Collecting data on tags
You can use tags to get more precise information about traffic to a specific page on your site, since the tag information is collected as soon as the counter loads on the page. When using tags, data discrepancies may be caused by the following issues:
- The landing page doesn't have the Yandex.Metrica counter (it is installed incorrectly or hasn't loaded yet).
- The site wasn't working at the time of the click-through.
- The site redirects the user to a page with the same address that doesn't have the tag.
- The site user has restrictions set up (such as ad blockers) that block the Yandex.Metrica counter from loading.
To check for these causes, we recommend contacting your webmaster.