Reports overview
Report groups
- Traffic
- The big picture on site traffic and the dynamics of conversion rate.
- Sources
- The distribution of sessions by sources that lead users to the site: ads, search queries, social networks, etc.
- Users
- Analysis of users' characteristics: region, gender and age, interests, the number and frequency of sessions on the site, etc.
- Contents
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Users' interaction with the site's content:
- Traffic for individual pages.
- URL parameters of pages.
- Traffic from outbound links.
- Behavior
- Observing site users:
- Replaying actions in video format.
- Detailed analysis of filling out web forms.
- Technology
- Data on devices, operating systems, browsers, and other software used by visitors.