Tag access

You can authorize other Yandex.Metrica users to view your site statistics on the tag editing page.

  1. Guest access
  2. Representative access
  3. Access to “Monetization” reports
  4. Restoring access to a tag
  5. Transferring a tag to a different account

Guest access

To give another Yandex user access to your statistics:

  1. Go to the Access tab (in the Individual access section) and click Add user.
  2. In the window that opens, enter a username to grant access to that user. Select the access level in the drop-down list:
    • “View only” — The user can only view settings and statistics for your tag. However, the user can't save segments when generating a report, save a report, or add a report to favorites.
    • “Access to edit” — The user can fully manage the tag (except delete it).
  3. Click Add, then click Save.

To view statistics as a guest, the user should register and log in on Yandex.

To give any internet user access to your statistics, toggle the option to On in Public access to statistics. You will see a box with the URL for viewing statistics for this tag.

If you installed a Yandex.Metrica informer on your site, then you can click on it to access public statistics.

Users who view publicly accessible statistics will not see the following data:

Representative access

The representatives feature is designed for those who want to collaboratively manage Yandex.Metrica tags from different accounts (usernames).

You can grant representative access to your Yandex.Metrica account to anyone with a Yandex username. Representatives receive full rights to view, edit and delete any of the account's tags (including guest tags).

To add a new representative, go to the Representatives section and enter the username in the New representative field.

All representatives automatically get access to all new tags that are added.

To view or edit tags under another account that you represent, click Account in the top right corner of the page.

Access to “Monetization” reports

Attention. Access rights to the “Monetization” reports group are displayed only for tags that are configured in the interface of the Yandex Advertising Network.
Rights for a user with access to a tag

If the user has Editing access, they already have access to “Monetization” group reports.

If the user has the access type “View only”, you can change it:
  1. Go to Settings → Access.
  2. Click next to the appropriate user.
  3. Select the permission type with access to the “Monetization” report group. The user can view reports, and add dimensions and metrics from the “Monetization” group to other reports.
Rights for a user without access to a tag

Grant the user special access to your Yandex.Metrica tag:

  1. Go to Settings → Access.
  2. Click Add user.
  3. In the window that opens, fill in the fields.
  4. Select the permission type with access to the “Monetization” report group. The user can view reports, and add dimensions and metrics from the “Monetization” group to other reports.
How to revoke access to reports
Change the type of user access to the Yandex.Metrica tag:
  1. Go to Settings → Access.
  2. Click next to the appropriate user.
  3. Choose the permission type “View only: without Monetization”.

Restoring access to a tag

Choose your situation:

Lost password

Click the link Forgot your password? and choose one of the ways offered for restoring access. For example, answer the secret question that you set during registration.

If you were not able to restore access on the first attempt, try other ways of spelling the answer to the secret question or change your keyboard layout. You can also try other recovery options, such as a secondary email address or a free text message to your mobile phone if you previously specified the number in your account settings.

If you were not able to restore the password, the Support service can transfer your tag to a different username.

Forgotten username

The Support service can remind you of the username that the Yandex.Metrica tag was registered under.

  1. Anywhere in your website's code, add the phrase <!--Yandex.Metrica login-->.
  2. Fill in the form below.

Transferring a tag to a different account

To transfer a tag to a different account, choose the appropriate situation:

If you are the tag owner
  1. Log in to Yandex.Metrica with the username that the tag is registered for.
  2. In Settings, go to the Counter tab and click Transfer to another account. Follow the instructions in the window that opens.

If you need to transfer more than 10 tags to another account, fill in the form:


If you are not the tag owner
  1. In Yandex.Webmaster confirm the right to manage the website for which you want to transfer a tag. To do this, log in to Yandex.Webmaster under the account that you want to transfer the tag to.
  2. Fill in the special form. The tag will be transferred if it only tracks the website that you confirmed in Yandex.Webmaster.