“Sites” report

This report contains information about the resources that users click-through to your site from.

To view the report: Reports → Standard reports → Sources → Sites.

An example of this report is available for the Yandex.Metrica demo tag.

Yandex.Metrica uses a referrer to identify this source.

How to Change or specify sources

If you want to use your own referrer, add the utm_referrer parameter to the link that you place on another site. Then the “Sites” report will display the parameter value as the traffic source.

To define a traffic source, add the following link to your UTM tag: utm_medium=referral.

  1. Ways to use this report
  2. Report structure and settings

Ways to use this report

Find out which sites link to your site

The report shows which websites users come to your site from.

See traffic sources for a specific page

To do this, select the segment with the URL of the specific page:

  1. Find the Sessions that condition group and click .
  2. Select the condition Behavior → Landing page.
  3. Specify the webpage URL.

Report structure and settings

In the report, the address of each referring site is shown in the form of levels. Up to four levels can be displayed, depending on the site structure. For example, https://example.com/1/2/3/page.html is a page that contains a link to your site.
  • External referrer level 1 – Site domain, for example https://example.com.
  • External referrer level 2 – For example, https://example.com/1/.
  • External referrer level 3 – For example, https://example.com/1/2/.
  • External referrer level 4 – For example, https://example.com/1/2/3/.
  • External referrer (External referrer level 5) – Full address of the referring page, for example https://example.com/1/2/3/page.html.
Each level is a link to the source website.

The report supports all settings available in Yandex.Metrica.