“Demographics” reports
These reports on users' basic socio-demographic characteristics are based on information obtained using Crypta technology.
Reports on age and gender
The report provides information on users' age and gender. All data is grouped:
| Age | Gender |
|---|---|
| under 18 | male |
| 18–24 | female |
| 25–34 | |
| 35–44 | |
| 45 and older |
To get combined data on age and gender, as well as to compare the age breakdown for each user gender, add the appropriate dimension. In the “Age” report, add the dimension , and in the “Gender” report, add the dimension .