“Time since penultimate visit” report

This report shows how often users return to your website. This can be useful for analyzing websites with frequently updated content, such as news websites. The report only includes users who visited your website during the timeframe you specify and only on the condition they visited the website at least two times after you installed a tracking tag on your website.

To view the report: Reports → Standard reports → Yandex.Audience → Time since penultimate visit.

An example of this report is available for the Yandex.Metrica demo tag.

  1. What can the report be used for?
  2. Report structure and settings

What can the report be used for?

You can use this report to determine how many users return to your site every day. This information can be found in the “1 day” line.

Report structure and settings

The report supports all settings available in Yandex.Metrica.