

  3. Specify the maximum number of Direct ads on the Formats tab:

  4. Select the Traffic management strategy on the Strategy tab.

  5. Click Create. A unique ID will be assigned to the block after it is saved and the block will be displayed in the list of mobile RTB blocks. A block ID (ID) consists of a product ID (R-M), platform ID (page_id) and the block's serial number.

  6. Copy the block ID and follow the steps for connecting native ads in Yandex Mobile Ads SDK (iOS/Android).

If you want to create another block with the same settings, click Duplicate. The new block will be displayed in the list of mobile RTB blocks.

To edit added blocks, go to the list of blocks (Products → Mobile RTB blocks), find the block you need, and click Edit.