"URL parameters" report
The report shows URL parameter statistics for pages of your website.
Learn more about URL structure and parameters
https://<host>/<path>?<params>#<fragment>
<host>: Site domain.<path>: Path that can have a hierarchical structure. The structure is indicated using slashes “/”.<params>: Block of parameters separated from the path by a question mark “?”.<fragment>: Fragment of page content that is separated from the parameters and the path with a “#”.
The URL parameter is a “key-value” (param=value) pair. If the URL contains multiple parameters, they are separated by a “&”.
Parameters may indicate the content of the page, for example https://example.com?product=123. They can also contain tracking information, like UTM tags.
To view the report, go to Reports -> Content -> By URL parameters.
An example of this report is available for the Yandex Metrica demo tag.
Ways to use this report
You can use the report to track statistics for additional URL parameters, such as utm_referrer tags, to determine traffic sources more accurately.
Report structure and settings
Data in the report is grouped by parameters and their values.
For information on how to configure the report depending on your business objectives, see Setting up a report.
Note that you can’t use goals in the report, and that there is a limited set of dimensions and metrics.
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