“Goal parameters” report

To view the report, go to ReportsContentGoal parameters.

Ways to use this report

Conduct A/B testing

You can tag the events and goals relevant to you with parameters to determine the most effective variant. To do this, send events using the [params](../objects/params-method.md) method or goals as “JavaScript events”. To add parameters there, use the [params](../code/counter-initialize.md#param-params) object.
Example of data submission:

<form action="">
    ...
    <input type="button" onclick="ym(XXXXXX, 'reachGoal', 'TARGET_NAME', {group: 'A'}); return true;" value="Order"/>
</form>

where XXXXXX is the tag ID.

Find out on which pages events and goals are most frequently achieved

You can find out on which pages “JavaScript events” are most frequently achieved and assess their effectiveness.

Report structure and settings

The data in the report is grouped by the goals and parameters you send.

This report contains additional information about user sessions:

  • Information that isn't collected by Yandex.Metrica by default and is known only by the site owner (for example, a review on the site).
  • Information available to the site about the activity of registered site users.
  • Information that can be obtained from the user's browser using JavaScript.

The report supports all settings available in Yandex Metrica.

Chat with us

Write an email

Please note: Our support team will never initiate a call to you. Do not follow any instructions of people who call you and introduce themselves as the Yandex Metrica support team.