Different ads from the same organization are displayed simultaneously in Yandex.Direct
Sites are recognized as similar when the following conditions are met:
- there are indications that suggest that identical goods on the websites in question are offered by the same supplier
- a significant percentage of the items (whether products, labor or services) offered on the websites are identical and sold in the same region.
According to the Yandex.Direct Ad Serving Rules, if links from several ads lead to the same resource or to similar sites, then only one ad that has the highest CTR and CPC will be served.
If you notice that different ads from the same organization are being displayed simultaneously in Yandex.Direct, or the ads lead to similar websites, then let us know using the form below. Do not forget to mention why you think these sites are similar.