You need a Yandex user account in order to work with Yandex.Metrica. If you don't have one, register.
If you are the owner of an advertising campaign in Yandex.Direct, or your online store is a Yandex.Market partner, we recommend that you log in with the username registered in these services. This allows you to quickly switch between services.
Click Add counter. A page opens with general counter settings.
Note the following sections:
You must specify the site's address.
For more information, see Common.
After installation, the counter will be available on the My counters page. Data collection starts immediately after you install the counter code. A few minutes after you have installed the code, the My counters page shows the verification status for whether the counter is correctly installed.
To check whether the counter code was installed and set up correctly, use the _ym_debug=1 parameter. For more information, see the section Creating and installing a counter.
You’re probably using the Smarty template engine, which incorrectly processes the curly brackets contained within the counter code.
The YAN counter code is installed automatically on site pages that contain YAN blocks. To get complete statistics, install the Yandex.Metrica counter code on all the site's pages. You can get the counter code from the Counter Editor page (Counter Code tab).
Here you can enable displaying the click map, accurate bounce rate, and other Yandex.Metrica features. For more information, see the section Counter code.
A URL in the format //mc.yandex.ru/metrika/watch.js, i.e. without the http or https prefix is correct. This is not an error.
Detailed information on this is provided in the section Installing multiple counters.
Statistics will be collected for all sites that have the counter installed, even if they are not indicated in the Website address and Additional addresses fields (see the section Common). In some reports, such as the Popular report, URLs for these sites are shown in gray.