In page ads

To monetize your Turbo pages, you can enable the Yandex Advertising Network units or ads from other systems using ADFOX.

Follow these steps to enable this type of ad:

Step 1. Creating an ad unit

To create an ad unit:
  1. Go to Ads on websites → RTB units and click Add RTB unit.
  2. In the second step of creating an RTB unit, select Turbo pages for mobile and click Continue.
  3. In the third step, select the Standard design.
  4. Select Position → In page.
  5. Choose one of the Yandex Direct designs: Adaptive  or Poster, and click Save design.
  6. Set up the ad formats for Yandex Direct and display ads.

    Learn more about RTB unit formats.

  7. Set up the strategy and click Create. Learn more about strategy types.
  8. Copy the ID of the created unit and use it when enabling ads in Yandex Webmaster settings. The ID has the format R‑A‑123456‑7.

To display more than one ad on a page, create multiple ad units. You can duplicate the units.

Step 2. Enabling and checking

You can position units on the page manually or using automatic ad placement.

  1. In Yandex Webmaster, go to Turbo pages → Settings → Ads.
  2. Under Ad units in content, click Add and select the ad unit type.
  3. Depending on the unit type, enter the unit ID in the Yandex Advertising Network field or the embed code in the ADFOX field.
  4. If you have specified multiple ad units, order them by display priority using the icon. The order will be taken into account at ad placement.
  5. Save changes.
Note. If you have already configured positioning manually (you passed the ad details in the RSS feed), then the ad settings are ignored by Yandex Webmaster. To add the ads in Yandex Webmaster:
  1. Enter the information in Turbo pages → Settings.
  2. Delete the item turbo:adNetwork and its content from the RSS feed.
  3. Wait for the RSS file to update in Yandex Webmaster.