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Favicons in ads

Your website's icon (favicon) can be added to Direct ads on the Yandex search results page.

How can I add a favicon to my ad?

The image from the favicon.ico file is automatically uploaded as the favicon. This file is usually located in the root directory of the advertised website or is embedded in its HTML code. Instructions on how to install the Favicon are provided in the FaviconYandex.Webmaster Help section.

Note. 

After you have added a new favicon, it may take some time for the information to be updated.

My ad is displaying without my favicon

Check that the favicon is correctly set up on your website. Please read the FaviconYandex.Webmaster Help section for more information.

Attention! 

If you have replaced a favicon which is already installed, or added a new one, it may take some time to update the information about it.

The favicon is set up correctly but is not displaying

Yandex.Direct does not guarantee that favicons will display for all ads (even if the favicon is correctly set up).

Attention! 

If you have replaced a favicon which is already installed, or added a new one, it may take some time to update the information about it.

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