“Order sources” report

This report may contain information about the profitability of a website, such as:

• The number of purchases
• The revenue from all purchases
• The average revenue per purchase and session
• Sources of the most profitable orders.

To view the report, go to Reports -> E-commerce -> Order sources.

Ways to use this report

Learn the revenue from all purchases made on your website

Identify the source that brought in the most revenue

You can sort data by income to make it more manageable.

Conditions for getting the report

To generate the report, use the features of the E-commerce service for calculating and analyzing e-commerce data. The report will be available within a few hours after the first data transfer.

Report structure and setup

Data in the report is grouped by traffic sources. If you transfer data in multiple currencies, you can select one of them in the report. When you select a currency, monetary metric values are recalculated using the exchange rate from the day before the date of the transaction.

The report supports all settings available in Yandex Metrica.

Learn more

• How Yandex Metrica detects the traffic source
• Attribution
• How can I find out where internal traffic is coming from?

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