Registration in the Yandex Advertising Network and adding resources
Authorization
You need a Yandex ID to register in the Yandex Advertising Network.
On the Yandex Advertising Network page, click Get started and enter your login and password.
If you don't have a login and password, or you don't want to join the Yandex Advertising Network using your existing login, you need to create a Yandex ID.
Recommendations for registration:
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Do not use employees' personal or work accounts to register in the Yandex Advertising Network. Instead, create a fresh account for your company. This ensures you still have access to the account even if the employees responsible for it change.
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Only grant account permissions to employees who are dealing with resource management, parameter setup, or contracts.
For other employees, create separate accounts and assign them as assistants. This way, you can revoke their permissions and quickly disable access if something happens.
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Change the password regularly, particularly whenever there is a change in responsible employees.
Warning
- We recommend registering in the Yandex Advertising Network using a fresh login which you don't use to access other services, such as Yandex Direct and Yandex Market.
- Never register someone else's website (for example, your friend's or employer's) under your personal login: you won't be able to transfer ad units and revenue from your login to a different one.
Complete the application form
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Go to the Yandex Advertising Network page and click Get started. The partner form will open.
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In the form, specify your country of residence.
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In the Type of partnership field, specify your status as a Yandex partner:
- Legal entity (business)
- Self-employed
- Individual
- Individual entrepreneur (self-employed)
Note
To change your partnership type after registration, sign a new contract following the instructions.
The exception is made for individuals residing in the Russian Federation: they can switch to the self-employed status and back under the same contract.
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Select the payment currency (not available for residents of Russia or legal entities and individual entrepreneurs of Belarus).
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Fill in the fields with personal data and contact information.
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If you are registering as a legal entity or individual entrepreneur of Russia or Belarus, specify your taxation system.
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Select what you want to monetize: site, app, or both.
Note
If you want to monetize a video resource, choose any of the options and register. After registering, send a request to add a video resource to support.
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Review the Yandex Advertising Network Terms of Offer and consent to the processing and storage of your personal data.
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Click Register.
You'll be granted access to the Yandex Advertising Network interface after submitting the registration application.
Note
If there is a dot (.) in your Yandex ID login, it will be displayed as - in the Yandex Advertising Network interface. This will not affect your work with the interface. You can continue using the same login to access Yandex Advertising Network and other Yandex services.
Make sure to specify your payment details and upload electronic copies of documents to get paid for ad impressions. To do this, open the Yandex Advertising Network interface and go to Settings → Bank details.
For more information about signing a contract and receiving payouts, see Documents and payments.
How to add a resource
In the Yandex Advertising Network, resources include:
- Sites (including versions for desktops, tablets, and other mobile devices).
- Mobile apps.
- Video hosting services and other information resources available to users on the internet.
To start displaying ads, add your resource to the Yandex Advertising Network:
- In the menu on the left, go to Ads on websites → Sites and click Add site.
- Specify the domain and the name of the site.
- Click Save.
Step-by-step instructions on how to add an app are available in the Ads in Mobile Apps Help.
Use this form to send a request to include your video resource. Make sure to include a link to your video resource in the request.
Your resource will be automatically submitted for moderation. Once your resource passes moderation, you'll be able to start displaying ad units. When the process is finalized, impressions on your site will be counted.
Contact support
If you didn't find the information you were looking for, check the FAQ or contact us.
An error occurs when I submit the form
Make sure the form is filled in correctly:
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Your full name as specified in your passport or legal ID. Non-residents of the Russian Federation should indicate their last name, first name, and middle name using the Latin alphabet.
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Make sure that the Date of birth, Email, and Phone fields have data entered in the correct format.
If you entered the data correctly but still can't submit the form, contact support.
If there was a mistake, correct it and try submitting the form again.
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