Recommendation widget statistics
Monitoring statistics on recommendations
In the Yandex Advertising Network interface
It's available in two versions:
- Recommendation totals (impressions that passed the visibility check and clicks for individual recommendations).
- Grouped view (widget impressions that passed the visibility check and clicks on it).
Recommendation views are tracked for each individual piece of content, provided that at least 50% of the widget slot remains visible on screen for 2 seconds or longer.
The impression counts for the whole widget as long as at least one recommnedation is shown.
To view statistics for recommendations, do the following:
- Go to the Statistics section.
- Choose the By recommendation widget report template or create a custom report.
In Yandex Metrica
Link a Yandex Metrica tag to the site where you'd like to place a widget:
- Go to Websites Ads → Sites.
- Click Edit under the site name.
- Open the General tab and enable the option Show YAN reports in Yandex Metrica.
- Enter the tag ID.
- Click Save.
After you link the tag, you'll see a new report section in Yandex Metrica (Standard reports → Monetization → Recommendation widget). You will find two reports there:
- Recommendation widget, traffic: See how clicks on recommendations affect session parameters, such as page depth and average revenue per session.
- Recommendation widget, popular: Check which recommendations users clicked on more often.
Advertisement statistics
Recommendation widgets include Yandex Advertising Network tools that let you view ad statistics. To view statistics reports, open Websites Ads → Recommendation widget and click Statistics next to the desired widget.
To register an impression for a full ad unit, at least 50% of ads shown in the widget must remain in the viewable area for 2 seconds or longer.