Recommended goals

Recommended goals help you track and analyze significant actions performed by users on your site, such as placing an order, making a purchase, adding an item to the cart, contacting a consultant via chat, confirming an order, and more. For more information about goals, see What are goals. Types of goals.

To view statistics for your goals, configure them on your website using the reachGoal method. When creating a goal, specify its ID from the table below.

Select a category that your website belongs to:

Services

Event

ID of the goal

A user registered on the website

ym-register

A user provided their contact information

ym-submit-contacts

A user confirmed their contact information

ym-confirm-contact

A user logged in to the website

ym-login

A user subscribed to the newsletter

ym-subscribe

A user opened a request form

ym-open-leadform

A user filled out and submitted a request form

ym-submit-leadform

A user opened the chat

ym-open-chat

A user sent a message in the chat

ym-send-message

A user added a service to favorites

ym-add-to-wishlist

A user started placing an order

ym-begin-checkout

A user selected a payment method

ym-add-payment-info

Payment completed

ym-purchase

Realty

Event

ID of the goal

A user registered on the website

ym-register

A user opened the chat

ym-open-chat

A user sent a message in the chat

ym-send-message

A user opened a request form

ym-open-leadform

A user submitted a request form

ym-submit-leadform

A user confirmed a meeting

ym-agree-meeting

Motor vehicles

Event

ID of the goal

A user registered on the website

ym-register

A user opened the chat

ym-open-chat

A user sent a message in the chat

ym-send-message

A user opened a request form

ym-open-leadform

A user submitted a request form

ym-submit-leadform

A user confirmed a meeting

ym-agree-meeting

Online stores

Event

ID of the goal

A user registered on the website

ym-register

A user logged in to the website

ym-login

A user subscribed to the newsletter

ym-subscribe

A user added a product to favorites

ym-add-to-wishlist

A user opened the chat

ym-open-chat

A user sent a message in the chat

ym-send-message

A user added a product to the basket

ym-add-to-cart

A user started placing an order

ym-begin-checkout

A user selected a payment method

ym-add-payment-info

Payment completed

ym-purchase

Education

Event

ID of the goal

A user registered on the website

ym-register

A user submitted their contact information

ym-submit-contacts

A user confirmed their contact information

ym-confirm-contact

A user logged in to the website

ym-login

A user subscribed to the newsletter

ym-subscribe

A user opened the chat

ym-open-chat

A user sent a message in the chat

ym-send-message

A user opened a request form

ym-open-leadform

A user submitted a request form

ym-submit-leadform

A user started placing an order

ym-begin-checkout

A user selected a payment method

ym-add-payment-info

Payment completed

ym-purchase

A user started a course

ym-start-course

A user created a resume

ym-create-resume

A user sent a resume

ym-send-resume

Advertisement services

Event

ID of the goal

A user registered on the website

ym-register

A user confirmed their contact information

ym-confirm-contact

A user logged in to the website

ym-login

A user subscribed to the newsletter

ym-subscribe

A user opened the chat

ym-open-chat

A user sent a message in the chat

ym-send-message

Viewing the contact information of a seller or contractor

ym-show-contacts

A user opened a request form

ym-open-leadform

A user submitted a request form

ym-submit-leadform

A user started placing an order

ym-begin-checkout

A user selected a payment method

ym-add-payment-info

Payment completed

ym-purchase

A user confirmed the placement of an ad

ym-successful-lead

A user responded to an ad

ym-get-response

A user contacted a seller or a contractor

ym-contact-constractor

Successful contact

ym-agree-constractor

Meeting confirmation

ym-agree-meeting

A contractor provided a service

ym-complete-order

Adding to favorites

ym-add-to-wishlist

To learn how to get statistics for your goals, see How to create a report for a goal.

Questions and answers

How recommended goals differ from other auto-goals

Recommended goals use data from Yandex Metrica to track more precise events. For example, the “Form submission” goal allows you to track the completion of all forms on the website, while the “Submit an application form” goal tracks the submission of a specific form.

You can monitor conversion statistics for these and other goals to analyze their effectiveness. If you want, you can delete the less effective ones, but you won’t be able to restore them afterwards.

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