---
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alternate:
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  - https://yandex.com/support/metrica/es/user-cases/info.md
  - https://yandex.com/support/metrica/pt/user-cases/info.md
  - https://yandex.com/support/metrica/ru/user-cases/info.md
  - https://yandex.com/support/metrica/tr/user-cases/info.md
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  - href: en/user-cases/info.md
    type: text/markdown
    title: Markdown version
  - href: ../llms.txt
    type: text/markdown
    title: llms.txt
---
> **Documentation Index:** Fetch the complete configuration index at https://yandex.com/support/metrica/en/llms.txt

# Promo website or blog without ads

If you have a small website with no ads that offers its users various kinds of content, set up Yandex Metrica as follows:

1. [Create a Yandex Metrica tag](https://yandex.com/support/metrica/en/general/creating-counter.md).
1. [Enable Session Replay and maps](https://yandex.com/support/metrica/en/general/counter-general.md#general).
1. [Set up your goals](https://yandex.com/support/metrica/en/general/goals.md) to track important user actions on the website. For example, viewing a particular page.
1. If your website was added to [Yandex Webmaster](https://webmaster.yandex.com/welcome/), [configure page indexing](https://yandex.com/support/metrica/en/general/link-webmaster.md) with the installed Yandex Metrica tag.

It’s generally a good idea to keep track of the following reports as you manage your website:


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**Challenge**
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**Solution**
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Find out how many people browse your website
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The [Traffic report](https://yandex.com/support/metrica/en/reports/traffic.md) helps you determine the popularity of your website and the number of users who browse it.
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Find out where your traffic comes from
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The [Sources, summary report](https://yandex.com/support/metrica/en/sources/sources-summary.md) helps you determine the most effective channels for attracting users, including other websites and ads.
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Determine what content your users like seeing and the pages they more typically view
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Tools to help you:
- The [Popular](https://yandex.com/support/metrica/en/content/popular.md) report shows the most popular site pages based on the number of users and pageviews.
- The [Click map](https://yandex.com/support/metrica/en/behavior/click-map.md) helps you identify the most clicked areas on your site pages.
- The [Link map](https://yandex.com/support/metrica/en/behavior/link-map.md) lets you determine the most popular links on your site pages.
- The [Scroll map](https://yandex.com/support/metrica/en/behavior/scroll-map.md) lets you see the most viewed page areas on your website.
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Identify design flaws in your website
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You can use the following tools to learn more about the way users navigate your website and the actions they perform:

- [Session Replay](https://yandex.com/support/metrica/en/webvisor/info.md) lets you learn more about user behavior on your website. This can be used to find out if your userbase finds the website easy to navigate. Usually, if a user has trouble navigating your website, their cursor movements are erratic and they don’t follow the links in an expected pattern.
- The [Click map](https://yandex.com/support/metrica/en/behavior/click-map.md) helps you identify the most clicked areas on your site pages.
- The [Exit pages](https://yandex.com/support/metrica/en/content/exit-pages.md) report helps you track how users navigated your website during their session from its start to end.
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[Chat with us](https://yandex.com/chat/#/user/036e6a02-3620-9cdc-4c5e-a34667a7379e?utm_source=spravka){.button}

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Useful links

- [Demo tag](https://metrica.yandex.com/r/dashboard?)
- [Add a tag](https://metrica.yandex.com/add/)
- [Free tag setup](https://yandex.com/promo/freeservice/metrica?utm_source=help_metrica_en&utm_medium=cpc&utm_campaign=1)
- [Yandex Metrica API](https://tech.yandex.com/metrika/)
- [Suggest your idea](https://yandex.com/support/metrica/troubleshooting/idea.html)
- [Discuss in Telegram](https://t.me/yandexmetrika)
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Online training

- [Get a Yandex Metrica certificate](https://yandex.ru/adv/expert/exam/metrika/?utm_source=metrika_help&utm_medium=web&utm_campaign=static&utm_content=useful_links)


- [Take a training course](https://yandex.com/adv/edu/online/metrika?utm_source=metrika_help&utm_medium=web&utm_campaign=static&utm_content=useful_links)

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